TheeDigital
TheeDigital is a Raleigh-based digital marketing and web design agency, founded in 2004, that builds custom WordPress, WooCommerce, and Shopify websites and delivers SEO, AI Search Optimization (GEO), PPC, and HubSpot inbound marketing services to SMB and mid-market clients across professional services, healthcare, construction, ecommerce, manufacturing, and nonprofit verticals nationwide.
- Company typePrivate
- Founded2004
- HeadquartersRaleigh, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What TheeDigital does
TheeDigital is a full-service digital marketing and web design agency founded in 2004 and headquartered in Raleigh, North Carolina, with additional presence signaled in Boston. The firm builds custom WordPress-based websites (including WooCommerce and Shopify ecommerce implementations) and delivers an integrated marketing services stack: Search Engine Optimization (organic, local, technical, ecommerce), Pay-Per-Click advertising (Google Ads, Microsoft/Bing, Meta, LinkedIn, Pinterest, Amazon), inbound marketing and HubSpot CRM implementation, social media, email marketing, marketing automation, online reputation management, AI Search Optimization (Generative Engine Optimization/GEO), and ADA compliance with AI-assisted monitoring. The underlying technology posture is platform-led rather than proprietary: core stacks are WordPress CMS, WooCommerce, Shopify, and HubSpot, with integrations into Salesforce, Pardot, Mailchimp, Constant Contact, Stripe, PayPal, ShipStation, and Google Analytics/Search Console.
TheeDigital's revenue model blends recurring monthly retainers ($1,500-$8,000+ per month, with most clients spending $3,000-$8,000/month) for marketing services with episodic project fees ($5,000-$100,000+ per website) for web design and development, supplemented by hosting/maintenance subscriptions. The go-to-market is sales-led and consultation-driven, supported by a multi-channel marketing engine (organic content, paid search, social media, free training events, and listings on UpCity, Clutch, and BBB). The company explicitly avoids long-term contracts, positioning relationships and dedicated project managers as the primary retention lever.
TheeDigital serves SMB and mid-market clients across seven verticals: Professional Services (legal, accounting, financial), Construction and Home Services (roofing, contractors, landscaping), Healthcare (medical, dental, plastic surgery), Ecommerce/Retail, Manufacturing/Industrial, Nonprofits/Associations, and Local/Regional businesses centered on the Raleigh Triangle area but extending nationwide. Certifying partner relationships with Google (Premier Partner) and HubSpot (Solutions Partner) underpin credibility, alongside a long-tail of industry awards (MarCom, Muse, Vega, Davey, Hermes, W3, Communicator, dotCOMM, Summit, AVA) and a 4.9 rating across 119 Google reviews. The firm is founder/owner-operated (Richard Horvath, Owner/President) with no disclosed institutional funding.
TheeDigital firmographics
Firmographics- Name
- TheeDigital
- Legal name
- TheeDigital
- Website
- https://theedigital.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- TheeDigital is a Raleigh-based digital marketing and web design agency, founded in 2004, that builds custom WordPress, WooCommerce, and Shopify websites and delivers SEO, AI Search Optimization (GEO), PPC, and HubSpot inbound marketing services to SMB and mid-market clients across professional services, healthcare, construction, ecommerce, manufacturing, and nonprofit verticals nationwide.
- Ownership category
- akta.pro rank
TheeDigital industry classification
Industry- Product category
- Digital Marketing and Web Design Services
- NAICS
- Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418), Custom Computer Programming Services (541511)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Marketing Technology, AdTech & MarTech Services (BPAFAAAN)
- akta.pro secondary industries
- Search Engine Marketing (SEM) / Paid Search (PPC) (BPAFACAA), Search, Review & Ratings Management (SEO/Content/Platforms/Local Listings) (MPAAAOAC), Programmatic Display & Retargeting (DSP) (MPAAACAE)
Keywords
Where TheeDigital is headquartered
LocationHeadquarters
- HQ city
- Raleigh
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
TheeDigital business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Digital Marketing Services: Monthly retainer-based digital marketing services including SEO, PPC, social media, inbound marketing, email marketing, marketing automation, and reputation management. Most clients spend $3,000-$8,000/month for SEO growth services.
