McClurg

What McClurg does

McClurg Remodeling & Construction Services is a privately held, family-owned design-build home remodeling contractor founded in 1978-1979 and headquartered at 60 East Main Street, Marcellus, New York. The company serves residential homeowners and select commercial clients across the Greater Syracuse and Central New York region, including Skaneateles, Cazenovia, Fayetteville, and Onondaga Hill. Its core offering is an integrated design-build delivery model that combines project design, product selection (cabinetry, countertops, fixtures), and construction execution under a single team with one point of contact, reducing the coordination burden that typically fragments residential renovation projects.

The company's service portfolio spans six core categories: Home Repair, Home Remodeling, Custom Homes, Aging in Place Remodeling, Design Build Remodeling, and Commercial Remodeling & Repair, with sub-services including Kitchen Remodeling, Bathroom Remodeling, Basement Remodeling, Decks and Outdoor Living Spaces, Additions, and Windows and Doors. McClurg supports these services with 3D drawings and renderings through its Design Process Services, and it works with an established supplier ecosystem that includes Cambria, Bishop Cabinets, Elmwood Fine Custom Cabinetry, MSI Surfaces, Busch Products, ThruWay Stone, Dobkin Tile, and Top Knobs.

McClurg generates revenue through project-based, quote-driven contracts with homeowners and businesses, with kitchen projects ranging from approximately $10,000 to over $100,000 depending on scope. The go-to-market is sales-led and consultative, anchored on free in-home estimates, dedicated project consultants per job, and a content and SEO-driven website presence supplemented by GuildQuality third-party customer reviews. Customer payments are accepted via credit card and ACH. The company has operated continuously for over 45 years under owner Scott McClurg with no disclosed external funding, no acquisitions, and no public listing.

Name

McClurg

Legal name

McClurg Remodeling & Construction Services

Website

https://mcclurgteam.com

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

11–50 employees

Short description

McClurg is a family-owned design-build home remodeling contractor serving residential and commercial clients across Syracuse and Central New York, offering integrated design, product selection, and construction services including kitchens, bathrooms, additions, and custom homes.

Ownership category

akta.pro rank

Product category

Residential Remodeling and Construction Services

NAICS

Residential Remodelers (236118), Residential Building Construction (23611)

SIC

General Bldg Contractors - Residential Bldgs (1520)

akta.pro primary industry

Renovation, Remodeling & Tenant Improvements (General Contracting) (IMAFAAAE)

akta.pro secondary industries

Full Gut Renovation (Studs-Out Remodel) (HSAPAEAA), Full Kitchen Remodel (Layout Reconfiguration) (HSAPAAAA), Kitchen Permitting, Design & Project Management (HSAPAAAK)

Keywords

• Home remodeling services
• Design-build construction
• Kitchen remodeling
• Bathroom renovation
• Custom home building

Headquarters

HQ city

Marcellus

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Home Remodeling Services: Full-service home remodeling including kitchen, bathroom, basement, additions, and custom home construction. Revenue generated through project-based contracts for residential and commercial remodeling services.
2. Payment Processing: The company accepts credit cards and Electronic Fund Transfers (ACH) for customer payments through secure payment portals.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

McClurg provides design-build home remodeling, repair, and new construction services for residential and commercial clients in the Greater Syracuse and Central New York region. Service offerings span kitchen, bathroom, and basement remodeling; home additions; decks and outdoor living spaces; windows and doors; aging-in-place modifications; custom home construction; and commercial space renovations. The company's design-build model unifies project design, product selection, and construction under a single team with one point of contact.

Product overview

McClurg is a design-build home remodeling company serving Syracuse and Central New York for over 40 years. The company operates as a unified team combining design, product selection, and construction into a single seamless process. Core services include Home Repair, Home Remodeling, Custom Homes, Aging in Place Remodeling, Design Build Remodeling, and Commercial Remodeling & Repair. Specific remodeling sub-services include Kitchen Remodeling, Bathroom Remodeling, Basement Remodeling, Decks & Outdoor Living Spaces, Additions, and Windows and Doors. The company supports its remodeling services with 3D design drawings, renderings, and a project gallery showcasing completed work.

