Oklahoma City Ballet
Oklahoma City Ballet is a 501(c)(3) nonprofit professional ballet company founded in 1972, operating as the resident dance company of the Civic Center Music Hall in Oklahoma City. It produces four annual main-stage productions, runs the Yvonne Chouteau School for ~800 students, and delivers community engagement programs reaching ~10,000 Oklahomans annually.
- Company typePrivate
- Founded1972
- HeadquartersOklahoma City, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Oklahoma City Ballet does
Oklahoma City Ballet is a 501(c)(3) nonprofit professional ballet company founded in 1972 and headquartered in Oklahoma City, operating as the resident dance company of the Civic Center Music Hall. The organization runs an integrated portfolio built around four annual main-stage productions — including The Nutcracker, Don Quixote, and Alice in Wonderland — performed at the Civic Center and smaller venues, serving approximately 30,000 audience members annually. It operates from a debt-free, 28,000+ square foot owned facility, the Susan E. Brackett Dance Center, which includes six studios and the 190-seat In Asmuch Foundation Theater used for intimate performances and emerging-choreographer showcases.
Revenue is generated through multiple streams: single-ticket sales (up to $135) and season subscriptions (3- and 4-show packages ranging $183-$404), the Yvonne Chouteau School (serving ~800 students via Professional Division, Studio Company, and recreational tracks), Summer Intensive programs for ages 7-20 ($650-$3,900 tuition plus optional housing), Adult and Teen Community Classes on a sliding scale ($20-$170), Creative Movement for ages 0-4, and donations including $310,000 in annual student scholarships and named campaigns such as the Pointe Shoe Fund and Reprise Society. Distribution is anchored by the company's own box office, the Civic Center Music Hall box office, online sales, season packages, and a network of community program delivery sites at multiple YMCAs and senior centers across the Oklahoma City metro.
The company's differentiation rests on its 53-year operating history, accumulated repertoire, institutional funder relationships (Kirkpatrick Family Fund, Devon Energy, Inasmuch Foundation, Allied Arts OKC, NEA, Oklahoma Arts Council), and its combined performance/education/community mission led by Artistic Director Ryan Jolicoeur-Nye and Executive Director Dana McCrory. No AI, software-product, or technology-platform revenue lines are present; the underlying technology is the physical production infrastructure (studios, theater, performance production staff) rather than any software stack.
Oklahoma City Ballet firmographics
Firmographics- Name
- Oklahoma City Ballet
- Legal name
- Oklahoma City Ballet
- Website
- https://okcballet.org
- Company type
- Private
- Founded year
- 1972
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Oklahoma City Ballet is a 501(c)(3) nonprofit professional ballet company founded in 1972, operating as the resident dance company of the Civic Center Music Hall in Oklahoma City. It produces four annual main-stage productions, runs the Yvonne Chouteau School for ~800 students, and delivers community engagement programs reaching ~10,000 Oklahomans annually.
- Ownership category
- akta.pro rank
Oklahoma City Ballet industry classification
Industry- Product category
- Performing Arts (Ballet)
- NAICS
- Dance Companies (711120), Dance Companies (71112), Fine Arts Schools (61161)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Classical Ballet (Full-Length & Repertoire) (MPAGADAA)
- akta.pro secondary industries
- Dance Performances (THAJAFAD), Dance Education (Ballet, Contemporary, Hip-Hop, Cultural Dance) (EDAMAAAH)
Keywords
Where Oklahoma City Ballet is headquartered
LocationHeadquarters
- HQ city
- Oklahoma City
- HQ country
- United States
- HQ region
- North America
Markets served
Oklahoma City Ballet business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others, Infrastructure
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Single performance tickets |
| Subscription | Annual | 4-Show Season Package |
| Subscription | Annual | 3-Show Season Package |
| Other | Pay-as-you-go | Student/Teacher Rush Discount |
| Other | Pay-as-you-go | Solo Date Night |
| Other | Pay-as-you-go | Ticket Lottery |
| Other | Pay-as-you-go | Group Discount |
| Other | Pay-as-you-go | Donation campaigns |
| Unit Pricing | Multi-year contract | Summer Intensive Session I & II (6 weeks) |
| Unit Pricing | Multi-year contract | Summer Intensive Session III (2 weeks) |
| Unit Pricing | Multi-year contract | Young Dancer Intensive (Ages 7-12) |
| Subscription | Multi-year contract | Adult Dancer Intensive |
| Subscription | Monthly | Adult Community Classes - Performance Track |
| Subscription | Monthly | Adult Community Classes - Regular Track |
| Subscription | Monthly | Creative Movement Classes (Ages 0-4) |
Distribution channels5 records
Marketing channels4 records
Oklahoma City Ballet product offering
Product offeringCore offering
Oklahoma City Ballet is a professional ballet company that produces classical and contemporary dance performances, including four main-stage productions per season (such as The Nutcracker, Don Quixote, and Alice in Wonderland). It also operates the Yvonne Chouteau School, which delivers ballet training and education for students of all ages, and runs community engagement programs including outreach, senior wellness classes, and school-based dance instruction.
