Hawkeye Hotels
Hawkeye Hotels is a privately-held, family-owned hospitality firm founded in 1982 that develops, invests in, and manages 100-plus hotel properties under franchise agreements with Marriott, Hilton, IHG, Hyatt, Best Western, Choice, and La Quinta, serving business and leisure travelers across 20+ U.S. states.
- Company typePrivate
- Founded1982
- HeadquartersBurlington, United States
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What Hawkeye Hotels does
Hawkeye Hotels is a privately-held, family-owned hospitality firm founded in 1982 and headquartered in Coralville, Iowa. The company is vertically integrated across the hotel investment, development, construction, and management lifecycle, with in-house technical and construction management staff executing new builds, redevelopments, and brand conversions. It operates more than 100 hotel properties across roughly 20 U.S. states under franchise agreements with seven major global brand families: Marriott (Courtyard, Fairfield Inn & Suites, Residence Inn, SpringHill Suites, TownePlace Suites, Aloft, Le Meridien, Moxy), Hilton (Hampton Inn, Hilton Garden Inn, Home2 Suites, Homewood Suites, DoubleTree, Curio Collection, Tapestry Collection, Tru), IHG (Holiday Inn, Holiday Inn Express, Candlewood Suites, Hotel Indigo, Staybridge Suites), Hyatt (Hyatt House, Hyatt Place), Best Western, Choice Hotels (Cambria, Country Inn & Suites), and La Quinta. End customers include transient business travelers, leisure/family tourists, and meeting and event groups, distributed through franchise brand reservation systems, online travel agencies, and direct property websites.
The company employs 1,001–5,000 people and manages in excess of $1.5 billion in hotel assets. Revenue is generated from a mix of management fees on operated properties, returns on owned/developed assets, and ancillary food-and-beverage operations (including Marquee Pizzeria in Coralville, IA and Cafe One Eleven at the Doubletree Davenport). The company has no disclosed proprietary technology platform and relies on standard industry infrastructure, including the ADP workforce portal, franchise brand central reservation systems, and franchise-provided revenue management tools. Marketing is primarily through the corporate website, property-level websites, and franchise brand channels; pricing is managed at the individual property level.
Leadership is concentrated in the second generation of the Patel family: Bob Patel (CEO), Ravi Patel (President), Sajni Patel (VP), Parth Patel (VP, Investments), and Om Patel (VP, Development), supported by a professional executive team spanning Finance, Sales, Revenue, Operations, IT, and Facilities. The company maintains operating geographies across the U.S. Midwest, Southeast, Southwest, Mountain West, and Northeast, with no disclosed international footprint.
Hawkeye Hotels firmographics
Firmographics- Name
- Hawkeye Hotels
- Legal name
- Hawkeye Hotels
- Website
- https://hawkeyehotels.com
- Company type
- Private
- Founded year
- 1982
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Hawkeye Hotels is a privately-held, family-owned hospitality firm founded in 1982 that develops, invests in, and manages 100-plus hotel properties under franchise agreements with Marriott, Hilton, IHG, Hyatt, Best Western, Choice, and La Quinta, serving business and leisure travelers across 20+ U.S. states.
- Ownership category
- akta.pro rank
Hawkeye Hotels industry classification
Industry- Product category
- Hotel Management and Hospitality Services
- NAICS
- Hotels (except Casino Hotels) and Motels (72111)
- SIC
- Hotels & Motels (7011), Operators Of Nonresidential Buildings (6512)
- akta.pro primary industry
- Business & Corporate Full-Service Hotels (THAGAAAE)
- akta.pro secondary industries
- Urban & Downtown Full-Service Hotels (THAGAAAA), Hospitality (Hotel) Property Management (BPAJAGAG), Historic & Heritage Full-Service Hotels (THAGAAAG)
Keywords
Where Hawkeye Hotels is headquartered
LocationHeadquarters
- HQ city
- Burlington
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Hawkeye Hotels business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Technology or R&D
Revenue model
- Hotel Management Fees: Revenue generated from managing hotel properties under franchise agreements with major hospitality brands. The company operates hotels across multiple brands including Marriott, Hilton, IHG, Hyatt, Best Western, and others.
