What Ecosurety does

Ecosurety is a UK-based packaging compliance and data management company founded in 2003 and headquartered in Bristol, operating as a private limited company and certified B Corporation since 2020. Its core business is helping obligated producers — primarily UK organisations with annual turnover of £2m+ handling 50+ tonnes of packaging annually — comply with Extended Producer Responsibility (EPR) regulations, the plastic packaging tax, and emerging regimes such as deposit return schemes. The company offers subscription-based membership tiers ranging from light-touch to fully outsourced compliance support, plus transaction-fee-based PRN procurement services through which it holds the second-largest PRN obligation among UK compliance schemes. Customer base spans 500+ major brands and retailers across diverse verticals including food & beverage (Kellogg's, Innocent, Princes Group, Emmi), retail (John Lewis, The Co-operative, Toolstation, Home Bargains, Booths), construction/HVAC (Daikin, Hilti), and consumer brands (Dr Martens, Ann Summers, Philips, Nikon).

The company's underlying technology is an end-to-end packaging data management platform that ingests supplier data through frictionless uploads and synchronisations, applies 220+ automated validation checks, calculates compliance obligations, and submits data to regulators across markets. Layered on this are Smart Review analytics tools that identify cost drivers and missing data, scenario modelling for portfolio decisions, a RAM Component Checker for recyclability assessments, a daily-updated PRN Market Tracker, and the Ecosurety Hub — a subscription portal with PowerBI-integrated dashboards launched in 2025. Ecosurety also operates the Flexible Plastic Fund (FPF FlexCollect and FlexCircular projects) and acquired the consumer-facing Refill Return app from City to Sea in November 2025 to extend into reuse infrastructure.

The business combines recurring subscription revenue from compliance memberships and the Hub platform with transaction-based revenue from PRN procurement and advisory services. Distribution is primarily direct/enterprise sales with inside sales for international compliance and self-serve elements through the Hub. The company is differentiated by its regulatory positioning (selected by DEFRA for the new EPR Scheme Administrator, director on the PackUK Steering Group, member of the Advisory Committee on Packaging) and its sustainability credentials (B Corp since 2020, Gold Carbon Literate Organisation, Net Zero commitment before 2030, edie Sustainability Transformation Award 2026). Headcount appears to be in the low hundreds with a Bristol HQ that was expanded to 7,000 sq ft in December 2024.

Name

Ecosurety

Legal name

Ecosurety Limited

Website

https://ecosurety.com

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Ecosurety is a UK packaging compliance and data management platform that helps 500+ major brands meet Extended Producer Responsibility regulations through subscription-based compliance services, PRN procurement, and proprietary data analytics with PowerBI-integrated dashboards.

Ownership category

akta.pro rank

Product category

Packaging Compliance Services

NAICS

Business Support Services (5614), Waste Management and Remediation Services (562)

SIC

Electric, Gas & Sanitary Services (4900)

akta.pro primary industry

Packaging Recovery & Closed-Loop Programs (Take-Back, Deposit-Return, EPR Support) (IMALAMAF)

akta.pro secondary industries

Supply Chain & Product Environmental Compliance (RoHS, WEEE, Packaging EPR, Eco-Design/Labeling Regulations) (EUAHABAJ), Circular Economy & Waste/Materials Reporting (Zero waste, packaging) (EUAHAJAL)

Keywords

• Packaging compliance
• Extended producer responsibility
• PRN procurement
• Packaging data management
• Recyclability assessment

Headquarters

HQ city

Bristol

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Compliance Scheme Membership: Subscription-based membership services providing packaging EPR compliance support, data management, and regulatory guidance for obligated producers
2. PRN Procurement Services: Procurement of Packaging Recovery Notes (PRNs) and Packaging Export Recovery Notes (PERNs) for compliance. Includes scheme PRNs, active-buy, and direct-buy options

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels8 records

Core offering

Ecosurety is a UK packaging Extended Producer Responsibility (EPR) compliance scheme that helps obligated producers meet packaging waste regulations through subscription membership, packaging data management, and Packaging Recovery Note (PRN) procurement. It pairs compliance services with a data platform (Ecosurety Hub) offering data ingestion, validation across 220+ automated checks, regulatory submissions, recyclability assessments, scenario modelling, and advisory services. The company also manages the Flexible Plastic Fund (FlexCollect, FlexCircular) and operates the Refill Return reuse app acquired from City to Sea.

