Gentry Locke

What Gentry Locke does

Gentry Locke is a Virginia-based full-service law firm structured as a limited liability partnership (Gentry Locke Rakes & Moore, LLP), founded in 1923 and headquartered in Roanoke with four offices across the state in Roanoke, Lynchburg, Richmond, and Norfolk. The firm serves regional, national, and international clients through approximately 82 attorneys practicing across more than 35 distinct legal areas, including corporate transactional work (M&A, tax, employee benefits, ESOPs, banking and finance, venture capital/private equity), litigation (commercial disputes, multidistrict litigation, personal injury, medical malpractice, white-collar defense, construction), and specialized regulatory practices (environmental, healthcare, data privacy, government and regulatory affairs, solar and renewable energy). The firm is the 8th largest law firm in Virginia per Virginia Lawyers Weekly and is consistently ranked by Chambers USA, Best Lawyers, Super Lawyers, and Virginia Legal Elite.

The firm's business model is built on traditional hourly and quote-based professional services billing, with client payment processed via a secure portal (credit card payments carry a 3.0% surcharge). Revenue is generated through legal fee work across diversified verticals including insurance defense, financial services, manufacturing, retail, healthcare, construction, real estate, solar/renewable energy, hospitality, and municipal/government matters. Named enterprise clients include a Top 20 P&C insurer, a Top 25 P&C insurer, a major world retail entity, an international electronic retailer, a large multi-state commercial banking organization with $180.3B in assets, an aviation and combat vehicle manufacturer, a large multi-specialty physician group, and Virginia municipalities. Geographic reach is augmented by membership in ALFA International (since 1988), a global network of 140+ independent law firms.

The firm operates a wholly-owned non-legal subsidiary, Gentry Locke Consulting (formed 2018 in Richmond), which provides public affairs, strategic communications, government affairs, and consulting services under separate corporate entity. Technology infrastructure is described in generic terms as "advanced technology and creative legal strategies"; no proprietary AI/ML systems, integrations, or product platforms are disclosed. There are no external funding rounds, no PE/VC ownership, and no M&A activity; the firm is independently held by its partners.

Name

Gentry Locke

Legal name

Gentry Locke Rakes & Moore, LLP

Website

https://gentrylocke.com

Company type

Private

Founded year

1923

Operating status

Operating

Headcount range

101–250 employees

Short description

Gentry Locke is a 102-year-old Virginia full-service law firm with 82 attorneys across four offices (Roanoke, Lynchburg, Richmond, Norfolk), serving regional, national, and international clients through 35+ practice areas spanning corporate transactions, litigation, and regulatory work.

Ownership category

akta.pro rank

Product category

Legal Services

NAICS

Offices of Lawyers (541110), Legal Services (5411)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Family & Private Client (Trusts & Estates) Law (BPAHAAAK)

akta.pro secondary industry

Bankruptcy, Restructuring & Insolvency Law (BPAHAAAH)

Keywords

• Legal services
• Corporate law
• Commercial litigation
• White collar defense
• Government affairs

Headquarters

HQ city

Roanoke

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Legal Services - Hourly Billing: Traditional law firm billing model for legal services including corporate transactions, litigation, employment law, environmental law, and other practice areas. Credit card payment processing available with 3.0% surcharge.
2. Gentry Locke Consulting: Full-service public affairs, strategic communications, and consulting firm operating as a subsidiary. Provides legislative and public affairs services to clients.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Gentry Locke is a full-service Virginia law firm delivering legal counsel across corporate transactional matters, complex litigation, regulatory affairs, and specialized industry practices to companies, institutions, organizations, and individuals. The firm operates from four Virginia offices with 82 attorneys and supplements its services through a wholly-owned public affairs and consulting subsidiary (Gentry Locke Consulting) and the global ALFA International legal network.

Product overview

Gentry Locke is a full-service Virginia law firm offering comprehensive legal services through 35+ distinct practice areas spanning corporate transactional work (M&A, tax, benefits, real estate, venture capital), litigation (commercial, personal injury, white collar, employment), and specialized industry practices (healthcare, environmental, construction, data privacy, energy). The firm operates from four Virginia offices (Roanoke, Lynchburg, Richmond, Norfolk) and serves regional, national, and international clients. The firm also operates Gentry Locke Consulting, a separate public affairs and communications subsidiary. The portfolio includes both plaintiff litigation and defense work, with particular strength in complex multidistrict litigation, white-collar defense, and construction law.

Differentiator

Problem solved

Functional benefit

Brands

• Gentry Locke Consulting: A full-service public affairs, strategic communications, and consulting firm operating in Richmond, Virginia. A subsidiary of Gentry Locke Attorneys that does not provide legal services.

