Neighborhood Theatre

What Neighborhood Theatre does

Neighborhood Theatre is a privately held live music venue operating at 511 E 36th Street in Charlotte, North Carolina's North Davidson (NoDa) Historic Arts District. The venue occupies a building originally constructed in 1945 as the Astor Theatre, which closed in the late 1970s and was restored and converted into a live concert venue in 1997. The venue comprises two rooms across two levels: a main room that hosts national touring acts and a smaller room dedicated to up-and-coming and local artists. The facility is handicap accessible, non-smoking, and since February 24, 2025 has operated as a fully cashless venue accepting credit/debit cards and Apple Pay. Venue operations are managed by StageRight.

The company's revenue is generated through four primary streams: (1) ticket sales for concerts, distributed online via Ticketmaster and at the venue's box office for unsold shows, with tiered offerings including General Admission, Reserved Balcony Seating, Reserved Cocktail Table 4-packs, and Gold Circle seats; (2) cashless bar sales during events; (3) private event bookings for corporate functions, wedding receptions, fundraisers, private concerts, and formals, leveraging the venue's two rooms, two levels, and world-class audio/video capabilities; and (4) artist merchandise sales (artist-operated). Pricing is transaction-based per show, with reserved seating, reserved tables, discount tickets, and special promo packs available online only.

Go-to-market is event-driven and centered on a continuously updated online event calendar of touring national and regional acts. Customer acquisition channels include organic social media (Facebook, Instagram, X/Twitter), an email/newsletter mailing list segmented by stated genre preference, and Ticketmaster-driven ticket distribution. The venue's customer base is fragmented across individual concert-goers, with artists functioning as the supply-side counterpart. The business has no public APIs, no AI/ML capabilities, and operates a single physical location with no disclosed expansion plans.

Name

Neighborhood Theatre

Legal name

Neighborhood Theatre

Website

https://neighborhoodtheatre.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Neighborhood Theatre is a privately held live music venue in Charlotte's NoDa Historic Arts District, operating two rooms across two levels in a 1945 building to host national touring acts, local artists, and private events, with revenue from Ticketmaster ticket sales, bar, and event bookings.

Ownership category

akta.pro rank

Product category

Live Music Venue / Concert Hall

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Performing Arts, Spectator Sports, and Related Industries (711)

SIC

Services-Amusement & Recreation Services (7900), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Live Music Clubs & Venues (MPAGAIAB)

akta.pro secondary industry

Live Music Venues & Concert Bars (THAFAEAD)

Keywords

• Live music venue
• Concert ticketing
• Private event hosting
• Cashless bar operations
• Live entertainment Charlotte

Headquarters

HQ city

Charlotte

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others

Revenue model

1. Ticket Sales: Primary revenue stream from concert ticket sales through Ticketmaster and the venue's website. Advance tickets available online only; door sales when shows are not sold out.
2. Bar Sales: Cashless bar operations generating revenue from beverage sales. Accepts credit/debit cards and Apple Pay.
3. Private Event Booking: Revenue from hosting private functions including wedding receptions, fundraisers, corporate events, private concerts, and formals. Features two rooms and two levels with world-class audio and video capabilities.
4. Artist Merchandise: Each artist sells their own merchandise at shows, with many artists being cashless.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

Neighborhood Theatre operates a two-room, two-level live music venue in Charlotte's NoDa historic arts district, hosting national touring acts in the main room and up-and-coming artists in the small room. The venue sells tickets online via Ticketmaster and at its on-site (cashless) box office, runs a cashless bar at shows, and rents out the space for private events such as weddings, fundraisers, corporate functions, and private concerts. Auxiliary revenue comes from artist merchandise sold during shows.

