Princeton Baptist Medical Center

What Princeton Baptist Medical Center does

Princeton Baptist Medical Center, operating under the legal name Baptist Health Princeton Hospital, is a 505-bed nonprofit acute care hospital located at 701 Princeton Ave SW in Birmingham, Alabama. Founded in 1920, the facility has served Birmingham and Central Alabama for over a century as part of the multi-hospital Baptist Health system, which also operates Brookwood, Citizens, Shelby, and Walker hospitals. The hospital offers a comprehensive portfolio of roughly 20 service lines spanning emergency care, heart and vascular care (including structural heart and aortic valve surgery), orthopedics with rehabilitation, oncology, digestive health, neurology, sleep medicine, bariatrics, women's care, urology, wound care, and behavioral health. It maintains Primary Stroke Center certification from The Joint Commission and MBSAQIP accreditation from the American College of Surgeons, and supports a medical residency program and clinical research activities.

The hospital's technology base is centered on conventional acute care delivery: advanced diagnostic imaging, interventional radiology, electrophysiology, minimally invasive surgical techniques, and a 24/7 emergency department. Services are accessed through direct patient visits (including walk-in emergency care), scheduled appointments, and physician referrals routed through the affiliated Baptist Health Medical Group network. The facility functions as a single integrated hospital rather than a distributed or platform-based model.

Revenue is generated primarily through fee-for-service billing for inpatient stays, outpatient procedures, emergency visits, and diagnostic services, with payment sourced from patients and third-party insurance providers. Pricing is negotiated with payors and not publicly disclosed. The hospital targets a broad consumer patient base across the Birmingham metropolitan area and Central Alabama region rather than serving a narrow customer segment, and is part of the broader Baptist Health network which shows affiliation with Orlando Health. The facility is classified as a private nonprofit organization with no equity fundraising, public listing, or institutional investor ownership disclosed in the source material. Mike Rickman serves as Chief Executive Officer.

Name

Princeton Baptist Medical Center

Legal name

Baptist Health Princeton Hospital

Website

https://princetonbaptistmedicalcenter.com

Company type

Private

Founded year

1920

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Princeton Baptist Medical Center is a 505-bed nonprofit acute care hospital in Birmingham, Alabama, part of the Baptist Health system. It serves residents of Birmingham and Central Alabama across emergency, cardiovascular, oncology, orthopedic, bariatric, and neurological care.

Ownership category

akta.pro rank

Product category

Acute Care Hospital Services

NAICS

General Medical and Surgical Hospitals (6221)

SIC

Services-General Medical & Surgical Hospitals, Nec (8062)

akta.pro primary industry

Community & Regional General Hospitals (HLAFAAAB)

akta.pro secondary industry

Faith-Based & Nonprofit Hospital Systems (HLAFAAAE)

Keywords

• Acute care hospital
• Emergency medical services
• Cardiovascular care
• Orthopedic services
• Bariatric surgery

Headquarters

HQ city

Birmingham

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Healthcare Services Revenue: Fee-for-service healthcare delivery including emergency care, surgical procedures, diagnostic imaging, and inpatient/outpatient services. Revenue generated through patient visits, procedures, and hospital stays billed to patients and insurance providers.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels1 record

Core offering

Princeton Baptist Medical Center (operating as Baptist Health Princeton Hospital) is a 505-bed acute care hospital in Birmingham, Alabama providing comprehensive inpatient and outpatient medical services. The facility delivers emergency care, cardiovascular and structural heart services, orthopedics with rehabilitation, oncology, bariatric weight-loss procedures, digestive health, neurological care, women's care, sleep medicine, radiology and diagnostic imaging, and wound care.

Product overview

Baptist Health Princeton Hospital is a 505-bed acute care facility offering a comprehensive range of healthcare services. The hospital provides emergency care, cardiovascular services including aortic valve surgery and structural heart care, orthopedics with rehabilitation, cancer care, digestive health care, neurological care, women's care, sleep medicine, bariatric weight-loss services, radiology and diagnostic imaging, and wound care. The facility operates as a single unified hospital with multiple specialized departments and service lines rather than a modular software platform. Services are organized around major medical specialties including emergency, cardiovascular, orthopedics, cancer, digestive health, neurology, pulmonary, urology, and behavioral health.

Differentiator

Problem solved

Functional benefit

Products and services

• Emergency Care
• Heart and Vascular Care
• Orthopedics
• Radiology and Diagnostic Imaging
• Surgical Care
• Digestive Health Care
• Cancer Care
• Weight-Loss and Bariatrics
• Vein Clinic
• Neurological Care
• Sleep Medicine
• Women's Care
• Behavioral Health
• Pulmonary Care
• Urology
• Wound Care
• Inpatient and Outpatient Rehabilitation
• Occupational Health
• Palliative and Supportive Care
• Primary and Specialty Care Centers

Quantifiable outcome

• Primary Stroke Center certified by The Joint Commission
• +2 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• UAB Hospital: The University of Alabama at Birmingham Hospital is a 1,100+ bed academic medical center in the same Birmingham market, directly competing with Princeton for complex cardiovascular, oncology, and tertiary referrals.
• Brookwood Baptist Medical Center: Another acute care hospital in the Baptist Health system located in Birmingham, offering overlapping cardiovascular, orthopedic, and emergency services in the same primary market as Princeton.
• Grandview Medical Center: A 372-bed acute care hospital in Birmingham competing directly with Princeton for general surgery, cardiovascular, and emergency care patients in the Birmingham metro.
• St. Vincent's Birmingham: Ascension-affiliated acute care hospital in Birmingham offering similar cardiovascular, orthopedic, and emergency services, competing for the same Birmingham-area patient base as Princeton.
• Baptist Health Shelby Hospital: A sister facility within the same Baptist Health system in Alabaster, AL, providing overlapping emergency, surgical, and diagnostic services that compete with Princeton for patients from southern Birmingham suburbs.
• Brookwood Hospital: A Baptist Health system acute care facility in Birmingham offering overlapping emergency, cardiovascular, and surgical services within the same integrated network as Princeton.

Regional players

• Huntsville Hospital: Alabama's largest hospital with 900+ beds, providing comparable acute care and specialty services in north Alabama; a useful regional benchmark for service line breadth and scale in the state.
• Children's of Alabama: A 332-bed pediatric specialty hospital in Birmingham that anchors pediatric referrals in the region and competes with portions of Princeton's women's and pediatric service lines.
• Trinity Medical Center: Another Birmingham acute care hospital offering general medical, surgical, and emergency services, providing additional competitive context for Princeton in the local market.

Broad incumbents

• Orlando Health: The apparent parent-affiliate of Baptist Health, a multi-hospital Florida-based health system; comparable as the regional operating platform that may increasingly shape Princeton's capital and strategic decisions.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/BBHealthAL
• Facebookfacebook.com/PrincetonBaptistMedicalCenter
• LinkedInlinkedin.com/company/princeton-baptist-medical-center

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Princeton Baptist Medical Center