Therabiopharma
Therabiopharma Inc. is a Japanese bio-venture that develops and sells curcuRouge®, an ultra-high absorption curcumin supplement, and is advancing TBP1901, a prodrug anticancer drug candidate. It sells directly to consumers online and via subscription.
- Company typePrivate
- Founded2018
- HeadquartersTakatsu-ku, Japan
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Therabiopharma does
Therabiopharma Inc. is a Japanese bio-venture originating from Kyoto University, operating from Kawasaki, Kanagawa Prefecture, with a dual focus on functional food materials and pharmaceutical drug development. The company's commercial core is curcuRouge®, an ultra-high absorption curcumin supplement built on a proprietary amorphous formulation technology that disrupts curcumin's crystalline structure and achieves 162.7x higher relative bioavailability per mg curcumin compared to standard extracts — the highest among commercially available absorption-enhanced formulations per a 2025 systematic review in Functional Food Science. The product is sold directly to consumers through the company's e-commerce storefront (curcurouge.shop) with both one-time purchase bundles (1 to 8 bottles, ¥7,560 per bottle down to ¥5,443 per bottle at the largest tier) and a subscription program launched in August 2024.
The company serves health-conscious consumers, knee osteoarthritis (Kellgren-Lawrence Grade I–III) patients, asymptomatic/mildly symptomatic COVID-19 patients, and elderly (60+) consumers seeking immune and anti-inflammatory support, with peer-reviewed evidence in each indication. Marketing relies on scientific/educational content, peer-reviewed publications, and presentations at venues such as the 144th Annual Meeting of the Pharmaceutical Society of Japan (March 2024) and Kyoto University Life Science Showcase (2020), rather than broad consumer advertising.
The drug development arm advances TBP1901, a prodrug-type anticancer candidate targeting multiple myeloma via the KRAS-NF-κB pathway, supported by AMED's "Research Project for Practical Application of Innovative Cancer Therapy" (FY2025) under the scientific leadership of Professor Masashi Kanai (Kansai Medical University). Core manufacturing IP is protected by patents in Japan and six other countries. The company is private, founder-led (CEO Tadashi Hashimoto), and structured as a Kabushiki Kaisha with 11–50 employees, generating revenue today from curcuRouge® sales with potential future licensing income from the TBP1901 program.
Therabiopharma firmographics
Firmographics- Name
- Therabiopharma
- Legal name
- Therabiopharma Inc.
- Website
- https://therabio.co.jp
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Therabiopharma Inc. is a Japanese bio-venture that develops and sells curcuRouge®, an ultra-high absorption curcumin supplement, and is advancing TBP1901, a prodrug anticancer drug candidate. It sells directly to consumers online and via subscription.
- Ownership category
- akta.pro rank
Therabiopharma industry classification
Industry- Product category
- Dietary Supplements (Functional Foods)
- NAICS
- Medicinal and Botanical Manufacturing (325411), Pharmaceutical Preparation Manufacturing (325412)
- SIC
- Medicinal Chemicals & Botanical Products (2833), Pharmaceutical Preparations (2834)
- akta.pro primary industry
- Probiotics & Digestive Health Supplements (CRADAGAF)
- akta.pro secondary industry
- Primary Care & General Medicine Pharmaceuticals (HLAIAAAA)
Keywords
Where Therabiopharma is headquartered
LocationHeadquarters
- HQ city
- Takatsu-ku
- HQ country
- Japan
- HQ region
- Asia
Offices2 records
Markets served
Therabiopharma business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Supply Chain
Revenue model
- curcuRouge® Product Sales: Revenue is generated through direct sales of curcuRouge®, an ultra-high absorption curcumin supplement. Products are sold in various bundle configurations (1, 2, 3, 5, 6, and 8 bottle sets) with tiered pricing that increases discount percentage with larger bundles. A subscription model is also offered for recurring purchases.