Products and services

• Appeals & Critical Issues Specialized appellate and complex legal issue representation led by Monica Monday, with recognition on multiple Top Lists in Virginia.
• Banking & Finance Corporate banking services including executive compensation, financing transactions, secured transactions, and securities matters.
• Bankruptcy/Creditors' Rights Represents creditors and businesses in bankruptcy proceedings and debt recovery matters.
• Business Immigration Corporate immigration services for businesses seeking to employ foreign nationals.
• Business Litigation Complex commercial disputes including breach of contract, commercial torts, director & officer liability, fiduciary litigation, shareholder disputes, and trade secrets.
• Construction Law Full-service construction legal support including claims, contracts, risk management, defects, warranties, licensing, mechanic's liens, and OSHA compliance.
• Corporate Law Transactional services including business succession planning, entity formation, franchise law, M&A, nonprofit organizations, outside general counsel, and venture capital/private equity.
• Data Privacy & Cybersecurity Regulatory compliance and legal guidance for data protection and cyber incident response.
• Employment & Labor Law Employment litigation, wage/hour compliance, management counseling, training, and NLRB/union matters.
• Environmental Law Environmental compliance, enforcement defense, contaminated land renewal (brownfields), environmental investigations, and toxic torts.
• Government and Regulatory Affairs Government contracting, legislative relations, regulatory representation, and strategic communications. Practice group launched in 2018.
• Healthcare Law Legal services for healthcare providers and medical practices.
• Intellectual Property & Technology IP protection, technology transactions, and related legal services.
• Medical Malpractice Representation in medical negligence claims and healthcare liability matters.
• Municipal & Local Government Representation for Virginia localities including tax disputes.
• Personal Injury & Plaintiff Litigation Plaintiff personal injury including birth injuries, catastrophic injury, wrongful death, motor vehicle injuries, aviation accidents, products liability, traumatic brain injuries, and trucking accidents.
• Real Estate, Land Use, and Zoning Commercial and residential real estate transactions, land use approvals, zoning compliance, and billboard/advertising law.
• Solar & Renewable Energy Legal services for solar developers and renewable energy projects.
• Tax Law Tax planning, disputes, estate planning, and tax credit financing.
• Trusts & Estates Estate planning, trust administration, and wealth protection services.
• White Collar Defense, Investigations & Compliance Criminal defense, government investigations, internal investigations, and corporate compliance programs. Ranked Band 2 by Chambers USA.
• Gentry Locke Consulting Full-service public affairs, strategic communications, and consulting firm operating in Richmond. A separate corporate entity that does not provide legal services.

Quantifiable outcome

• $20 million+ in recoveries for clients (Matt Broughton)
• +3 more outcomes

Named customers9 records

Segments10 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and minor.

• ALFA InternationalcoreStrategic or Co-development Partner · 1 January 1988Gentry Locke has been a member of ALFA International, the oldest legal network of its kind, since 1988. ALFA International is a premier global network of 140+ independent law firms (70 in the United States) with member firms in Europe, Asia, Africa, and Australia. The network enables Gentry Locke to draw upon collective wisdom and experience of member firms for clients needing representation in unfamiliar jurisdictions.
• AscensusminorOthersAscensus is a leading provider of savings and financial services solutions. Gentry Locke represented Nonprofitly in a strategic investment by Ascensus, which strengthens a long-standing partnership between Ascensus and Nonprofitly for education savings initiatives.

Scale indicators6 records

Recent moves11 records

Expansion highlights5 records

Direct peers

• Williams Mullen: Richmond-headquartered full-service Virginia law firm with similar mid-market positioning, multiple Virginia offices, and overlapping practice areas including corporate, litigation, real estate, and government/regulatory work.
• McGuireWoods: Richmond-headquartered full-service law firm with comparable size and similar enterprise client focus across regulated industries. Both firms emphasize complex litigation, corporate transactional work, and industry-specific practices from a Virginia base.
• Sands Anderson: Virginia-based mid-sized law firm with overlapping practice areas including government, healthcare, construction, and litigation. Both target mid-market enterprise and government clients within Virginia.
• Troutman Pepper Locke: Virginia-headquartered full-service law firm formed via recent merger, with comparable practice areas including litigation, corporate, energy, and financial services. Notably, the Locke in Troutman Pepper Locke shares historical lineage with the Locke family in Gentry Locke Rakes & Moore.
• Hunton Andrews Kurth: Major Virginia-headquartered (Richmond) full-service law firm with comparable practice breadth including energy, financial services, and litigation. Both firms serve enterprise clients across regulated industries from a Virginia base with national reach.
• Kaufman & Canoles: Norfolk-headquartered mid-sized Virginia law firm with regional offices across the state. Similar in scale and positioning, both firms serve enterprise clients with full-service legal counsel from a Virginia-only footprint.
• Woods Rogers Vandeventer Black: Virginia-based mid-sized regional law firm with comparable practice breadth across litigation, corporate, real estate, and government matters. Both serve mid-market enterprise clients from multiple Virginia locations.
• Spotts Fain: Richmond-based mid-sized Virginia law firm with similar regional positioning and overlapping practices in business law, litigation, real estate, and employment. Comparable scale and Virginia-only footprint.

Broad incumbents

• Reed Smith: Large international law firm with significant Virginia presence (Richmond) and overlapping practices in litigation, corporate, financial services, and insurance. Larger scale and global footprint differentiate it as a broad incumbent rather than direct peer.

Emerging players

• Jackson Lewis: National labor and employment law firm with Virginia offices (Richmond). Relevant as a specialist competitor in employment law, one of Gentry Locke's core Chambers-ranked practices, though its national scope and single-practice focus differ from the full-service model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks1 record

Key highlights7 records

Customer concentration

• Xx.com/gentrylocke
• Facebookfacebook.com/gentrylocke
• LinkedInlinkedin.com/company/gentry-locke

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gentry Locke