Digital Electronics Corp

What Digital Electronics Corp does

Digital Electronics Corporation, headquartered in Osaka, Japan, and operating under the "Pro-face by Schneider Electric" brand, develops and manufactures Human Machine Interface (HMI) hardware, Industrial PCs (IPCs), and associated software for industrial automation. The company's portfolio spans Advanced HMIs (GP6000, GPW6000, GPH6000, SP5000, SP5000X, GP4000 families), Basic and Entry HMIs (ST6000, STM6000, STC6000, STW6000, LT4000M, GP4100, ET6000 series), PS6000/PSA6000 Industrial PCs, Edge Box edge-computing gateways, and Flat Panel Monitors, supported by a software stack — GP-Pro EX, BLUE/BLUE Open Studio, Pro-Server EX, Pro-face Remote HMI, and Pro-face Connect — that connects to 500+ manufacturers' PLCs, robots, motion controllers, and vision systems. Its central architectural concept, "HMI Centric Architecture," positions the HMI as the bridge between operational technology (OT) and information technology (IT) on the factory floor.

The company is a wholly-owned subsidiary of Schneider Electric Japan Holdings Ltd., and consequently sits inside Schneider Electric's global industrial automation ecosystem (Schneider Electric itself is publicly traded on Euronext Paris, EPA: SU). Pro-face distributes through industrial automation distributors, machine-builder OEMs, system integrators, and its own worldwide sales offices, with digital self-service via the Otasuke Pro! support portal and mobile app stores for the Pro-face Remote HMI application. Customer evidence points to industrial OEMs and machine builders as the primary segment, with named vertical penetration into semiconductor fabrication, EV battery manufacturing, food and beverage, and pharmaceutical production. Revenue is not separately disclosed; the business is private and consolidated within Schneider Electric's reporting.

Name

Digital Electronics Corp

Legal name

Digital Electronics Corporation

Website

https://pro-face.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Digital Electronics Corporation, operating as the Pro-face brand under Schneider Electric, designs and manufactures industrial Human Machine Interface (HMI) panels, Industrial PCs, and edge-computing hardware and software for global machine builders and OEMs in semiconductor, EV battery, food and beverage, and pharmaceutical manufacturing.

Ownership category

akta.pro rank

Product category

Industrial Human Machine Interface (HMI) Equipment

NAICS

Computer Terminal and Other Computer Peripheral Equipment Manufacturing (334118), Computer and Peripheral Equipment Manufacturing (33411), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)

SIC

Electronic Computers (3571), Electronic & Other Electrical Equipment (No Computer Equip) (3600)

akta.pro primary industry

Embedded & HMI Electronics Manufacturing (Industrial PCs, HMIs, Panel PCs) (IMAGAGAD)

akta.pro secondary industries

Industrial Panel PCs & HMI Terminals (HDACALAE), Industrial IoT/Edge Electronics Manufacturing (Gateways, Edge Controllers) (IMAGAGAC)

Keywords

• Industrial HMI solutions
• Human machine interface
• Industrial PC platforms
• Edge computing devices
• HMI development software

Headquarters

HQ city

Osaka

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Hardware Sales - HMI Panels: Sale of physical HMI (Human Machine Interface) panels including Advanced HMI, Basic HMI, Entry HMI, and Handheld HMI product lines. Revenue generated from one-time hardware purchases by industrial OEMs and end users.
2. Hardware Sales - Industrial PCs: Sale of Industrial PC (IPC) products including PS6000 Series, PSA6000 Series Panel PCs, and Box PCs (Edge Box). Revenue from edge computing hardware platforms for industrial automation.
3. Software Licensing - GP-Pro EX: Licensing of GP-Pro EX HMI screen editor and logic programming software. Includes serial number and key code-based licensing for professional use, with a limited/trial edition available for GP4100 Series monochrome models.
4. Software Licensing - BLUE / BLUE Open Studio: Licensing of next-generation HMI software BLUE and BLUE Open Studio for modern HMI design and development.
5. Software Licensing - Pro-Server EX: Licensing of Pro-Server EX data management and MES software, including OPC Server and MES Action modules.
6. Remote Access Software: Pro-face Remote HMI mobile application (iOS/Android) available in free and release (paid) editions for remote HMI monitoring. GP-Viewer EX and Camera-Viewer EX for remote monitoring from PCs.
7. Customization and Engineering Services: HMI customization services including logo/overlay/label customization, protective coating, kitting (pre-install, packaging), and HMI engineering services.
8. Support and Maintenance Services: Otasuke Pro! free membership support portal providing technical resources. Premium support inquiries handled through worldwide sales offices.

