Feedbin, Inc.
Feedbin is a bootstrapped, two-person San Francisco company operating a subscription-based RSS reader and content aggregator that unifies websites, newsletters, podcasts, YouTube, and Mastodon into a privacy-first reading experience for individual consumers.
- Company typePrivate
- Founded2013
- HeadquartersSan Francisco, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Feedbin, Inc. does
Feedbin, Inc. is a privately held, bootstrapped software company founded in March 2013 by developer Ben Ubois in San Francisco, operating with a two-person team that also includes designer Todd J. Collins. The company builds and operates a web-based RSS reader and content aggregation platform that lets individual subscribers consume websites, blogs, podcasts, YouTube channels, email newsletters, and Mastodon feeds through a single privacy-first interface. The product is built on a Ruby on Rails application backed by PostgreSQL and Elasticsearch, with a self-hosted Mercury Parser service for full-text article extraction, an OpenCV-based image cropping pipeline for thumbnails, and custom iFrame replacement and image-proxy modules (Camo) to eliminate third-party tracking. Feedbin also ships native iOS and iPadOS apps, an in-house podcast companion app called Airshow, browser extensions for Safari/Chrome/Firefox, and a public API that powers a broad ecosystem of third-party RSS clients including Reeder, NetNewsWire, and Unread.
The company monetizes exclusively through subscriptions, offering a single tier at $7 per month or $70 per year with a 30-day free trial and no credit card required to start. All features are bundled into the one tier with no add-ons, and the company explicitly states it is 100% funded by paying customers, with no venture capital, private equity, or parent company involvement. Distribution is product-led and self-serve through feedbin.com, the App Store, browser extension stores, and the third-party app ecosystem, supplemented by organic content marketing via the company's blog, Twitter/X, and Mastodon accounts. The addressable market is narrow (privacy-conscious individual readers, newsletter subscribers, and YouTube/podcast followers seeking chronological, ad-free consumption), and the customer base is composed almost entirely of individual SMB/prosumer users rather than enterprise accounts.
Feedbin, Inc. firmographics
Firmographics- Name
- Feedbin, Inc.
- Legal name
- Feedbin, Inc.
- Website
- https://feedbin.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Feedbin is a bootstrapped, two-person San Francisco company operating a subscription-based RSS reader and content aggregator that unifies websites, newsletters, podcasts, YouTube, and Mastodon into a privacy-first reading experience for individual consumers.
- Ownership category
- akta.pro rank
Feedbin, Inc. industry classification
Industry- Product category
- RSS Reader / Content Aggregation
- NAICS
- Web Search Portals and All Other Information Services (519290), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- RSS/Feed Readers & Subscription Aggregators (MPACAKAD)
- akta.pro secondary industries
- Content Aggregation, Curation & RSS Platforms (BPAMAJAI), Newsletter & Email Digest Aggregators (MPACAKAG), Social/UGC Feed Aggregators (Multi-Source Feeds) (MPACAKAC)
Keywords
Where Feedbin, Inc. is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Feedbin, Inc. business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Infrastructure, Technology or R&D, Personnel, Operations
Revenue model
- Subscription (Monthly/Annual): Single subscription tier providing full access to all features. Monthly billing at $7/month or annual billing at $70/year. 30-day free trial with no credit card required.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Full Access - All Features Included |
| Subscription | Annual | Full Access - Annual |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
Feedbin, Inc. product offering
Product offeringCore offering
Feedbin is a web-based RSS reader that aggregates content from websites, blogs, newsletters, podcasts, YouTube channels, and Mastodon into a single, private, distraction-free reading interface. The service offers full-text content extraction, advanced search with saved searches, automated actions, and syncs across web, iOS, and third-party reader apps via a public API.
Product overview
Feedbin, Inc. offers a unified content aggregation platform built around its core RSS reader web application. The product portfolio includes the main Feedbin web app with full subscription management, search, and reading features; native iOS and iPad apps; the Airshow podcast companion app; a browser extension for feed subscriptions and read-later functionality; and a public API. The ecosystem is designed around seamless synchronization across devices, enabling users to access their feeds, newsletters, podcasts, and saved pages through their preferred interface. Pricing is simple and unified at $7/month or $70/year with all features included.
Differentiator
Problem solved
Functional benefit
Brands
- Airshow: A lightweight podcast app for iPhone and iPad that syncs with Feedbin accounts. Features include playlists, playback speed controls, sleep timers, CarPlay support, and widgets.
Products and services
- Feedbin Web Application A web-based RSS reader that aggregates content from websites, newsletters, podcasts, YouTube, and Mastodon. Provides clean reading interface with customizable themes, typography, full-text extraction, powerful search, saved searches, and actions for automated content management.
- Feedbin iOS App Official native iOS and iPadOS app that provides full feature parity with the web interface, enabling users to access feeds on iOS devices.
- Airshow Podcast App Lightweight podcast app for iPhone and iPad that syncs with Feedbin. Features queue-based listening, playlists, playback speed controls, sleep timers, CarPlay support, widgets, and download filters. Free without sync or $19.99/year for standalone sync.
- Feedbin Browser Extension Official browser extension for Safari, Chrome, and Firefox that enables subscribing to feeds, saving pages for later reading, and creating newsletter addresses. Upload full page content for sites requiring authentication. Open source.
- Feedbin API Public API enabling third-party applications to interact with Feedbin for subscription management, entries retrieval, and content access. Powers third-party RSS reader clients like Reeder and NetNewsWire.
Quantifiable outcome
- Search performance improved to under 200ms 95th percentile response time after infrastructure upgrades
- +1 more outcomes
Companies that use Feedbin, Inc.
