Noble Hospice

What Noble Hospice does

Noble Hospice and Palliative Care (DBA: Noble Hospice) is a for-profit, private hospice and palliative care provider founded in 2019/2020 and headquartered in Mesa, Arizona, with a second regional office in Glendale, Arizona. The company delivers end-of-life care across the full Phoenix Metropolitan area — including Mesa, Gilbert, Chandler, Queen Creek, Apache Junction, Tempe, Scottsdale, Phoenix, Glendale, Peoria, Surprise, Goodyear, and Avondale — via two clinical hubs (Noble East and Noble West). It operates as a licensed hospice agency holding ACHC accreditation since January 16, 2020, and a 4-star CMS Medicare quality rating.

The core service portfolio is organized around four Medicare-covered offerings: Hospice Care (Routine Home Care, Continuous Home Care, and General Inpatient Care), Palliative Care for chronic-illness patients pursuing life-prolonging treatment, Respite Care to relieve family caregivers, and Bereavement Counseling extended 13+ months post-death. Differentiated add-on modules include the Partnered Pathways Program (same-day hospital-to-group-home placement), a Death Doula Program (aromatherapy, comfort touch, music therapy, legacy work, vigil planning), Pet Therapy, Reiki and Sound Bath, Aromatherapy, the No One Dies Alone volunteer initiative, We Honor Veterans, and an Advanced Directives education track. Clinical delivery uses an interdisciplinary team (hospice physicians, RN case managers capped at a 12-patient caseload, certified nurse assistants with up to five visits per week, social workers, chaplains, volunteers) with 24/7 RN availability and same-day admissions.

Revenue is generated primarily through Medicare Part A per-diem hospice reimbursement (covering 100% of eligible services with zero patient out-of-pocket) and contracted rates with nearly all major private insurance carriers, supplemented by donations channeled through an associated nonprofit foundation to fund non-billable comfort services such as respite care. The go-to-market motion is sales-led and referral-driven: Community Liaisons cultivate relationships with hospitals, skilled nursing facilities, physicians, assisted living group homes, and direct patient/family contacts, supported by educational content marketing (hospice vs. palliative, advanced directives) and a social media presence on Facebook and LinkedIn. Noble Hospice employs 51–100 staff and remains founder-owned under Josh Buchanan with no disclosed institutional equity backing.

Name

Noble Hospice

Legal name

Noble Hospice and Palliative Care

Website

https://noblehpc.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

51–100 employees

Short description

Noble Hospice and Palliative Care is a private, ACHC-accredited hospice and palliative care provider serving the Phoenix Metropolitan area from Mesa and Glendale offices, delivering Medicare-reimbursed end-of-life care alongside specialized dementia, veterans, and complimentary therapy programs.

Ownership category

akta.pro rank

Headquarters

HQ city

Mesa

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Medicare Part A Reimbursement: Hospice services are covered 100% by Medicare Part A for eligible patients with zero out-of-pocket costs. Services include physician care, nursing, aide services, medical equipment, medications related to primary diagnosis, and respite care.
2. Private Insurance Reimbursement: Noble Hospice is in contract with almost all major insurance carriers. For non-Medicare patients, the company contacts insurance organizations to determine coverage and any out-of-pocket expenses. The company is willing to develop one-time contracts with insurance carriers if not currently in contract.
3. Donations and Foundation Support: 100% of donated funds are utilized to provide additional comfort and support resources for patients who need them. The nonprofit foundation also helps cover respite care costs for qualifying patients.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Noble Hospice is a hospice and palliative care provider delivering end-of-life and supportive medical services to terminally and chronically ill patients across the Phoenix Metropolitan Area. Services include Routine Hospice Care, Continuous Home Care, General Inpatient Care (GIP), respite care, palliative care, and bereavement counseling, supplemented by complimentary programs such as a Death Doula Program, pet therapy, reiki/sound bath, aromatherapy, No One Dies Alone, and a sensory-focused approach for dementia/Alzheimer's patients. Care is delivered by an interdisciplinary clinical team wherever the patient calls home, with reimbursement through Medicare Part A and major insurance carriers.

