What Grønt Skipsfartsprogram does

Grønt Skipsfartsprogram (GSP), also known as the Green Shipping Programme, is a Norwegian public-private collaboration platform administered by DNV from its Høvik headquarters. Founded in 2015, the organisation coordinates a network of more than 50 partners spanning shipping companies (Kystrederiene, Torghatten, Eitzen/Zen, UECC, DFDS, ASKO), cargo owners (Hydro, Heidelberg Materials, Grieg), energy companies (Equinor, Glocal Green), technology providers (ABB, Kongsberg Maritime, Wärtsilä, Corvus, VARD, SEAM), financial institutions (DNB, KLP, Swedbank, Danske Bank, NOx-fondet), Norwegian government agencies (Sjøfartsdirektoratet, Miljødirektoratet, Kystverket, Klima- og miljødepartementet, Forsvarsmateriell), and research institutions (SINTEF, NTNU, FFI). Its function is to accelerate Norwegian maritime decarbonisation through coordinated pilot projects, fleet renewal advisory, and the development of standardised transition financing frameworks.

The platform's core offerings are organised around three pillars: a portfolio of pilot projects covering alternative fuels (ammonia, methanol, hydrogen, battery-electric), port and bunkering infrastructure, logistics optimisation, and offshore vessel circular economy; a Servicekontor (Service Office) providing direct technical and commercial advisory plus funding application support (Enova, NOx Fund) to shipowners and cargo owners pursuing fleet renewal; and a transition financing framework published jointly with KLP, DNB, Danske Bank, and Swedbank. Notable active or imminent outputs include Zen's two 930 TEU battery-electric container ships (600 nm range, 2028), K. Sætre & Sønner's 70m electric cargo vessel (270 nm range, 2028), Heidelberg Materials' methanol-powered cement carrier (80% emission reduction, Q1 2028), and Brevik green methanol bunkering infrastructure. The completed 2025 naval vessels pilot (up to 28 ships) and Logistics 2030 modal shift initiative (6,000+ tonnes CO2 annually) further demonstrate the programme's reach.

GSP is funded primarily through partner memberships on a subscription/recurring basis, with DNV providing organisational infrastructure including program leadership and the Servicekontor. Go-to-market is community-led, leveraging content marketing (Norwegian and English websites), partner meetings, miniseminars, LinkedIn, and political engagement at events such as Arendalsuka. Pricing is not publicly disclosed and partnership terms are negotiated individually. The organisation is jointly governed by its partners rather than owned by a single entity, with DNV serving as the administrative anchor. Current acting director is Jørgen Laake, succeeding Narve Mjøs.

Name

Grønt Skipsfartsprogram

Legal name

Grønt Skipsfartsprogram

Website

https://grontskipsfartsprogram.no

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Oslo

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Partner Membership: Grønt Skipsfartsprogram operates as a membership-based collaboration platform where partners pay to join and participate in pilot projects, access shared research and knowledge, and co-develop green shipping solutions. The program is administered by DNV and supported by government bodies.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Grønt Skipsfartsprogram is a Norwegian public-private collaboration initiative administered by DNV that accelerates the transition to zero-emission and environmentally friendly shipping. It coordinates a portfolio of pilot projects covering alternative fuels (methanol, ammonia, hydrogen, battery-electric), port infrastructure, autonomous vessels, and transition financing, while running a Servicekontor that provides direct advisory, business case development, and funding-application support to shipowners and cargo owners pursuing fleet renewal.

Product overview

Grønt Skipsfartsprogram (GSP) is not a traditional product company but rather a public-private partnership initiative administered by DNV, focused on accelerating the transition to zero-emission shipping in Norway. Its primary offerings are structured as: (1) a network of pilot projects across shipping segments (lasteskip/cargo ships, passasjerskip/passenger ships, spesialfartøy/special vessels) and themes (alternative drivstoff/alternative fuels, havn- og infrastruktur/port and infrastructure, finansiering/financing, logistikk/logistics, autonomi/autonomy); (2) a Servicekontor (Service Office) providing direct advisory and support to shipowners and cargo owners pursuing fleet renewal; and (3) an English-language counterpart, the Green Shipping Programme (greenshippingprogramme.com). The initiative coordinates over 20 industry partners including shipowners, classification societies, ports, energy companies, and financial institutions, and does not sell a standalone software product.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Transition financing framework adopted by Nordic banks, enabling standardized green loans for shipping
• +4 more outcomes

Named customers7 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

46 partnerships are on record, tiered core and minor.