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles2 records
Feedbin, Inc. technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration26 records
AI capability6 records
Feature12 records
Feedbin, Inc. partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- ReedercoreReeder is a popular iOS and Mac RSS reader that supports Feedbin sync. It provides native app experiences for Feedbin users, automatically syncing feeds, articles, and reading progress.
- NetNewsWirecoreOpen source RSS reader for iPhone, iPad, and Mac that syncs with Feedbin. NetNewsWire was created by Brent Simmons, who is credited as an inspiration for Feedbin.
- StripecorePayment processing platform used for subscriptions. Feedbin passes billing directly to Stripe; no payment data is stored on Feedbin servers. This enables secure subscription management.
- Airshow (Feedbin, Inc.)corePodcast companion app for iPhone and iPad developed by Feedbin, Inc. Syncs with Feedbin accounts at no additional cost. Provides lightweight podcast listening with queue management, CarPlay, and widgets.
- Dan CederholmminorRenowned web designer who collaborated with Feedbin founders Ben Ubois and Todd J. Collins on the 2020 logo redesign.
- Hurricane ElectriccoreColocation provider at Fremont 2 data center where Feedbin's servers are housed since September 2019.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Feedbin, Inc. competitors and assessment
Company assessmentDirect peers
- Feedly: Feedly is the leading cloud-based RSS reader with AI-powered features (Leo AI for summarization and recommendations). It serves the same target audience of individual content consumers wanting unified feed reading and competes directly with Feedbin on the web and via third-party app integrations.
- Inoreader: Inoreader is a web-based RSS reader with active feed monitoring, rules, and newsletter-to-RSS conversion. It directly competes with Feedbin in the power-user RSS reader segment and is one of the few remaining subscription-based cloud RSS services alongside Feedbin.
- NewsBlur: NewsBlur is an independent RSS reader with intelligent feed classification and a similar self-funded, single-developer operational profile. It directly competes with Feedbin for privacy-conscious and power-user readers.
- The Old Reader: The Old Reader is a subscription-based cloud RSS reader launched in 2010 that directly competes with Feedbin on individual subscription pricing and feature set (RSS + newsletter support). Both target the same post-Google-Reader user base.
Others
- NetNewsWire: NetNewsWire is a free, open-source RSS reader for iOS and Mac by Brent Simmons. It is both a complementary integration partner (syncs with Feedbin) and a potential substitute for users seeking free local-first RSS reading without a subscription.
- Reeder: Reeder is a popular native iOS and Mac RSS reader that integrates with Feedbin as a sync backend. It is both a complementary client (driving Feedbin subscriptions) and a partial substitute (users can use Reeder with Feedly or other backends).
Emerging players
- Pocket: Pocket (owned by Mozilla) is a read-it-later service that overlaps with Feedbin's Pages feature and newsletter management use cases. While not a direct RSS reader, it competes for the same "distraction-free reading" user mindshare.
- Instapaper: Instapaper is a read-it-later and content-cleaning service with overlapping functionality to Feedbin's Pages feature. It shares the indie ethos but focuses on article archiving rather than ongoing feed subscription.
- Matter: Matter is a newer read-it-later and content queue service targeting professional readers. It competes with Feedbin's Pages feature and newsletter integration for users seeking a premium reading experience with modern UX.
Broad incumbents
- Flipboard: Flipboard is a large-scale content aggregation platform with magazine-style curation. While it serves the same general "personal content reader" need, its algorithm-driven, ad-supported model targets mainstream consumers rather than Feedbin's privacy-focused power-user niche.
Market position
Strengths1 record
Weaknesses1 record
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Feedbin, Inc. social profiles
Digital presenceFeedbin, Inc. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Feedbin, Inc. leadership team
Management profileNumber of profiles
Profiles2 records
Feedbin, Inc. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Feedbin, Inc. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Feedbin, Inc.
What does Feedbin, Inc. do?
Feedbin is a web-based RSS reader that aggregates content from websites, blogs, newsletters, podcasts, YouTube channels, and Mastodon into a single, private, distraction-free reading interface. The service offers full-text content extraction, advanced search with saved searches, automated actions, and syncs across web, iOS, and third-party reader apps via a public API.
Is Feedbin, Inc. a public or private company?
Feedbin, Inc. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Feedbin, Inc. founded?
Feedbin, Inc. was founded in 2013. It employs 1 to 10 people.
Where is Feedbin, Inc. based?
Feedbin, Inc. is headquartered in San Francisco, United States, in the North America region.
How does Feedbin, Inc. make money?
One revenue line is on record: subscription (Monthly/Annual).
Who are Feedbin, Inc.'s main competitors?
Direct peers on record are Feedly, Inoreader, NewsBlur and The Old Reader. Others are NetNewsWire and Reeder. Emerging players are Pocket, Instapaper and Matter. Flipboard is listed as a broad incumbent.
Does Feedbin, Inc. have an API?
Yes. Feedbin offers a public API that enables developers to build applications that interact with Feedbin. The API is used by third-party RSS reader clients (such as Reeder) for syncing and content access. It supports subscription management, entries retrieval, and content extraction. The Extract API is also available for app developers to use Feedbin's content extraction functionality. Developer documentation is at github.com/feedbin/feedbin-api.
What industry is Feedbin, Inc. in?
Feedbin, Inc.'s product category is RSS Reader / Content Aggregation. Its primary akta.pro industry code is MPACAKAD, RSS/Feed Readers & Subscription Aggregators, with a secondary code of BPAMAJAI, Content Aggregation, Curation & RSS Platforms. Its NAICS code is 519290 and its SIC code is 7372.