Exion Asia

What Exion Asia does

Exion Asia Pte Ltd is a Singapore-based industrial flow control solutions provider operating as an authorized distributor and service company for valves, rotating equipment, and instruments. The company is a subsidiary of SWTS Asia Group, a diversified conglomerate, and operates from a single facility at 8 Pioneer Walk, Singapore. Its commercial scope is targeted at process industry customers in chemical, water treatment, and heavy industry across Southeast Asia, reached through enterprise field sales rather than digital channels.

The core offering spans three product categories — valves (safety, control, on/off), rotating equipment (pumps, compressors, mixers), and instruments (flow meters, level instruments, transmitters) — sourced through distribution agreements with at least 14 international OEMs including ARI, Ebro, Sundyne, Magnetrol/Orion, Plenty, Bran+Luebbe, and Flowserve PMV. Underlying technical capability is delivered through in-house workshop services including Sundyne mechanical testing, hydrostatic testing, Vespel upgrading and retrofitting, and instrument recalibration, which the company positions as a differentiator versus pure-play distributors.

The business model combines hardware distribution revenue (one-time equipment sales with quote-based pricing, not publicly disclosed) with recurring MRO service revenue across the equipment lifecycle. Marketing is primarily through the corporate website, LinkedIn, and YouTube, with technical documentation serving as mid-funnel content. The company holds PDPA privacy compliance certification and maintains standard sales and purchase terms refreshed in 2022 and 2025. There is no disclosed revenue, headcount, customer count, or funded growth program in the available data.

Name

Exion Asia

Legal name

Exion Asia Pte Ltd

Website

https://exionasia.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Exion Asia Pte Ltd is a Singapore-based authorized distributor and service provider of industrial flow control equipment — valves, rotating equipment, and instruments — serving chemical, water treatment, and heavy industry customers across Southeast Asia as a subsidiary of SWTS Asia Group.

Ownership category

akta.pro rank

Product category

Industrial Flow Control Equipment Distribution and Services

SIC

Wholesale-Industrial Machinery & Equipment (5084), Wholesale-Machinery, Equipment & Supplies (5080)

akta.pro primary industry

Aftermarket Parts, Service & Remanufacturing (Pumps/Compressors) (IMAHANAJ)

Keywords

• Industrial flow control
• Valve distribution
• Rotating equipment services
• Instrument calibration
• Process equipment maintenance

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Equipment Distribution: Distribution of industrial valves, rotating equipment (pumps, compressors, mixers), and instruments. The company serves as a distributor for multiple international brands including Ari, Ebro, Stafsjö, Sundyne, and others.
2. Maintenance and Repair Services: Workshop services, field services, valve modification, and testing services including hydro static testing and Sundyne mechanical testing for industrial flow control equipment.
3. Total Lifecycle Maintenance Solutions: Application engineering and total lifecycle maintenance solutions for valves, pumps, compressors, and related equipment including on-site servicing and testing.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Exion Asia distributes, services, and provides maintenance, repair, and overhaul for industrial valves, rotating equipment (pumps, compressors, mixers), and instruments used in process industries. The company operates as an authorized distributor for multiple international brands and supplements product sales with in-house workshop services (hydro static testing, Sundyne mechanical testing), on-site field services, application engineering, and total lifecycle maintenance solutions for plant and vessel operators.

Product overview

Exion Asia is a flow control solutions provider offering a comprehensive portfolio of industrial valves, rotating equipment, and instruments. The company distributes and services products from multiple international brands including ARI (control valves, steam traps, strainers), Ebro (butterfly valves, actuators), Stafsjö (knife gate valves), Sundyne (pumps, compressors), Plenty (pumps, mixers), Bran + Luebbe (metering pumps), Magnetrol/Orion (level/temperature transmitters, switches), Rotronic (humidity/temperature instruments), GE (flow meters, moisture analyzers), Beckers (actuators), Flowserve PMV (positioners), TankTech (tank equipment), and Lightning (mixers). The three core service categories are Valves (safety, control, on/off valves), Rotating Equipment (pumps, compressors, mixers), and Instruments (flow meters, level instruments, transmitters). Exion Asia provides not only product distribution but also maintenance, repair, overhaul, and on-site servicing capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Valves Assembly, distribution, maintenance, repair, and overhaul of safety, control, and on/off valves and related equipment, including on-site servicing/testing, application engineering, and total lifecycle maintenance solutions for process industry operators.
• Rotating Equipment Distribution, maintenance, repair, and overhaul of rotating equipment including pumps, compressors, mixers, and related parts for industrial process applications.
• Instruments Distribution, servicing, and recalibration of a broad range of instruments and related equipment, including on-site start-up, commissioning, and troubleshooting for flow, level, pressure, and humidity/temperature measurement.
• Control Valve Servicing Servicing and support for industrial control valves, including ARI STEVI series control valves and related flow regulation equipment used in process plants.
• Safety Valves Distribution and servicing of industrial safety relief valves used for overpressure protection in process plants and vessels.
• On/Off Valves Distribution and servicing of on/off isolation valves, including Ebro butterfly valves and Stafsjö knife gate valves, for industrial flow isolation applications.
• Valve Workshop Services Workshop-based repair, modification, and overhaul of industrial valves, including compliance with valve test standards.
• Field Services Specialist On-site field servicing, troubleshooting, and support for industrial valves and flow control equipment at customer plant sites.
• Pump and Rotating Equipment Workshop Services Workshop-based maintenance, repair, and overhaul services for pumps, compressors, and rotating equipment.
• In-house Sundyne Mechanical Test Specialized in-house mechanical testing of Sundyne pumps and compressors to verify performance and integrity.
• In-house Hydro Static Test In-house hydro static pressure testing of valves and related flow control equipment to verify pressure integrity.
• New Plenty Mixer Assembly Assembly and testing of new Plenty industrial mixers prior to delivery and commissioning at customer sites.
• Site Work Capabilities On-site installation, commissioning, and support for rotating equipment at customer plants and project sites.
• Vespel Upgrading and Retrofitting Upgrading and retrofitting of rotating equipment with Vespel components to improve performance, reliability, and service life.
• Flow Meters Servicing Workshop servicing, recalibration, and repair of industrial flow meters and related instrumentation.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered core and minor.

