PrintLab
PrintLab is a Singapore-based B2B print agency that delivers end-to-end in-house print, design, fabrication, and installation services to enterprise clients in FMCG, luxury, banking, hospitality, automotive, and government, operating from a 35,000 sq ft facility with 35+ machines and 100+ staff.
- Company typePrivate
- Founded2014
- HeadquartersSingapore, Singapore
- Headcount101–250
- GTM typeB2B
- OfferingServices
What PrintLab does
Print Lab Pte Ltd (PrintLab) is a Singapore-based B2B print agency that delivers end-to-end print, design, fabrication, and installation services to enterprise clients across luxury, FMCG, banking, hospitality, automotive, telecommunications, retail, and government sectors. Formed in August 2014 through the merger of three print industry players — Alliance Graphics (security printing and offset), Concept Print (luxury accounts), and the original Print Lab (large-format printing, founded circa 2007) — the company positions itself as Singapore's first and only print agency, operating from a 35,000 sq ft facility at 25 Ubi Road 4 housing more than 35 state-of-the-art machines, including the only 5-meter UV printer in Singapore, supported by a 100+ person workforce.
The company's technology stack centers on large-format UV printing, offset printing (minimum 8-colour), digital signage hardware (LED media walls, LCD screens, interactive media co-developed with South Korean engineers), and a set of proprietary materials and systems not available elsewhere in Singapore, including DARTS programmable LED lightboxes, Dream Backdrop reusable European cloth backdrops, reflective billboard substrates visible from 250 meters, security printing with transparent pass and hologram capabilities, and Viscosity Matrix heat-sensitive ink. Production is fully in-house, covering concept design (2D/3D), offset and digital printing, fabrication (carpentry, laser cutting, stage builds), and on-site installation by its own teams.
PrintLab generates revenue on a project-based, quote-driven model across 11+ service lines including large-format printing, offset, POS displays, digital signage hardware and 24/7 technical support, signage, customised packaging, printables/corporate gifts, fabrication, print design, and special materials. Go-to-market is direct enterprise field sales, with appointed official print agency relationships anchoring major accounts (Unilever across all brands since August 2014; Audi exclusive partner since 2009), supplemented by referrals, award-driven PR, and a website portfolio. The company operates exclusively in Singapore under subsidiary Print Lab Pte Ltd, which is owned by Times Publishing Limited (Fraser & Neave group), with no public revenue disclosures.
PrintLab firmographics
Firmographics- Name
- PrintLab
- Legal name
- Print Lab Pte Ltd
- Website
- https://printlab.com.sg
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- PrintLab is a Singapore-based B2B print agency that delivers end-to-end in-house print, design, fabrication, and installation services to enterprise clients in FMCG, luxury, banking, hospitality, automotive, and government, operating from a 35,000 sq ft facility with 35+ machines and 100+ staff.
- Ownership category
- akta.pro rank
PrintLab industry classification
Industry- Product category
- Commercial Printing Services
- NAICS
- Commercial Printing (except Screen and Books) (323111), Printing (32311), Printing and Related Support Activities (323), Sign Manufacturing (339950)
- SIC
- Commercial Printing (2750)
- akta.pro primary industry
- OOH Production, Printing & Installation Services (MPAAAKAJ)
- akta.pro secondary industries
- Digital Printing (Short-Run, Variable Data) (MPAJALAC), Flexible Packaging Printing (Film/Poly/Paper Print) (IMALAKAG)
Keywords
Where PrintLab is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices2 records
Markets served
PrintLab business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Supply Chain, Marketing or Sales
Revenue model
- Print Services (B2B): PrintLab generates revenue through providing comprehensive print services to enterprise clients on a project/job basis. Services include large format printing, offset printing, digital printing, signage, POS display fabrication, packaging, printables, design services, event fabrication, and installation. Revenue is earned on a per-project or per-service basis, typically through direct engagement with corporate clients who appoint PrintLab as their official print agency.
- Digital Signage Products and Services: Revenue from selling and maintaining digital signage hardware (LED walls, LCD screens, interactive media) along with ongoing technical support and maintenance services. Includes 24/7 technical support, 4-hour onsite response, annual preventive maintenance, and repair/replace/exchange services.
- Design and Creative Services: Fees for 2D and 3D design services, concept creation, and creative design work as part of the integrated print agency offering.
- Printables and Corporate Gifts: Revenue from producing custom corporate gifts and promotional products including fabric items (tote bags, polo shirts), tech gizmos (thumb drives, powerbanks), leather goods, and ready-made items.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom quote-based pricing for all services |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
PrintLab product offering
Product offeringCore offering
PrintLab is Singapore's first and only one-stop print agency offering in-house conceptualisation, 2D/3D design, large format and offset printing, fabrication, signage, POS display, customised packaging, printables, digital signage, and installation to enterprise clients. All production is executed end-to-end from a 35,000 sq ft facility using more than 35 machines, including Singapore's only 5-meter UV printer, with 80% eco-friendly inks and materials and 24/7 operations.
