East View Map Link
East View Map Link is America's largest self-described wholesale map distributor, selling nearly 10,000 maps, atlases, globes, and cartographic products from hundreds of global publishers to verified resellers (outdoor retailers, online retailers, bookstores, and distributors) via a B2B e-commerce platform with drop-shipping, print-on-demand, and warehousing services.
- Company typePrivate
- Founded1992
- HeadquartersMinneapolis, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What East View Map Link does
East View Map Link is a privately held wholesale distributor of maps, atlases, globes, and related cartographic products, headquartered in Minneapolis, Minnesota (with a warehouse/fulfillment facility in Maple Plain, MN). The company self-describes as America's largest wholesale map distributor and operates a B2B e-commerce platform at EVMapLink.com that catalogs nearly 10,000 products from hundreds of publishers worldwide, covering world regions, individual countries, U.S. states, and Canadian provinces, with product types spanning wall maps, folded maps, atlases, globes, nautical charts, children's products, and specialty lines such as Cold War maps and Soviet Military City Plans. Core technology is a Volusion-based e-commerce platform augmented by a dedicated reseller portal, a publisher portal, and a consumer-facing retail site (LongitudeMaps.com), supported by an in-house warehouse and a 2-3 hour customer response SLA during business hours.
The company's business model is wholesale distribution to verified resellers, including outdoor retailers, online retailers, bookstores, and map product distributors, with competitive wholesale rates offered upon reseller approval. Pricing is transactional and per-order, with individual consumer purchases redirected to the retail site. Revenue is generated through two streams: (1) product sales across a wide price range (approximately $2 to $160+) and (2) value-added services including drop shipping, print-on-demand and finishing (lamination, waterproofing, folding, rolling, special packaging), warehousing and fulfillment, and procurement advisory for resellers. The company has completed two acquisitions — Lakemaps (fishing maps for Minnesota, Wisconsin, Iowa, and Illinois) and Coastal Cruise Tour Guides (acquired 2026-04-23) — indicating a deliberate strategy of absorbing specialized regional and vertical publishers into the wholesale catalog. No revenue, headcount growth metrics, or funding rounds are disclosed in the source material.
East View Map Link firmographics
Firmographics- Name
- East View Map Link
- Legal name
- East View Map Link, LLC
- Website
- https://evmaplink.com
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- East View Map Link is America's largest self-described wholesale map distributor, selling nearly 10,000 maps, atlases, globes, and cartographic products from hundreds of global publishers to verified resellers (outdoor retailers, online retailers, bookstores, and distributors) via a B2B e-commerce platform with drop-shipping, print-on-demand, and warehousing services.
- Ownership category
- akta.pro rank
East View Map Link industry classification
Industry- Product category
- Wholesale Map Distribution
- NAICS
- Book, Periodical, and Newspaper Merchant Wholesalers (424920)
- SIC
- Wholesale-Paper & Paper Products (5110)
- akta.pro primary industry
- Wholesale Dropship & Bulk Import/Export Sourcing Marketplaces (CRAFAHAO)
Keywords
Where East View Map Link is headquartered
LocationHeadquarters
- HQ city
- Minneapolis
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
East View Map Link business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Wholesale Map Distribution: East View Map Link generates revenue by selling maps, atlases, globes, and related cartographic products at wholesale prices to resellers including outdoor retailers, online retailers, bookstores, and distributors. The company carries nearly 10,000 products from hundreds of publishers worldwide.
- Value-Added Services: Additional revenue streams include drop shipping services, print-on-demand/finishing options (lamination, waterproofing, folding, rolling, special packaging), warehousing and fulfillment services, and procurement/product recommendations for resellers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Wholesale rates for verified resellers including outdoor retailers, online retailers, bookstores, and map product distributors. |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
East View Map Link product offering
Product offeringCore offering
East View Map Link is a wholesale B2B distributor of maps, atlases, globes, nautical charts, and related cartographic products sourced from hundreds of publishers worldwide, sold to verified resellers at wholesale rates. The company supplements product distribution with value-added services including drop shipping, print-on-demand and finishing, warehousing, fulfillment, and product procurement recommendations, carrying nearly 10,000 SKUs across regional and product-type categories.
