iDigitalise - Digital Marketing Agency

What iDigitalise - Digital Marketing Agency does

iDigitalise is a privately held, bootstrapped full-service digital marketing agency headquartered in Navi Mumbai (Mumbai metropolitan area), India, with regional offices in Tirana (Albania, European headquarters) and Dubai (UAE). Founded per its website copyright in 2017, the firm operates with 51-100 employees and positions itself as a one-stop digital partner for SMBs, mid-market firms, and enterprise clients across 40+ countries, reporting an active book of 165+ clients spanning Real Estate, Pharma & Healthcare, Manufacturing, IT & Technology, Ecommerce, Education, FMCG, and Government verticals. Leadership consists of Vikas Kolekar as Chief Executive & Revenue Officer; no other executives or institutional investors are publicly disclosed.

The company's service portfolio is organized across six pillars: Organic Marketing (SEO, social media management, influencer marketing, digital PR, online reputation, content marketing), Paid Advertising (search, display, social, shopping, Amazon), Performance Marketing (CRO, revenue and lead generation, CMO consultancy, landing pages), Technology Services (website, custom software, ecommerce, WordPress, mobile app, product development), Creative & Communication Design (UI/UX, product, brand identity, copywriting), and Cloud Solutions (Dedicated Linux hosting, Azure, AWS, Business Email, WordPress hosting, Google Workspace). Technology foundations span React, Node.js, Next.js, WordPress, Laravel, PHP, and the three major hyperscalers (AWS, Azure, Google Cloud), with formal partner agreements with Google, Microsoft Azure, AWS, and Google Workspace enabling infrastructure resale alongside marketing services.

iDigitalise's business model blends project-based fees, monthly retainers, and recurring subscriptions across published pricing tiers (SEO packages INR 5,000-25,000/month, WordPress hosting €199-599/year, business email Rs. 1,200/user/year) and a 'Hire Dedicated Resources' staffing model that lets clients rent specialists (Paid Ads, SEO, PHP, Laravel, WordPress, UI, Cloud). Go-to-market combines a sales-led enterprise motion (consultation requests, custom quotes) with product-led self-service packages for SMBs. Revenue mechanics rely on services revenue; notably, the company's headline '$425M+' figure refers to revenue generated for clients through its campaigns rather than iDigitalise's own top line, and no agency-level revenue, ARR, or funding is publicly disclosed.

Name

iDigitalise - Digital Marketing Agency

Legal name

iDigitalise

Website

https://idigitalise.net

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

51–100 employees

Short description

iDigitalise is a privately held, Mumbai-headquartered full-service digital marketing and web development agency serving 165+ SMB, mid-market, and enterprise clients across 40+ countries through SEO, paid media, performance marketing, creative design, and cloud hosting services.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Advertising Agencies (7311), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Activation/Experiential Creative Agencies (MPAAAAAO)

akta.pro secondary industries

Email Marketing Services (Campaign Strategy, Design, Deliverability) (MPAAAIAA), Email Marketing Services (Campaigns, Deliverability, Lifecycle) (BPAFAKAB)

Keywords

• Digital marketing services
• Search engine optimization
• Social media advertising
• Website development services
• Cloud hosting solutions

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Digital Marketing Services: Project-based and retainer arrangements for SEO, PPC, social media marketing, content marketing, digital PR, and influencer marketing services with tiered pricing packages.
2. Technology & Development Services: Website development, e-commerce development, custom software development, mobile app development, WordPress development with one-time project fees and ongoing maintenance contracts.
3. Dedicated Staff/Resource Hiring: Hire dedicated specialists including Paid Ads Specialists, SEO Specialists, PHP Developers, Laravel Developers, WordPress Developers, UI Designers, and Cloud Computing Specialists on ongoing engagement basis.
4. Cloud Solutions & Hosting: WordPress hosting plans (Economy €199/yr, Premium €399/yr, Ultimate €599/yr), business email hosting (Rs. 1200/user/year), dedicated Linux hosting, AWS hosting, and Azure hosting services.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels11 records

Core offering

iDigitalise is a full-service digital marketing agency that plans, executes, and measures online marketing, technology, creative, and cloud services for businesses. Its core deliverables span SEO, paid advertising, social media marketing, content and influencer marketing, website and software development, and managed cloud hosting, delivered as project-based engagements, monthly retainers, and dedicated-resource subscriptions.

Product overview

iDigitalise is a full-service digital marketing agency offering a comprehensive portfolio of services organized into six main categories: Organic Marketing (SEO, social media management, influencer marketing, digital PR, online reputation marketing, content marketing), Paid Advertising (search ads, display advertising, Facebook/Instagram marketing, shopping ads, social media advertising, Amazon marketing), Performance Marketing (conversion rate optimization, revenue generation, lead generation, CMO consultancy, landing pages, real estate lead generation), Technology Services (website development, custom software development, e-commerce development, WordPress development, mobile apps, product development), Creative & Communication Design (UI/UX, product design, brand identity, communication design, content & copywriting), and Cloud Solutions (dedicated Linux hosting, Azure hosting, AWS hosting, business email, WordPress hosting, Google Workspace). The agency positions itself as a one-stop solution for digital marketing needs with 15+ years of experience serving 165+ clients across 40 countries.

