VMG Creative

What VMG Creative does

VMG Creative is a privately held, full-service brand development agency headquartered in New York City (907 Broadway, 4th Floor, NY 10010). The agency serves three primary client personas: entrepreneurs launching category-defining businesses, established brands seeking to retain or strengthen leadership positions, and challenged businesses pursuing competitive repositioning. Its client roster spans startups (Ripple Foods, Sakara Life, Stretch*d, Otamot), mid-market firms (Just Salad, Eli Zabar), and large enterprises (Capital One, Samsung, Hennessy, Michael Kors, Ralph Lauren, Bergdorf Goodman, Red Bull Racing, Equinox), distributed across food and beverage, luxury retail, fitness and wellness, real estate, financial services, and beauty verticals.

The agency delivers work through three integrated service pillars. Strategy covers market research, business planning, brand strategy, product strategy, naming, messaging, and copywriting. Design covers branding, art direction, user experience, interaction design, iconography, industrial design, retail and experiential design, and campaigns. Technology covers front-end and back-end development, e-commerce, mobile apps, software development, and interactive retail. The combination of these capabilities under one firm is presented as a differentiator against agencies that require multiple vendors for end-to-end brand programs. VMG also operates 907 Ventures, an in-house incubation studio that develops and launches new brands from concept through go-to-market and operational scaling, effectively functioning as an internal venture studio.

Revenue is generated through project-based professional services fees tied to brand development, packaging, digital, and campaign engagements. No public pricing or revenue data is disclosed. Marketing is limited primarily to its own portfolio website and case studies, with client acquisition handled through direct enterprise sales engagement. There is no public funding history, no headcount disclosure, no parent company, and no identified institutional investors.

Name

VMG Creative

Legal name

VMG Creative

Website

https://vmg-creative.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

VMG Creative is a New York-based full-service brand development agency offering integrated strategy, design, and technology services to entrepreneurs, established brands, and challenged businesses across luxury, retail, food, fitness, and financial services verticals.

Ownership category

akta.pro rank

Product category

Brand Development Services

NAICS

Advertising Agencies (541810), Marketing Consulting Services (541613), Graphic Design Services (541430), Custom Computer Programming Services (541511)

SIC

Services-Advertising Agencies (7311), Services-Computer Programming Services (7371)

akta.pro industry

PRIMARYBPAFAEAD

Creative Concepting & Campaign Development

Business & Public Services/Marketing, Advertising & PR Services/Brand Strategy & Creative Services

SECONDARYMPAAAAAD

Digital Creative & Experience Design Agencies (Web/App/UX)

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Advertising Agencies (Full-Service/Creative)

SECONDARYBPAEAFAA

Custom Application Development (Web/Mobile/Desktop)

Business & Public Services/IT & Digital Services (Managed Services, Systems Integration)/Application Development & Modernization

SECONDARYBPAHAEAC

Customer Experience (CX) & Digital Experience

Business & Public Services/Professional Services (Legal, Accounting, Consulting)/Technology & Digital Consulting

Keywords

• Brand development services
• Creative agency services
• Brand strategy consulting
• Packaging design services
• Digital experience design

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Professional Services - Brand Development: Full-service agency providing integrated brand strategy, creative design, and technology development services to enterprise and mid-market clients. Revenue generated through project-based fees and ongoing client engagements.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

VMG Creative is a full-service brand development agency that delivers integrated Strategy, Design, and Technology services to enterprise and mid-market clients as well as startups. Core work spans market research, brand strategy, naming, messaging, branding, art direction, UX, packaging, retail/experiential design, campaigns, front-end and back-end development, e-commerce, mobile apps, and interactive retail. The agency also operates 907 Ventures, an internal incubation studio that develops and launches new product brands from concept through market launch.

Product overview

VMG Creative is a full-service brand development agency offering integrated Strategy, Design, and Technology services. The agency provides market research, business planning, brand strategy, product strategy, naming, messaging, and copywriting under its Strategy Services; branding, art direction, UX, interaction design, iconography, industrial design, retail and experiential design, and campaigns under its Design Services; and front-end/back-end development, e-commerce, mobile apps, software development, and interactive retail under its Technology Services. The agency also operates 907 Ventures, an internal incubation studio that develops and launches new product brands internally.

Differentiator

Problem solved

Functional benefit

Brands

• 907 Ventures: In-house incubation studio for developing new brand ideas

Products and services

• Strategy Services
• Design Services
• Technology Services
• 907 Ventures VMG's in-house incubation studio that develops and launches new product brands from concept through market launch, including market research, product development, go-to-market strategy, and operational scaling.

Quantifiable outcome

• 300% YoY growth achieved for Ripple Foods, fastest-growing brand in plant-based category
• +5 more outcomes

Named customers19 records

Segments9 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators7 records

Recent moves5 records

Expansion highlights4 records

Emerging players

• Koto: Brand and digital design studio for ambitious consumer and tech brands. Comparable niche positioning to VMG's brand-development focus, with growing enterprise footprint.
• Manual: Brand creative studio for challenger and category-defining brands, particularly in health, beauty, and wellness. Overlaps with VMG's startup segment and luxury/wellness verticals.

Direct peers

• R/GA: Full-service digital creative agency combining strategy, design, and technology for enterprise brands. Closely comparable to VMG's integrated model and Fortune 500 client profile.
• Red Antler: Brand creative agency specializing in launching and scaling category-defining consumer brands (e.g., Allbirds, Ritual). Direct competitor for VMG's entrepreneur / startup segment work.
• Pentagram: Multidisciplinary brand design firm offering strategy, identity, and digital design across enterprise clients. Comparable to VMG's brand strategy + design core services.
• Huge (formerly Huge Inc.): Digital experience agency delivering strategy, design, and technology for global enterprise clients. Direct competitor in integrated experience design and large-brand engagements.
• Landor & Fitch: Global branding and design consultancy with strong luxury and CPG client base. Overlaps with VMG on brand strategy, identity, and packaging work.
• COLLINS: Brand and experience design firm serving enterprise and startup clients across consumer verticals. Comparable to VMG on integrated brand + digital work.
• Mother Design: Creative collective with design and brand strategy capabilities serving consumer and culture-led brands. Comparable peer in multidisciplinary creative services.

Broad incumbents

• Wieden+Kennedy: Large independent creative agency known for brand campaigns across global enterprises. Comparable on enterprise client caliber and integrated creative work, though broader in media and advertising.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/VMGCreative
• Facebookfacebook.com/vmgcreative

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VMG Creative