WeFact

What WeFact does

WeFact B.V. is a Dutch SaaS company founded in 2005 that provides online invoicing and administration software for Dutch small and medium-sized enterprises, ZZP (sole proprietor) freelancers, DGA directors, and accounting/administration firms. The platform enables users to create invoices and quotes in custom branding, process purchase invoices via AI-powered scanning (Scan & Herken using Google Cloud Vision), manage recurring subscriptions, handle CRM tasks, and track inventory. It is headquartered in Eersel, Netherlands, with an engineering office in Porto, Portugal, and serves over 45,000 clients with a 9.3/10 customer satisfaction rating. The architecture is PHP/Symfony-based with Docker deployment, VanillaJS frontend, MySQL data layer, and a public REST API.

WeFact monetizes via tiered monthly/annual subscriptions differentiated by invoice volume (Small, Medium, High Volume, DGA, and the newer WeFact Plus tier), complemented by a referral program paying €50 per converted customer. Distribution is hybrid: a self-serve 30-day free trial funnel drives PLG acquisition, while dedicated Junior and Medior Account Managers target accounting firms in a sales-led motion. Over 1,000 Dutch accounting firms act as a B2B2C referral channel. Native integrations span 9+ Dutch accounting packages (Twinfield, Exact, Yuki, Visma, e-Boekhouden, SnelStart, Software Gemak, Payt, Timechimp), Mollie payments, WooCommerce and BOL.com e-commerce, Peppol e-invoicing via Tradeinterop, and PSD2 bank connectivity via Ponto.

Following Main Capital Partners' January 2023 acquisition — during which ARR tripled — WeFact was sold to Visma in December 2025 and now operates as a standalone brand within the Visma group, with ISO 27001 certification since June 2024 and GDPR compliance since 2018. The company is led by CFO Geert Goossens, Head of Product Thomas Hutten, and Customer Care Lead Nienke Nouwens, with founders Jeroen Blox and Roel Korting listed as company founders.

Name

WeFact

Legal name

WeFact B.V.

Website

https://wefact.nl

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

WeFact B.V. is a Dutch SaaS platform founded in 2005 that provides online invoicing, purchase invoice scanning, subscription billing, and administration tools for Dutch SMBs, ZZP entrepreneurs, DGA directors, and accounting firms, serving 45,000+ clients via tiered subscriptions and accountant channel referrals.

Ownership category

akta.pro rank

Product category

Cloud-based SMB Invoicing and Administration Software

NAICS

Software Publishers (5132)

SIC

Services-Computer Programming Services (7371)

akta.pro primary industry

Bill Pay, Invoicing & Payables Platforms (BPAMAFAF)

akta.pro secondary industries

E-Invoicing & Invoice Presentment (B2B/B2G) (FSAMAJAF), Accounts Payable (Invoice Processing, 2/3-Way Match, Vendor Payments) (BPAAAGAA)

Keywords

• Online invoicing software
• SMB administration platform
• E-invoicing and Peppol
• PSD2 bank connectivity
• Accountancy administration portal

Headquarters

HQ city

Eersel

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription Software Licensing: WeFact operates on a subscription model with tiered packages based on invoice volume (Small, Medium, Large, High Volume, DGA). Pricing is billed monthly or annually with a discount for annual payment. The packages differentiate on invoice volume limits and feature access.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels9 records

Core offering

WeFact develops and sells a cloud-based online invoicing and administration platform for Dutch small businesses, sole proprietors (ZZP), directors/major shareholders (DGA), and accountancy firms. The platform enables users to create professional invoices and quotes, process purchase invoices via AI scanning, manage subscriptions/recurring billing, sync bank transactions via PSD2, integrate with 9+ Dutch accounting packages, send Peppol e-invoicing, accept online payments via Mollie, and manage CRM and inventory.

Product overview

WeFact is an online invoicing and administration platform designed for Dutch entrepreneurs, providing a comprehensive suite of tools for managing business finances. The core WeFact platform serves as the central hub for invoicing (Factuur Maken), quote generation (Offerte Maken), purchase invoice processing (Inkoopfacturen Verwerken), subscription management (Abonnementen), and CRM functionality. The product ecosystem includes a Mobile App for iOS and Android, a dedicated Accountancy Environment for accounting firms managing multiple clients, and a Developer API for third-party integrations. The recently launched WeFact Plus tier adds premium features like split invoices, email tracking, and enhanced CRM. WeFact integrates natively with major Dutch accounting software (Twinfield, Exact, Yuki, Visma, e-Boekhouden, SnelStart, Software Gemak, Payt), payment processor Mollie, web shops (WooCommerce, BOL.com), time tracking (Timechimp), and Peppol e-invoicing via Tradeinterop. The platform also offers PSD2 bank connectivity through Ponto for automated transaction syncing.