Go-to-market motion2 records

Distribution channels6 records

Marketing channels8 records

Core offering

Digital Electronics Corporation, operating as the Pro-face brand by Schneider Electric, designs, develops, and manufactures Human Machine Interface (HMI) panels, Industrial PCs (IPCs), Edge Box computing devices, and industrial flat panel monitors for factory automation. The company also develops and licenses HMI design software (GP-Pro EX, BLUE/BLUE Open Studio), data management software (Pro-Server EX), and mobile/cloud remote access solutions (Pro-face Remote HMI, Pro-face Connect) supporting OT/IT connectivity for industrial OEMs and manufacturers worldwide.

Product overview

Digital Electronics Corp (Pro-face by Schneider Electric) offers a comprehensive portfolio of Human Machine Interface (HMI) solutions, Industrial PCs (IPC), and related software for industrial automation. The product lineup includes: Advanced HMIs (GP6000, GPW6000, GPH6000, SP5000, SP5000X, GP4000 series), Basic HMIs (ST6000, STM6000, STC6000, STW6000, LT4000M, GP4100), and Entry HMIs (ET6000) for various industrial automation needs. The Industrial PC portfolio includes PS6000 Series and PSA6000 Series. Supporting software includes GP-Pro EX screen editor, BLUE/BLUE Open Studio design tools, Pro-Server EX for data management, Pro-face Remote HMI for mobile monitoring, Pro-face Connect for cloud connectivity, and GP-Viewer EX/Camera-Viewer EX for remote access. Edge Box solutions enable OT/IT connectivity, complemented by Flat Panel Monitors (FP6000, FP5000) and accessories like EZ Series USB solutions. Otasuke Pro! provides comprehensive customer support services.

Differentiator

Problem solved

Functional benefit

Brands

• Pro-face: Industrial HMI and automation solutions brand specializing in Human Machine Interfaces, Industrial PCs, and Edge computing solutions for manufacturing and industrial applications.