- Drug Development (TBP1901): Therabiopharma is developing TBP1901, a prodrug-type anticancer drug candidate, through non-clinical studies funded partially by AMED (Japan Agency for Medical Research and Development). This represents potential future revenue through out-licensing or partnership.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Single bottle - 62 capsules (1 month supply) |
| Unit Pricing | Pay-as-you-go | 2-piece set with 10% bulk discount |
| Unit Pricing | Pay-as-you-go | 3-piece set with 15% bulk discount |
| Unit Pricing | Pay-as-you-go | 5-piece set with 20% bulk discount |
| Unit Pricing | Pay-as-you-go | 6-piece set with 22% bulk discount |
| Unit Pricing | Pay-as-you-go | 8-piece set with 28% bulk discount |
| Subscription | Monthly | Subscription plans for regular delivery |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Therabiopharma product offering
Product offeringCore offering
Therabiopharma develops and commercializes curcuRouge®, an ultra-high absorption curcumin dietary supplement built on proprietary amorphous formulation technology, sold direct-to-consumer through its own e-commerce site and subscription service. The company also operates a drug development pipeline, most notably TBP1901, a prodrug-type anticancer candidate for multiple myeloma, supported by AMED-funded preclinical research in collaboration with Kyoto University and Kansai Medical University.
Product overview
Therabiopharma is a Kyoto University bio-venture focused on two main areas: drug development and functional materials/foods. The core commercial product is curcuRouge®, an ultra-high absorption curcumin supplement launched in September 2020, available in various package sizes (1-8 bottles) with subscription options. In the drug development pipeline, TBP1901 is a prodrug-type anticancer drug candidate for multiple myeloma selected for AMED's 2025 cancer therapy research program. The company also developed water-soluble curcumin monoglucuronide (CMG) as a research compound with anticancer properties.
Differentiator
Problem solved
Functional benefit
Brands
- curcuRouge®: Ultra-high absorption curcumin formulation product launched in September 2020. Contains 90mg curcumin per capsule, 62 capsules per package.
Products and services
- curcuRouge® Capsules Ultra-high absorption curcumin dietary supplement in capsule form, developed using proprietary amorphous technology that improves bioavailability 162.7x over standard extracts. Sold direct-to-consumer in bundle configurations (1, 2, 3, 5, 6, and 8 bottle sets) with tiered volume discounts.
- curcuRouge® Subscription Service Recurring delivery subscription service for curcuRouge® products offering flexible delivery cadence (1 bottle/month, 3 bottles/3 months, 5 bottles/5 months) for regular users.
- TBP1901 (Anticancer Drug Candidate) Prodrug-type anticancer drug candidate targeting multiple myeloma, developed to overcome drug resistance and treatment side effects. Currently in preclinical stage with research selected for AMED's Research Project for Practical Application of Innovative Cancer Therapy for fiscal year 2025. Intended for future out-licensing or partnership.
- Water-soluble Curcumin Monoglucuronide (CMG) Water-soluble prodrug form of curcumin with anticancer properties, targeting the KRAS-NF-kappa B signaling pathway. Currently positioned as a research compound under development as a novel anticancer prodrug.
Quantifiable outcome
- 162.7-fold increase in bioavailability per mg curcumin vs standard extracts (AUC0-t: 17.23 ng/mL·h, Cmax: 5.47 ng/mL)
- +3 more outcomes
Companies that use Therabiopharma
Customer profileSegments5 records
Ideal customer profiles4 records
Therabiopharma technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Therabiopharma partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Japan Agency for Medical Research and Development (AMED)coreTherabiopharma's TBP1901 cancer drug research has been selected for AMED's 'Research Project for Practical Application of Innovative Cancer Therapy' for fiscal year 2025 (Field 3-1). AMED acts as project sponsor for preclinical research on TBP1901 for multiple myeloma, aiming to complete preparations for clinical trials and out-licensing.
- Kyoto Research Park (KRP)minorJoint seminar with Kyoto University and Kyoto Research Park titled 'Exploring Kyoto University Innovations @ Kento' featuring Therabiopharma's prodrug-type curcumin formulation (TBP1901) and high-absorption curcumin food ingredient (curcuRouge).
- Kanagawa Science Park (KSP)minorTherabiopharma's research base is located in the Innovation Center East 604 inside the Kanagawa Science Park, providing laboratory facilities and an innovation ecosystem.
- Kyoto UniversitycoreTherabiopharma was founded as a Kyoto University bio-venture (京都大学発のバイオベンチャー). The company collaborates with Kyoto University researchers including Professor Hideaki Kakeya (Science and Technology Advisor) from the Graduate School of Pharmaceutical Sciences. The partnership has produced multiple joint research projects on curcumin formulations and prodrug development.
