Macartevacances

What Macartevacances does

Macartevacances (legal entity: OTIUM SAS, RCS Paris 882 780 554) is a Paris-based fintech that issues Mastercard-branded prepaid payment cards to French Comités Sociaux Économiques (CSEs) for the distribution of employee vacation, sport, and culture benefits. Founded in 2019, the company targets the structural pain point of paper-based vacation voucher programs — limited merchant acceptance, distribution overhead, and low utilization — by replacing them with a reloadable card accepted at all Mastercard merchants worldwide. The platform comprises four products: the physical card (3-year rechargeable, contactless, chip-and-PIN, online), an iOS/Android mobile app for cardholders, a web-based admin portal for CSEs to manage beneficiaries and reloads, and a web portal for employees. A multi-wallet ('cagnotte') system separates allocations across Vacances, Cadeaux, and personal funds, with a rules-based routing engine that matches transactions to eligible merchants via MID/MCC codes and prioritizes the oldest allocation first.

The company's revenue model combines recurring fees from CSEs for platform access and card reloads, interchange earned when employee personal funds flow through the Mastercard network (capped at 2,000 euros per year per employee), and unit-based card replacement fees of 9.90 euros per lost/stolen/fraud card. Pricing to CSEs is not publicly disclosed and appears negotiated per account. The go-to-market is sales-led, with CSEs acquired via the company website, paid acquisition (Google, LinkedIn, Facebook, Bing), organic content, and free 30-minute Calendly discovery calls. Distribution relies on La Poste for direct-to-home card delivery, while the banking and e-money infrastructure is provided by Treezor (a licensed French e-money institution) and hosting is on Scaleway. Apple Pay and Google Pay tokenization extend the card to mobile wallets. The only publicly named customer or partner is Air France KLM; Mastercard, CNIL, and Bpifrance are also listed as close partners.

Name

Macartevacances

Legal name

OTIUM SAS

Website

https://macartevacances.fr

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Macartevacances is a Paris-based fintech (OTIUM SAS) that issues Mastercard-branded prepaid cards to French CSEs for distributing employee vacation, sport, and culture benefits, supported by a mobile app and CSE admin portal on Treezor's e-money infrastructure.

Ownership category

akta.pro rank

Product category

Employee Benefits Prepaid Payment Cards

NAICS

Credit Card Issuing (522210)

SIC

Finance Services (6199)

akta.pro primary industry

Card Issuing & Program Management Platforms (BPAMAFAH)

akta.pro secondary industries

Group Travel Payments & Billing (Central Billing, Virtual Cards) (THACAFAK), Payment Reconciliation, ERP/AP Integration & Data Enrichment (Level 2/3, eReceipts) (THACAJAE)

Keywords

• Prepaid payment cards
• Employee benefits platform
• Vacation assistance cards
• Corporate benefit management
• Reloadable Mastercard cards

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. CSE subscription / card reload fees: CSEs (employer social committees) pay for the service to manage and reload prepaid Mastercard cards for their employees. The CSE defines a vacation budget and reloads cards directly from the admin portal. Revenue is generated through card issuance fees, reload fees, and potentially annual subscription fees for the administrative platform, though specific pricing is not publicly disclosed.
2. Employee personal reload (cagnotte personnelle): Employees can optionally add personal funds to their card (up to 2,000 euros per year). When personal funds are used to supplement insufficient CSE allocations, the full transaction flows through the Mastercard network, generating interchange revenue.
3. Card replacement fees: When a card is lost, stolen, or subject to fraud, replacement cards are issued at a cost of 9.90 euros per new card.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels11 records

Core offering

macartevacances provides a Mastercard-branded reloadable prepaid payment card service that lets French CSEs (Comités Sociaux Economiques) manage and distribute employee vacation, sport, and culture benefit budgets. CSEs define budgets and recharge cards remotely through a dedicated administration portal; employees receive the physical card at home and use it at any Mastercard-accepting merchant worldwide, supported by a mobile app (iOS/Android) and an employee web portal that manage multiple cagnottes (Vacances, Cadeaux, personal funds), PIN/CVV display, and invoice reimbursements.

Product overview

macartevacances is a single unified product comprising a physical Mastercard payment card and digital platforms. The core offering consists of a reloadable Mastercard-branded card distributed by CSEs to employees for vacation, sport, and culture benefits. This is supported by two digital interfaces: the MaCarteVacances mobile application (iOS/Android) for employees to manage cards, view balances, track transactions, and access support; and the CSE Admin Platform for employers to manage beneficiaries, recharge cards, and configure benefit criteria. The card operates on the Mastercard network with 3-year validity and is rechargeable. The company also offers a web portal for employee account access.