- Development and Construction Services: Revenue from new hotel construction and redevelopment projects. Hawkeye Hotels provides expert in-house technical staff and construction management, developing new assets on-time, on-budget and on-target with financial projections.
- Hotel Investments: The company invests in hotel properties and generates returns through asset ownership, redevelopment, and rebranding. Hawkeye Hotels maintains relationships with investors and partners for up to 30 years and rewards all stakeholders.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Hawkeye Hotels product offering
Product offeringCore offering
Hawkeye Hotels is a privately-owned hospitality company that develops, invests in, constructs, and manages hotel properties under franchise agreements with major brands including Marriott, Hilton, IHG, Hyatt, Best Western, Choice, and La Quinta. The company operates over 100 hotel properties across multiple U.S. states with more than $1.5 billion in assets, and also operates restaurant concepts at select properties.
Product overview
Hawkeye Hotels is a hospitality management company operating a diversified portfolio of hotel properties across multiple major brands including Marriott (Courtyard, Fairfield Inn & Suites, Residence Inn, SpringHill Suites, TownePlace Suites, Aloft, Le Meridien, Moxy), Hilton (Hampton Inn, Hilton Garden Inn, Home2 Suites, Homewood Suites, Tru by Hilton, DoubleTree, Curio Collection, Tapestry Collection), IHG (Holiday Inn Express, Holiday Inn, Candlewood Suites, Hotel Indigo, Staybridge Suites), Hyatt (Hyatt House, Hyatt Place), Best Western (Best Western Plus, Surestay), La Quinta, and Choice (Cambria Suites, Country Inn & Suites). The company also operates restaurant properties including Marquee Pizzeria and Cafe One Eleven (Bucktown Social). Founded in 1982 and headquartered in Coralville, IA, Hawkeye Hotels manages over $1.5 billion in assets across the United States, offering services in hotel development, construction, redevelopment, investment, and management.
Differentiator
Problem solved
Functional benefit
Products and services
- Hotel Management Services
- Hotel Development and Construction Services
- Hotel Investment and Acquisition Services
- Marquee Pizzeria Restaurant
- Cafe One Eleven Restaurant
Companies that use Hawkeye Hotels
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles4 records
Hawkeye Hotels technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Hawkeye Hotels partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core.
- Marriott InternationalcoreHawkeye Hotels operates multiple properties under Marriott brands including Courtyard, Fairfield Inn & Suites, Residence Inn, SpringHill Suites, TownePlace Suites, Aloft, Le Meridien, and Moxy. The franchise relationship provides brand standards, central reservation systems, and loyalty program access.
- HiltoncoreHawkeye Hotels operates extensive portfolio under Hilton brands including Hampton Inn, Hilton Garden Inn, Home2 Suites, Homewood Suites, Curio Collection, Tapestry Collection, and Tru. Properties span multiple states with various room counts and meeting space configurations.
- InterContinental Hotels Group (IHG)coreHawkeye Hotels operates properties under IHG brands including Holiday Inn, Holiday Inn Express, Candlewood Suites, Hotel Indigo, and Staybridge Suites. Brands serve both business and leisure travelers across extended-stay and select-service segments.
- HyattcoreHawkeye Hotels operates Hyatt House Bloomington and Hyatt Place Dallas/Grapevine under the Hyatt brand. Hyatt provides brand standards and distribution through World of Hyatt loyalty program.
- Best Western HotelscoreHawkeye Hotels operates Best Western Plus Chicagoland-Countryside and Best Western Meadowlands in Secaucus, NJ under the Best Western brand umbrella.
- Choice Hotels (Cambria, Country Inn & Suites)coreHawkeye Hotels operates Cambria Suites Minneapolis Downtown and Country Inn & Suites Tinley Park under Choice Hotels brands, serving select-service and upscale segments.
- La Quinta Inns & SuitescoreHawkeye Hotels operates La Quinta Inn & Suites Winchester and La Quinta Inn & Suites Dallas Downtown under the La Quinta brand.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Hawkeye Hotels competitors and assessment
Company assessmentDirect peers
- Crestline Hotels & Resorts: Independent hotel management company operating franchised resorts, conference centers, and select-service hotels under Marriott, Hilton, IHG, and Hyatt. Directly comparable as a private multi-brand third-party manager covering similar property types.