- Web Design and Development: One-time project-based fees for custom website design, WordPress development, WooCommerce stores, Shopify stores, and custom web programming. Website costs range from $5,000 to $100,000+ depending on complexity.
- Website Hosting and Maintenance: Ongoing hosting, security, and maintenance services for websites after launch
- Training Events: Free training events for clients and prospects covering HubSpot, WordPress, SEO basics, and WooCommerce to educate market and build trust
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | SEO services starting package |
| Subscription | Monthly | General digital marketing services |
| Usage-based | Monthly | PPC advertising management |
| One time/ perpetual license | Pay-as-you-go | Website design and development |
| Other | Pay-as-you-go | A la carte SEO services |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels9 records
TheeDigital product offering
Product offeringCore offering
TheeDigital is a full-service digital marketing and web design agency that builds custom WordPress, WooCommerce, and Shopify websites and delivers ongoing digital marketing services including SEO, AI Search Optimization (GEO), PPC advertising, inbound marketing with HubSpot, social media, email marketing, and online reputation management for SMBs and mid-market companies. The agency also offers custom web programming, ADA compliance solutions, technical website audits, and marketing consulting as specialized services.
Product overview
TheeDigital is a full-service digital marketing and web design agency offering a platform-plus-services model. The core offering combines custom WordPress-based web design and development (encompassing WordPress Development, WooCommerce Development, and Shopify Development) with a full suite of digital marketing services including Search Engine Optimization (SEO), AI Search Optimization (AI SEO/GEO), Pay-Per-Click Advertising (PPC), Inbound Marketing & HubSpot, Social Media Marketing, Email Marketing, Online Reputation Management, and Marketing Automation. Additional specialized services include Custom Web Programming, ADA Compliance Solutions, Technical Website Audits, Marketing Consulting, and free Training Events (SEO Basics, HubSpot Basics, WordPress 101, WooCommerce Basics). The agency also provides free ROI calculation tools (Website Cost Calculator, Google Ads ROI Calculator, Facebook Ads ROI Calculator). TheeDigital positions itself as a HubSpot Agency Partner and Google Premier Partner, integrating platforms such as HubSpot, SalesForce, Pardot, Mailchimp, and Google Analytics into its client solutions.
Differentiator
Problem solved
Functional benefit
Products and services
- Web Design & Development Custom web design and development services building high-performing, lead-focused websites using WordPress, including custom programming, responsive mobile-first design, ADA compliance, website hosting, and ongoing maintenance. For SMBs and mid-market companies seeking custom digital presence.
- WordPress Development Custom WordPress theme and plugin development including custom theme development, custom plugin development, WooCommerce integration, third-party tool integrations, analytics and conversion tracking, and cross-device browser testing. For businesses needing bespoke WordPress-based websites.
- WooCommerce Development
Quantifiable outcome
- 79% increase in website traffic for Glass Solutions
- +10 more outcomes
Companies that use TheeDigital
Customer profileNamed customers16 records
Segments7 records
Ideal customer profiles5 records
TheeDigital technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration16 records
AI capability3 records
Feature3 records
TheeDigital partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Google Partner AgencycoreCertified Google Partner agency with digital marketing experts certified in Google Analytics, Google Ads, and Google Tag Manager. Premier status enables qualified management of Google Ads campaigns and access to Google resources.
- HubSpot Partner AgencycoreHubSpot Solutions Partner with platform-specific certification, meeting criteria for Market, Sell, Deliver, Grow framework. Team holds Inbound Marketing and Email Marketing certifications from HubSpot.
- AMA Triangle ChapterminorActive sponsor of AMA (American Marketing Association) Triangle Chapter, participating in local marketing community events and organizations.
- ClutchminorProfile on B2B ratings and reviews platform Clutch, with client reviews and ratings demonstrating track record.
- UpCityminorListed on UpCity B2B marketplace platform with multiple recognitions including Top Digital Agency, Top SEO Agency, and Top WordPress Developer awards.
- Better Business Bureau (BBB)minorAccredited business with BBB, demonstrating commitment to trust and ethical business practices.
