Grupo Madisa

Name

Grupo Madisa

Website

https://madisa.com

Company type

Private

Founded year

1946

Headcount range

1,001–5,000 employees

Short description

Grupo Madisa is a privately held Mexican distributor of machinery and equipment for the mining, construction, material handling, and agricultural industries. Founded in 1946 and headquartered in Santa Catarina, the company employs between 1,001 and 5,000 people.

Ownership category

akta.pro rank

Product category

Industrial Machinery Distribution

NAICS

Machinery Manufacturing (333), Industrial Machinery Manufacturing (3332), Mining and Oil and Gas Field Machinery Manufacturing (33313)

SIC

Wholesale-Industrial Machinery & Equipment (5084), Wholesale-Construction & Mining (No Petro) Machinery & Equip (5082), General Industrial Machinery & Equipment (3560)

akta.pro primary industry

Workshop Tools, Equipment & Lift Systems Distribution (TLAKAOAM)

akta.pro secondary industry

Farm Machinery Parts, Service & Maintenance Equipment (Spare Parts, Diagnostics, Workshop Tools) (AFAAAAAH)

Keywords

• Heavy equipment distribution
• Mining machinery
• Construction equipment
• Material handling machinery
• Agricultural equipment

Headquarters

HQ city

Santa Catarina

HQ country

Mexico

HQ region

Latin America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Core offering

Grupo Madisa is a machinery and equipment distributor serving the mining, construction, material handling, and agricultural industries. The company supplies industrial heavy equipment and related machinery to business customers, leveraging nearly eight decades of operating history in Mexico.

Differentiator

Problem solved

Functional benefit

Products and services

• Industrial machinery and equipment distribution Distribution of heavy machinery and equipment for industrial buyers operating in the mining, construction, material handling, and agricultural sectors in Mexico.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• BunkerWebTechnology or IntegrationBunkerWeb is identified as the website security protection service used by Grupo Madisa's website (madisa.com). It appears to be a bot detection and web application security solution.

Direct peers

• HOLT CAT: Largest Caterpillar dealer in the US (Texas), distributing construction, mining, and power equipment with deep parts and service operations. Relevant peer for benchmarking scale, sector mix, and aftermarket revenue intensity against a similar multi-sector heavy-equipment distributor.
• H&E Equipment Services: US-based distributor and renter of heavy construction and industrial equipment with material-handling exposure. Comparable on customer segments (construction, industrial, mining services) and on the mix of new sales, rental fleet, and aftermarket.
• Tracsa (Grupo Tracsa): Caterpillar dealer serving major Mexican industrial regions, distributing new and used construction, mining, and power equipment. Closest Mexican comp to Grupo Madisa given overlapping OEM authorization, multi-sector customer base, and similar distributor economics.
• Mercader (Grupo Mercader): Long-standing Caterpillar dealer in central/northern Mexico distributing heavy equipment, parts, and service. Highly comparable on business model, territory overlap with industrial Mexico, and aftermarket service orientation.
• Empire Southwest: Caterpillar dealer in Arizona and New Mexico serving construction, mining, and government customers. Comparable distributor model with significant parts/service contribution and similar customer-end-market profile.
• RDO Equipment Co. Large multi-state John Deere agricultural and construction equipment dealer across the western US. Comparable multi-OEM/multi-sector distribution franchise with significant parts, service, and used-equipment operations.
• Stotz Equipment: Family-owned US dealer of agricultural and compact construction equipment across multiple states. Comparable multi-territory, multi-segment dealer model with a strong parts/service recurring-revenue stream.

Broad incumbents

• United Rentals: World's largest equipment rental company with a sizable new/used sales channel and significant construction-industrial customer base. Comparable as an incumbent broad-line capital-equipment distributor, though rental-led rather than dealer-led.
• Cervus Equipment: Canadian dealer group of agricultural, transportation, and industrial equipment across Western Canada. Comparable multi-OEM, multi-vertical dealership profile and breadth of aftermarket offerings, though operating in a different geography.

Market position

Customer concentration

• LinkedInlinkedin.com/company/madisacat

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grupo Madisa