- Kansai Medical UniversitycoreProfessor Masashi Kanai from Kansai Medical University serves as Scientific Advisor to Therabiopharma and leads the AMED-funded research project on TBP1901, a prodrug-type anticancer drug for multiple myeloma.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Therabiopharma competitors and assessment
Company assessmentBroad incumbents
- NOW Foods: Major supplement brand selling its own curcumin SKUs across multiple channels. Competes with curcuRouge® for end-consumer spending in the broader curcumin supplement category at retail and DTC.
- Kemin Industries: Diversified ingredient manufacturer with curcumin offerings across nutritional and food categories. Comparable supplement ingredient supplier operating at a much larger, broader portfolio scale.
- Thorne: Premium supplement brand with a differentiated curcumin offering. Comparable DTC premium positioning and clinical-evidence-led marketing approach, operating at greater scale with broader product portfolio.
Direct peers
- Indena S.p.A. Italian developer of Meriva curcumin and other plant-derived pharmaceutical-grade ingredients. Comparable botanical curcumin expertise with overlap in pharmaceutical-grade formulation and supplement markets.
- Sabinsa Corporation: Major supplier of multiple branded curcumin extracts (e.g., Curcumin C3 Complex) and other botanical ingredients. Direct competitor with a broader portfolio and substantially larger scale than Therabiopharma.
- OmniActive Health Technologies: Producer of CurcuWIN and other enhanced curcumin ingredients. Mirrors Therabiopharma's technology-driven differentiation and B2B/B2C curcumin positioning with comparable customer segments in the supplement industry.
- Gencor: Ingredient company behind CurQfen curcumin. Operates in the same absorption-enhanced curcumin ingredient space with comparable B2B ingredient-to-brand commercial motion.
- Arjuna Natural Ltd: Developer of BCM-95, a leading enhanced-bioavailability curcumin ingredient. Directly comparable to curcuRouge® as both compete for the same absorption-enhanced curcumin positioning across supplement brand customers globally.
- Verdure Sciences: Maker of Longvida, an enhanced-bioavailability curcumin ingredient. Closely comparable differentiated curcumin technology competing against curcuRouge® in ingredient supply and finished supplement channels.
Emerging players
- DolCas Biotech: Specialty curcumin/CGM and botanical ingredient company. Comparable niche focus with both supplement and pharmaceutical-grade curcumin activities, paralleling Therabiopharma's supplement + oncology dual track.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Therabiopharma financial estimates
Financial estimateRevenue estimate
Valuation estimate
Therabiopharma leadership team
Management profileNumber of profiles
Profiles1 record
Therabiopharma funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Therabiopharma M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Therabiopharma
What does Therabiopharma do?
Therabiopharma develops and commercializes curcuRouge®, an ultra-high absorption curcumin dietary supplement built on proprietary amorphous formulation technology, sold direct-to-consumer through its own e-commerce site and subscription service. The company also operates a drug development pipeline, most notably TBP1901, a prodrug-type anticancer candidate for multiple myeloma, supported by AMED-funded preclinical research in collaboration with Kyoto University and Kansai Medical University.
Is Therabiopharma a public or private company?
Therabiopharma is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Therabiopharma founded?
Therabiopharma was founded in 2018. It employs 11 to 50 people.
Where is Therabiopharma based?
Therabiopharma is headquartered in Takatsu-ku, Japan, in the Asia region.
How does Therabiopharma make money?
Two revenue lines are on record. curcuRouge® Product Sales are the primary driver. The others are drug Development (TBP1901).
Who are Therabiopharma's main competitors?
Broad incumbents on record are NOW Foods, Kemin Industries and Thorne. Direct peers are Indena S.p.A., Sabinsa Corporation, OmniActive Health Technologies, Gencor, Arjuna Natural Ltd and Verdure Sciences. DolCas Biotech is listed as an emerging player.
Does Therabiopharma have an API?
No public API is recorded for Therabiopharma.
What industry is Therabiopharma in?
Therabiopharma's product category is Dietary Supplements (Functional Foods). Its primary akta.pro industry code is CRADAGAF, Probiotics & Digestive Health Supplements, with a secondary code of HLAIAAAA, Primary Care & General Medicine Pharmaceuticals. Its NAICS code is 325411 and its SIC code is 2833.