Product overview
Oklahoma City Ballet is a professional ballet company and 501(c)(3) nonprofit arts organization founded in 1972, operating as the resident dance company of Civic Center Music Hall. The organization offers a unified portfolio of classical and contemporary dance performances (core product), professional ballet training through the Yvonne Chouteau School, and extensive community engagement programs. The product ecosystem centers on main-stage productions including The Nutcracker, Don Quixote, and Alice in Wonderland, supported by the Yvonne Chouteau School for professional and recreational training. Additional offerings include Summer Intensive programs for aspiring dancers, adult and teen community classes, Creative Movement for young children, and outreach programs serving over 10,000 Oklahomans annually. Season ticket packages and individual performance tickets provide access to four annual main-stage productions, while the Susan E. Brackett Dance Center serves as the organization's primary facility.
Differentiator
Problem solved
Functional benefit
Brands
- Yvonne Chouteau School: The ballet school offering classes for all ages and skill levels, from beginner to advanced.
- Susan E. Brackett Dance Center
- Studio Company
Products and services
- Ballet Performances Main-stage classical and contemporary dance productions presented at Civic Center Music Hall and other venues, including annual productions of The Nutcracker, Don Quixote, Alice in Wonderland, and mixed-repertory shows. Targeted at general audiences, families, and ballet enthusiasts.
- Yvonne Chouteau School Professional ballet training program offering classes for children, teens, and adults of all skill levels, including a Professional Division and Studio Company for aspiring professional dancers. Serves 800 students annually.
- Summer Intensive Programs Intensive ballet training programs including three summer sessions for ages 10-20, a Young Dancer Intensive for ages 7-12, and an Adult Dancer Intensive, all held at the Susan E. Brackett Dance Center. Tuition $3,900 (6 weeks), $2,250 (3 weeks), $1,300 (2 weeks), or $650 (1 week); housing available.
- Community Engagement Programs Outreach programs including Dance Discovery (school-based instruction), ArtsReach (8-week classroom curriculum), BRIDGE Dance Experience (mobile performances), Golden Swans (senior ballet classes), Dance for Parkinson's, and Move & Groove for seniors. Delivered at partner locations across Oklahoma to 10,000+ community members annually.
- Season Ticket Subscriptions Subscription packages offering 3-show or 4-show combinations with benefits including up to 20% savings, seat preservation, exchange privileges, and discounts on additional tickets. Available February through August each season.
- Adult and Teen Community Classes Recreational dance classes for adults and teens including Beginning Ballet, Intermediate/Advanced Ballet, Contemporary, Jazz, Tap, Diva Heels, Cardio Dance, and Stretch It Out, offered on a sliding scale pricing model ($20 minimum to $170 class value for 4-week session).
- Creative Movement Classes Movement-based classes for children ages 0-4, including Move with Me (parent-child classes for ages 0-2) and Creative Movement (ages 3-4), held at Five Moons Studio. 6-week session with sliding scale pricing.
- Future Voices Choreographic Showcase Annual event showcasing emerging choreographic talent, providing opportunities for new works to be performed by company dancers at the Susan E. Brackett Dance Center and Oklahoma Contemporary.