- Aimbridge Hospitality: Largest independent third-party hotel management company in North America, operating franchised full-service, select-service, and resort hotels across all major brands. Most directly comparable to Hawkeye given shared franchise-based multi-brand operating model and broad geographic portfolio.
- Marcus Hotels & Resorts: Division of The Marcus Corporation operating owned and managed hotels under Marriott, Hilton, and IHG franchises, plus independent properties. Comparable Midwest-rooted, family-influenced franchise operator with vertically integrated ownership and management.
- Columbia Sussex Properties: Privately-owned hotel development, ownership, and management company operating franchised full-service and select-service hotels under Marriott, Hilton, IHG flags. Vertical integration across development, ownership, and management mirrors Hawkeye's full-stack hospitality model.
- HEI Hotels & Resorts: Privately-owned hotel owner/operator/developer managing upscale and luxury full-service hotels under Hilton, Marriott, IHG, and Hyatt flags. Comparable to Hawkeye as a private multi-brand franchise operator with vertically integrated asset ownership, management, and development.
- Atrium Hospitality: One of the largest privately-owned hotel management companies in the US, managing franchised full-service and select-service properties across major brands including Marriott, Hilton, IHG, and Hyatt. Directly comparable multi-brand franchise operator with similar middle-market US footprint.
- HP Hotels (Hospitality Partners): Private hotel management company operating Hilton, Marriott, and IHG franchise properties including the Hampton Inn Birmingham-Colonnade 280 (mentioned in Hawkeye's portfolio as managed by HP Hotels). Comparable third-party franchise manager with overlapping brand portfolio.
- First Hospitality Group: Privately-held hotel owner, operator, and developer managing franchised full-service and select-service properties under Hilton, Marriott, and IHG brands. Comparable vertical business model and overlapping management presence (manages Hotel Fort Des Moines in Hawkeye portfolio references).
- Highgate Hotels: Privately-held hotel management, investment, and development firm operating luxury, full-service, and select-service properties under major franchise brands. Closely aligned to Hawkeye's franchise-driven multi-brand strategy and vertically integrated investment/management model.
- Pyramid Hotels: Privately held hotel and resort management company operating franchised properties under Marriott, Hilton, and IHG flags. Same franchise-partnered multi-brand operating model as Hawkeye, focused on full-service and select-service segments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Hawkeye Hotels social profiles
Digital presenceHawkeye Hotels financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hawkeye Hotels leadership team
Management profileNumber of profiles
Profiles14 records
Hawkeye Hotels funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hawkeye Hotels M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hawkeye Hotels
What does Hawkeye Hotels do?
Hawkeye Hotels is a privately-owned hospitality company that develops, invests in, constructs, and manages hotel properties under franchise agreements with major brands including Marriott, Hilton, IHG, Hyatt, Best Western, Choice, and La Quinta. The company operates over 100 hotel properties across multiple U.S. states with more than $1.5 billion in assets, and also operates restaurant concepts at select properties.
Is Hawkeye Hotels a public or private company?
Hawkeye Hotels is a private company. It is classified as family owned and is currently operating.
When was Hawkeye Hotels founded?
Hawkeye Hotels was founded in 1982. It employs 1,001 to 5,000 people.
Where is Hawkeye Hotels based?
Hawkeye Hotels is headquartered in Burlington, United States, in the North America region.
How does Hawkeye Hotels make money?
Three revenue lines are on record. Hotel Management Fees are the primary driver. The others are development and Construction Services and hotel Investments.
Who are Hawkeye Hotels's main competitors?
Direct peers on record are Crestline Hotels & Resorts, Aimbridge Hospitality, Marcus Hotels & Resorts, Columbia Sussex Properties, HEI Hotels & Resorts, Atrium Hospitality, HP Hotels (Hospitality Partners), First Hospitality Group, Highgate Hotels and Pyramid Hotels.
Does Hawkeye Hotels have an API?
No public API is recorded for Hawkeye Hotels.
What industry is Hawkeye Hotels in?
Hawkeye Hotels's product category is Hotel Management and Hospitality Services. Its primary akta.pro industry code is THAGAAAE, Business & Corporate Full-Service Hotels, with a secondary code of THAGAAAA, Urban & Downtown Full-Service Hotels. Its NAICS code is 72111 and its SIC code is 7011.