EarthShare

What EarthShare does

EarthShare North Carolina is a 501(c)(3) environmental nonprofit founded in 1991 and headquartered in Durham, NC. It functions as an intermediary organization that connects individuals, corporations, and environmental nonprofits across North Carolina. The organization supports a coalition of more than 70 vetted environmental nonprofits working on clean air and water, conservation, climate, sustainable energy, and environmental justice, and it operates programs through which those nonprofits receive funding, visibility, and corporate engagement support.

EarthShare NC's revenue model is built on three streams: recurring corporate partner memberships (annual fees starting at $500), individual donations channeled through workplace giving campaigns including the NC State Employees Combined Campaign (SECC Code 1100), and program fees for in-person engagement activations such as Earth Day Events (priced at $1,500 to $10,000 across four sponsorship tiers) and NC Climate Week. The go-to-market motion is enterprise field sales: corporate partnerships are cultivated directly with North Carolina businesses, supported by event-driven touchpoints (Earth Day volunteer days, NC Climate Week, Winter Networking Event, bi-monthly partner forums) deployed across Charlotte, Greensboro, and the Triangle.

Operationally, EarthShare NC is a small, staff-lean organization: three to four full-time employees led by Executive Director Heather Beard (in role since 2006), with governance provided by a board that includes senior representatives from corporate partners (TIAA, Caterpillar, Bradley LLP, LGFCU/CIVIC Federal Credit Union) and member nonprofits. The organization has no proprietary technology product — its core 'platform' is the curated network of vetted nonprofit members, the SECC regulatory designation, and the calendar of recurring engagement programs that link corporate partners to nonprofit beneficiaries across the state.

Name

EarthShare

Legal name

EarthShare North Carolina

Website

https://earthsharenc.org

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

1–10 employees

Short description

EarthShare NC is a Durham-based 501(c)(3) nonprofit that connects North Carolina businesses and individuals with 70+ vetted environmental nonprofits through corporate partnerships, workplace giving campaigns, Earth Day events, and NC Climate Week programming.

Ownership category

akta.pro rank

Product category

Environmental Nonprofit Services

NAICS

Environment, Conservation and Wildlife Organizations (813312), Grantmaking and Giving Services (81321)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Environmental Education & Outreach (BPAGAGAH)

akta.pro secondary industry

Environmental & Climate Grantmaking Foundations (BPAGAKAM)

Keywords

• Environmental nonprofit coalition
• Workplace giving campaigns
• Corporate employee engagement
• Volunteer event programs
• Conservation fundraising

Headquarters

HQ city

Durham

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Corporate Partner Membership Fees: Annual membership fees from corporate partners provide recurring revenue. Corporate partners pay annual fees starting at $500 for membership benefits including logo use, partner listing, bi-monthly conversations with community leaders, networking opportunities, and discounts on engagement programs.
2. Donations and Charitable Contributions: Individual donations and corporate giving through workplace giving campaigns. Employees can make annual payroll deduction gifts, one-time gifts, and vacation donations to support environmental nonprofits.
3. Program Fees and Sponsorships: Fees for engagement programs including Earth Day Events ($1,500 to $10,000 for corporate teams), with various sponsorship levels (Title $10,000, Air $4,750, Land $2,250, Water $1,500).

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

EarthShare NC is a 501(c)(3) nonprofit coalition that operates workplace giving campaigns, corporate employee engagement programs, and volunteer events (Earth Day Events, NC Climate Week) to channel corporate funding and individual donations to a vetted network of 70+ environmental nonprofit members in North Carolina. The organization earns revenue through Corporate Partner annual membership fees starting at $500, individual and payroll-deduction donations, and event sponsorships ranging from $1,500 to $10,000.

