30 Day Singer
30 Day Singer is a San Francisco-based online education platform offering structured, video-based singing lessons for individual consumer learners worldwide, featuring progressive 30-day beginner courses, specialty 14-day intensives, and personalized instructor video feedback via a subscription and lifetime-access model.
- Company typePrivate
- Founded-
- HeadquartersCalifornia, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What 30 Day Singer does
30 Day Singer (legally 30 Day Lessons Inc.) is a privately held online education company headquartered in San Francisco, California, that delivers structured video-based singing instruction to individual consumer learners worldwide. The platform is built on a video learning architecture (Wistia-hosted content) organized into progressive 30-day beginner courses (Levels 1 and 2) and 14-day specialty intensives covering vibrato, range extension, pitch and intonation, performance, and pop vocals, supplemented by categorized libraries for ear training, vocal technique, style/performance, and warm-ups. A differentiating feature is the Singing Feedback capability, in which Full Access members submit performance videos and receive personalized video responses from credentialed instructors sourced from Juilliard, USC Thornton, The Voice, San Francisco Opera, and Broadway. The company's instructors — Camille Van Niekerk, Abram Poliakoff, Jonathan Estabrooks, Regane James, and Mark Mekailian — collectively contribute hundreds of archived lessons and live stream sessions.
The business operates a freemium product-led growth model: free introductory lessons attract users, a 14-day free trial converts them into Full Access subscriptions (recurring monthly billing), and a Lifetime Access one-time purchase serves as a higher-anchor offer. Gift certificates in 3, 6, and 12-month denominations ($59-$99) function as both a gifting channel and an entry point for non-user buyers. Premium private one-on-one lessons are delivered as an add-on via Acuity Scheduling. Distribution is primarily direct-to-consumer through 30daysinger.com, supported by a blog, YouTube, Instagram, Facebook, Twitter/X, an email onboarding sequence with a free PDF guide, and an affiliate program via Post Affiliate Pro. The company has no disclosed external funding, no parent organization, and no M&A activity, and operates at a headcount of 11-50 employees. It has been recognized with W3 Silver, Davey Gold, and Davey Silver awards for digital experience design.
30 Day Singer firmographics
Firmographics- Name
- 30 Day Singer
- Legal name
- 30 Day Lessons Inc.
- Website
- https://30daysinger.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- 30 Day Singer is a San Francisco-based online education platform offering structured, video-based singing lessons for individual consumer learners worldwide, featuring progressive 30-day beginner courses, specialty 14-day intensives, and personalized instructor video feedback via a subscription and lifetime-access model.
- Ownership category
- akta.pro rank
30 Day Singer industry classification
Industry- Product category
- Online Music Education
- NAICS
- Fine Arts Schools (61161)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Online / Virtual Music Instruction & Platforms (EDAMANAI)
- akta.pro secondary industries
- Private Voice Lessons (Vocal) (EDAMANAB), Music Theory, Ear Training & Musicianship (EDAMANAF), Music Education & Practice Software (Ear training, tutors, metronome tools) (MPAIAIAJ), Music Instruction (Instrumental & Vocal) (EDAMAAAE)
Keywords
Where 30 Day Singer is headquartered
LocationHeadquarters
- HQ city
- California
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
30 Day Singer business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- Full Access Subscription: Recurring subscription providing access to all lesson videos, exercises, and feedback features. Renews automatically with periodic payments. Users can cancel anytime with refund within 30 days.
- Lifetime Access: One-time fee for perpetual access to all site services without recurring fees. Excludes one-on-one lessons, exclusive bootcamps, and special promotions which require additional fees. Non-refundable after 30 days.
- Gift Certificates: Prepaid gift certificates available in 3-month ($59), 6-month ($69), and 12-month ($99) denominations. Recipient gains Full Access to all services.
- Private Lessons: Additional paid service for one-on-one lessons with instructors, booked through external scheduling system (Acuity Scheduling).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | 3-Month Gift Certificate |
| Subscription | Monthly | 6-Month Gift Certificate |
| Subscription | Annual | 12-Month Gift Certificate (Best Value) |
| Subscription | Monthly | Full Access Subscription |
| One time/ perpetual license | Multi-year contract | Lifetime Access |
| Other | Pay-as-you-go | Black Friday Bundle |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
30 Day Singer product offering
Product offeringCore offering
30 Day Singer is an online vocal education platform that delivers structured, video-based singing lessons to individual learners worldwide. The offering centers on progressive 30-day beginner courses plus 14-day skill-specific courses (vibrato, range extension, pitch, performance, pop vocals), with personalized instructor video feedback, live streams, and optional add-on private lessons purchasable through Acuity Scheduling.
Product overview
30 Day Singer is an online singing lessons platform offering structured video courses led by professional vocal instructors. The core offering includes foundational 30-day beginner courses (Level 1 and Level 2) that teach vocal fundamentals, supplemented by 14-day intensive courses covering specific skills like vibrato, performance, range extension, pitch and intonation, and pop vocals. Additional course categories include Ear Training & Harmony, Vocal Technique, Style and Performance, and Vocal Warm-Ups. The platform also provides Full Access features including personalized Singing Feedback (video submission reviewed by instructors), Live Streams, Private Lessons, and Gift Certificates. Courses are designed for all skill levels from absolute beginners to advanced vocalists, with instruction available for both high voice (soprano/mezzo/alto) and low voice (tenor/baritone/bass) paths.
