Cascadia Daily News

What Cascadia Daily News does

Cascadia Daily News is a locally owned, digital-first independent newspaper serving Whatcom and Skagit counties in Northwest Washington, with its newsroom and business office headquartered at 1329 N. State St., Ste. 201, Bellingham. The publication produces comprehensive coverage of local government, business, crime, education, environment, health, immigration, elections, sports, and lifestyle content for residents of the Bellingham/Whatcom/Skagit region. Its editorial scope also extends to Northwest, state, and nation/world news, and it provides election coverage free of its paywall as a public service. The product surface spans the main news website (cascadiadaily.com), an E-Edition digital replica of the print newspaper, the Cascadia Daily Life lifestyle magazine, the 'On Background' podcast, newsletter subscriptions, and a set of special projects including a documentary titled 'Respect the Rez.'

The underlying technology is a WordPress-based content management system supporting both free and paywalled content, with distribution through the website, a weekly print newspaper, the e-edition replica, email newsletters, and active social channels (Facebook, Instagram, Bluesky, TikTok, YouTube). The organization operates a roughly two-dozen-person newsroom and business team across editorial, visuals, sales, partnerships, and customer service functions, including a dedicated public-health reporter funded through a Report for America partnership and a Deputy Editor and two Managing Editors (News; Visuals/Design) under an Editor-in-Chief appointed in July 2026.

Revenue is generated through a diversified mix of digital and print subscriptions (billed annually), print and digital advertising, classifieds (legal notices, obituaries, jobs, for-sale/rent listings), reader donations treated as public-service contributions, and paid content/magazine revenue tied to Cascadia Daily Life. The go-to-market motion is product-led growth via content marketing: free local coverage and civic-engagement initiatives such as the Citizens Agenda reader-questioning platform drive top-of-funnel acquisition, while subscriptions, donations, and advertising convert and retain that audience. Pricing tiers and specific dollar figures are not publicly disclosed.

Name

Cascadia Daily News

Legal name

Cascadia Daily News

Website

https://cascadiadaily.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Cascadia Daily News is a locally owned, digital-first independent newspaper providing comprehensive local news, sports, lifestyle, and election coverage to residents of Whatcom and Skagit counties in Northwest Washington via its website, weekly print edition, e-edition, magazine, podcast, and newsletter products.

Ownership category

akta.pro rank

Product category

Local News Publishing

NAICS

Newspaper Publishers (513110)

SIC

Newspapers: Publishing Or Publishing & Printing (2711)

akta.pro primary industry

Local & Regional Newspapers (Print & Digital) (MPAJADAB)

akta.pro secondary industry

Alternative/Independent Newsweeklies & Opinion Press (MPAJADAH)

Keywords

• Local news coverage
• Digital news platform
• Print newspaper publishing
• News subscription services
• Local display advertising

Headquarters

HQ city

Bellingham

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Subscriptions: Digital and print subscription offerings for individual readers, providing access to premium content and e-edition replicas
2. Advertising: Print and digital advertising solutions for local businesses and organizations
3. Donations: Direct reader donations to support local journalism as a public service
4. Classifieds: Classified advertising including legal notices, obituaries, job openings, for sale/rent listings
5. Paid Content/Magazine: Cascadia Daily Life magazine and paid content sections covering arts, entertainment, community, environment, health, and local events

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Cascadia Daily News is a locally owned independent news organization that publishes original local journalism for Whatcom and Skagit counties in Northwest Washington. Its core offering is access to comprehensive local news, elections, government, business, crime, education, environment, health, immigration, sports, and lifestyle content delivered through a digital website, a weekly print newspaper, a digital E-Edition replica, a lifestyle magazine, and a podcast.

Product overview

Cascadia Daily News operates as a local digital news platform providing coverage of Whatcom and Skagit counties in Northwest Washington. The product portfolio centers on the main news website (cascadiadaily.com) which delivers local news, sports, politics, and community content. Supporting products include the E-Edition digital replica of the print newspaper, the Cascadia Daily Life lifestyle magazine featuring travel and dining content, the 'On Background' podcast for news analysis, and the Citizens Agenda election coverage initiative that engages readers in shaping political reporting. Additional offerings include newsletter subscriptions for direct news delivery and special project series covering local makers, travel destinations, and housing topics.

Differentiator

Problem solved

Functional benefit

Products and services

• Cascadia Daily News (Main Website)

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• The Bellingham Herald: The legacy regional daily newspaper serving Bellingham and Whatcom County. Directly competes with Cascadia Daily News for the same local audience, advertisers, and subscribers in the same geographic footprint.
• Skagit Valley Herald: Long-running local newspaper covering Skagit County, the second core market of Cascadia Daily News. Closely comparable in scope, target audience, and editorial mission of providing local coverage to residents of the same counties.
• Block Club Chicago: Independent, nonprofit, digital-first local news organization covering Chicago neighborhoods. Highly comparable business model: digital-first local news, reader-funded via donations and subscriptions, beat-focused coverage, and similar team size.

Broad incumbents

• The Seattle Times: The largest regional newspaper in Washington State, providing statewide and Pacific Northwest coverage that overlaps with Cascadia Daily News's 'Northwest' and 'State' beats. A larger, established player with overlapping capabilities but much broader geographic scope.
• Crosscut (Cascade PBS): Nonprofit digital news outlet covering the Pacific Northwest region, affiliated with Cascade PBS. Comparable as a nonprofit, digital-first local/regional news brand in the same Cascade/Pacific Northwest geography, but with broader regional scope.

Emerging players

• LAist (Southern California Public Radio / KPCC): Digital local news outlet operated by a public radio station, with a model that combines donor/subscription funding with deep local coverage. Comparable in its digital-first, community-engaged approach to local journalism.
• VTDigger: Independent, nonprofit digital news organization covering Vermont. Closely comparable as a privately-held, donor- and subscription-funded digital news outlet providing in-depth state/regional coverage.

Regional players

• The Spokesman-Review: Family-owned regional daily newspaper in Spokane, Washington. Comparable as a locally-owned regional news operation in the Pacific Northwest, though serving a different geographic market.
• The Olympian: Regional newspaper covering Olympia and Thurston County, Washington. Comparable in scope (regional/local coverage) and target audience type, though operating in a different Washington State market.
• The Columbian: Regional newspaper serving Vancouver, Washington and Clark County. Similar mid-sized regional newspaper profile in the Pacific Northwest, though outside CDN's Whatcom/Skagit core geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@cascadiadaily
• Facebookfacebook.com/CascadiaDaily
• Instagraminstagram.com/cascadiadaily
• TikToktiktok.com/@cascadiadaily
• Xx.com/CascadiaDaily
• LinkedInlinkedin.com/company/cascadiadailymedia

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cascadia Daily News