• DNVcoreStrategic or Co-development Partner · 1 January 2020DNV serves as the administrator of Grønt Skipsfartsprogram. The organization provides the platform infrastructure, staff resources including Jørgen Laake as Program Leader, and operates the Servicekontor that delivers advisory services to pilot projects. DNV is a global quality assurance and risk management company with deep maritime expertise.
• EquinorcoreStrategic or Co-development Partner · 1 January 2020Equinor is a major energy company committed to decarbonization across operations. As a GSP partner, Equinor participates in multiple pilot projects including ammonia as fuel for tankers, hydrogen infrastructure from sea, carbon capture on ships, and sustainable solutions for Navy vessels. Equinor contributes expertise in energy transition and infrastructure development.
• ABBcoreTechnology or Integration · 1 January 2020ABB is a leading global technology company focused on electrification, automation, and digitalization. As GSP partner, ABB contributes to pilots including hybrid aquaculture vessels, charging infrastructure roadmap, offshore wind installation solutions, and Athens ferry electrification. ABB provides maritime battery and charging solutions.
• KystrederienecoreStrategic or Co-development Partner · 1 January 2020Kystrederiene (The Coastal Shipping Association) organizes approximately 280 vessels in commercial fishing and aquaculture sectors. As GSP partner, they contribute to pilots including green port development, realistic environmental declarations for shipping, and represent the interests of small and medium-sized shipping companies in the green transition.
• Energi NorgeminorStrategic or Co-development Partner · 1 January 2020Energi Norge is a national interest and employer organization representing companies producing, transmitting, and delivering renewable energy in Norway. As GSP partner, they contribute to financing criteria pilots for ports and help align energy infrastructure development with green shipping needs.
• CorvuscoreTechnology or Integration · 1 January 2020Corvus Energy is the world's leading supplier of secure, innovative, and reliable energy storage systems for maritime applications. As GSP partner, Corvus contributes to electrification pilots including fishing vessel emission reduction and hybrid solutions, providing battery technology expertise.
• SjøfartsdirektoratetcoreStrategic or Co-development Partner · 1 January 2020Sjøfartsdirektoratet (Norwegian Maritime Authority) is a government observer in GSP. The authority focuses on safety of life and health, environment, and material values, as well as vessel registration and supervision. They contribute to safety handbook development for alternative fuels and regulatory guidance.
• TorghattencoreStrategic or Co-development Partner · 1 January 2020Torghatten is one of Norway's largest transport companies, operating sea, land, and air transport. As GSP partner, Torghatten participates in biodiesel ferry pilots, biogass initiatives, and contributed to ammonia safety handbook development.
• Jørgen LaakecoreOthersJørgen Laake serves as Program Leader (leder) of Grønt Skipsfartsprogram, based at DNV. He provides strategic direction for the program and represents GSP in industry discussions and media.
• ForsvarsmateriellcoreStrategic or Co-development PartnerForsvarsmateriell (Norwegian Defence Materiel Agency) is responsible partner for the pilot on Sustainable Solutions for Future Naval Vessels. They lead efforts to develop requirements for up to 28 new standardized naval vessels with sustainability focus, in collaboration with over 20 industry partners.
• Forsvarets Forskningsinstitutt (FFI)coreTechnology or IntegrationFFI is the Norwegian Defence Research Establishment, contributing scientific expertise to GSP pilots including sustainable solutions for naval vessels and other defense-related green shipping projects.
• NTNUcoreTechnology or IntegrationNTNU (Norwegian University of Science and Technology) contributes research and academic expertise to GSP pilots, including sustainable solutions for naval vessels and floating campus concepts for UiT.
• Kongsberg MaritimecoreTechnology or IntegrationKongsberg Maritime is a leading maritime technology company providing navigation, automation, and control systems. As GSP partner, they contribute to naval vessel pilots and other technology-focused projects.
• WärtsiläcoreTechnology or IntegrationWärtsilä is a Finnish company providing power and propulsion solutions for maritime applications. As GSP partner, they contribute technical expertise to zero-emission ferry studies, methanol conversion analysis, and other alternative fuel projects.
• VARDcoreTechnology or IntegrationVARD is a global shipbuilding group and part of the Fincantieri group. VARD led the offshore vessel circular economy pilot analyzing conversion of existing vessels for new purposes, contributing expertise in vessel design and retrofit solutions.
• ASKOcoreStrategic or Co-development PartnerASKO is Norway's largest wholesaler and a major cargo owner. As GSP partner and pilot owner, ASKO leads the Logistics 2030 project working with 20 cargo owners to shift transport from road to sea, achieving 6,000+ tons CO2 reduction annually. ASKO also operates autonomous electric container ships.
• Glocal GreencoreTechnology or IntegrationGlocal Green is establishing green methanol production and bunkering infrastructure at Brevik terminal, Grenland Havn. They contribute to the green methanol infrastructure pilot and will supply methanol for Heidelberg Materials' methanol-powered cement carrier from Q1 2028.
• Grenland HavncoreStrategic or Co-development PartnerGrenland Havn (Grenland Port) is developing bunkering infrastructure for green methanol in collaboration with Glocal Green. The port contributes to the green methanol infrastructure pilot to enable methanol-powered vessel operations.
• Norwegian HydrogencoreTechnology or IntegrationNorwegian Hydrogen is developing hydrogen production and infrastructure for maritime applications. As GSP partner, they contribute to hydrogen bunkering pilots and support the development of hydrogen as a shipping fuel.
• InventuraminorStrategic or Co-development PartnerInventura is a GSP partner contributing to sustainable solutions for naval vessels and other strategic initiatives.
• Statens vegvesenminorStrategic or Co-development PartnerStatens vegvesen (Norwegian Public Roads Administration) is a GSP partner contributing to cross-modal transport solutions and infrastructure coordination between road and sea transport.
