Campingaz

What Campingaz does

Campingaz is a French-headquartered manufacturer of outdoor cooking products, founded in 1949 and operating as a subsidiary brand under The Coleman Company Inc. The company's core product portfolio centers on gas and charcoal barbecues for camping, caravanning, and residential outdoor cooking, complemented by gas cartridges and cylinders that serve as a recurring consumables stream tied to its appliances. The broader product positioning extends into the outdoor kitchen appliances category, covering cooking equipment designed for outdoor living and entertaining.

The business operates a distributor-led go-to-market model, reaching consumers across more than 30 countries in Europe, the Middle East, CIS (Russia, Kazakhstan, Belarus), Turkey, and South Africa. Localized country-specific websites and exclusive regional distributors (e.g., UNIKEMP for the CIS region, Cems Turkey for Turkey) handle both wholesale and retail demand. Campingaz generates revenue primarily through hardware sales of grills, stoves, lanterns, and gas cartridges/cylinders, with the consumables business providing a recurring revenue component that reinforces the appliance base. The company has 101-250 employees and is privately held under its US parent, with no public revenue disclosure available.

Name

Campingaz

Legal name

The Coleman Company Inc.

Website

https://campingaz.com

Company type

Private

Founded year

1949

Operating status

Operating

Headcount range

101–250 employees

Short description

Campingaz is a French-headquartered manufacturer of gas and charcoal barbecues, gas cartridges, and outdoor cooking appliances, owned by The Coleman Company Inc. and distributed across 30+ countries in Europe, the Middle East, CIS, and Africa via regional distributors.

Ownership category

akta.pro rank

Product category

Outdoor Cooking Equipment

akta.pro primary industry

Outdoor Cooking, Grills & Fuel Retail (CRAMAMAD)

akta.pro secondary industries

Grills, Smokers & Outdoor Cooking Retail (Fuel, Accessories) (CRAIAIAH), Outdoor Cooking, Hydration & Food Storage Retail (CRAMAAAF), Navigation, Lighting & Outdoor Electronics Retail (CRAMAMAF)

Keywords

• Outdoor cooking equipment
• Gas barbecues
• Charcoal grills
• Portable gas cartridges
• Camping stoves

Headquarters

HQ city

Saint-genis-laval

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Barbecue product sales: Sale of gas and charcoal barbecue units to consumers and retailers through distribution channels across multiple countries
2. Gas cartridge sales: Sale of gas cartridges and fuel products for portable outdoor cooking and heating applications

Go-to-market motion1 record

Distribution channels3 records

Marketing channels2 records

Core offering

Campingaz manufactures and sells outdoor cooking products, principally gas and charcoal barbecues for backyard, camping, and caravanning use, complemented by portable gas cartridges and cylinders that fuel Campingaz appliances and other portable heating/cooking equipment. The products are distributed internationally through authorized regional distributors and retail e-commerce platforms across 30+ countries in Europe, the Middle East, Africa, and CIS regions.

Product overview

Campingaz is a manufacturer of outdoor cooking products, offering a portfolio centered on Gas Barbecues and Charcoal Barbecues as core products, complemented by Gas Cartridges as essential accessories. The company positions itself within the broader Outdoor Kitchen Appliances market segment. The products are distributed internationally across Europe, Middle East, Africa, and other regions, with the brand owned by The Coleman Company Inc. as of 2025.

Differentiator

Problem solved

Functional benefit

Products and services

• Gas Barbecues Gas-powered outdoor grills for cooking food outdoors, available in various sizes and configurations for camping and backyard use by outdoor enthusiasts and homeowners.
• Charcoal Barbecues Traditional charcoal-fueled outdoor grills providing authentic smoky flavor, designed for outdoor cooking enthusiasts and residential consumers.
• Gas Cartridges Fuel canisters compatible with Campingaz gas appliances, providing a portable power source for camping, outdoor cooking, and portable heating applications.
• Outdoor Kitchen Appliances Comprehensive range of outdoor kitchen equipment including cooking appliances designed for outdoor living and entertaining by homeowners and outdoor lifestyle consumers.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• OOO UNIKEMPcoreChannel Partner/ Reseller/ DistributorOfficial authorized distributor for Campingaz products in the Russian Federation, Republic of Kazakhstan, and Republic of Belarus. Handles wholesale inquiries via camping2000.ru and retail sales via camping.ru.
• Cems Turkey Ev ve Bahçe Malzemeleri Ticaret Ltd. Şti.coreChannel Partner/ Reseller/ DistributorOfficial distributor for Campingaz products in Turkey. Wholesale partner is cems.com.tr and retail e-commerce is bbqsepeti.com. Located in Tuzla, Istanbul.
• The Coleman Company Inc.coreOthersCampingaz is owned by The Coleman Company Inc. (© 2025 The Coleman Company Inc. All Rights Reserved). The brand operates under the Coleman umbrella while maintaining its own market identity in Europe and international markets.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Weber: Weber is the global leader in gas, charcoal, and electric barbecues with strong brand equity in Europe and North America. It directly competes with Campingaz across gas grills, charcoal grills, and accessories, with a notably stronger premium positioning.
• Cadac: Cadac manufactures portable gas barbecues, outdoor cooking appliances, and gas cartridges, with strong presence in Europe, Africa, and Australia. It is one of Campingaz's closest direct competitors in portable gas outdoor cooking and cartridge-based systems.
• Char-Broil: Char-Broil is a major US-based grill manufacturer offering gas, charcoal, and electric barbecues. It competes with Campingaz in the gas barbecue category, particularly in retail and entry-to-mid-tier segments.
• Broil King: Broil King (Onward Manufacturing) produces gas and charcoal grills sold globally, with a strong North American base and growing European presence. Comparable to Campingaz in the gas barbecue category with a mid-to-premium positioning.
• Landmann: Landmann is a European manufacturer of barbecues, fire pits, and outdoor heating products. It directly overlaps with Campingaz in charcoal and gas barbecues, primarily serving the DIY and mass-market retail channel in Europe.
• Napoleon Grills: Napoleon is a Canadian manufacturer of gas, charcoal, and electric grills with significant European distribution. It competes head-to-head with Campingaz in the mid-to-premium gas barbecue segment, including freestanding and built-in outdoor kitchen products.

Broad incumbents

• The Coleman Company: Coleman is Campingaz's parent company and a major global outdoor recreation brand spanning camping gear, coolers, and stoves. It is comparable as the corporate parent and brand umbrella, with overlapping product categories (coolers, stoves, lanterns).

Emerging players

• Petromax: Petromax is a German manufacturer of outdoor cooking equipment including fire pots, Dutch ovens, and gas stoves. It overlaps with Campingaz in outdoor and campfire cooking, particularly in the enthusiast and specialty retail channel.
• Blackstone Products: Blackstone is a US-based manufacturer of outdoor flat-top griddles and cooking stations. It is an emerging competitor in the broader outdoor cooking category that overlaps with Campingaz's outdoor cooking positioning, with a fast-growing direct-to-consumer brand presence.

Regional players

• Outwell: Outwell is a European camping equipment brand focused on family camping gear including stoves, coolers, and accessories. Comparable to Campingaz in the European family camping segment, though primarily focused on Northern European markets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/campingaz_infos

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Campingaz