The Linen Group

What The Linen Group does

The Linen Group is a second-generation, family-owned commercial laundry operator headquartered in Manchester, UK, providing automated laundry services, linen hire, and textile products to the hospitality sector. Its service portfolio spans hotel laundry (bed linens, towels, workwear), restaurant linen (tablecloths, napkins, kitchen textiles), and event linen hire (tablecloths, sashes, chair covers, runners) across Manchester, Cheshire, and selected UK-wide event customers. Named customers include The Lowry Hotel, Yang Sing Restaurant, Alderley Edge Hotel, Luxe Events, and Event Hire UK.

The company's underlying technology is built around RFID-tagged inventory of 569,957 items, a 7-stage automated processing workflow, Magic Eye quality scanning, continuous batch washers with near-100% water recycling, oil-heated ironers delivering 50% energy reduction, and an intelligent delivery routing app. These systems drive a sub-1% rejection rate versus industry rates of up to 40%, and underpin transparent billing and shrinkage reporting to customers.

The Linen Group generates revenue through three primary streams: ongoing linen rental/hire services (managed services), commercial laundry processing on customer-owned or rented inventory (transaction fees), and one-time linen product sales. Pricing is bespoke and quote-based with monthly billing, and go-to-market is sales-led via direct outreach, the Managing Director managing key accounts, and customer referrals as the primary growth driver. Distribution is direct via an owned delivery fleet, with an online ordering portal (tlg.abssolute.net) for existing customers. The company remains privately held with no external funding rounds disclosed.

Name

The Linen Group

Legal name

The Linen Group

Website

https://thelinengroup.co.uk

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

The Linen Group is a second-generation, family-owned commercial laundry in Manchester, UK, providing automated RFID-tracked linen rental, laundry, and textile services to hotels, restaurants, and event companies across the North West and selected UK-wide events.

Ownership category

akta.pro rank

Product category

Commercial Laundry Services

NAICS

Linen Supply (812331), Industrial Launderers (812332), Linen and Uniform Supply (81233)

akta.pro primary industry

Hospitality (Hotel/Resort) Linen Laundry (HSAJAEAB)

akta.pro secondary industries

Event/Venue Linen Laundry (Banquet/Table Linens) (HSAJAEAO), Hotel / Hospitality Laundry Pickup & Delivery (HSAJACAF), Hospitality/Short-Term Rental Linen Service (Airbnb/Small Hotels) (HSAJAMAK)

Keywords

• Commercial laundry services
• Hotel linen hire
• Restaurant linen service
• Event linen hire
• RFID linen tracking

Headquarters

HQ city

Manchester

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Supply Chain, Marketing or Sales, Technology or R&D

Revenue model

1. Linen Rental/Hire Services: Ongoing rental of linen items (tablecloths, napkins, bed linens, towels, workwear, chair covers) to hospitality businesses. Customers pay for usage without owning inventory.
2. Commercial Laundry Services: Washing, cleaning, and processing of customer-owned linen. Pay-per-use model based on volume or item count delivered.
3. Linen Products Sales: Direct purchase of linen items including tablecloths, napkins, bed linens, towels, and workwear for customers who prefer to own rather than rent.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

The Linen Group is a Manchester-based commercial laundry that rents, washes, and delivers linens and workwear to hotels, restaurants, and event hire companies. Its core offering combines an RFID-tracked linen rental/hire fleet (bed linens, towels, tablecloths, napkins, chair covers, workwear) with a pickup-wash-delivery commercial laundry service, executed through a 7-stage automated processing facility in Sharston, Manchester. The business targets hospitality operators in Manchester and Cheshire with bespoke monthly-billed contracts and a self-serve online ordering portal for repeat orders.

Product overview

The Linen Group is a commercial laundry service provider offering a unified platform of linen hire, laundry services, and textile products for the hospitality industry. The core offering comprises Commercial Laundry Services, Hotel Laundry Service, Restaurant Linen Service, Event Linen Hire, and Green Laundry Service. The product portfolio includes Round Table Cloths, Square Table Cloths, Rectangle Table Cloths, Event Napkins, Signature White Cotton Napkins, Towelling (Hand Towels, Bath Towels, Bath Sheets), Bed Linen (Classic and Signature ranges), Workwear, Chair Covers, Sashes, Runners, and the Hessian Range. All products and services utilise RFID technology for tracking and quality control, with automated 7-stage laundry processing.