Product overview
East View Map Link is America’s largest wholesale map distributor for resellers, operating as a B2B platform and distribution service. The company offers access to nearly 10,000 map products from hundreds of publishers worldwide, with product categories spanning World Maps, Wall Maps, Atlases, Globes, Folded Maps, Nautical Charts, Children’s Products, Country/Regional Maps, Cold War Maps, and specialized Soviet Military City Plans. Beyond distribution, the company provides value-added services including Drop Shipping, Print-on-Demand/Finishing Options, Procurement & Product Recommendations, and Warehousing and Fulfillment. The company also acquired Lakemaps, a midwestern publisher specializing in fishing maps for lakes in Minnesota, Wisconsin, Iowa, and Illinois. The platform is built on Volusion e-commerce technology and serves resellers including outdoor retailers, online retailers, bookstores, and distributors.
Differentiator
Problem solved
Functional benefit
Companies that use East View Map Link
Customer profileSegments2 records
Ideal customer profiles1 record
East View Map Link technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
East View Map Link partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core and minor.
- LakemapscoreEast View Map Link acquired Lakemaps, a midwestern map publisher and established distributor focused on fishing maps and guides for hundreds of lakes in Minnesota, Wisconsin, Iowa, and Illinois. Lakemaps was a prominent distributor for recreational maps including Fishing Hot Spots, Sportsman's Connection, All Outdoor, DeLorme, and more.
- Adventure MapsminorPublisher of maps for the United States of America.
- Beartooth PublishingminorMap publisher distributed through East View Map Link.
- Backroads MapbooksminorCanadian outdoor navigation products including backroad mapbooks, waterproof folded maps, and large-scale TOPO maps. Products used by outdoor recreationists, government agencies, and Search and Rescue teams.
- National Geographic MapscoreMajor map publisher offering wall maps, recreation maps, atlases, Trails Illustrated maps, and destination maps. All proceeds support the National Geographic Society's non-profit mission.
- Michelin Maps and GuidescoreLeading travel publisher offering road maps, atlases, travel guides, and the iconic Michelin Guide collection for Europe, North America, Caribbean, and select world locations.
- Rand McNallycoreFounded in 1856, specializing in maps, navigation, road travel, and trip planning. Products include IntelliRoute truck routing software, GPS devices, geography-based online subscription services, and America's #1 Road Atlas.
- Lonely Planet PublicationscoreWorld's most successful travel publisher with over 120 million books printed in eleven languages. Products include guidebooks, eBooks, city street maps, children's books, and digital travel products.
- Freytag-Berndt und ArtariaminorAustrian publisher offering road, leisure-time, city maps, atlases, posters, and GPS-enabled products covering all areas of the globe.
- Hema MapscoreLeading Australian map maker for over 25 years, producing road maps and atlases for Australia, New Zealand, Pacific Islands, and the USA.
- CartographiaminorLeading Hungarian map maker for over 60 years, producing European Road Maps, International City Maps, and World Travel Map series.
- Reise Know-How VerlagminorOne of the leading German travel publishers offering waterproof travel maps, travel guides for over 200 destinations, and phrase books for major and minor languages.
- Kappa Map GroupcoreRecognized leader in printed map products in North America with brands extending back to 1816. Provides the largest selection of map titles of any US map publisher.
- Borch GmbHminorGerman firm producing high-quality European-style cartography with soft laminated, folded products made in Germany.
- Touring Club ItalianominorFounded in 1894, major Italian national tourist organization known for detailed regional road maps of Italy and prestigious Red Guides.
- Benchmark MapsminorPublisher of state road atlases with landscape features, topography, road and recreation information for the American West. Atlases are field-checked by staff driving throughout each state.
- DeLormecoreResponsible for major technological advances in mapping over 30 years. The only major atlas series covering all 50 US states with topographic maps and gazetteer information.
- Litografia Artistica CartograficaminorFounded in Florence in 1949, the only Italian private company making relief cartography. Over a million people choose LAC maps annually.
- Fishing Hot SpotsminorSpecialized fishing maps publisher for the United States and Canada.