Products and services

• GP6000 Series Advanced HMI Panels Advanced and Standard HMI panels for complex machine applications, with high-performance features for industrial automation use. For OEMs and end-user manufacturers needing visualization and control for complex machines.
• GPW6000 Series Advanced Web HMI Web-enabled Advanced HMI for industrial automation, delivering human-machine interface functionality through web-based clients. For industrial users requiring browser-based HMI access on the factory floor.
• GPH6000 Series Handheld HMI Portable handheld HMI for industrial applications, supporting cobot operations and part of the HMI Centric Architecture. For operators and technicians needing portable control of industrial equipment and collaborative robots.
• SP5000 Series Modular HMI Modular HMI system with expandable configuration options for industrial automation. For OEMs and integrators requiring configurable HMI platforms adaptable to varied machine requirements.
• SP5000X Series Outdoor Modular HMI Outdoor-rated modular HMI designed for harsh environmental conditions. For industrial sites requiring HMIs in outdoor or washdown environments.
• GP4000 Series Standard HMI (incl. GP4000H Handy, GP4000R Rear mount) Standard HMI panels for industrial automation with comprehensive connectivity options, including handheld (GP4000H) and rear-mount (GP4000R) variants. For OEMs and machine builders needing broad-appeal standard HMI hardware.
• ST6000 Series Basic HMI (incl. STM6000 22mm, STC6000 HMI+Control, STW6000 Web HMI) Basic HMIs for simple machine applications with efficient operation, including 22mm hole mounting (STM6000), integrated control (STC6000), and web-enabled (STW6000) variants. For OEMs and integrators building simple machines.
• LT4000M Series HMI + Control HMI with integrated control functionality and 22mm hole mounting for compact industrial installations. For OEMs needing combined visualization and control in compact form factors.
• GP4100 Series Compact Basic HMI Compact basic HMIs for space-limited industrial applications. For OEMs and machine builders needing HMI panels in size-constrained installations.
• ET6000 Series Entry-Level HMI Entry-level HMIs for users new to industrial automation interfaces. For OEMs and end users requiring simple, low-cost HMI panels.
• PS6000 Series Industrial PCs Powerful industrial PCs featuring Intel Core i7/i5/i3/Celeron/Atom processors for line management and complex machine edge computing applications. For OEMs and manufacturers deploying edge computing platforms on the factory floor.
• PSA6000 Series Panel PCs (Entry) Entry-level panel PCs combining display and computing for industrial automation applications. For OEMs and integrators needing compact panel PC hardware.
• Edge Box Solutions (Edge Box PC, Edge Box HMI, Gateway Box) Edge computing devices for data collection and OT/IT connectivity in industrial IoT applications, including Edge Box PC, Edge Box HMI, and Gateway Box variants. For manufacturers enabling data exchange between factory floor equipment and enterprise systems.
• Multi-Converter Data Collection Device Multi-Converter data collection device for industrial equipment, part of the Edge Box edge computing portfolio. For manufacturers collecting data from diverse industrial devices.
• FP6000 Series Flat Panel Monitors Industrial flat panel monitors for harsh industrial environments with expanded visual workspace options. For OEMs and manufacturers needing industrial-grade displays paired with IPCs or as multi-display workstations.
• FP5000 Series Flat Panel Monitors Flat panel monitors for industrial display applications. For OEMs and end users needing industrial-grade display hardware.
• GP-Pro EX HMI Screen Editor Software HMI screen editor and logic programming software for creating industrial automation interfaces, with device/PLC connection to 500+ manufacturers and dedicated communication drivers. For HMI programmers, controls engineers, and OEMs building HMI applications.
• BLUE HMI Design Software Next-generation HMI design studio software with visualization tools for creating modern industrial HMI applications. For HMI designers and engineers building contemporary industrial automation interfaces.
• BLUE Open Studio HMI Design Software Open HMI design studio for developing industrial automation interfaces, providing next-generation design tools. For HMI developers and integrators seeking open-platform design capabilities.
• Pro-Server EX Data Management and MES Software Data management and MES (Manufacturing Execution System) action software for industrial data collection and processing, including OPC Server and MES Action modules. For manufacturers implementing MES-level data handling on the factory floor.
• Pro-face Remote HMI Mobile Application Remote monitoring and operation software enabling smartphone and tablet access to HMI screens for factory floor monitoring, with synchronized and asynchronous monitoring modes, touch exclusive control, and multi-client connections. For operators and managers needing mobile access to industrial equipment.
• Pro-face Connect Cloud Remote Access Service Cloud connectivity service enabling secure remote HMI access via GateManager and LinkManager Mobile for industrial IoT applications, using Secomea GateManager and SiteManager Embedded technologies. For manufacturers and service technicians requiring secure remote HMI monitoring from anywhere with internet access.
• EZ Series USB Solutions and Tower Lights USB solutions and accessories including tower lights for industrial HMI installations. For OEMs and end users deploying HMI systems with signaling accessories.
• CANOpen Slave HTB Communication Unit CANOpen communication interface unit providing industrial automation connectivity for HMI and IPC systems. For OEMs and integrators needing CANOpen network integration.
• HMI Customization, Kitting, and Engineering Services HMI customization services including logo, overlay, and label customization; protective coating; kitting such as pre-installation and packaging; and HMI engineering services. For OEMs and end users needing tailored HMI hardware and engineering support.

