Westhills Village

What Westhills Village does

Westhills Village is a non-profit, ecumenical continuing care retirement community (CCRC) headquartered on a single 255 Texas St. campus in Rapid City, South Dakota. Founded in 1984, it provides a full continuum of senior care services — independent living (apartments, villas, cottages, and the new Terraces twinhomes), assisted living at The Courtyard (opened 2018), skilled nursing at Westhills Health Care and Clarkson Health Care, memory care, rehabilitation therapy, in-home care via the Independence Plus program, and a charitable foundation arm. The organization serves seniors and their families in Western South Dakota and the broader Black Hills region, holding a 5-star Medicare rating and U.S. News & World Report Best Nursing Home recognition.

The community is staffed by 200+ employees (including 219 women across clinical, administrative, dining, and maintenance roles) and integrates an on-site primary care clinic staffed by Rapid City Regional (Monument Health) nurse practitioners. Its technology footprint is intentionally limited: a website with virtual tours, a Life Loop TV/app for resident communications, online wellness classes, and standard social media — Westhills is a service organization, not a technology company. Business model is recurring monthly residency and care fees across IL, AL, skilled nursing, home health, and ancillary streams (dining, salon, transportation), with a quote-based, non-publicly-disclosed pricing structure and a 100% refundable waitlist deposit. Go-to-market is sales-led, relying on senior living counselors, in-person and virtual tours, community events, and strong referral/word-of-mouth; the company is governed by a community board chaired by Doug Jackson (US Bank VP) and includes the CMO of Monument Health, a state senator, and a circuit court judge.

Name

Westhills Village

Legal name

Westhills Village

Website

https://westhillsvillage.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Short description

Westhills Village is a non-profit continuing care retirement community in Rapid City, South Dakota, offering independent living, assisted living, skilled nursing, memory care, therapy, and home health services to seniors across the Black Hills region.

Ownership category

akta.pro rank

Product category

Continuing Care Retirement Community (Senior Living)

NAICS

Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Assisted Living Facilities for the Elderly (623312), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051), Services-Home Health Care Services (8082)

akta.pro industry

PRIMARYHLADAAAA

Market-Rate Independent Living (Private Pay) Communities

Healthcare & Life Sciences/Elder Care & Long-Term Care/Independent Living Communities

SECONDARYHLADABAD

Luxury / High-End Assisted Living Communities

Healthcare & Life Sciences/Elder Care & Long-Term Care/Assisted Living Facilities

SECONDARYTHAMAFAJ

Senior & Transitional Monthly Housing

Travel & Hospitality/Vacation Rentals & Short-Term Stays/Extended-Stay & Monthly Short-Term Housing

SECONDARYHSABANAK

Senior Social Clubs & Community-Based Day Programs (Non-Clinical)

Home & Personal Services/Elder Care & In-Home Care Services/Adult Day Care & Senior Day Programs

Keywords

• Senior living community
• Continuing care retirement
• Assisted living services
• Skilled nursing care
• Home health services

Headquarters

HQ city

Rapid City

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Independent Living Fees: Monthly residency fees for seniors living independently in apartments, villas, cottages, and terraces. Includes housing, utilities, amenities, and access to community services.
2. Assisted Living Services: Fees for residents requiring assistance with daily activities, including The Courtyard Assisted Living facility with personalized care plans.
3. Skilled Nursing and Health Care: Per diem and long-term care fees for skilled nursing services at Westhills Health Care and Clarkson Health Care facilities, including Medicare-certified care.
4. Home Health and In-Home Care: Home health services including Independence Plus program for clients wanting to remain in their homes, covering homemaker services, personal grooming, health management, medication reminders, and transportation.
5. Therapy Services: Physical, occupational, and speech therapy services provided on-site for rehabilitation and ongoing wellness.
6. Ancillary Services: Additional fee-based services including dining upgrades, transportation, salon services, housekeeping, and gift certificates for various community amenities.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Westhills Village is a non-profit continuing care retirement community in Rapid City, South Dakota, that offers a full continuum of senior care services including independent living in apartments, villas, and cottages, assisted living at The Courtyard, skilled nursing at Westhills Health Care and Clarkson Health Care, memory care, on-site therapy (physical, occupational, and speech), and in-home care through the Independence Plus program. Residents can age in place as their care needs progress, supported by an on-site clinic, dining services, wellness programs, and an ecumenical spiritual care model.

Product overview

Westhills Village is a continuing care retirement community (CCRC) in Rapid City, South Dakota, offering a comprehensive spectrum of senior living and care services. The organization operates on a platform-plus-modules model, with Independent Senior Living as the foundational offering, supplemented by Assisted Living (The Courtyard), skilled nursing facilities (Westhills Health Care and Clarkson Health Care), therapy services, and in-home care. Additional living options include The Villas, The Cottages, The Terraces (under development), and apartments. Support services include therapy, dining, wellness programs, and the Westhills Village Foundation. The community serves the Black Hills region and provides care across the full continuum from independent living to skilled nursing.