- Libreria GeograficaminorItalian leader in geography and cartography sector, publishing road maps, atlases, wall maps, and hiking maps. Acquired De Agostini's geo-mapping publishing division.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
East View Map Link competitors and assessment
Company assessmentDirect peers
- Hema Maps: Leading Australian map publisher with global wholesale reach (Australia, New Zealand, Pacific, USA). Comparable international publisher with similar B2B distribution model.
- Benchmark Maps: Publisher of state road atlases and recreation maps for the American West, distributed through outdoor and bookstore channels. Comparable mid-sized publisher-wholesaler in the same category.
- Michelin Maps and Guides: Leading travel publisher of road maps, atlases, and travel guides with direct wholesale distribution to retailers. Operates as a supplier through EVML and competes at the publisher-wholesaler level.
- Kappa Map Group: Kappa Map Group is one of the largest US map publishers (brands dating back to 1816) with broad wholesale distribution to retailers. Directly comparable as a competing publisher-wholesaler in the same map/atlas category EVML serves.
- Rand McNally: Major US map, atlas, and road travel publisher (founded 1856) with direct B2B distribution to retailers and resellers. Overlaps with EVML in wholesale channels for atlases, road maps, and travel products.
- National Geographic Maps: Publisher of wall maps, recreation maps, atlases, and Trails Illustrated products with its own wholesale program to resellers. Comparable as both a key supplier to EVML and a competing direct-distribution publisher.
- DeLorme (Garmin): Atlas and topographic map publisher covering all 50 US states, now part of Garmin. Sells through wholesale to retailers and competes with EVML on atlas/gazetteer products.
- Freytag-Berndt und Artaria: Austrian publisher of road, city, and leisure maps with global B2B distribution. Comparable European map publisher with overlapping product categories (folded maps, atlases, wall maps).
Broad incumbents
- Ingram Content Group: Largest US book wholesaler distributing titles (including travel and atlas publishers) to retailers and libraries. Comparable as a B2B wholesale distribution platform for printed publications, though broader in scope.
Emerging players
- Mapbox: Digital mapping platform serving developers and enterprises with APIs, SDKs, and location services. Competes indirectly by capturing mapping demand that might otherwise flow to printed maps and atlas publishers EVML distributes.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
East View Map Link social profiles
Digital presenceEast View Map Link financial estimates
Financial estimateRevenue estimate
Valuation estimate
East View Map Link leadership team
Management profileNumber of profiles
Profiles1 record
East View Map Link subsidiaries and ownership
Company hierarchySubsidiaries1 record
East View Map Link funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
East View Map Link M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about East View Map Link
What does East View Map Link do?
East View Map Link is a wholesale B2B distributor of maps, atlases, globes, nautical charts, and related cartographic products sourced from hundreds of publishers worldwide, sold to verified resellers at wholesale rates. The company supplements product distribution with value-added services including drop shipping, print-on-demand and finishing, warehousing, fulfillment, and product procurement recommendations, carrying nearly 10,000 SKUs across regional and product-type categories.
Is East View Map Link a public or private company?
East View Map Link is a private company. It is classified as unknown and is currently operating.
When was East View Map Link founded?
East View Map Link was founded in 1992. It employs 1 to 10 people.
Where is East View Map Link based?
East View Map Link is headquartered in Minneapolis, United States, in the North America region.
How does East View Map Link make money?
Two revenue lines are on record. Wholesale Map Distribution is the primary driver. The others are value-Added Services.
Who are East View Map Link's main competitors?
Direct peers on record are Hema Maps, Benchmark Maps, Michelin Maps and Guides, Kappa Map Group, Rand McNally, National Geographic Maps, DeLorme (Garmin) and Freytag-Berndt und Artaria. Ingram Content Group is listed as a broad incumbent. Mapbox is listed as an emerging player.
Does East View Map Link have an API?
No public API is recorded for East View Map Link.
What industry is East View Map Link in?
East View Map Link's product category is Wholesale Map Distribution. Its primary akta.pro industry code is CRAFAHAO, Wholesale Dropship & Bulk Import/Export Sourcing Marketplaces. Its NAICS code is 424920 and its SIC code is 5110.