• MiljødirektoratetcoreStrategic or Co-development PartnerMiljødirektoratet (Norwegian Environment Agency) is a GSP partner contributing to environmental policy alignment and sustainability frameworks for green shipping initiatives.
• KystverketcoreStrategic or Co-development PartnerKystverket (Norwegian Coastal Administration) is a GSP partner managing coastal infrastructure and emergency response capabilities. They contribute to port infrastructure pilots and emergency spill response for new fuel types.
• Klima- og miljødepartementetcoreStrategic or Co-development PartnerKlima- og miljødepartementet (Ministry of Climate and Environment) participates in GSP through the Industry Forum for standardized naval vessels, helping align government policy with green shipping objectives.
• Direktoratet for forvaltning og økonomistyring (DFØ)minorStrategic or Co-development PartnerDFØ is a GSP partner contributing to government coordination and administrative frameworks for public sector involvement in green shipping.
• RS RedningsselskapetminorStrategic or Co-development PartnerRedningsselskapet (Norwegian Sea Rescue Society) is a GSP partner contributing to safety considerations in green shipping development and emergency response capabilities.
• SINTEFcoreTechnology or IntegrationSINTEF is one of Europe's largest research organizations. As GSP partner in the Logistics 2030 project, SINTEF contributes scientific expertise to logistics optimization and modal shift analysis.
• Oslo HavncoreStrategic or Co-development PartnerOslo Havn (Port of Oslo) is a GSP partner contributing to Logistics 2030 and environmental terminal development, helping develop green port infrastructure.
• Norske HavnercoreStrategic or Co-development PartnerNorske Havner (Norwegian Ports Association) represents Norwegian port interests in GSP, contributing to infrastructure development and port electrification initiatives.
• HydrocoreStrategic or Co-development PartnerHydro is a global aluminum and renewable energy company. As GSP partner in Logistics 2030, Hydro contributes cargo volumes and sustainability objectives to modal shift initiatives.
• Grieg GroupcoreStrategic or Co-development PartnerGrieg Group, through Grieg Edge, co-founded Skarv Shipping which received Enova funding for three ammonia-powered bulk ships. As GSP partner, they contribute to green shipping finance and fleet renewal initiatives.
• Lerøy HavfiskcoreStrategic or Co-development PartnerLerøy Havfisk is a major Norwegian fishing company. As GSP partner, they led the ammonia-powered fishing vessel pilot examining technical feasibility, safety, and cost-effectiveness of ammonia as fuel for trawlers.
• SinOceanic ShippingcoreStrategic or Co-development PartnerSinOceanic Shipping operates container ships of 2,500-4,444 TEU. As GSP partner and pilot leader, they analyzed methanol conversion for a 2,500 TEU container ship operating on US West Coast, contributing to understanding of retrofit challenges.
• Heidelberg MaterialscoreStrategic or Co-development PartnerHeidelberg Materials is a global building materials company. As GSP partner, they signed contracts for a methanol-powered cement carrier to be delivered Q1 2028, reducing emissions by 80%. The project received 60 million NOK from NOx-fond and GSP Servicekontor provided advisory support.
• K. Sætre & SønnercoreStrategic or Co-development PartnerK. Sætre & Sønner is a Norwegian shipping company developing a 70-meter electric cargo ship with 270 nautical mile range, the longest for electric coastal vessels. GSP Servicekontor assisted with battery/motor optimization and application processes.
• Zen (Eitzen Group)coreStrategic or Co-development PartnerZen, part of Eitzen Group, is developing two 930 TEU battery-powered container ships with 100+ MWh battery packs each—the world's largest emission-free container ships with 600 nautical mile range. GSP Servicekontor provided concept development, commercial analysis, and Enova application support that secured 200 million NOK.
• UECCcoreStrategic or Co-development PartnerUECC is a Norwegian shipping company operating car carriers. As GSP partner, they contribute to green car carrier pilots and alternative fuel exploration projects.
• SEAMcoreTechnology or IntegrationSEAM is delivering the electric propulsion package for K. Sætre & Sønner's electric cargo ship—the largest single delivery in the project, providing battery and electric motor systems.
• DFDS LogisticscoreStrategic or Co-development PartnerDFDS is a Nordic shipping and logistics company. As GSP partner in Logistics 2030, DFDS contributes to modal shift initiatives and sustainable logistics development.
• Bergen HavnminorStrategic or Co-development PartnerBergen Havn (Port of Bergen) is a GSP partner contributing to Logistics 2030 and port infrastructure development.
• Kinn kommuneminorStrategic or Co-development PartnerKinn kommune is a GSP partner contributing to regional logistics and port infrastructure initiatives.
• SeatransminorStrategic or Co-development PartnerSeatrans is a GSP partner contributing to maritime logistics and sustainability initiatives.
• Oslo kommuneminorStrategic or Co-development PartnerOslo kommune (Oslo Municipality) is a GSP partner contributing to urban logistics, environmental terminal development, and city-level sustainability objectives.
• Norges RederiforbundcoreStrategic or Co-development PartnerNorges Rederiforbund (Norwegian Shipowners' Association) represents Norwegian shipping companies globally. As GSP partner, they contribute to transition financing criteria pilots and policy advocacy.
• Maran Shuttle TankersminorStrategic or Co-development PartnerMaran Shuttle Tankers is a GSP partner contributing to transition financing pilots and shuttle tanker operations optimization.
• Hartmann GroupcoreStrategic or Co-development PartnerHartmann Group, through subsidiaries UBC and Hartmann Reederei, was selected to design, own, and operate Heidelberg Materials' methanol-powered cement carrier. They partner with GSP on sustainable shipping solutions.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Mærsk Mc-Kinney Møller Center for Zero Carbon Shipping: Denmark-based, industry-funded research and coordination platform that brings together shipping, energy, infrastructure, and finance players to develop decarbonization pathways for shipping. Operates with a very similar consortium-based public-private model to GSP, making it the closest direct peer globally.
• Global Maritime Forum: International non-profit that convenes maritime industry leaders, governments, and civil society to drive decarbonization and sustainable shipping. Comparable in its convening, knowledge-sharing, and policy advocacy role to GSP, though with a broader global remit.