Quantifiable outcome
- 30,000 audience members moved by artists and world-class performances annually
- +3 more outcomes
Companies that use Oklahoma City Ballet
Customer profileSegments3 records
Ideal customer profiles4 records
Oklahoma City Ballet technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Oklahoma City Ballet partnerships and signals
Strategic signalRecent moves6 records
Expansion highlights5 records
Oklahoma City Ballet competitors and assessment
Company assessmentDirect peers
- Tulsa Ballet: Regional professional ballet company based in Tulsa, OK. Direct peer operating a comparable model of main-stage productions, school programming, and community outreach in the same state — most closely comparable Oklahoma ballet peer.
- Kansas City Ballet: Regional professional ballet company serving the Kansas City metro, with a school, main-stage season, and community engagement programs — a closely analogous Mid-Market ballet organization.
- Nashville Ballet: Regional ballet company combining classical repertoire with a professional school (School of Nashville Ballet) and community programs; directly comparable in scale and operating model.
- Atlanta Ballet: One of the larger U.S. regional professional ballet companies with a school (Atlanta Ballet Centre for Dance Education) and substantial community programming; comparable structure though larger scale.
- Milwaukee Ballet: Regional professional ballet company with an associated school (Milwaukee Ballet School & Academy) and community initiatives; comparable operating structure to OKCB.
- Colorado Ballet: Regional ballet company based in Denver operating a main-stage season, academy school, and education/outreach programs with similar institutional scale.
- Cincinnati Ballet: Mid-size regional professional ballet company with repertory season, school, and community engagement programs — closely comparable peer in operating structure.
- Pittsburgh Ballet Theatre: Mid-size U.S. regional ballet company combining classical and contemporary repertoire with a school and outreach programs; comparable scale and product mix.
- Sacramento Ballet: Regional ballet company with a pre-professional school and education programs serving a similarly sized U.S. metro market — comparable peer in scale and program mix.
Broad incumbents
- American Ballet Theatre: National-scale ballet company with a major school (Jacqueline Kennedy Onassis School) and touring model; overlaps with OKCB across repertory, training, and outreach but operates at substantially greater scale and national reach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Oklahoma City Ballet social profiles
Digital presenceOklahoma City Ballet financial estimates
Financial estimateRevenue estimate
Valuation estimate
Oklahoma City Ballet leadership team
Management profileNumber of profiles
Profiles14 records
Oklahoma City Ballet funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Oklahoma City Ballet M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Oklahoma City Ballet
What does Oklahoma City Ballet do?
Oklahoma City Ballet is a professional ballet company that produces classical and contemporary dance performances, including four main-stage productions per season (such as The Nutcracker, Don Quixote, and Alice in Wonderland). It also operates the Yvonne Chouteau School, which delivers ballet training and education for students of all ages, and runs community engagement programs including outreach, senior wellness classes, and school-based dance instruction.
Is Oklahoma City Ballet a public or private company?
Oklahoma City Ballet is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Oklahoma City Ballet founded?
Oklahoma City Ballet was founded in 1972. It employs 11 to 50 people.
Where is Oklahoma City Ballet based?
Oklahoma City Ballet is headquartered in Oklahoma City, United States, in the North America region.
Who are Oklahoma City Ballet's main competitors?
Direct peers on record are Tulsa Ballet, Kansas City Ballet, Nashville Ballet, Atlanta Ballet, Milwaukee Ballet, Colorado Ballet, Cincinnati Ballet, Pittsburgh Ballet Theatre and Sacramento Ballet. American Ballet Theatre is listed as a broad incumbent.
Does Oklahoma City Ballet have an API?
No public API is recorded for Oklahoma City Ballet.
What industry is Oklahoma City Ballet in?
Oklahoma City Ballet's product category is Performing Arts (Ballet). Its primary akta.pro industry code is MPAGADAA, Classical Ballet (Full-Length & Repertoire), with a secondary code of THAJAFAD, Dance Performances. Its NAICS code is 711120 and its SIC code is 7900.