Clean Republic

What Clean Republic does

Clean Republic is a privately held, for-profit company headquartered in Boulder, Colorado, founded in 2018 and operating with a team of 1-10 employees. According to firmographic data, the company specializes in offering medical-grade non-toxic cleaning solutions, which would position it as a small-scale consumer or institutional hygiene products provider. The company maintains a web presence at clean-republic.com.

A second, independently sourced signal indicates that Clean Republic was selected in December 2024 by the U.S. Department of Energy as one of 11 recipients of a $25 million investment program, managed by the Advanced Materials and Manufacturing Technologies Office, for next-generation battery manufacturing projects. This presents a notable inconsistency with the cleaning-solutions firmographic description, and the input data does not resolve which description reflects the company's primary operating activity. The conflict may reflect a pivot, a separate business line, a data quality issue in one of the sources, or conflation with a similarly named entity.

The company's business model, revenue mechanics, customer segments, and pricing structure are not disclosed in the available input. One funding event is recorded in January 2022 involving Eastward Capital Partners, with the disclosed amount recorded as $0 (which may indicate an undisclosed instrument, a SAFE/convertible not yet priced, or a non-cash transaction). No product portfolio, distribution channels, partnerships, certifications, leadership team details, or financial statements are available, materially limiting the depth of any analysis.

Name

Clean Republic

Website

https://clean-republic.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

Clean Republic is a Boulder, Colorado-based private company founded in 2018 that, per firmographic data, offers medical-grade non-toxic cleaning solutions; it was also selected for a December 2024 U.S. DOE next-generation battery manufacturing program.

Ownership category

akta.pro rank

Product category

Household Cleaning Products

NAICS

Soap and Cleaning Compound Manufacturing (32561), Soap, Cleaning Compound, and Toilet Preparation Manufacturing (3256), Polish and Other Sanitation Good Manufacturing (325612)

SIC

Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics (2840), Specialty Cleaning, Polishing And Sanitation Preparations (2842)

akta.pro primary industry

Natural/Eco All-Purpose Cleaners (CRAJAMAM)

akta.pro secondary industries

Eco Allergy-Safe Cleaning (HEPA, low-VOC, fragrance-free) (HSAEAGAL), Disinfecting All-Purpose Cleaners (CRAJAMAB)

Keywords

• Non-toxic cleaning products
• Medical-grade disinfectants
• Household sanitizing solutions
• Eco-friendly surface cleaners
• Disinfectant wipes and sprays

Headquarters

HQ city

Boulder

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Operations, Personnel

Core offering

Clean Republic specializes in offering medical-grade non-toxic cleaning solutions. The company develops and sells its own branded cleaning formulations intended for safe use around people, pets, and surfaces, marketing them on a medical-grade, non-toxic positioning for households and small commercial buyers.

Differentiator

Problem solved

Functional benefit

Products and services

• Medical-grade non-toxic cleaning solutions Clean Republic's flagship product line of medical-grade, non-toxic cleaning solutions designed for household and light-commercial use, intended to provide disinfecting efficacy without harsh chemical exposure.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves2 records

Expansion highlights2 records

Direct peers

• Better Life: Better Life markets naturally derived, non-toxic household cleaners across mainstream retail (Target, Whole Foods, Walmart). It is a direct comparable in formulation philosophy and target consumer, though with substantially broader distribution than Clean Republic.
• Puracy: Puracy produces plant-based, natural household and personal care cleaners sold primarily through Amazon and DTC. Its Austin, Texas roots and eco-positioning parallel Clean Republic's Boulder-based, eco-positioned cleaning brand profile.
• Branch Basics: Branch Basics sells plant-based, fragrance-free, and human-safe concentrated cleaning products via DTC and select retail. It is one of the closest direct competitors to Clean Republic's medical-grade non-toxic positioning and shares the same premium eco-cleaner buyer profile.

Broad incumbents

• Seventh Generation: Seventh Generation, owned by Unilever, is the largest U.S. natural household cleaning brand with broad retail distribution. It competes head-to-head with Clean Republic in the eco-cleaner segment and sets the category standard for ingredient transparency.
• Mrs. Meyer's Clean Day: Mrs. Meyer's (owned by SC Johnson) is a leading natural cleaning brand with mass-market retail penetration. It is comparable as a natural-ingredient incumbents that defines consumer expectations in the eco-cleaner category.
• ECOS (Earth Friendly Products): ECOS manufactures plant-based, EPA Safer Choice-certified cleaning products at scale with broad retail and institutional channels. It is comparable as a larger eco-cleaning manufacturer with green-certified positioning similar to Clean Republic's claims.
• Method Products: Method, owned by Ecover, produces plant-based, biodegradable cleaning products with strong design-led branding at mass retail. It is comparable as an established natural cleaning incumbent competing for the same health-conscious consumer wallet.
• Clorox (Green Works line): Clorox's Green Works line and parent disinfectant portfolio (including medical-grade claims through Clorox Healthcare) make it a broad incumbent competing across both the eco and clinical cleaning segments where Clean Republic positions itself.

Emerging players

• Blueland: Blueland sells tablet-based, non-toxic cleaning and personal care products via DTC with growing retail distribution. As a venture-backed emerging player in eco-friendly cleaning, it represents a comparable growth-stage competitor pursuing similar premium positioning.
• Force of Nature: Force of Nature makes on-site electrolyzed "hospital-grade" disinfectant from salt, water, and vinegar. Its medical-grade efficacy claim without harsh chemicals is the closest conceptual analogue to Clean Republic's positioning and represents an emerging tech-enabled threat.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights4 records

Customer concentration

• Xx.com/clean_republic

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Clean Republic