What Somoy TV does

Somoy TV is a private 24-hour Bengali-language news satellite television channel in Bangladesh, operated by Somoy Media Limited. The channel began test transmission on October 10, 2010, and has been commercially on-air since April 17, 2011, broadcasting continuous news across politics, business, sports, entertainment, and international affairs. Its primary audience is Bengali-speaking viewers in Bangladesh and the global diaspora, with satellite reach extending to North America, Europe, the Middle East, South Africa, and parts of Asia.

The channel's technology stack centers on DSNG (Digital Satellite News Gathering) and Bonding Technology for live news coverage and emergency reporting from multiple locations. It maintains a network of 9 bureau offices across Bangladesh's divisional cities and over 56 district correspondents, supplemented by international news feeds from Reuters, APTN, and SNTV. Content is distributed via satellite television, the website www.somoynews.tv, and mobile applications on Google Play Store and Apple App Store. Somoy TV holds a broadcast NOC license from the government of Bangladesh and employs 501-1,000 staff at its Dhaka headquarters.

Somoy TV generates revenue primarily through television advertising, with no public pricing or financial disclosure. Its go-to-market is event-driven, anchored around live news cycles, with recent moves into premium sports content distribution (FIFA World Cup 2026 consortium with BTV and T Sports) and partnerships with mobile operators Toffee (Banglalink) and Bioscope (Grameenphone) for digital streaming. The company is privately held with no disclosed funding rounds, parent company, or ownership structure, and has faced an ongoing leadership and ownership dispute involving former Managing Director Ahmed Jobaer.

Name

Somoy TV

Legal name

Somoy Media Limited

Website

https://somoynews.tv

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Somoy TV is a private 24/7 Bengali news satellite television channel in Bangladesh, operating under Somoy Media Limited, with satellite reach across five continents and digital distribution via website and mobile apps serving Bengali-speaking audiences at home and abroad.

Ownership category

akta.pro rank

Product category

Television Broadcasting

NAICS

Television Broadcasting Stations (51612), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

24/7 National & International News Channels (MPABAIAA)

akta.pro secondary industries

Rolling News & Breaking News Channels (MPABAIAH), International News & Current Affairs Broadcasters (MPABAEAD)

Keywords

• Bengali news broadcasting
• Satellite television channel
• Live news coverage
• Digital news platform
• News media production

Headquarters

HQ city

Dhaka

HQ country

Bangladesh

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Television Broadcasting and Advertising: Somoy TV generates revenue primarily through television advertising and broadcast licensing as a 24-hour news satellite channel.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Somoy TV operates a 24-hour Bengali-language news satellite television channel providing continuous live news coverage, breaking news, political, business, sports, and international news programming to viewers in Bangladesh and the Bengali-speaking diaspora. Content is produced by a team of journalists using DSNG and Bonding Technology, supported by nine regional bureaus and 56+ district correspondents, and is also distributed digitally via the somoynews.tv website and dedicated Android/iOS mobile applications.

Product overview

Somoy TV operates as a 24-hour news-based satellite television channel under Somoy Media Limited, offering a multi-platform news presence. The core product is the television channel (Somoy TV) which broadcasts round-the-clock Bengali news content. The digital ecosystem includes the Somoy News website (somoynews.tv) providing online news access, and dedicated mobile applications for Android and iOS devices enabling mobile news consumption and live TV streaming. The platform covers national, international, sports, business, entertainment, and specialized news categories.

Differentiator

Problem solved

Functional benefit

Products and services

• Somoy TV (Television Channel) A 24-hour Bengali news-based private satellite television channel in Bangladesh, offering round-the-clock news coverage, live broadcasts, and current affairs programming for Bengali-speaking viewers.
• Somoy News (Digital Platform) The online digital news platform of Somoy TV, providing Bengali and English news coverage accessible via web browsers at www.somoynews.tv, covering politics, business, sports, entertainment, international news, and specialized categories.
• Somoy TV Mobile Application Mobile applications for Android and iOS devices enabling users to access live TV streaming, news content, and breaking news notifications on mobile devices.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Seven partnerships are on record, tiered core and minor.

• BTVcoreChannel Partner/ Reseller/ Distributor · 5 June 2026Somoy TV formed a consortium with BTV and T Sports to broadcast FIFA World Cup in Bangladesh after Singapore-based Springbok Private Limited withdrew from its agreement with FIFA.
• T SportscoreChannel Partner/ Reseller/ Distributor · 5 June 2026Somoy TV formed a consortium with BTV and T Sports to broadcast FIFA World Cup in Bangladesh after Singapore-based Springbok Private Limited withdrew from its agreement with FIFA.
• Toffee (Banglalink)minorChannel Partner/ Reseller/ Distributor · 5 June 2026Digital streaming partner for FIFA World Cup content via Toffee platform operated by Banglalink telecom operator.
• Bioscope (Grameenphone)minorChannel Partner/ Reseller/ Distributor · 5 June 2026Digital streaming partner for FIFA World Cup content via Bioscope platform operated by Grameenphone telecom operator.
• ReuterscoreTechnology or IntegrationInternational news feed provider for Somoy TV's news content.
• APTNcoreTechnology or IntegrationInternational news feed provider for Somoy TV's news content.
• SNTVcoreTechnology or IntegrationInternational news feed provider for Somoy TV's news content.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• ATN News: ATN News is a Bangladeshi 24/7 satellite news channel competing head-to-head with Somoy TV for Bengali-speaking news audiences in Bangladesh and the diaspora.
• Jamuna TV: Jamuna TV is one of the leading 24/7 Bengali news satellite channels in Bangladesh, directly competing with Somoy TV for viewership, advertising, and digital audience share.
• NTV (Bangladesh): NTV is a major Bangladeshi satellite TV channel with a strong news and current-affairs offering, directly comparable to Somoy TV in format, language, and target audience.
• Channel 24 (Bangladesh): Channel 24 is a Bangladeshi 24-hour news satellite channel that competes with Somoy TV for both advertisers and Bengali-speaking viewers across the country.
• News24 Bangladesh: News24 is a private Bangladeshi satellite news channel providing 24-hour Bengali news coverage, making it a direct competitor to Somoy TV in domestic and diaspora markets.
• Ekattor TV: Ekattor TV is a Bangladeshi satellite news channel targeting Bengali-speaking audiences with continuous news coverage, directly comparable to Somoy TV's positioning.
• DBC News: DBC News is a Bangladeshi satellite news broadcaster competing directly with Somoy TV in the 24-hour Bengali news space with both linear and digital distribution.
• Independent TV Bangladesh: Independent TV is a Bangladeshi satellite channel with significant news and current affairs programming, competing with Somoy TV for advertisers and viewers in Bangladesh.

Regional players

• Zee 24 Ghanta: Zee 24 Ghanta is an Indian Bengali 24-hour news satellite channel covering news in Bengali, comparable to Somoy TV in language and format, though focused primarily on West Bengal and Indian markets.
• ABP Ananda: ABP Ananda is a leading Bengali-language news channel from India that targets the same Bengali-speaking audience segment, including cross-border diaspora viewers that Somoy TV also serves.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/somoytv
• Facebookfacebook.com/somoynews.tv
• LinkedInlinkedin.com/company/somoynews

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Somoy TV