Named customers5 records

Segments5 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration19 records

Feature10 records

Partnerships

20 partnerships are on record, tiered core.

• Schneider Electric Japan Holdings Ltd.coreOthersDigital Electronics Corporation is a wholly owned subsidiary of Schneider Electric Japan Holdings Ltd. Pro-face operates as the HMI brand under the Schneider Electric group. The parent company provides global distribution, brand strength, and corporate governance. Schneider Electric's sustainability platform, company profile, and corporate purpose materials are referenced on the Pro-face website.
• FANUC CorporationcoreTechnology or IntegrationIntegration partnership for robot controller connectivity. GP-Pro EX supports connection to FANUC R-30iB and R-30iB Mate controllers, enabling HMI monitoring and control of FANUC robots through SP5000, GP4000, and LT4000M Series HMI products.
• Yaskawa Electric CorporationcoreTechnology or IntegrationExtensive integration partnership covering PLC/Machine Controllers, MP3000 series, Servo Drives (Sigma-7, Sigma-X), inverters (GA700), robot controllers (YRC1000/YRC1000micro, DX100/DX200, FS100), and motion adapters. Supported across SP5000, GP4000, ST6000, and LT4000M Series.
• IAI CorporationcoreTechnology or IntegrationIntegration for industrial robots and motion control. Supports X-SEL/PSEL/SSEL/ASEL, Robo Cylinder, and ELECYLINDER product lines. Connection samples available for SP5000, SP5000X, GP4000, LT4000M, and ST6000 Series.
• DENSO WAVE INCORPORATEDcoreTechnology or IntegrationIntegration for robot controllers RC8 and RC7M. GP-Pro EX supports connectivity for DENSO robot controllers across SP5000, GP4000, GP3000, and LT3000 Series HMI products.
• SMC CorporationcoreTechnology or IntegrationIntegration for electric actuators. GP-Pro EX supports SMC LEC electric actuator connectivity for SP5000 and GP4000 Series, with feature samples available for GP3000 Series.
• Omron CorporationcoreTechnology or IntegrationPLC integration partnership. GP-Pro EX includes Omron PLC communication drivers for connecting Omron controllers to Pro-face HMI products.
• Seiko Epson CorporationcoreTechnology or IntegrationIntegration for Epson robot controllers (RC700). GP-Pro EX supports connection of Seiko Epson robot controllers to GP4000 Series HMI products.
• Yamaha Motor Co., Ltd.coreTechnology or IntegrationIntegration for single-axis robot positioners. GP-Pro EX supports Yamaha robot positioner connectivity to GP4000 Series HMI products.
• Cognex CorporationcoreTechnology or IntegrationIntegration for industrial vision and barcode reading. GP-Pro EX supports Cognex InSight image processing systems and DataMan barcode readers for SP5000 and GP4000 Series HMI products.
• Shibaura Machine CO., LTDcoreTechnology or IntegrationIntegration for robot controllers TS3000/TS3100/TSL3000 and TS5000. Connection samples available for SP5000, GP4000, and ST6000 Series HMI products.
• ESTIC CorporationcoreTechnology or IntegrationIntegration for servo nutrunners and hand nutrunners. GP-Pro EX supports ESTIC servo and hand nutrunner connectivity for GP4000 and GP3000 Series HMI products.
• Oriental Motor Co. Ltd.coreTechnology or IntegrationIntegration for brushless DC motors and stepping motors. GP-Pro EX supports Oriental Motor product connectivity for GP4000, GP3000, LT4000M, and LT3000 Series HMI products.
• Hitachi Industrial Equipment Systems Co., Ltd.coreTechnology or IntegrationIntegration for inverters NE-S1 Series and WJ200 Series. Supported across GP4000 and LT4000M Series HMI products.
• Toshiba Schneider Inverter CorporationcoreTechnology or IntegrationIntegration for TOSVERT VF-S15 and VF-AS1 inverters. GP-Pro EX supports connectivity to GP4000 and LT4000M Series HMI products.
• Azbil Corporation (Former: Yamatake Corporation)coreTechnology or IntegrationIntegration for temperature controllers, high-accuracy position sensors, and burner controllers. Supported for LT4000M, GP4000, and GP3000 Series HMI products.
• RKC Instrument Inc.coreTechnology or IntegrationIntegration for temperature controllers. RKC instrument connectivity supported for LT4000M Series HMI products.
• CHINO CorporationcoreTechnology or IntegrationIntegration for temperature controllers. CHINO temperature controller connectivity supported through GP-Pro EX communication drivers.
• Yokogawa Electric CorporationcoreTechnology or IntegrationIntegration for temperature controllers. Yokogawa temperature controller connectivity supported through GP-Pro EX communication drivers.
• Secomea (GateManager/SiteManager)coreTechnology or IntegrationTechnology partnership for cloud-based remote access. Pro-face Connect uses Secomea's GateManager and SiteManager Embedded technologies to enable secure remote HMI monitoring from anywhere with internet access.

