Hamilton Trust
Hamilton Trust (now Hamilton Brookes) is a UK charity and educational resource provider, part of Oxford Brookes University, that delivers curriculum-aligned lesson plans and teaching resources for Reception through Year 6 primary school teachers and schools across the UK on a tiered subscription model.
- Company typePrivate
- Founded-
- HeadquartersOxford, United Kingdom
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What Hamilton Trust does
Hamilton Trust, now operating as Hamilton Brookes, is a UK-based educational resource provider delivered as an integral part of Oxford Brookes University. The organization delivers curriculum-aligned teaching resources, training, and support services to primary schools, teachers, and pupils throughout the UK education sector, with operating geographies spanning England, Wales, Scotland, and Northern Ireland. The core product is a digital library of thousands of fully-resourced lesson plans organized in flexible blocks, covering English, maths, science, and cross-curricular topics from Reception through Year 6, with specialized resources for mixed year group classrooms. Technology delivery is straight web-based: downloadable teaching resources, interactive PowerPoint presentations, animated videos, and a podcast, accessed via self-serve website authentication with no native mobile app, no public API, and no SDK.
Hamilton Brookes monetizes through a tiered subscription model: a free Taster Account (lifetime access to selected resources), an Early Career Teacher subscription priced at £42 (VAT inclusive) for 24 months, an Individual Teacher subscription at £60 (VAT inclusive) per year, and a School-wide subscription starting from £200 (+VAT) per year with multi-user access, teacher access management, and email/phone support. Distribution is self-serve / product-led via the website, complemented by content marketing through a blog, the #PrimaryFutures podcast, organic social (Twitter, Facebook, Pinterest), an email newsletter, and CPD webinars. Customer segments are segmented horizontally, with the primary buyer being the individual primary school teacher (Reception through Year 6), secondary segments being primary schools (school-wide adoption) and Early Career Teachers (CPD-focused), and use cases spanning lesson planning, curriculum coverage, workload reduction, and mixed year group teaching.
Hamilton Trust firmographics
Firmographics- Name
- Hamilton Trust
- Legal name
- Oxford Brookes University - Hamilton Brookes
- Website
- https://hamilton-trust.org.uk
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Hamilton Trust (now Hamilton Brookes) is a UK charity and educational resource provider, part of Oxford Brookes University, that delivers curriculum-aligned lesson plans and teaching resources for Reception through Year 6 primary school teachers and schools across the UK on a tiered subscription model.
- Ownership category
- akta.pro rank
Hamilton Trust industry classification
Industry- Product category
- K-12 Primary Education Resources
- NAICS
- Educational Support Services (61171), Educational Support Services (611710), Educational Support Services (6117)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Literacy & Numeracy Intervention (Reading/Math Support) (EDAJALAD)
- akta.pro secondary industry
- Specialized Instruction & Resource Support (Inclusion, Pull-Out, Co-Teaching) (EDAJAKAC)
Keywords
Where Hamilton Trust is headquartered
LocationHeadquarters
- HQ city
- Oxford
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Hamilton Trust business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Individual Teacher Subscriptions: Individual subscription at £60 per year (VAT inclusive) providing access to all resources for a single teacher. Early Career Teacher option at £42 for 24 months.
- School Subscriptions: School-wide subscription from £200 per year (+VAT) providing multi-user access, structured progression, and consistent pedagogy across the school. Includes easy teacher access management.
- Freemium Resources: Free taster account offering hundreds of resources across maths, English, science and topics to attract potential paying subscribers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Free | Free access to selected resources |
| Subscription | Multi-year contract | For Early Career Teachers |
| Subscription | Annual | Individual Subscription for Inspirational Teaching |
| Subscription | Annual | School Subscription to Reduce Teacher Workload |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels9 records
Hamilton Trust product offering
Product offeringCore offering
Hamilton Brookes (formerly Hamilton Trust) provides a digital subscription platform delivering thousands of curriculum-aligned lesson plans, teaching resources, and CPD materials for UK primary school teachers covering Reception through Year 6. Core programmes include Hamilton English, Hamilton Maths, Hamilton Science, and cross-curricular Topics blocks, supplemented by Code-Breakers synthetic phonics, group readers, grammar presentations, mental maths starters, problem-solving investigations, and curriculum mapping for Wales and Scotland. Access is offered via a free Taster Account, Individual Teacher Subscription (£60/year), Early Career Teacher Subscription (£42/24 months), and School Subscription (from £200/year).