Scale indicators11 records
Recent moves5 records
Expansion highlights6 records
TheeDigital competitors and assessment
Company assessmentDirect peers
- Straight North: Straight North is a Chicago-based digital marketing agency offering SEO, PPC, web design, and lead generation services to B2B and SMB clients—directly comparable to TheeDigital's core service stack and target audience.
- Coalition Technologies: Coalition Technologies is a full-service digital agency providing web design, SEO, PPC, and ecommerce development for ecommerce and B2B brands—comparable to TheeDigital's SEO, web design, and WooCommerce/Shopify offerings.
- SmartSites: SmartSites is a full-service digital agency providing web design, SEO, PPC, and ecommerce development (including WooCommerce and Shopify) to SMBs across the US—closely comparable in service mix and customer profile to TheeDigital.
- OuterBox: OuterBox is a digital agency focused on ecommerce web design (Shopify, WooCommerce, Magento), SEO, and PPC—directly comparable to TheeDigital's ecommerce development and digital marketing capabilities.
- Lounge Lizard: Lounge Lizard is a digital marketing and web design agency offering brand strategy, custom web design, SEO, and PPC—overlapping with TheeDigital's web design and lead-generation focus for SMB and mid-market clients.
- Big Drop Inc: Big Drop Inc is a full-service digital agency offering custom web design, web development, branding, and digital marketing—comparable in offering mix and SMB/mid-market positioning to TheeDigital.
- Ignite Visibility: Ignite Visibility is a performance-focused digital marketing agency specializing in SEO, PPC, social media, and Amazon marketing for mid-market and enterprise clients—directly comparable to TheeDigital's service stack and go-to-market approach.
- Thrive Internet Marketing Agency: Thrive is a full-service digital marketing agency offering web design, SEO, PPC, social media, and ecommerce services primarily to SMBs—closely aligned with TheeDigital's offerings and target verticals.
Broad incumbents
- WebFX: WebFX is a large, established digital marketing agency offering SEO, PPC, web design, and HubSpot services to SMB and mid-market clients—directly overlapping TheeDigital's core offerings but at significantly greater scale.
Others
- HubSpot (partner ecosystem): HubSpot is the CRM and inbound marketing platform that TheeDigital implements for clients as a Solutions Partner; it is an enabling platform/ecosystem participant rather than a direct competitor but shapes partner-agency economics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
TheeDigital social profiles
Digital presenceTheeDigital financial estimates
Financial estimateRevenue estimate
Valuation estimate
TheeDigital leadership team
Management profileNumber of profiles
Profiles8 records
TheeDigital funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TheeDigital M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TheeDigital
What does TheeDigital do?
TheeDigital is a full-service digital marketing and web design agency that builds custom WordPress, WooCommerce, and Shopify websites and delivers ongoing digital marketing services including SEO, AI Search Optimization (GEO), PPC advertising, inbound marketing with HubSpot, social media, email marketing, and online reputation management for SMBs and mid-market companies. The agency also offers custom web programming, ADA compliance solutions, technical website audits, and marketing consulting as specialized services.
Is TheeDigital a public or private company?
TheeDigital is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was TheeDigital founded?
TheeDigital was founded in 2004. It employs 11 to 50 people.
Where is TheeDigital based?
TheeDigital is headquartered in Raleigh, United States, in the North America region.
How does TheeDigital make money?
Four revenue lines are on record. Digital Marketing Services are the primary driver. The others are web Design and Development, website Hosting and Maintenance and training Events.
Who are TheeDigital's main competitors?
Direct peers on record are Straight North, Coalition Technologies, SmartSites, OuterBox, Lounge Lizard, Big Drop Inc, Ignite Visibility and Thrive Internet Marketing Agency. WebFX is listed as a broad incumbent. HubSpot (partner ecosystem) is listed as an others.
Does TheeDigital have an API?
No public API is recorded for TheeDigital.
What industry is TheeDigital in?
TheeDigital's product category is Digital Marketing and Web Design Services. Its primary akta.pro industry code is BPAFAAAN, Marketing Technology, AdTech & MarTech Services, with a secondary code of BPAFACAA, Search Engine Marketing (SEM) / Paid Search (PPC). Its NAICS code is 541810 and its SIC code is 7311.