Differentiator

Problem solved

Functional benefit

Products and services

• Commercial Laundry Services Bespoke, RFID-tracked pickup-wash-delivery laundry solutions for hotels, restaurants, and event companies in Manchester, covering linens, uniforms, and reusable supplies.
• Hotel Laundry Service Specialised laundry and linen rental for hotels, providing bed linens, towels, workwear, and reusable supplies with RFID tracking, transparent invoicing, and 24/7 portal access.
• Restaurant Linen Service Rental and laundering of tablecloths, napkins, and kitchen textiles in cotton and polyester with RFID chip tracking and transparent billing for restaurants.
• Event Linen Hire Hire of tablecloths, napkins, sashes, and runners for weddings, award evenings, exhibitions, conferences, dinners, and banquets across the UK, with RFID-tracked stock management.
• Green Laundry Service Environmentally focused laundry offering using continuous batch washers with water recovery, energy-efficient equipment, and rejection rates under 1%.
• Round Table Cloths Polyester round tablecloths in sizes 90", 108", 120", and 130" and colours including Silver, available for hire and purchase.
• Square Table Cloths Square tablecloths in 54"x54", 70"x70", and 90"x90" sizes in multiple colours, made from 100% spun polyester.
• Rectangle Table Cloths Rectangle tablecloths in sizes 70"x108" and 70"x144", available in Black, White, Red, Gold, Maroon, Royal Blue, Purple, Midnight Blue, and Forest Green.
• Event Napkins Polyester napkins 20"x20" in 23 colours including Black, Ivory, White, Red, Gold, Maroon, and Royal Blue, with RFID quality tracking.
• Signature White Cotton Napkins 19" square white cotton napkins at 265gsm, RFID chipped for stock level maintenance.
• Towelling Premium towels in 500gsm or 650gsm weights, including Hand Towels, Bath Towels, and Bath Sheets, with towel hire and laundry service options.
• Bed Linen Bed linen range including Classic and Signature collections with Pillowcase, Bed Sheet, and Duvet options, sustainably and ethically produced.
• Workwear Workwear hire in cotton, poly-cotton blends, and flame-retardant fabrics including Proban, with custom fitting and measurement services.
• Chair Covers Chair covers in high-grade crushed velvet or Lycra, in White, Black, Red, Gold, Maroon, Purple, and Royal Blue.
• Sashes Table and chair sashes 8"x104" in colours coordinated with napkins and tablecloths.
• Runners Linen table runners 12"x104" in Lime Green, Orange, and Aqua, usable as chair sashes.
• Hessian Range Hessian and hessian-polyester blend table linens including napkins (40cmx40cm), square tablecloths (70"-90"), rectangle tablecloths (70"-144"), round tablecloths (120"-130"), and runners (12"x104").
• Seat Chic Event Seating Supplies Wholly-owned subsidiary supplying event seating and chair cover products to event companies across the UK.

Quantifiable outcome

• 507% business growth in 3 years (570 to 2895 rooms serviced)
• +5 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Scale indicators6 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Johnsons Hotel Linen: One of the largest UK hotel linen hire and laundry specialists, offering rental and laundering services to hotels across the UK. Directly comparable to TLG in target market (hotels), product category (bed linens, towels, table linens), and recurring managed-service revenue model.
• Stalbridge Linen Services: UK-based commercial linen hire and laundry service serving hotels, restaurants, and event companies. Closely comparable to TLG in customer verticals, rental/managed-service model, and the use of tracked inventory programs for hospitality clients.
• Wolverhampton Textile Laundry (WTL): Industrial laundry and linen supply business serving UK hospitality, healthcare, and workwear customers. Comparable to TLG in core commercial laundry operations, managed linen supply, and B2B recurring service revenue model.
• White Knight Laundry: UK-based commercial laundry service offering linen hire and washing for hotels, restaurants, and events. Directly comparable to TLG across customer segments, product types (table linens, bed linens, workwear), and managed-services pricing model.

Broad incumbents

• Bidvest Noonan: Large UK and Ireland facilities services provider offering laundry, cleaning, and linen services to hospitality and commercial customers. Comparable to TLG in linen/laundry service delivery, but operates as a broad facilities management incumbent rather than a focused linen specialist.
• Elis UK: UK arm of global linen and laundry services leader Elis (which absorbed Berendsen). Offers flat linen, workwear, and washroom services across multiple industries. Comparable to TLG in core linen rental/managed-service model but at much greater geographic and segment scale.
• Sodexo UK: Global facilities management and food services company with a UK linen and laundry service line serving hospitality and corporate clients. Comparable in linen/managed-services offering but bundled into a much broader FM proposition.
• Mitie: Major UK facilities management and professional services company that includes cleaning and laundry offerings within its hospitality services portfolio. Comparable to TLG as a competitor for outsourced hotel services contracts, though linen is not its primary focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/thelinengroup1
• LinkedInlinkedin.com/company/the-linen-group
• Facebookfacebook.com/thelinengroup

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Linen Group