Differentiator

Problem solved

Functional benefit

Products and services

• WeFact Core Platform The primary online invoicing and administration platform enabling Dutch entrepreneurs to create invoices and quotes, process purchase invoices, manage subscriptions, and maintain real-time insight into their administration. Serves as the central hub connecting all WeFact modules and integrations.
• WeFact Mobile App Mobile application for iOS and Android providing on-the-go access to the WeFact administration for Dutch entrepreneurs, enabling viewing of pending tasks, creation of quotes and invoices, and scanning of receipts from mobile devices.
• WeFact API Developer API at developer.wefact.com allowing third-party applications and integrators to programmatically create invoices in WeFact, manage data, and automate workflows. Supports Dutch locale and is used by integration partners.
• WeFact Accountancy Environment Specialized multi-tenant environment for accounting and administration firms to manage multiple client administrations from a single WeFact dashboard, with tools for office staff and consolidated invoicing. Used by 1,000+ Dutch accountancy firms.
• WeFact Plus Premium tier offering split invoices, email open tracking, built-in CRM features, and additional advanced capabilities beyond the standard WeFact subscription packages.

Quantifiable outcome

• Over 45,000 clients served and growing, with ARR tripling between 2023 and 2025
• +4 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration14 records

AI capability5 records

Feature6 records

Partnerships

Six partnerships are on record, tiered flagship and core.

• VismaflagshipStrategic or Co-development Partner · 4 December 2025Visma acquired WeFact from Main Capital Partners in December 2025. As part of Visma, WeFact gains access to extensive development resources including specialized training, events, and networks. Visma is the #1 provider of business software in the Netherlands and a leading international software provider. WeFact operates as a standalone brand within the Visma group.
• MolliecoreTechnology or IntegrationMollie is WeFact's payment processing partner. Through the Mollie integration, WeFact users can accept online payments via iDEAL/Wero, Bancontact, PayPal, credit card, Klarna, and other methods. Payments are processed securely and automatically reconciled in the WeFact administration. Transaction fees are charged per successful payment (e.g., €0.32 for iDEAL).
• Twinfield, Exact, Yuki, Visma, e-Boekhouden, SnelStart, Software Gemak, Payt, TimeChimpcoreTechnology or IntegrationWeFact maintains native bi-directional integrations with all major Dutch accounting software packages. These integrations allow automatic synchronization of invoices, contacts, and financial data between WeFact and the customer's accounting package, enabling accountants to work directly with data entered by their clients.
• TradeinteropcoreTechnology or IntegrationTradeinterop is WeFact's partner for Peppol e-invoicing connectivity. WeFact registers customers on the Peppol network via Tradeinterop, using their KvK and VAT numbers to enable compliant pan-European electronic invoice exchange.
• Ponto (Isabel Group)coreTechnology or IntegrationPonto by Isabel Group provides WeFact's PSD2 bank connectivity, enabling users to automatically import bank transactions and initiate payments directly from the WeFact platform. This keeps the administration continuously up to date without manual data entry.
• Google CloudcoreTechnology or IntegrationWeFact uses Google Cloud Vision (European data centers) for AI-powered image recognition and data extraction from purchase invoices and receipts (Scan & Herken feature). Amazon Web Services is used for file storage (European data centers).

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Moneybird: Dutch online invoicing and accounting platform specifically targeting ZZP (sole proprietors) and small businesses in the Netherlands. Directly competes with WeFact on invoice creation, quote management, and accounting integrations for the same SMB customer segment.
• e-Boekhouden: Popular Dutch cloud accounting and invoicing software for SMBs and ZZP, offering invoicing, purchase invoice processing, and bank integrations. One of WeFact's native accounting partners but also a competitor in the broader Dutch SMB admin software market.
• SnelStart: Established Dutch accounting software provider for small businesses and ZZP with invoicing, bookkeeping, and tax filing features. Competes in the same Dutch SMB segment and is also listed as a WeFact integration partner.
• Yuki (Visma): Dutch cloud accounting platform owned by Visma (WeFact's new parent), targeting SMBs and accountants with automated bookkeeping. Direct overlap with WeFact's accountancy environment and a key strategic consideration given Visma's portfolio.

Broad incumbents

• Exact Online: Major Dutch/European cloud business software suite offering accounting, invoicing, CRM, and ERP for SMBs and mid-market. A broader incumbent competing across WeFact's segments and one of WeFact's largest integration partners.
• Twinfield: Wolters Kluwer-owned Dutch online accounting platform widely used by accounting firms and SMBs. Competes indirectly with WeFact's accountancy offering while also being a key integration partner.
• FreshBooks: Global cloud invoicing and accounting platform for SMBs and freelancers, offering invoicing, expense tracking, and time billing. Comparable subscription SaaS model and SMB/freelancer target market, though operating internationally rather than Netherlands-focused.
• QuickBooks (Intuit): Global leader in SMB accounting and invoicing software with a growing presence in Europe. Offers invoicing, expense management, and accounting workflows comparable to WeFact's offering, though targeting a broader international SMB market.

Emerging players

• Billit: Belgian e-invoicing and Peppol platform expanding into the Netherlands with invoice creation, purchase invoice processing, and Peppol network connectivity. Comparable focus on e-invoicing compliance and SMB automation.
• InformerOnline: Dutch online accounting and invoicing software targeting ZZP and small businesses, offering similar subscription-based pricing and Dutch accounting integrations. A direct niche competitor in the SMB invoicing space.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/wefact

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WeFact