Product overview

Noble Hospice operates as a unified hospice and palliative care platform offering comprehensive end-of-life and supportive care services across the Phoenix Metropolitan area in Arizona. The core portfolio centers on Hospice Care (with Routine, Continuous, and General Inpatient levels), Palliative Care, Respite Care, and Bereavement Counseling, all delivered through an interdisciplinary team model. The company differentiates through complementary programs including a Death Doula Program, Pet Therapy, Reiki/Sound Bath, Aromatherapy, and the No One Dies Alone volunteer initiative. The Partnered Pathways Program extends services by facilitating hospital-to-group-home transitions. All offerings are unified under a philosophy of providing 'more support, more time, and more attention' with enhanced visit frequency and sensory-focused care approaches.

Differentiator

Problem solved

Functional benefit

Brands

• Partnered Pathways Program: A program partnering with select Assisted Living Group Homes across the Phoenix Metro area to rapidly transition eligible patients from hospitals or skilled nursing facilities into a comfortable home-like setting.

Products and services

• Hospice Care

Quantifiable outcome

• 4.8 out of 5 stars Google Rating based on patient and family reviews
• +4 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Equipment CompaniessupportOthersNoble Hospice has partnered with several equipment companies that provide high standards for sanitization and clean equipment including hospital beds, wheelchairs, oxygen, and other medical equipment needed for patient comfort during hospice care.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• VITAS Healthcare (Chemed Corporation): Largest US hospice provider and a subsidiary of Chemed (CHE), VITAS operates in Phoenix and offers routine home care, continuous care, and inpatient hospice — directly comparable to Noble's full hospice service line, but at substantially greater national scale.
• Amedisys (Optum/UnitedHealth Group): One of the largest home health and hospice operators in the US, acquired by UnitedHealth's Optum. Operates multiple hospice sites across Arizona with the same Medicare Part A hospice reimbursement model and referral-driven GTM as Noble.

Direct peers

• Gentiva (formerly Kindred at Home): National hospice and home health chain spun out of Kindred at Home, operating across multiple states including Arizona with the same hospice + palliative service menu and referral-driven admissions motion used by Noble.
• Hospice of the Valley: The dominant Arizona-based nonprofit hospice, headquartered in Phoenix and serving the entire Phoenix metro with routine, continuous, and inpatient hospice plus palliative services. Direct head-to-head competitor for referrals from the same hospitals, SNFs, and patient families.
• Compassus: Mid-sized national hospice, palliative, and home health chain operating in Arizona; offers the same Routine/Continuous/GIP levels of care and accepts Medicare and major commercial insurances, competing for the same referral sources.
• Enhabit Inc. Public hospice and home health operator (formerly Encompass Home Health) serving the Southwest with hospice, palliative, and home health services under the same per-diem Medicare model that Noble uses.
• LHC Group (Optum): Major home health and hospice provider, now part of Optum, with hospice operations across Arizona; directly comparable on service mix, Medicare Part A hospice model, and physician/community referral channels.
• CenterWell Hospice (Humana): Humana's senior-focused home health and hospice division (formerly Kindred at Home's hospice segment) operating in Arizona with routine, continuous, and GIP hospice — directly competitive with Noble for MA-member referrals in Phoenix.

Emerging players

• St. Croix Hospice: Mid-sized, PE-backed hospice chain expanding across the Midwest and into the Southwest; offers comparable routine/continuous/GIP hospice services and competes for SNF, hospital, and assisted-living referrals in markets overlapping with Noble's positioning.
• Addus HomeCare: Public home and community-based services provider with a growing hospice segment (via Gentiva carve-out/adjustments and personal care services); competes for the same dual-eligible and elderly patient base in Arizona.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/NobleHospice
• LinkedInlinkedin.com/company/noble-hospice

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Noble Hospice