Product overview

EarthShare NC is a North Carolina-based environmental nonprofit organization that provides a platform connecting individuals and businesses with environmental nonprofits through workplace giving and employee engagement programs. The organization facilitates corporate partnerships, organizes Earth Day events, coordinates NC Climate Week activities, and manages an Employee Giving Program that allows employees to support vetted environmental nonprofits. The organization does not offer a technology product or software platform in the traditional SaaS sense—it functions as a nonprofit coalition and intermediary rather than a technology company.

Differentiator

Problem solved

Functional benefit

Products and services

• Corporate Partner Membership Program Annual membership program for NC businesses that provides access to EarthShare NC's engagement programs, logo use, partner listing, bi-monthly conversations with community leaders, B2B networking, and discounts on event sponsorships. Annual fee starts at $500.
• Earth Day Volunteer Events Annual in-person volunteer events held in March–April in Charlotte, Greensboro, and the Triangle, matching corporate teams with environmental nonprofits for hands-on volunteer work. Corporate sponsorship tiers range from $1,500 (Water) to $10,000 (Title).
• NC Climate Week Week-long climate and sustainability events held in September–October across NC, comprising daily in-person and virtual convenings and culminating in an in-person summit in Greensboro. Open to corporate partners as a turnkey employee engagement opportunity.
• Employee Giving Campaign On-demand employee giving program offering NC employers a turnkey workplace giving solution that routes employee contributions (payroll deduction, one-time gifts, vacation donations) to vetted environmental nonprofits.
• State Employees Combined Campaign (SECC) Participation EarthShare NC participates in the NC State Employees Combined Campaign (SECC Code 1100), giving NC state employees a payroll-deduction channel to support vetted environmental nonprofits since 2005.

Quantifiable outcome

• 100% of 2025 Earth Day Event participants surveyed want to participate again

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

23 partnerships are on record, tiered core and minor.

• Crescent CommunitiescoreGTM or Marketing PartnerCorporate partner supporting EarthShare NC's Earth Day celebrations and environmental programs. Crescent Communities is a real estate development company.
• CIVIC Federal Credit UnioncoreGTM or Marketing PartnerCorporate partner providing support for environmental engagement programs. Anthony Norman from CIVIC serves as Board Treasurer.
• Pinnacle Financial PartnerscoreGTM or Marketing PartnerCorporate partner supporting EarthShare NC programs.
• TIAAcoreGTM or Marketing PartnerCorporate partner with associate-led Sustainability Action Team. TIAA is a leading financial services provider committed to net zero by 2040.
• LenovocoreGTM or Marketing PartnerCorporate partner participating in Earth Day volunteer events. Lenovo is a global technology company.
• Bank of AmericacoreGTM or Marketing PartnerCorporate partner supporting EarthShare NC's environmental programs and Earth Day celebrations.
• Equitable FoundationcoreGTM or Marketing PartnerCorporate partner connecting employees with community engagement initiatives and sustainable impact focus.
• TheeDigitalminorGTM or Marketing PartnerDigital marketing agency partner supporting EarthShare NC programs.
• JouleBug (Carimus Company)minorGTM or Marketing PartnerSustainability app company partner.
• Leyline Renewable CapitalminorGTM or Marketing PartnerRenewable energy finance partner.
• Blue Ridge Parkway FoundationcoreStrategic or Co-development PartnerNonprofit member organization working to protect and preserve the Blue Ridge Parkway through cultural preservation, natural resource protection, and educational outreach.
• Carolina Raptor CentercoreStrategic or Co-development PartnerNonprofit member providing environmental education, raptor rehabilitation, and stewardship. Serves over 27,000 students annually and treats 900-1,000 birds per year.
• Carolina Tiger RescuecoreStrategic or Co-development PartnerNonprofit member wildlife sanctuary dedicated to saving and protecting wild cats in captivity and in the wild.
• Catawba Riverkeeper FoundationcoreStrategic or Co-development PartnerNonprofit member dedicated to protecting the Catawba-Wateree River Basin's water for all who depend on and enjoy it.
• CleanAIRE NCcoreStrategic or Co-development PartnerNonprofit member advancing solutions addressing climate change, air pollution, and environmental justice through advocacy, education, and research.
• Conserving CarolinacoreStrategic or Co-development PartnerNonprofit member protecting, restoring, and inspiring appreciation of the natural world. Has helped protect over 47,000 acres in Henderson, Transylvania, and Polk Counties.
• North Carolina League of Conservation Voters FoundationcoreStrategic or Co-development PartnerNonprofit member connecting and engaging people to protect the natural environment through democratic process engagement and community organizing.
• North Carolina Sustainable Energy AssociationcoreStrategic or Co-development PartnerNonprofit member driving public policy and market development for clean energy in NC for over 40 years.
• North Carolina Coastal FederationcoreStrategic or Co-development PartnerNonprofit member protecting and restoring the NC coast since 1982, with 16,000 supporters and reaching nearly 300,000 people directly each year.
• Sound RiverscoreStrategic or Co-development PartnerNonprofit member guarding the health of the Neuse and Tar-Pamlico River Basins, covering nearly one-quarter of North Carolina.
• Southern Alliance for Clean EnergycoreStrategic or Co-development PartnerNonprofit member promoting responsible and equitable energy choices for clean, safe, and healthy communities throughout the Southeast for over 30 years.
• Environmental Defense FundcoreStrategic or Co-development PartnerNational nonprofit member and one of the world's leading environmental organizations driving results for over 50 years.
• State Employees Combined Campaign (SECC)coreChannel Partner/ Reseller/ DistributorPartnership with NC state government workplace giving campaign (SECC Code: 1100) connecting charities to state employees since 2005.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Emerging players