Differentiator

Problem solved

Functional benefit

Products and services

• Search Engine Optimization (SEO) Comprehensive SEO solutions including website audits, keyword research, on-page and off-page optimization, technical SEO, local SEO, and content/link building to achieve top Google rankings. Targeted at businesses seeking organic search visibility.
• Social Media Management Strategic social media campaigns to raise online visibility, brand awareness, and consumer interaction across Facebook, Instagram, Twitter, LinkedIn, YouTube, and Pinterest. Targeted at brands seeking sustained social presence and engagement.
• Influencer Marketing Agency-coordinated marketing campaigns using influencers across entertainment, social media, travel, fashion, technology, healthcare, food/FMCG, and education to boost brand awareness. Targeted at brands seeking mass-market reach through creators.
• Digital PR Public relations services including press releases, articles, guest posting, SEO optimization, social media marketing, link building, and online review management to build brand trust and domain authority. Targeted at brands seeking earned media and reputation uplift.
• Online Reputation Marketing Reputation management services including content creation, social media handling, website development, backlinking, press release submission, and review handling to build brand image and trust. Targeted at brands and individuals needing to manage online perception.
• Content Marketing Content creation and distribution services including WhatsApp Business API, SMS services, email marketing, voice calls, chatbots, bulk WhatsApp, digital PR, and social media services for lead generation and brand building. Targeted at businesses seeking inbound demand generation.
• Pay-Per-Click (PPC) Advertising Paid search campaign services for Google, LinkedIn, Yahoo, and Bing including campaign setup, optimization, monitoring, A/B testing, and reporting with goal-based ads, analytics tracking, and ROI forecasting. Targeted at advertisers seeking immediate, intent-driven traffic and leads.
• Display Advertising Visual advertising across Google Display Network, YouTube, Facebook, Instagram, LinkedIn, and programmatic platforms with retargeting, native ads, banner ads, and video ads. Targeted at brands seeking reach and retargeting across the open web.
• Facebook and Instagram Marketing Social media advertising services for Facebook and Instagram including lead generation, reach ads, brand awareness, video views, shopping, and app downloads campaigns. Targeted at brands seeking paid social performance on Meta platforms.
• Shopping Ads Product advertising on Amazon, Google Shopping, Facebook Marketplace, and LinkedIn with search ads, video ads, and carousel ads for e-commerce businesses. Targeted at e-commerce brands seeking product listing visibility and sales.
• Social Media Advertising Multi-platform social media advertising across Facebook, Instagram, YouTube, LinkedIn, Quora, Twitter, Reddit, and Taboola with custom targeting and analytics. Targeted at advertisers needing full-funnel paid social campaigns.
• Conversion Rate Optimization (CRO) Performance marketing services focused on reducing cost per lead, decreasing bounce rates, and increasing conversions through engaging UI/UX, lead generation, goal-based campaigns, and data analysis. Targeted at businesses seeking to improve on-site conversion.
• Lead Generation Services Tailored lead generation strategies converting audiences into valuable leads for sustainable business success. Targeted at sales-driven businesses needing a steady inbound pipeline.

Quantifiable outcome

• Revenue generated over $425 million for clients
• +8 more outcomes

Named customers13 records

Segments10 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature3 records

Partnerships

Three partnerships are on record, tiered core.

• GooglecoreTechnology or IntegrationiDigitalise operates as a Google partner providing Google Ads, PPC services, and Google Workspace solutions. They are recognized for achieving page-one rankings through Google's search ecosystem.
• Microsoft AzurecoreTechnology or IntegrationiDigitalise is a Microsoft Azure partner providing Azure hosting services, cloud migration, and Azure consulting. Services include Infrastructure Assessment, Azure Migration, and Azure Consulting with dedicated Azure Consultants.
• Amazon Web Services (AWS)coreTechnology or IntegrationiDigitalise provides AWS hosting services including infrastructure assessment, cloud migration, and AWS consulting. AWS implementations cover EC2, microservices, EFS, VPC, S3, Glacier, Route53, CloudFormation, SES, AWS Management Console, and RDS.

Scale indicators11 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Schbang: Mumbai-headquartered full-service digital marketing and technology agency offering integrated marketing, web/app development, and creative services — directly comparable in size, geography, and service breadth to iDigitalise.
• WATConsult: Mumbai-based full-service digital agency (now part of Dentsu) providing social media, performance marketing, content, and creative services to Indian and global brands — same client segments and service model.
• BC Web Wise: Indian full-service digital marketing and advertising agency serving enterprise clients across verticals like real estate, FMCG, and healthcare — comparable scale and integrated offering.
• Social Beat: India-based digital marketing agency offering SEO, performance marketing, social media, and video services to enterprise and SMB clients — comparable breadth and customer base.
• Mirum India: India arm of WPP's Mirum global digital agency network, providing end-to-end digital marketing, technology, and experience design — directly competes for similar enterprise accounts.
• Pulp Strategy: Indian integrated marketing and digital agency offering brand strategy, digital campaigns, content, and influencer marketing — comparable mid-market positioning and service mix.

Broad incumbents

• iProspect: Global performance marketing agency (Dentsu) with strong India presence, specializing in paid media and SEO at enterprise scale — overlaps directly with iDigitalise's performance and SEO offerings.
• Performics: Publicis Groupe's global performance marketing network — competes for the same enterprise performance/SEO budgets that iDigitalise targets, but at significantly larger scale.
• Dentsu Creative India: Indian operations of global advertising holding group Dentsu, offering integrated creative, media, and digital marketing — competes for the same enterprise marketing budgets as iDigitalise but with vastly greater resources.

Regional players

• Hakuhodo India: India presence of Japan's second-largest advertising agency, providing integrated digital and brand marketing — competes for enterprise clients with cross-border needs, similar to iDigitalise's multinational footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/iDigitalise_net
• YouTubeyoutube.com/@idigitaliseofficial
• Facebookfacebook.com/iDigitaliseofficial
• LinkedInlinkedin.com/company/idigitalise
• Instagraminstagram.com/idigitaliseofficial

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about iDigitalise - Digital Marketing Agency