Product overview

Neighborhood Theatre is a live music venue offering a dual-room experience in Charlotte's NODA historic arts district. The venue consists of a main room hosting touring acts and a small room for up-and-coming artists. Core offerings include live concert events (with ticket sales via Ticketmaster), private event hosting with audio/video capabilities, and email marketing updates. The venue is cashless, accepting only credit/debit cards and Apple Pay. The company operates as a physical venue rather than a software platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Live Music Venue Operations Live music venue hosting local and national touring acts in Charlotte's NoDa historic arts district. Features a main room for touring acts and a small room for up-and-coming artists. The venue is handicap accessible and non-smoking, and serves general concert attendees.
• Private Event Hosting Private function venue rental featuring two rooms and two levels with world-class audio and video capabilities. Services include wedding receptions, fundraisers, corporate events, private concerts, formals, and other private events. Managed by experienced event professionals year-round.
• Cashless Bar & Box Office Fully cashless bar and box office service for concert attendees and ticket buyers at Neighborhood Theatre, accepting credit/debit cards and Apple Pay. Improves checkout speed and operational simplicity at shows.

Named customers10 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

Three partnerships are on record, tiered primary, core and minor.

• TicketmasterprimaryChannel Partner/ Reseller/ DistributorPrimary ticketing partner for all events. Tickets are sold through Ticketmaster for advance purchases with links provided on the venue website. Handles online ticket sales, pricing, and distribution.
• StageRightcoreTechnology or IntegrationVenue management company responsible for operating Neighborhood Theatre. Provides operational expertise and management services for the venue.
• 8th WonderminorOthersPartner organization featured on the venue's website. Nature of partnership not explicitly defined in available content.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• The Evening Muse: Intimate Charlotte-based live music venue hosting touring singer-songwriters and acoustic acts with a similar bar-inclusive model and Ticketmaster-driven ticketing, overlapping Neighborhood Theatre's small-room, up-and-coming artist positioning.
• The Fillmore Charlotte: Owned and operated by Live Nation, the Fillmore Charlotte is a comparable large-capacity live music venue in Charlotte hosting touring national acts — directly competing with Neighborhood Theatre for the same regional touring artist pipeline and ticket-buying audience.
• Cat's Cradle: Long-running mid-size independent live music venue in Chapel Hill, NC — comparable in capacity, indie-versus-corporate positioning, and touring artist calendar depth to Neighborhood Theatre's main-room programming.
• The Orange Peel: Asheville, NC's flagship mid-size independent music venue with similar ticketing, bar operations, and touring artist mix, and a national reputation as a must-play indie room — directly paralleling Neighborhood Theatre's standing in Charlotte.
• The Ritz (Raleigh): Historic 800+ capacity live music venue in downtown Raleigh hosting touring indie, hip-hop, and electronic acts with a comparable bar/box office model — directly comparable to Neighborhood Theatre on programming tier and Carolinas regional touring circuit positioning.
• Visulite Theatre: An independent, historic single-screen movie theater-converted live music venue in Gastonia/Charlotte area, similar in scale, indie positioning, and programming mix to Neighborhood Theatre — both serve as mid-tier indie live music rooms in the greater Charlotte region.

Broad incumbents

• AEG Presents: The second-largest live entertainment promoter and venue operator in North America, controlling a portfolio of mid-to-large size rooms — a competing touring-pipeline consolidator that can divert artists away from independent rooms like Neighborhood Theatre.
• Live Nation Entertainment: The largest live entertainment company globally, controlling Ticketmaster and the Fillmore network — represents both the venue's primary ticketing partner and the dominant competitive incumbent that aggregates artist routing and ticket demand at scale.
• House of Blues: Live Nation-owned national chain of music venues with comparable touring artist programming, full-bar operations, and ticketing through Live Nation/Ticketmaster — broad incumbent competitor for both touring acts and private event bookings.

Emerging players

• Brooklyn Bowl: Multi-location live music venue concept combining a stage, full bar, and bowling alley — relevant to Neighborhood Theatre's two-room format, bar-centric revenue model, and emphasis on multi-format entertainment under one roof.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/ntheatre
• Facebookfacebook.com/NeighborhoodTheatre
• Instagraminstagram.com/neighborhoodtheatre

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Neighborhood Theatre