• Network for Good: Digital workplace giving and donation platform used by corporations and nonprofits. Represents the digital evolution of the same intermediary function EarthShare performs manually, making it a direct substitute threat for corporate giving programs.
• EarthEcho International: Environmental education and youth engagement nonprofit founded by Philippe Cousteau Jr. Comparable cause area (environmental education/outreach) and corporate partner activation model, targeting corporate CSR dollars for environmental programming.
• Leave No Trace: National environmental education nonprofit that delivers corporate-sponsored outdoor volunteer events and education programming. Highly comparable programming (event-driven environmental education) and corporate partnership model, though at national scale.

Direct peers

• EarthShare (National): National umbrella federation of which EarthShare NC is a state affiliate. Operates the same workplace giving and nonprofit coalition model at the federal-employee and national-corporate level, making it the closest structural comparator.
• One Percent for the Planet: Global environmental giving coalition connecting businesses and individuals with vetted environmental nonprofits through membership and certification fees. Directly comparable coalition/intermediary business model focused exclusively on the environmental cause area.

Broad incumbents

• National Wildlife Federation: Large national environmental advocacy and education organization that operates workplace giving campaigns and corporate partnerships. Comparable in environmental mission focus and corporate engagement GTM.
• The Nature Conservancy (NC Chapter): Largest global environmental nonprofit operating a significant NC program including land conservation and corporate partnerships. Directly competes for corporate environmental philanthropy budgets in NC and is also a member of broader coalition structures like EarthShare.
• Benevity Causes: Corporate purpose and employee engagement software platform powering workplace giving, volunteering, and grant programs for hundreds of large employers. Competes for the same corporate CSR/ESG budget and threat of disintermediating traditional giving intermediaries.

Regional players

• United Way of North Carolina: Operates the same workplace giving / payroll deduction / SECC-style campaign model in NC but with broader human-services scope. Highly comparable GTM (corporate partner programs, workplace campaigns) and serves as the primary competitor for state-employee giving designations.
• Conservation Trust for North Carolina: NC-based land conservation nonprofit that engages corporate partners and individual donors. Operates in the same NC geography and competes for some of the same restricted environmental philanthropy and corporate volunteer engagement.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/EarthShareNC
• LinkedInlinkedin.com/company/earthsharenc
• Instagraminstagram.com/earthsharenc
• Xx.com/EarthShareNC

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EarthShare