Differentiator

Problem solved

Functional benefit

Products and services

• Independent Senior Living (Apartments) Residential apartments for active independent seniors who can live autonomously while enjoying community amenities, dining, wellness programs, and access to higher levels of care as needs evolve.
• The Villas Single-family villa living options within the Westhills Village retirement community providing additional space and privacy for independent senior residents.
• The Cottages Cottage-style independent living units providing private homes within the Westhills Village community setting.
• The Terraces at Westhills New independent living expansion of 36 individual homes organized as 18 twin-home buildings in southern Rapid City, expanding Westhills Village's independent living capacity.
• The Courtyard Assisted Living Assisted living facility providing residents with personalized care, help with daily activities, medication management, and a supportive community environment.
• Westhills Health Care (Skilled Nursing) Skilled nursing facility providing short-term rehabilitation and long-term care services with 24-hour nursing support, holding a 5-star Medicare rating.
• Clarkson Health Care Long-term care facility offering skilled nursing, memory care, and rehabilitation services for residents requiring ongoing health care support, also holding a 5-star Medicare rating.
• Therapy Services On-site physical, occupational, and speech therapy services supporting rehabilitation and improved independence for residents and short-term rehabilitation patients.
• In-Home Care (Independence Plus Program) Home health services providing medical and non-medical assistance to individuals in their own homes, including nursing care, personal care, homemaker services, health management, medication reminders, and transportation for Rapid City-area residents.
• Support Plus Program Enhanced support services offering additional care and assistance beyond standard independent or assisted living services for residents who need extra help.
• Westhills Village Foundation Charitable foundation raising donations and funds to support employee academic assistance and resident support programs at Westhills Village.

Quantifiable outcome

• 5-star Medicare rating for quality of care
• +6 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered notable, minor and core.

• Scull ConstructionnotableImplementation/ SI/ Consulting Partner · 1 January 2019Scull Construction was awarded two Construction Industry Craftsmanship Awards for their work on The Courtyard assisted living facility. The partnership resulted in a state-of-the-art assisted living building opened in 2018.
• Build Dakota Scholarship FundminorStrategic or Co-development PartnerWesthills Village partners with Build Dakota Scholarship Fund to offer education and training to those interested in healthcare careers. The partnership supports employee development and the healthcare workforce pipeline in South Dakota.
• Rapid City Regional (Monument Health)coreTechnology or IntegrationRapid City Regional (Monument Health) provides CNP staff Ashley Brunmaier and Gretchen Landers for Westhills Village's on-site clinic. The clinic is located on the 3rd floor of Building C and serves residents every Tuesday 9a-10a with walk-ins, plus weekday appointments.
• BHFCU (Black Hills Federal Credit Union)minorStrategic or Co-development PartnerWesthills Village residents and staff partnered with BHFCU to collect donations and school supplies for local students, successfully raising over $1,300 for the school supply drive.

Scale indicators9 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Good Samaritan Society: One of the largest non-profit senior care and CCRC operators in the U.S., with locations across the Midwest and Great Plains including South Dakota. Highly comparable as a faith-based, non-profit CCRC competitor in the same regional footprint.
• Lifespace Communities: Non-profit operator of continuing care retirement communities across the U.S. Highly comparable as a mission-driven CCRC operator with similar continuum-of-care model, private-pay resident base, and non-profit governance structure.
• Edgewood Healthcare: Operates independent living, assisted living, and memory care communities across the Upper Midwest and Great Plains, including South Dakota. Directly comparable as a regional CCRC/senior living competitor with a similar continuum-of-care model.
• Life Care Services (LCS): One of the largest CCRC management and development companies in the U.S., managing non-profit CCRCs nationwide. Comparable as a CCRC platform serving similar resident demographics and continuum-of-care economics.
• Avera Senior Services: Regional non-profit health system that operates senior living and care services in South Dakota, including in the Black Hills region. Directly comparable as a faith-based, regional competitor providing senior care services to overlapping populations.
• Bethany Lutheran Home: South Dakota-based senior care provider referenced in Westhills Village's management team background. Comparable as a regional non-profit operator of skilled nursing, assisted living, and senior services in the same state.

Broad incumbents

• Five Star Senior Living: National senior living operator providing independent living, assisted living, and memory care across the U.S. Comparable as a broad incumbent offering similar senior living services at meaningful scale.
• Atria Senior Living: Large national operator of independent living, assisted living, and memory care communities. Comparable as a broad incumbent in the same senior living category with similar resident service offerings.
• Brookdale Senior Living: Largest U.S. operator of senior living communities, offering independent living, assisted living, memory care, and skilled nursing nationally. Comparable as a broad incumbent providing the same continuum of senior care services at much greater scale.
• Sunrise Senior Living: National senior living operator with assisted living, memory care, and independent living communities across the U.S. Comparable as a broad incumbent offering overlapping services to similar resident populations.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/WesthillsVillageLiving

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Westhills Village