Product overview
Hamilton Brookes (formerly Hamilton Trust) is an educational resource platform operated by Oxford Brookes University, providing UK primary school teachers with thousands of high-quality, fully-resourced teaching materials. The portfolio is structured around three core subject programmes — Hamilton English (flexible block-based lesson plans for Reception–Year 6 covering fiction, non-fiction, poetry, and SPaG), Hamilton Maths (short and longer block maths planning aligned to the National Curriculum and Ready-to-Progress criteria), and Hamilton Science (Years 1–6) — supported by cross-curricular Topics blocks. The product suite is delivered as a tiered subscription model: a free Taster Account for trial access, an Individual Teacher Subscription (£60/year), an Early Career Teacher Subscription (£42 for 24 months), and a School Subscription (from £200/year) providing multi-user access with staff onboarding and CPD webinar support. Supplementary offerings include Code-Breakers synthetic phonics, Group Readers, free Grammar and Punctuation PowerPoint presentations, Mental Oral Starters, Problem-Solving Investigations, Extra Support intervention activities, a Primary Futures podcast, staff meeting CPD materials, and curriculum mapping for Wales and Scotland.
Differentiator
Problem solved
Functional benefit
Products and services
- Hamilton English Flexible block-based English lesson plans covering Reception through Year 6, including Reception/Year 1 mixed age classes, with fully-resourced units across fiction, non-fiction, poetry, and SPaG for UK primary school teachers.
- Hamilton Maths Short and longer block-based maths lesson plans for Reception through Year 6 covering place value, arithmetic, fractions, measurement, geometry, and problem-solving investigations, aligned to the National Curriculum and Ready-to-Progress criteria.
- Hamilton Science Science lesson plans for Years 1–6 covering biology, physics, and chemistry topics, with fully-resourced units designed for hands-on investigative learning in UK primary schools.
- Topics (Cross-Curricular Resources) Fully-resourced cross-curricular topic blocks spanning Reception through Year 6, organised by Key Stage, enabling teachers to integrate English, maths, science and other subjects within thematic units.
- Code-Breakers Phonics Scheme A synthetic phonics programme teaching phoneme-to-grapheme correspondences (PGCs) in a systematic, child-friendly fashion for Reception and early Key Stage 1.
- Grammar and Punctuation Presentations Free interactive PowerPoint grammar and punctuation presentations for Years 2–6, aligned to the Hamilton SPaG scheme of work.
- Mental Oral Starters (Maths) Free mental maths starter activities for Years 1–6 providing daily oral/mental maths practice linked to each year group's objectives.
- Problem-Solving Investigations Low-floor, high-ceiling investigative activities spanning Early Years to Year 6, designed to develop mastery and mathematical meta-skills.
- Extra Support Activities Differentiated intervention worksheets with TA guidance for small groups of children working below Age Related Expectations (ARE), covering Years 1–6.
- Group Readers Illustrated short books that complement Hamilton English plans with relevant and accessible texts for guided reading sessions.
- Primary Futures Podcast A podcast series exploring topics in primary education to support inspirational teaching and professional dialogue among teachers.
- Animations and Videos Animated stories and video content for classroom use to kick-start lessons, build reading fluency, and promote text understanding.
- Staff Meeting Materials Ready-to-use CPD session materials for whole-staff professional development on grammar, poetry, and maths mastery, aligned to Hamilton's pedagogical approach.
- CPD Webinars A growing library of on-demand and live CPD webinars included with Early Career Teacher and School subscriptions, covering curriculum delivery and pedagogical practice.
- Curriculum for Wales and Scottish Curriculum for Excellence Mapping Supplementary curriculum mapping documents enabling Hamilton plans to be used in Welsh and Scottish schools, covering the Curriculum for Wales and Scottish Curriculum for Excellence.
Quantifiable outcome
- Teachers report saving hours of work with expertly planned, user-friendly resources
Companies that use Hamilton Trust
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Hamilton Trust technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Hamilton Trust partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Oxford Brookes UniversitycoreOxford Brookes – Hamilton Brookes (formerly Hamilton Trust) is part of Oxford Brookes University and delivers curriculum and learning resources, training, and support services to schools, teachers, and pupils throughout the UK education sector. Hamilton Brookes operates as an integral part of the University.
Scale indicators2 records
Recent moves7 records
Expansion highlights5 records
Hamilton Trust competitors and assessment
Company assessmentDirect peers
- Twinkl: Twinkl is a subscription-based digital publisher of primary teaching resources (lesson plans, worksheets, activities) for UK and international schools. Directly competes with Hamilton Brookes in selling curriculum-aligned teaching materials to primary educators via subscription.