Product overview
PrintLab is Singapore's first and only print agency, formed from the merger of Alliance Graphics, Concept Print, and Print Lab in August 2014. The company operates as a one-stop print solutions provider offering comprehensive in-house services. Its core product portfolio includes: Large Format Printing (billboards, backdrops, vehicle decals, outdoor media), Offset Printing (flyers, brochures, catalogues, magazines, stationery), Display Stands (X-stands, Space poles, promotion counters), Digital Signage (LED walls, LCD screens, interactive media), Fabrication (exhibition booths, event setups), Signage (light boxes, laser cutting), POS Display (point-of-sale displays), Customised Packaging (boxes, red packets, welcome kits), Printables (fabric items, tech gizmos, corporate gifts), Print Design (2D/3D design services), and Special Materials (reflective billboards, Dream Backdrop, DARTS). Additional services include Conce-pts Rewards loyalty program. The company operates 24/7 from a 35,000 sq ft facility housing over 35 state-of-the-art machines, with a workforce of more than 100 staff.
Differentiator
Problem solved
Functional benefit
Brands
- Conce-pts: Rewards program where clients earn points when they print or design with the company, which can be exchanged for rewards.
- DARTS
- Dream Backdrop
- Viscosity Matrix
Products and services
- Large Format Printing Wide-format printing services for billboards, backdrops, posters, banners, stickers, signages and lightboxes, including hoarding printing, vehicle decals, and outdoor media. Targeted at enterprise and corporate clients executing marketing campaigns, retail rollouts, and outdoor advertising.
- Display Stand Range of display stands from basic X-stands to premium Space stands, including promotion counters, tripod stands, paper stands, outdoor stands, flag poles, flying banners, and roll-up banners. Targeted at enterprise brands executing event and retail promotions.
- Offset Printing High-volume offset printing services including flyers, brochures, catalogues, magazines, newsletters, folders, diaries, calendars, invitation cards, stationery, promotional coupons, and paper engineering. Targeted at enterprise brands needing large-run printed collateral.
- Digital Signage Digital display solutions including LED Media Walls, LCD Towers/Screens, and Interactive Media displays with 24/7 technical support, designed in collaboration with South Korean engineers. Targeted at enterprises needing dynamic in-store and venue media.
- Fabrication Event setup, exhibition booth construction, and mall decorations including stage designs, entrance arches, and custom carpentry work, all delivered in-house. Targeted at enterprises running exhibitions, product launches, and retail events.
- Signage Captivating signage design and production services including light boxes, LED displays, 3D backlights, laser cutting of materials (aluminium, acrylic, steel, copper), and installation. Targeted at retail, hospitality, automotive, and corporate venues needing branded signage.
- POS Display Point-of-sale display fabrication in any material, with capability to produce and install displays in over 200 outlets in under 3 days, including latest laser-cut construction. Targeted at FMCG, retail, and F&B brands executing outlet-level marketing.
- Customised Packaging Customized box packaging including press kits, CD/DVD packaging, ang bao/red packets, welcome kits, hard cases, carry bags, product boxes, gifts, 2D/3D cases, using fabric, leather, synthetic materials, and paper. Targeted at luxury brands, hospitality groups, and enterprises with bespoke packaging needs.
- Printables Promotional products and corporate gifts including fabric items (tote bags, polo shirts, caps), moulded/tech items (thumb drives, powerbanks), ready-made items (lanyards, mugs, stationery), and leather/synthetic items. Targeted at enterprises running promotional campaigns and corporate gifting.
- Print Design Creative design services including 2D graphic design and 3D design/renderings for various applications from concert stages to luxury car launches. Targeted at enterprises needing integrated concept-to-execution design support.
- Special Materials Unique printing materials including reflective billboards (visible from 250m, weatherproof, waterproof), Dream Backdrop (European cloth), DARTS light box system, security printing, hologram effects, and Viscosity Matrix heat-sensitive ink. Targeted at brands seeking differentiated visual and security outputs.
Quantifiable outcome
- Produce and install displays at over 200 outlets per month for Unilever
- +4 more outcomes
Companies that use PrintLab
Customer profileNamed customers77 records
Segments4 records
Ideal customer profiles2 records
PrintLab technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature14 records
PrintLab partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Alliance GraphicscoreAlliance Graphics (famous for security printing and offset work) merged with Concept Print and Print Lab in August 2014 to form the combined Print Lab entity. This merger created Singapore's first and only print agency.