• Ari (ARI-Armaturen)coreChannel Partner/ Reseller/ DistributorAuthorized distributor for Ari industrial valves including control valves, safety valves, steam traps, butterfly valves, globe valves, strainers, and related products (STEVI series, CONA steam traps, PREDEX, PRESO, PREDU, Temptrol).
• Ebro (Ebro Armaturen)coreChannel Partner/ Reseller/ DistributorAuthorized distributor for Ebro valves including resilient seated butterfly valves (Z series), high performance valves (HP series), PTFE valves, and actuators.
• StafsjöminorChannel Partner/ Reseller/ DistributorDistributor for Stafsjö knife gate valves including WB and XV series for industrial applications.
• SundynecoreChannel Partner/ Reseller/ DistributorAuthorized distributor for Sundyne pumps (GSP series, LMV series) and compressors (Series 2L, 4L, 7L, 9X, LF series). Provides in-house Sundyne mechanical testing services.
• PlentyminorChannel Partner/ Reseller/ DistributorDistributor for Plenty pumps and mixers including API plunger high pressure pumps, precision geared metering pumps, vertical barrel pumps. Also provides new Plenty mixer assembly services.
• Bran + LuebbeminorChannel Partner/ Reseller/ DistributorDistributor for Bran + Luebbe metering pumps including NOVADOS series and ProCam plunger metering pumps.
• BeckerminorChannel Partner/ Reseller/ DistributorDistributor for Becker actuators including rotary piston spring return RPSR actuators and DNGP series.
• Magnetrol/OrioncoreChannel Partner/ Reseller/ DistributorDistributor for Magnetrol/Orion level instruments including transmitters, level switches, flow switches, radar transmitters, and magnetic level indicators. Products include Jupiter, Aurora, Echotel, Tuffy series.
• RotronicminorChannel Partner/ Reseller/ DistributorDistributor for Rotronic moisture and gas solution instruments including HygroPalm, HygroLab, thermo-hygrometers, and data loggers.
• GEminorChannel Partner/ Reseller/ DistributorDistributor for GE instruments including aluminum oxide trace moisture sensors and AquaTrans flow meters.
• Lightning MixersminorChannel Partner/ Reseller/ DistributorDistributor for Lightning mixers including Series 10 top entering mixers.
• WepukominorChannel Partner/ Reseller/ DistributorDistributor for Wepuko pumps including DP Series pump skids.
• TankTechminorChannel Partner/ Reseller/ DistributorDistributor for TankTech tank equipment including breather valves, flame arresters, and emergency vent covers (KS series).
• Flowserve PMVminorChannel Partner/ Reseller/ DistributorDistributor for Flowserve PMV control valve equipment including digital positioners (SVI II AP), pneumatic positioners, and switch boxes.
• SWTS Asia GroupcoreOthersExion Asia is part of the SWTS Asia Group (swts.com), providing organizational affiliation and group synergies.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Crane Co. Diversified industrial manufacturer with a major flow control segment producing valves, actuators, and process fittings. Competes with Exion's valve assembly/distribution and on/off valve MRO offerings into process customers.
• Flowserve Corporation: Major global manufacturer of pumps, valves, and seals with regional service networks. Overlaps with Exion's rotating equipment and valve MRO service portfolio, and is also one of Exion's principals (Flowserve PMV positioners).
• Sulzer: Swiss industrial group providing pumps and rotating equipment services including overhaul and aftermarket support. Directly comparable to Exion's pump/compressor service and distribution activities in process industries.
• KSB SE & Co. KGaA: Global manufacturer and service provider of pumps, valves, and related systems. Comparable through industrial pump/valve distribution and aftermarket service, with established SE Asia presence competing for similar customers.
• Emerson Electric (Automation Solutions): Global automation major offering valves, instruments, and process control solutions. Competes with Exion's instrument distribution and valve service portfolio across chemical, water, and heavy industry customers in SE Asia.
• Rotork: Global leader in valve actuators, gearboxes, and flow control instrumentation. Comparable through actuator and instrument distribution to process industry customers, including those served by Exion's Ebro and Becker actuator lines.

Direct peers

• Spirax-Sarco Engineering: Global leader in steam specialty and condensate management with direct overlap to Exion's CONA steam trap, ARI control valve, and steam-system service offerings. Both sell and service flow control/steam products into process industries.
• IMI plc: UK-based flow control specialist serving process industries with control valves, actuators, and related services. Highly comparable business model of engineered flow control distribution plus aftermarket service to industrial end users.
• Samson Controls: German control valve and instrumentation manufacturer with regional sales/service network across SE Asia. Direct overlap with Exion's control valve distribution, valve modification, and field service offerings.
• Armstrong International: Specialty provider of steam, condensate, and hot water systems including valves, traps, and related services. Comparable niche overlap with Exion's CONA steam trap, pressure reducing valve, and process-industry service offerings.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCigafDiQHBucOut7xRfzkhQ
• LinkedInlinkedin.com/company/exion-asia-pte-ltd
• Xx.com/ExionAsia

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Exion Asia