Scale indicators3 records

Recent moves5 records

Expansion highlights6 records

Broad incumbents

• Rockwell Automation: Rockwell's Allen-Bradley PanelView and FactoryTalk View line compete with Pro-face in the global HMI market. Like Siemens, Rockwell offers HMI as part of an integrated Logix-based automation stack, putting pressure on standalone HMI specialists.
• Siemens: Siemens' SIMATIC HMI panel portfolio (Comfort Panels, Unified Comfort Panels) is the most direct global competitor to Pro-face. As a broader industrial automation incumbent, Siemens offers PLC+HMI+drives bundling that competes with Pro-face's standalone HMI specialist model.
• ABB: ABB offers CP600-series HMI panels as part of its broader automation portfolio, competing with Pro-face in industrial OEM and process automation applications. ABB's automation systems bundling creates competitive pressure similar to Siemens and Rockwell.
• Schneider Electric (Magelis / Easy Harmony): Pro-face's parent company also operates Magelis (Harmony) HMI panels, creating internal portfolio overlap. Schneider sells Magelis through its main commercial channels while Pro-face operates as a specialized brand — leading to internal cannibalization and complex channel dynamics.

Direct peers

• Omron Corporation: Omron's NS Series HMI products directly compete with Pro-face in the industrial automation space. Notably, Omron is both a Pro-face integration partner (PLC connectivity) and a competitor in the HMI market, creating a complex dual relationship.
• Weintek: Weintek's cMT Series HMI products directly compete with Pro-face, particularly in cost-sensitive segments. Weintek is known for competitive pricing in the global HMI market, pressuring Pro-face's entry-level and basic HMI lines.
• Beijer Electronics: Beijer Electronics' iX and X2 series HMIs are direct competitors in the pure-play HMI space, with similar positioning to Pro-face. Both companies specialize in HMI software and panels, competing for OEM and system integrator customers globally.
• Mitsubishi Electric: Mitsubishi's GOT Series HMI panels are a direct competitor to Pro-face in the Japanese and global industrial automation market. Both companies compete intensely in machine-builder OEM channels, particularly in Asia.

Emerging players

• IDEC Corporation: IDEC's HG Series HMI products compete with Pro-face in the Japanese and Asian markets, particularly in compact and basic HMI categories. IDEC's broader control component portfolio gives it bundling leverage in machine builder channels.
• Red Lion Controls: Red Lion's CR3000 HMI and Graphite HMI operator panels overlap with Pro-face in industrial automation, with particular focus on data acquisition and protocol conversion. Red Lion is a more focused competitor in the mid-market HMI segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/digital-pro-face

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Digital Electronics Corp