Victor & Simon

What Victor & Simon does

Victor & Simon (legal entity: Victor et Simon) is a privately held creative and production agency founded in 2015 and headquartered in Amsterdam, with additional offices in Paris and Arles, France. The firm operates as a boutique creative studio that produces documentary-style video, digital campaigns, branded content, and podcasts for enterprise clients in three primary verticals: luxury goods (notably Cartier), arts and cultural institutions (LUMA Foundation, the Pinault Collection's Bourse de Commerce), and social-impact organizations (InTent, the Hoffmann Global Institute for Business and Society). Its production model is project-based, emphasizing a small embedded team (typically a director, producer, sound engineer, and editor) that captures unscripted, improvisational content alongside its subjects rather than running scripted shoots.

The studio's service portfolio spans single-asset deliverables (e.g., the Gonzervatory documentary with Arte in 2018, the Bourse de Commerce launch film with Fred & Farid) and longer-form platform builds (LUMA LIVE for LUMA Foundation, the InTent centralized video and article library, and the 'Mission to Change' podcast). Marketing and distribution are handled largely through client-owned channels — Cartier's ecosystem, LUMA LIVE, Arte Concerts, French broadcast and out-of-home media, and partner social platforms — rather than through Victor & Simon's own owned media at scale.

The business model is professional services / project-based creative production, with no publicly disclosed pricing, no software/SaaS product, no disclosed funding rounds, and no external investors identified. The firm is led by co-founder Simon Cachera and operates with a headcount in the 11–50 range, consistent with a small, founder-led boutique agency whose growth depends on continued anchor-client relationships rather than scalable platform economics.

Name

Victor & Simon

Legal name

Victor et Simon

Website

https://victoretsimon.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Victor & Simon is a boutique Amsterdam-based creative production studio (also in Paris and Arles) producing documentary-style video, digital campaigns, and podcasts for enterprise clients in luxury goods, arts and culture, and social-impact sectors.

Ownership category

akta.pro rank

Product category

Creative Production Services

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Real Estate, Architecture & Hospitality Marketing Video (MPADAEAO)

Keywords

• Video production services
• Creative content agency
• Documentary production
• Luxury brand content
• Cultural content strategy

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Creative Production Services: Project-based creative production services including video production, documentary creation, campaign development, and content strategy for luxury brands and cultural institutions.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Victor & Simon is a creative production agency that conceives, directs, and produces cinematic documentary-style video content, brand campaigns, digital content platforms, and podcasts. It serves luxury brands, arts and culture institutions, and social-impact organizations across Europe and the Middle East.

Product overview

Victor & Simon is a creative agency that tells stories inspired by entertainment, working with luxury brands, arts and culture institutions, and change makers. The company's service portfolio includes documentary production (Gonzervatory, Tomorrow the Rhône River), digital content platforms (InTent, LUMA Live), campaign video production (Bourse de Commerce, Cartier Mostra), and multi-phase digital campaigns (Cartier Women's Pavilion). These offerings function as project-based creative services rather than a unified software product or platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Gonzervatory Documentary project produced with musician Chilly Gonzales and broadcaster Arte, showcasing the agency's long-form documentary filmmaking capability for cultural and music clients.
• InTent Platform
• Tomorrow the Rhône River
• Bourse de Commerce Launch Campaign
• Cartier Women's Pavilion Digital Campaign
• LUMA Live Content Platform
• Cartier Mostra Content
• Mission to Change Podcast

Quantifiable outcome

• 320,000 video views for Gonzervatory project with 100% organic audience

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• ArtecoreStrategic or Co-development PartnerPartnership with Arte, a European TV channel, for the Gonzervatory project documenting an eight-day music performance workshop with Chilly Gonzales in Paris. The partnership involved daily content publication across social platforms.
• Fred & FaridminorStrategic or Co-development PartnerCreative partnership for the Bourse de Commerce museum launch video and teasers. Victor & Simon created content in collaboration with Fred & Farid to announce the opening of the Collection Pinault museum.
• The Hoffmann Global Institute for Business and SocietycoreGTM or Marketing PartnerPartnership for Mission to Change podcast production. Each episode invites business leaders to share how they use business as a catalyst for change.
• Venice International Film FestivalminorStrategic or Co-development PartnerCartier is a partner of the 79th Venice International Film Festival. Victor & Simon created content for the partnership including celebrity interviews and event coverage.
• Expo 2020 DubaiminorStrategic or Co-development PartnerExpo 2020 Dubai collaborated with Cartier on the Women's Pavilion. Victor & Simon developed digital campaigns to extend the pavilion's reach beyond physical borders.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Prettybird: Creative production company with deep luxury, fashion, and commercial brand work. Operates at a similar boutique scale with comparable cinematic storytelling and directorial talent as Victor & Simon.
• Fred & Farid: Paris-based luxury and lifestyle creative agency that partnered directly with Victor & Simon on the Bourse de Commerce (Collection Pinault) launch campaign. Both firms serve luxury and cultural institutions with cinematic, brand-led storytelling at a boutique scale.
• Pulse Films: Production company with a strong portfolio of documentary-style and branded content for premium global brands and artists. Overlaps directly with V&S's Chilly Gonzales-style embedded documentary production and premium client base.
• Iconoclast: Global creative agency with strong presence in luxury, fashion, and entertainment brand storytelling. Comparable boutique creative approach and premium client focus to Victor & Simon.
• Tool of North America: Boutique creative production studio specializing in branded content for premium clients across luxury and lifestyle. Similar scale and director-driven model to Victor & Simon.
• Marcel: Paris-based creative agency with a strong luxury and premium-brand portfolio. Comparable boutique creative ethos serving similar luxury clients from a French base.

Broad incumbents

• Anonymous Content: Major global production company with deep luxury and commercial brand work alongside film and TV. Significantly larger scale than V&S but competes for the same premium storytelling engagements and director talent.
• RSA Films: Established production company under Ridley Scott Associates with extensive brand, luxury, and advertising work. Much larger scale but operates in the same premium creative production space.
• Mother: London-based independent creative agency serving premium global brands with cinematic and culturally resonant work. Similar high-end creative positioning though with broader portfolio and larger scale.
• BETC: Paris-based creative agency within the Havas network with a strong luxury and premium-brand portfolio. Significantly larger scale but competes for similar luxury and cultural clients across Europe.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/victoretsimon
• Xx.com/victoretsimon

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Victor & Simon