Differentiator
Problem solved
Functional benefit
Products and services
- 30 Day Singer Full Access Subscription Recurring subscription giving individual learners access to the complete library of structured 30-day and 14-day singing courses, video feedback from instructors, daily warm-ups, and live streams.
- 30 Day Singer Lifetime Access One-time perpetual license granting individual learners long-term access to the platform's lesson library and feedback features without recurring fees, aimed at customers who prefer a single payment.
- Private One-on-One Vocal Lessons Individually booked live vocal coaching sessions with 30 Day Singer instructors, offered as a paid add-on to subscription members who want targeted expert coaching.
- Gift Certificates Prepaid gift certificates in 3-month, 6-month, and 12-month denominations that grant recipients Full Access to the platform, available for digital delivery or printable physical gifting.
Quantifiable outcome
- Improvement noticeable within 30 days when following the course exercises consistently
Companies that use 30 Day Singer
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles2 records
30 Day Singer technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
30 Day Singer partnerships and signals
Strategic signalScale indicators10 records
Recent moves6 records
Expansion highlights5 records
30 Day Singer competitors and assessment
Company assessmentDirect peers
- Yousician: Subscription-based app and web platform for learning instruments and singing with structured lessons and real-time feedback. Direct overlap with 30 Day Singer's video-based curriculum, freemium model, and self-paced learner target.
- ArtistWorks: Online music school offering video lessons with the same distinctive feature as 30 Day Singer: student-submitted videos exchanged for personalized instructor feedback. Direct competitor in the video-based music education category.
- TakeLessons: Online and in-person marketplace for vocal and instrumental lessons, including private one-on-one instruction. Comparable target market (adult hobbyist singers) and overlaps with 30 Day Singer's private lessons offering.
- Fender Play: Subscription-based online learning platform from a major instrument brand offering structured video courses with self-paced lessons. Comparable freemium-to-paid GTM and consumer self-taught musician target, though primarily instrument-focused.
- Guitar Tricks: Established online subscription platform for instrument lessons with a similar free-trial and money-back guarantee model. Cross-listed with 30 Day Singer via shared Trustpilot parent, indicating closely comparable consumer self-taught music learner audience.
Broad incumbents
- MasterClass: Premium online learning platform featuring celebrity instructors including vocal performers. Overlaps in celebrity-instructor-led video vocal education but at a higher price point and broader category coverage, positioning as a higher-end incumbent.
Emerging players
- Smule: Mobile-first singing and music creation app with karaoke-style and lesson-style content. Comparable consumer singing target but with a mobile-native, social/karaoke orientation rather than structured curriculum.
- Vanido: Personal singing coach app offering daily vocal exercises with progress tracking. Direct overlap in the beginner-voice-coaching category but delivered via mobile app rather than web video curriculum.
- Singing Carrots: Online singing lesson platform offering vocal range tests, exercises, and structured courses. Smaller-scale direct competitor in the same online vocal education niche with overlapping beginner-to-intermediate curriculum.
Regional players
- Preply: Global online tutoring marketplace with a large vocal/singing tutor category. Comparable adult self-improvement learner but delivered through 1:1 tutor matching rather than recorded video curriculum.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
30 Day Singer social profiles
Digital presence30 Day Singer financial estimates
Financial estimateRevenue estimate
Valuation estimate
30 Day Singer leadership team
Management profileNumber of profiles
Profiles1 record
30 Day Singer funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
30 Day Singer M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 30 Day Singer
What does 30 Day Singer do?
30 Day Singer is an online vocal education platform that delivers structured, video-based singing lessons to individual learners worldwide. The offering centers on progressive 30-day beginner courses plus 14-day skill-specific courses (vibrato, range extension, pitch, performance, pop vocals), with personalized instructor video feedback, live streams, and optional add-on private lessons purchasable through Acuity Scheduling.
Is 30 Day Singer a public or private company?
30 Day Singer is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was 30 Day Singer founded?
30 Day Singer was founded in -1. It employs 11 to 50 people.
Where is 30 Day Singer based?
30 Day Singer is headquartered in California, United States, in the North America region.
How does 30 Day Singer make money?
Four revenue lines are on record. Full Access Subscription is the primary driver. The others are lifetime Access, gift Certificates and private Lessons.
Who are 30 Day Singer's main competitors?
Direct peers on record are Yousician, ArtistWorks, TakeLessons, Fender Play and Guitar Tricks. MasterClass is listed as a broad incumbent. Emerging players are Smule, Vanido and Singing Carrots. Preply is listed as a regional player.
Does 30 Day Singer have an API?
No public API is recorded for 30 Day Singer.
What industry is 30 Day Singer in?
30 Day Singer's product category is Online Music Education. Its primary akta.pro industry code is EDAMANAI, Online / Virtual Music Instruction & Platforms, with a secondary code of EDAMANAB, Private Voice Lessons (Vocal). Its NAICS code is 61161 and its SIC code is 7372.