Differentiator

Problem solved

Functional benefit

Products and services

• macartevacances Card A reloadable Mastercard-branded prepaid payment card issued by French CSEs (Comités Sociaux Economiques) to employees for vacation, sport, and culture benefits. The card has a 3-year validity, is rechargeable by the CSE, supports contactless, chip-and-PIN, and online payments, and is accepted at all merchants worldwide that accept Mastercard.
• Employee Mobile Application (MaCarteVacances) Mobile application for iOS and Android that lets employee cardholders manage their macartevacances account, view balances and transaction history, activate cards, display PIN/CVV codes, lock/unlock cards, request invoice reimbursements, add personal funds up to 2,000 euros per year, add the card to Apple Pay or Google Pay, and contact customer support.
• CSE Admin Platform Web-based administration portal (admin.macartevacances.fr) used by CSEs to define their vacation budget, list beneficiaries, calculate social attribution criteria, order cards, remotely recharge cards, and track expense consumption rates.

Quantifiable outcome

• Near-100% consumption rate of allocated subsidies
• +3 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature5 records

Partnerships

Five partnerships are on record, tiered core and minor.

• MastercardcoreTechnology or Integrationmacartevacances is a Mastercard-branded prepaid payment card. As a member of the Mastercard network, macartevacances cards are accepted at all merchants worldwide that accept Mastercard, both online and in-store. This partnership is foundational to the product's core value proposition of universal merchant acceptance.
• TreezorcoreTechnology or IntegrationTreezor is an authorized electronic money institution that serves as macartevacances' banking partner. Treezor provides the underlying payment infrastructure, KYC/identity verification, and regulatory compliance framework (including AML/CFT obligations). Personal data is hosted and processed by Treezor as part of the regulated e-money service.
• CNIL (Commission Nationale de l'Informatique et des Libertés)minorOthersThe French data protection authority (CNIL) is listed among partners with whom macartevacances works closely, indicating compliance with French and European data protection regulations (GDPR).
• Air France KLMminorGTM or Marketing PartnerAir France KLM is listed under 'Nous travaillons étroitement avec' (We work closely with) alongside Mastercard, CNIL, and Bpifrance. This suggests Air France KLM may be a customer or a marketing partner using macartevacances for employee benefits.
• La PosteminorChannel Partner/ Reseller/ DistributorCards are delivered to beneficiaries' home addresses via La Poste, the French national postal service. Delivery takes approximately 10 days. Returned cards (e.g., due to incorrect address) are handled through La Poste's return-to-sender process.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Swile: French employee-benefits card platform targeting the same CSE buyer with a Mastercard-backed prepaid app for meal vouchers, gifts, mobility, and increasingly vacation. Most direct competitor in the French CSE prepaid-card category.
• Kadéos (Edenred): Edenred's gift/culture/vacation voucher product specifically marketed to French CSEs for the same 'aides aux vacances et loisirs' use cases. The incumbent macartevacances is most explicitly positioned against.

Broad incumbents

• Edenred: Global leader in employee benefits (Ticket Restaurant, Kadéos) and the dominant incumbent in French paper and digital voucher programs for CSEs. Same buyer, broader product suite, closed-loop acceptance model.
• Up (formerly Chèque Déjeuner): Historic French employee-benefits issuer (Chèque Déjeuner) serving CSEs with paper and digital vouchers, including Up Cadhoc for gifts. Overlapping mission of digitizing CSE-managed benefits in France.
• Sodexo Benefits & Rewards: Global benefits and rewards issuer (gift/incentive/pass cards) with a large French CSE book. Competes with macartevacances for the same B2B relationship through multi-category voucher cards.
• Chèque-Vacances (ANCV): State-affiliated French vacation voucher system (paper and connected card). Sets the baseline benchmark for the 'vacation assistance' category macartevacances competes in for CSE-allocated benefits.

Emerging players

• Pleo: Corporate prepaid Mastercard for business expense management; competes more on corporate spend than on CSE benefits, but increasingly crosses into employee-benefits territory with HR/finance buyers.
• Spendesk: French-origin corporate spend management platform issuing virtual and physical cards. Adjacent rather than direct: targets finance teams rather than CSEs, but competes for the same 'corporate prepaid card' wallet.
• Benefiz: Employee-benefits SaaS for HR teams including CSEs, with a marketplace approach (gift, leisure, sport). Indirect competitor as an alternative platform for distributing the same benefit budgets.
• Wedoogift: French digital gift and CSE benefit platform (culture, sport, vacances) offering prepaid Mastercard and gift-card products. Closest direct competitor in the Cadeaux/CSE vacation benefit sub-category.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/macartevacances
• Facebookfacebook.com/macartevacances
• LinkedInlinkedin.com/company/macartevacances
• Instagraminstagram.com/macartevacances

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Macartevacances