- Concept PrintcoreConcept Print (a premiere agency handling distinguished luxury accounts) merged with Alliance Graphics and Print Lab in August 2014 to form the combined Print Lab entity. This merger combined luxury brand print expertise with large format and security printing capabilities.
- Bompas & ParrminorBompas & Parr collaborated with Magnum Singapore on the Infinity Playground concept. PrintLab executed the event fabrication and print elements for this collaboration, which won four awards at Marketing Events Awards 2015.
- Times Publishing Limited (TPL Group / Fraser & Neave)corePrint Lab Pte Ltd is a subsidiary of Times Publishing Limited, which is under Fraser & Neave, Limited. The privacy statement confirms this corporate relationship.
Scale indicators11 records
Recent moves7 records
Expansion highlights5 records
PrintLab competitors and assessment
Company assessmentOthers
- DDB Group Asia: Major advertising agency network with regional Asia operations. Adjacent peer as a creative agency ecosystem participant that frequently partners with or substitutes for print agencies on integrated marketing campaigns.
Broad incumbents
- Domtar: North American pulp and paper company with commercial printing operations. Comparable in providing commercial printing services to enterprise clients, though with a stronger upstream paper/pulp focus.
- Dai Nippon Printing (DNP): One of the world's largest printing conglomerates, operating in commercial printing, packaging, and information communication. Comparable in offset and large-format print capabilities at multinational scale, with broad enterprise customer base.
- Avery Dennison: Global labeling and packaging materials manufacturer with significant print and digital media capabilities. Comparable in serving enterprise brands with pressure-sensitive and digital print solutions.
- Toppan Printing: Global Japanese printing conglomerate offering commercial printing, packaging, and decorative materials across Asia. Comparable in serving enterprise clients with large-scale offset and digital printing, though at much broader international scale.
- Multi-Color Corporation: Global label and packaging printing company serving major FMCG and consumer brands. Comparable in operating a print production platform serving major consumer brands like Unilever, with offset and digital printing capabilities.
- CCL Industries: World's largest label manufacturer, producing packaging and labeling solutions for consumer brands. Comparable in providing large-scale branded print solutions to global FMCG and consumer product companies.
- Quad/Graphics: Major US-based commercial printing and marketing services provider offering offset, digital, and large-format printing to enterprise marketers. Comparable in serving large brand customers with integrated print and marketing solutions.
Direct peers
- Pico Group: Singapore-headquartered global brand activation and event/exhibition fabrication company. Directly comparable in providing in-house design, fabrication, and installation services to enterprise brands across Asia, with similar large-format and event production capabilities.
Emerging players
- Sato Holdings: Japanese-based auto-identification and labeling solutions company with significant Asia presence. Comparable in label printing and digital printing technology, particularly for retail and supply chain applications.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
PrintLab social profiles
Digital presencePrintLab financial estimates
Financial estimateRevenue estimate
Valuation estimate
PrintLab leadership team
Management profileNumber of profiles
Profiles4 records
PrintLab funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PrintLab M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PrintLab
What does PrintLab do?
PrintLab is Singapore's first and only one-stop print agency offering in-house conceptualisation, 2D/3D design, large format and offset printing, fabrication, signage, POS display, customised packaging, printables, digital signage, and installation to enterprise clients. All production is executed end-to-end from a 35,000 sq ft facility using more than 35 machines, including Singapore's only 5-meter UV printer, with 80% eco-friendly inks and materials and 24/7 operations.
Is PrintLab a public or private company?
PrintLab is a private company. It is classified as corporate owned and is currently operating.
When was PrintLab founded?
PrintLab was founded in 2014. It employs 101 to 250 people.
Where is PrintLab based?
PrintLab is headquartered in Singapore, Singapore, in the Asia region.
How does PrintLab make money?
Four revenue lines are on record. Print Services (B2B) is the primary driver. The others are digital Signage Products and Services, design and Creative Services and printables and Corporate Gifts.
Who are PrintLab's main competitors?
DDB Group Asia is listed as an others. Broad incumbents are Domtar, Dai Nippon Printing (DNP), Avery Dennison, Toppan Printing, Multi-Color Corporation, CCL Industries and Quad/Graphics. Pico Group is listed as a direct peer. Sato Holdings is listed as an emerging player.
Does PrintLab have an API?
No public API is recorded for PrintLab.
What industry is PrintLab in?
PrintLab's product category is Commercial Printing Services. Its primary akta.pro industry code is MPAAAKAJ, OOH Production, Printing & Installation Services, with a secondary code of MPAJALAC, Digital Printing (Short-Run, Variable Data). Its NAICS code is 323111 and its SIC code is 2750.