Freshminds
Freshminds is a London-based boutique advisory firm sourcing pre-screened strategy consultants, analysts, researchers, and project managers for permanent, interim, and project-based placements with enterprise clients across multiple sectors.
- Company typePrivate
- Founded2000
- HeadquartersLondon, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Freshminds does
Freshminds is a London-based boutique advisory firm founded in 2000 that specialises in sourcing and placing consulting talent and in delivering managed research projects for enterprise clients. The firm curates a pre-screened network of approximately 4,500 strategy and management consultants, 7,500 research analysts, and over 1,000 senior sector experts (including C-suite executives), supporting placements from day-rate interim engagements to permanent executive hires, alongside fully-managed consulting and primary-research projects for corporates, private equity firms, and public-sector bodies.
The firm's underlying technology is a people-based platform rather than a proprietary software product: there are no disclosed APIs, SDKs, or patented systems, and value is concentrated in the curated talent network, the pre-screening process (yielding a claimed 3:1 shortlist-to-hire ratio), and rapid deployment capability (as little as 30 minutes for analysts, 1 hour for freelance researchers, 3-4 days for project teams). The capability stack is packaged into discrete offerings—Consultants on Demand, Research Consultancy, Managed Projects, Analyst Hiring, Researcher Hiring, Graduate Recruitment, Interim Talent, and Permanent Search—spanning capabilities such as Strategy & Growth, Transaction & Deal Support, PMO, Operational Improvement, Innovation, and Data Analysis.
Commercially, Freshminds operates a direct B2B sales-led model with no disclosed intermediaries. Revenue is generated from placement fees (retained search, contingency), day-rate markups on interim consultants, and fixed-fee billing for managed research and consulting projects, typically structured as usage-based or project-based engagements. The client roster includes top-tier strategy houses (BCG, Bain, McKinsey, Oliver Wyman, LEK, EY, PwC, Accenture), technology and retail enterprises (Uber, ASDA), and financial/advisory firms (Gleacher Shacklock, Senzer Pharmaceuticals), with 90% of work sourced from returning clients or referrals—a distribution signal that anchors growth to relationship quality rather than marketing spend.
Freshminds firmographics
Firmographics- Name
- Freshminds
- Legal name
- FreshMinds Talent Ltd
- Website
- https://freshminds.co.uk
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Freshminds is a London-based boutique advisory firm sourcing pre-screened strategy consultants, analysts, researchers, and project managers for permanent, interim, and project-based placements with enterprise clients across multiple sectors.
- Ownership category
- akta.pro rank
Freshminds industry classification
Industry- Product category
- Consulting Talent Resourcing & Research Consultancy
- NAICS
- Management Consulting Services (54161), Other Management Consulting Services (541618)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Change Management & Transformation Consulting (BPAHAGAC)
- akta.pro secondary industry
- Organization Design & Change Management Consulting (BPAHACAD)
Keywords
Where Freshminds is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Freshminds business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Consultant & Analyst Placement: Freshminds earns revenue by placing strategy consultants, management consultants, analysts, and researchers with clients on interim, project, or permanent basis. Fees are typically structured as retained search, contingency placement, or hourly/daily rate contracts.
- Managed Research Consultancy Projects: Custom B2B research and consulting projects delivered to corporations, private equity firms, and public sector bodies. Projects include commercial due diligence, expert interviews, market research, and strategic analysis, typically billed at daily rates or fixed project fees.
- Interim Talent Resourcing: Providing pre-screened consultants and analysts on-demand for short-term or long-term engagements. Revenue generated through daily/weekly rates for placed talent, with rapid turnaround times from 1 hour to 1 day for activating resources.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Project-based consulting positions at various daily rates |
| One time/ perpetual license | Pay-as-you-go | Permanent placement salaries with various compensation bands |
Go-to-market motion4 records
Distribution channels3 records
Marketing channels5 records
Freshminds product offering
Product offeringCore offering
Freshminds is a boutique advisory firm that sources and places consulting talent — graduates, researchers, analysts, consultants, project managers, and directors — for permanent jobs, interim engagements, or managed consulting projects. It also delivers bespoke research and strategic consulting projects for corporates, private equity firms, and public sector bodies, drawing on a curated network of 1,000+ sector experts to provide insights unavailable in public sources.
Product overview
Freshminds is a boutique consulting advisory firm offering a portfolio of talent and research services. The core offerings include Consultants on Demand (pre-screened strategy and management consultants), Research Consultancy (B2B research and strategic analysis), Senior Management Recruitment (bespoke resourcing for senior positions), Analyst Hiring (business and data analysts), Researcher Hiring (expert researchers across 26 languages), Graduate Recruitment (entry-level talent), Managed Projects (fully-managed consulting engagements), and Interim Talent and Permanent Search services. These services work together to provide end-to-end support from individual placements to complete project delivery.
Differentiator
Problem solved
Functional benefit
Products and services
- Consultants on Demand On-demand access to pre-screened strategy and management consultants with experience from firms including McKinsey, Bain, BCG, Oliver Wyman and Deloitte, available for short-term, long-term or permanent placements with enterprise clients.
- Research Consultancy Bespoke B2B research and strategic consulting services providing customisable research solutions, expert insights, in-depth analysis and tailored advice for corporates, private equity firms, and public sector bodies.