- White Rose Maths: White Rose Maths provides block-based, curriculum-aligned maths planning and resources for UK primary schools, including premium school subscriptions. Overlaps directly with Hamilton Maths as a primary maths planning resource competing for school budget.
- Purple Mash (2Simple): Purple Mash is a subscription-based primary teaching platform offering cross-curricular lesson plans, activities, and tools for UK primary schools. Comparable to Hamilton Brookes as a school-wide subscription resource for primary teachers.
- PlanBee: PlanBee is a UK publisher of primary lesson plans and teaching packs sold via subscription to individual teachers and schools. Directly comparable to Hamilton Brookes in selling curriculum-aligned primary lesson plans on a subscription basis.
- Teachit Primary: Teachit Primary provides downloadable, curriculum-aligned teaching resources for UK primary teachers via subscription. Overlaps with Hamilton Brookes as a paid resource library for primary classroom planning.
- Cornerstones (Love to Learn): Cornerstones provides a curriculum-based primary teaching framework with lesson plans and resources sold via school subscription. Comparable to Hamilton Brookes' Topics cross-curricular blocks as a structured curriculum framework for primary schools.
Emerging players
- Oak National Academy: Oak National Academy is a government-backed, free resource provider offering full lesson plans, slides, and resources across primary subjects. Competes with Hamilton Brookes on free teacher resources in the UK, exerting pricing pressure on subscription tiers.
- NRICH (University of Cambridge): NRICH provides free, research-backed maths enrichment and problem-solving resources for UK primary and secondary classrooms. Overlaps with Hamilton's Maths problem-solving investigations and Extra Support activities as a free alternative.
Broad incumbents
- BBC Bitesize: BBC Bitesize provides free, public-broadcaster-backed teaching resources aligned to the UK primary curriculum. It is a broad incumbent free alternative in the same primary teacher content market as Hamilton Brookes.
- TTS Group: TTS Group is a UK educational supplier providing teaching resources, lesson plans, and curriculum materials to schools. Comparable to Hamilton Brookes as a resource provider for primary schools, with a broader focus on physical and digital products.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Hamilton Trust social profiles
Digital presenceHamilton Trust financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hamilton Trust leadership team
Management profileNumber of profiles
Profiles1 record
Hamilton Trust funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hamilton Trust M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hamilton Trust
What does Hamilton Trust do?
Hamilton Brookes (formerly Hamilton Trust) provides a digital subscription platform delivering thousands of curriculum-aligned lesson plans, teaching resources, and CPD materials for UK primary school teachers covering Reception through Year 6. Core programmes include Hamilton English, Hamilton Maths, Hamilton Science, and cross-curricular Topics blocks, supplemented by Code-Breakers synthetic phonics, group readers, grammar presentations, mental maths starters, problem-solving investigations, and curriculum mapping for Wales and Scotland. Access is offered via a free Taster Account, Individual Teacher Subscription (£60/year), Early Career Teacher Subscription (£42/24 months), and School Subscription (from £200/year).
Is Hamilton Trust a public or private company?
Hamilton Trust is a private company. It is classified as corporate owned and is currently operating.
When was Hamilton Trust founded?
Hamilton Trust was founded in -1. It employs 1 to 10 people.
Where is Hamilton Trust based?
Hamilton Trust is headquartered in Oxford, United Kingdom, in the Europe region.
How does Hamilton Trust make money?
Three revenue lines are on record. Individual Teacher Subscriptions are the primary driver. The others are school Subscriptions and freemium Resources.
Who are Hamilton Trust's main competitors?
Direct peers on record are Twinkl, White Rose Maths, Purple Mash (2Simple), PlanBee, Teachit Primary and Cornerstones (Love to Learn). Emerging players are Oak National Academy and NRICH (University of Cambridge). Broad incumbents are BBC Bitesize and TTS Group.
Does Hamilton Trust have an API?
No public API is recorded for Hamilton Trust.
What industry is Hamilton Trust in?
Hamilton Trust's product category is K-12 Primary Education Resources. Its primary akta.pro industry code is EDAJALAD, Literacy & Numeracy Intervention (Reading/Math Support), with a secondary code of EDAJAKAC, Specialized Instruction & Resource Support (Inclusion, Pull-Out, Co-Teaching). Its NAICS code is 61171 and its SIC code is 8200.