Differentiator

Problem solved

Functional benefit

Products and services

• Home Repair Services Handyman-style home repair services for Central New York homeowners, including installations, repairs, and replacements addressing various household needs from small fixes to minor upgrades.
• Home Remodeling Full-scale home remodeling service for residential clients in Central New York, covering kitchen, bathroom, and basement remodels; additions; decks and outdoor living spaces; and windows and doors, delivered through the firm's design-build process.
• Custom Homes
• Aging in Place Remodeling
• Design Build Remodeling
• Commercial Remodeling & Repair
• Design Process Services

Quantifiable outcome

• Small kitchen makeovers can be completed in four days
• +1 more outcomes

Named customers11 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core.

• Elmwood Fine Custom CabinetrycoreTechnology or IntegrationPartner cabinet manufacturer providing semi-custom and custom cabinetry options for McClurg remodeling projects. McClurg shops with clients to select cabinet products.
• Bishop CabinetscoreTechnology or IntegrationPartner cabinet manufacturer providing semi-custom cabinetry including the Heritage Essentials Series with Quakerstown door style. Used extensively in kitchen remodeling projects.
• CambriacoreTechnology or IntegrationQuartz countertop manufacturer providing high-quality quartz surfaces for kitchen and bathroom projects. Used in multiple featured project showcases.
• GuildQualitycoreStrategic or Co-development PartnerThird-party customer review platform that administers post-project customer satisfaction surveys. McClurg displays GuildQuality GuildMaster award badge and links to their review page.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• BOWA Builders: Mid-Atlantic design-build remodeling firm serving affluent homeowners with single-point-of-contact kitchen, bath, addition, and custom home services — same unified design-build model McClurg uses, just in a different metro.
• CaseDesign/Remodeling: National design-build home remodeling franchise with the same integrated design-construction process McClurg markets; serves homeowners on whole-home, kitchen, and bath renovations across multiple U.S. markets.
• DreamMaker Bath & Kitchen: Franchised bath and kitchen remodeling network offering full-service design-build renovations for homeowners — directly comparable service mix (kitchen, bath, whole-home) to McClurg's core offerings.
• Kitchen Tune-Up: National kitchen remodeling franchise specializing in cabinet refacing, redooring, and full kitchen remodels — directly overlaps McClurg's kitchen remodeling service line including its cabinet supplier relationships.
• Re-Bath: Largest bathroom remodeling franchise in the U.S. offering full bath renovations with proprietary materials — directly competes with McClurg's bathroom remodeling sub-service.

Broad incumbents

• Paul Davis Restoration: National franchise providing home repair, restoration, and remodeling services including kitchen/bath updates — broader portfolio and geographic footprint than McClurg, with comparable residential remodel and repair offerings.
• Neighborly (home services platform): Parent company of multiple home services franchises (Molly Maid, Mr. Handyman, etc.) — represents the consolidated platform-based competition that regional remodelers like McClurg face as the home services space professionalizes.

Regional players

• The Remodeling Company: Regional design-build remodeling contractor serving Syracuse and upstate New York homeowners — a direct local competitor overlapping McClurg's Syracuse/CNY service territory with comparable kitchen, bath, and addition services.

Others

• Better Homes and Gardens Real Estate affiliated remodelers: National real estate brand with affiliated renovation and design services; adjacent to McClurg's remodel-before-sale value proposition and represents an alternative channel homeowners consider when planning renovations tied to home transactions.
• Houzz Pro: Software and marketplace platform connecting homeowners with remodeling professionals and providing project management tools — not a contractor but a channel and technology layer that competes for homeowner attention and contractor marketing spend in the same remodeling market.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/mcclurgteam
• Facebookfacebook.com/McClurgTeam
• LinkedInlinkedin.com/company/mcclurg

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about McClurg