Dean Doering and Associates

What Dean Doering and Associates does

Dean Doering and Associates is a privately-held, founder-led educational consulting practice headquartered in Seattle, Washington, founded circa 1975 and celebrating 50 years in operation. The firm provides therapeutic and traditional educational placement services, clinical psychiatric evaluation, neuropsychological assessment, crisis intervention, young-adult transition coaching, and divorce/custody consulting to families navigating complex child, adolescent, and educational needs. Service delivery is high-touch and relationship-driven, anchored by Executive Director Dana Dean Doering (ARNP, 45+ years of clinical practice) plus a small multidisciplinary bench including a consulting clinical neuropsychologist, an associate educational consultant, and an extended network of testing psychologists, psychiatrists, and tutors.

The firm's core operating asset is a proprietary, continually updated database of 3,000+ schools and programs maintained through 150+ days of in-person visits per year by the consulting team. It monetizes through undisclosed professional services fees billed on a per-engagement basis, with prospective clients directed to intake coordinators for fee information. The practice maintains four office locations across the Pacific Northwest and serves an international client base traveling from Great Britain, Switzerland, Thailand, Hong Kong, Singapore, and Norway.

Distribution is referral-led and field-based rather than digital: marketing is driven by professional reputation, IECA/NATSAP/AFCC association memberships, and word-of-mouth from therapists, schools, and prior client families. The firm also operates Canterbury Academy, a wholly-owned private independent day school founded in 2005 serving grades 9–12 with post-graduate and international honors programs across multiple Pacific Northwest classroom sites. The business carries no external investment, no disclosed revenue, and operates with a 1–10 person core team supplemented by a wider associate network.

Name

Dean Doering and Associates

Legal name

Dean Doering & Associates

Website

https://deandoering.com

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

1–10 employees

Short description

Dean Doering and Associates is a Seattle-based private educational consulting practice (founded ~1975) providing therapeutic and traditional school placement, clinical psychiatric evaluation, neuropsychological assessment, crisis intervention, and young-adult transition coaching to families across the U.S. and internationally. It also operates Canterbury Academy, its wholly-owned day school subsidiary.

Ownership category

akta.pro rank

Product category

Educational Consulting Services

NAICS

Educational Support Services (611710), Educational Support Services (6117), Other Individual and Family Services (624190)

SIC

Services-Educational Services (8200), Services-Health Services (8000)

akta.pro primary industry

College & Career Counseling (Admissions, Scholarships, Pathways) (EDAJALAE)

akta.pro secondary industries

Student Success Coaching & Case Management (EDALABAC), Academic Support & Learning Assistance (Tutoring Centers) (EDALABAF)

Keywords

• Educational consulting services
• Therapeutic school placement
• Neuropsychological assessment
• Young adult transition coaching
• Clinical mental health evaluation

Headquarters

HQ city

Seattle

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Educational Consulting and Planning Services: Consulting fees for educational assessment, consultation, and placement services for students and families seeking optimal educational matches. Services span the full continuum from traditional boarding and day schools to therapeutic placements and crisis intervention.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Dean Doering and Associates provides educational consulting and placement services, matching students with optimal schools and therapeutic programs. The firm also delivers clinical services including psychiatric evaluation, neuropsychological assessment, crisis intervention, and family counseling, supported by a multidisciplinary team of consultants and clinical specialists.

Product overview

Dean Doering & Associates is a service-based educational consulting practice offering a portfolio of interconnected services centered on educational placement, clinical assessment, and family support. The core offering is Educational Consultation, which provides placement services across a full continuum—from traditional boarding and day schools to therapeutic programs, wilderness therapy, and crisis intervention. Supporting this are Clinical Services including psychiatric evaluation and crisis intervention, Neuropsychological Assessment for cognitive and emotional testing, and specialized Divorce & Custody consulting with parenting coordination. The practice also includes Canterbury Academy, a private independent school offering experiential learning for complex students in grades 9-12. Young Adult Transition Coaching bridges students from high school to college and career. Together, these services form a comprehensive, multidisciplinary approach to educational planning and child/adolescent mental health.