- Senior Management Recruitment Bespoke senior management resourcing solutions connecting businesses to experienced professionals for interim, project, or permanent positions in strategy, M&A, consulting, and transformation roles.
- Analyst Hiring Recruitment of business and data analysts for freelance, permanent or graduate positions, covering financial modelling, market analysis, due diligence, and reporting, with pre-screened talent deployed in as little as 30 minutes.
- Researcher Hiring Expert researcher placement services for freelance or permanent roles, providing primary and secondary research, due diligence, lead generation, expert interviews, and market analysis across 26 languages, with researchers secured in as little as one hour.
- Graduate Recruitment Entry-level and graduate talent placement services including internship and graduate scheme development, connecting businesses with high-calibre junior professionals.
- Managed Projects Fully-managed research and consulting projects delivered by agile hybrid teams (Freshminds consultants plus network experts), providing end-to-end solutions for strategic business challenges including commercial due diligence and expert interview programmes.
- Interim Talent Short-term consulting resource provision allowing businesses to embed expert consultants for project durations ranging from days to months.
- Permanent Search Executive and permanent leadership recruitment services connecting businesses with senior talent for strategic and management positions.
Quantifiable outcome
- 90% of work is with returning clients or referrals
- +5 more outcomes
Companies that use Freshminds
Customer profileNamed customers11 records
Segments8 records
Ideal customer profiles3 records
Freshminds technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Freshminds partnerships and signals
Strategic signalScale indicators15 records
Recent moves6 records
Expansion highlights6 records
Freshminds competitors and assessment
Company assessmentDirect peers
- Gerson Lehrman Group (GLG): Operates a global expert network used by consultancies and PE firms for primary research and expert interviews. Highly comparable to Freshminds' Research Consultancy and expert-network model serving B2B clients across multiple verticals.
- AlphaSights: Knowledge-on-demand platform connecting clients with industry experts for consultations and research. Directly comparable to Freshminds' research consultancy and expert interview offering to PE, corporate, and public-sector clients.
- Guidepoint: Expert network firm providing on-demand consultations and primary research to investment, consulting, and corporate clients. Comparable expert-network business model and client base to Freshminds' research side.
- Toptal: Marketplace providing elite freelance consultants, analysts, and researchers on demand. Closest platform analogue to Freshminds' Consultants on Demand and pre-screened consultant network serving enterprise clients.
- Heidrick & Struggles: Global executive search firm with deep consulting and strategy practice. Comparable to Freshminds' Senior Management Recruitment and strategy/management consultant placement services.
- Spencer Stuart: Executive search firm with strong consulting, PE, and technology practices. Comparable to Freshminds' strategy/management consulting executive search and interim C-suite placement work.
- Egon Zehnder: International executive search and leadership advisory firm. Comparable to Freshminds' senior management and executive leadership placements, especially for consulting and transformation roles.
- Norman Broadbent: UK-headquartered executive search and interim management firm serving consulting, PE, and corporate clients. Closest UK-based direct peer to Freshminds' senior management and interim consulting talent services.
Broad incumbents
- Hays: Global publicly listed recruitment firm placing across consulting, finance, technology, and many other professional disciplines. Comparable broad B2B resourcing scale but far wider portfolio than Freshminds' consulting-and-research focus.
- Robert Half: Global staffing and talent firm placing finance, consulting, technology, and operations professionals. Comparable B2B resourcing motion to Freshminds but much larger, broader portfolio, and publicly listed.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Freshminds social profiles
Digital presenceFreshminds financial estimates
Financial estimateRevenue estimate
Valuation estimate
Freshminds leadership team
Management profileNumber of profiles
Profiles2 records
Freshminds funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Freshminds M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Freshminds
What does Freshminds do?
Freshminds is a boutique advisory firm that sources and places consulting talent — graduates, researchers, analysts, consultants, project managers, and directors — for permanent jobs, interim engagements, or managed consulting projects. It also delivers bespoke research and strategic consulting projects for corporates, private equity firms, and public sector bodies, drawing on a curated network of 1,000+ sector experts to provide insights unavailable in public sources.
Is Freshminds a public or private company?
Freshminds is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Freshminds founded?
Freshminds was founded in 2000. It employs 51 to 100 people.
Where is Freshminds based?
Freshminds is headquartered in London, United Kingdom, in the Europe region.
How does Freshminds make money?
Three revenue lines are on record. Consultant & Analyst Placement is the primary driver. The others are managed Research Consultancy Projects and interim Talent Resourcing.
Who are Freshminds's main competitors?
Direct peers on record are Gerson Lehrman Group (GLG), AlphaSights, Guidepoint, Toptal, Heidrick & Struggles, Spencer Stuart, Egon Zehnder and Norman Broadbent. Broad incumbents are Hays and Robert Half.
Does Freshminds have an API?
No public API is recorded for Freshminds.
What industry is Freshminds in?
Freshminds's product category is Consulting Talent Resourcing & Research Consultancy. Its primary akta.pro industry code is BPAHAGAC, Change Management & Transformation Consulting, with a secondary code of BPAHACAD, Organization Design & Change Management Consulting. Its NAICS code is 54161 and its SIC code is 8742.