Broad incumbents

• DNV (Det Norske Veritas): Global maritime classification, advisory, and assurance society; serves as the administering organization for GSP. Overlaps with GSP's green-shipping advisory, decarbonization assurance, and alternative-fuel certification services, but as part of a much larger portfolio spanning all maritime and energy sectors.
• Lloyd's Register: Maritime classification society with a dedicated decarbonization, alternative fuels, and digital program. Comparable to GSP's role in setting standards and providing advisory for green shipping, but operates globally and as a commercial classification business.
• Bureau Veritas Marine & Offshore: Maritime classification and certification body that provides advisory, rule development, and assurance for alternative fuels and low-carbon shipping. Similar to DNV and Lloyd's Register in operating as a broader incumbent with green shipping as a growing service line.
• American Bureau of Shipping (ABS): U.S.-based maritime classification society that has invested heavily in alternative fuel, autonomous vessel, and decarbonization advisory services. Comparable in offering technical standards and decarbonization pathways for shipowners, but as part of a global classification business.

Regional players

• UK Clean Maritime Demonstration Hub: UK government-backed programme funding and coordinating clean maritime demonstration projects across the UK. Conceptually identical to GSP — a national coordination platform for green shipping pilots — but focused on the UK rather than Norway.

Others

• Poseidon Principles: Global framework for banks to measure and disclose the climate alignment of their shipping portfolios. Built in partnership with major shipping banks, it parallels GSP's transition-financing framework work and represents a comparable financial-sector coordination initiative for green shipping.
• Clean Cargo Working Group (CCWG): Industry coalition of cargo owners and carriers that develops tools and methodologies for measuring and reducing ocean transport emissions. Comparable to GSP's cargo-owner engagement and modal-shift work, but focused specifically on container shipping emissions accounting.
• Mission Possible Partnership (Getting to Zero Coalition): Multi-stakeholder coalition coordinated by the Global Maritime Forum aiming to have zero-emission vessels operating along deep-sea trade routes by 2030. Comparable to GSP in convening shipping, energy, infrastructure, and finance players around green-shipping pilots and policy frameworks.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/gront-skipsfartsprogram
• Xx.com/grontskipsfart

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grønt Skipsfartsprogram