Differentiator

Problem solved

Functional benefit

Brands

• Canterbury Academy: Private independent day school offering experiential learning programs for complex educational needs. Serves high school freshmen through seniors with rigorous curriculum, post-graduate and international honors programs. Founded in 2005.

Products and services

• Educational Consultation Comprehensive educational consulting and placement services spanning traditional boarding and day schools, gifted student programs, special education planning (IEP and 504), wilderness therapy, therapeutic boarding schools, and crisis intervention programs. Serves families seeking optimal school fits for students across the full ability continuum.
• Young Adult Transition Coaching

Named customers1 record

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Five partnerships are on record, tiered minor and core.

• SSAT OrganizationminorOthersThe SSAT (Secondary School Admission Test) organization logo appears on the firm's website as a 'Full Member of' recognition, indicating professional association and alignment with educational testing and admission standards.
• NATSAP (National Association of Therapeutic Schools and Programs)coreOthersFull membership in NATSAP indicates the firm specializes in therapeutic educational placement and maintains high standards for working with therapeutic schools and programs. NATSAP sets professional standards for therapeutic placement services.
• AFCC (Association of Family Conciliation Courts)coreOthersFull member of AFCC. Dana Dean Doering brings best practices and current research in divorce, parenting and shared custody to bear on cases. AFCC membership supports the firm's parenting coordination and family law consulting services.
• IECA (Independent Educational Consultants Association)coreOthersFull national membership in IECA which sets the highest standards for expertise, ethics and excellence in educational placement. Dana Dean Doering is one of only 300 therapeutic educational consultants who are full national members of IECA.
• AAPPNminorOthersAmerican Association for the Advancement of Philosophy and Psychiatry - logo appears as association membership recognition.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Compass Education Group: Independent educational consulting firm offering admissions counseling, tutoring, and test prep. Directly comparable as a private-pay K-12/college consulting practice with similar fee structure and family-facing service model.
• PrepMatters: Educational consulting and tutoring firm specializing in college admissions and standardized test preparation. Comparable as a private-pay educational consulting practice serving families with individualized placement and assessment services.
• Ivy Wise: Educational consulting firm providing college admissions counseling, tutoring, and standardized test preparation. Comparable as a peer-tier private educational consultancy serving similar high-income family segments.
• Marks Education: Educational consulting firm offering admissions and standardized test prep services to private-school families. Comparable as a private-pay K-12/college consulting practice operating with similar pricing and individualized engagement model.
• Greenwich Education Group: Educational consulting and tutoring practice serving families in the Northeast with admissions, test prep, and academic support. Comparable as a regional private-pay educational consulting firm with similar service mix to Dean Doering.
• Top Tier Admissions: Educational consulting firm specializing in college admissions counseling and academic mentoring for private-school families. Comparable as an admissions-focused peer operating in adjacent K-12/college consulting space.

Others

• Wyzant: Online marketplace connecting families with private tutors and instructors. Comparable as a technology-enabled adjacent service in the supplemental education space with overlapping parent-buyer personas.
• National Association of Therapeutic Schools and Programs (NATSAP): Industry trade association for therapeutic schools and programs. Dean Doering holds NATSAP membership; it represents the broader ecosystem of providers the firm places students into and is a relevant adjacent peer for context on the therapeutic-school market.
• College Confidential: Online community and resource hub for college admissions, providing information that overlaps with Dean Doering's school/program database. Comparable as an indirect substitute for parts of the firm's advisory offering, particularly the data/research layer.

Broad incumbents

• Huntington Learning Center: National franchise network of tutoring and test-prep centers serving K-12 students. Comparable as a much larger incumbent offering overlapping supplemental education services but through a scaled center-based model rather than bespoke consulting.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/DanaDeanDoering
• LinkedInlinkedin.com/company/dean-doering-and-associates

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dean Doering and Associates