Product overview

Ecosurety is a packaging data management and compliance platform offering a unified suite of services for UK packaging Extended Producer Responsibility (EPR). The core offering centers on packaging compliance services (UK Packaging EPR, PRN Procurement, International Compliance) combined with global packaging data management capabilities. The platform includes modules for actionable insights (Smart Review Tools, Scenario Modelling), advisory services (Packaging Sustainability Advisory, Packaging Innovation), and professional development (Carbon Literacy Training, Training and Events). Supporting tools include the RAM Component Checker, Data Screening Service, and Supplier Outreach. The company also operates subsidiary initiatives including the Flexible Plastic Fund (FPF FlexCollect and FPF FlexCircular projects) and acquired the Refill Return app from City to Sea. Enterprise customers access the Ecosurety Hub subscription platform with PowerBI-integrated dashboards. The ecosystem also encompasses the Ecosurety Exploration Fund for innovation grants.

Differentiator

Problem solved

Functional benefit

Brands

• Flexible Plastic Fund: A fund managed by Ecosurety focused on accelerating flexible plastic packaging recycling in the UK, including FlexCollect and FlexCircular initiatives.
• Refill Return

Products and services

• Packaging Compliance Services Comprehensive support for UK packaging EPR, plastic packaging tax, and deposit return schemes, providing obligated producers with a single integrated compliance solution.
• UK Packaging EPR Compliance Essential support to comply with UK packaging Extended Producer Responsibility regulations, covering data collection, reporting, and financial obligations for obligated producers.
• UK PRN Procurement

Quantifiable outcome

• 100 million single-use plastic bottles prevented from entering waste stream each year through Refill app
• +3 more outcomes

Named customers25 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature7 records

Partnerships

16 partnerships are on record, tiered core and supporting.

• Flexible Plastic Fund (FPF)coreStrategic or Co-development Partner · 23 June 2026Ecosurety manages the Flexible Plastic Fund which launched FlexCircular initiative in partnership with DEFRA, PackUK, Welsh Government, Zero Waste Scotland, Suez, CEFLEX, WRAP and RECOUP to accelerate circular economy for flexible plastic packaging.
• OasissupportingStrategic or Co-development Partner · 16 June 2026Oasis is supporting the Refill Return campaign, helping expand access to clean, filtered water across workplaces, hospitality settings and public spaces as part of the World Refill Day initiative.
• The Carbon Literacy ProjectcoreStrategic or Co-development Partner · 10 June 2026Ecosurety sponsored the Carbon Literacy for Community Leaders toolkit, helping fund ongoing maintenance and advocacy. More than 70% of Ecosurety team are Carbon Literate.
• HubbubsupportingStrategic or Co-development Partner · 9 February 2026Ecosurety partnered with Hubbub and Lambeth Council on a behaviour change campaign tackling food contamination in recycling, testing creative messaging to improve recycling quality.
• Lambeth CouncilsupportingStrategic or Co-development Partner · 9 February 2026Partnership with Ecosurety and Hubbub on food contamination campaign to reduce food waste in recycling bins and improve recycling quality.
• Reason AgencysupportingImplementation/ SI/ Consulting Partner · 3 February 2026Partnered with Paragon to design and build the Ecosurety Hub, a subscription-based website platform providing customers with industry information and data dashboards.
• ParagonsupportingTechnology or Integration · 3 February 2026Paragon UK & Ireland partnered with Reason agency to design and build the Ecosurety Hub platform launched in under six months using agile methodologies.
• PolytagsupportingStrategic or Co-development Partner · 19 November 2025Ecosurety financially contributed to the development of Polytag's Ecotrace Programme providing real-time, data-driven insights into packaging lifecycles through UV tag detection technology.
• City to Sea (Refill Return)coreStrategic or Co-development Partner · 12 November 2025Ecosurety acquired City to Sea's Refill Return app and website assets in November 2025. The Refill app, downloaded over 750,000 times with 370,000+ refill stations globally, will be integrated into Ecosurety's strategy to develop scalable packaging reuse systems nationwide.
• RECOUPcoreStrategic or Co-development Partner · 23 October 2025RECOUP and Ecosurety launched a joint project to assess the decline of UK plastic packaging recycling infrastructure and develop actionable policy and commercial solutions aimed at building a circular economy by 2030.
• WRAPcoreStrategic or Co-development Partner · 5 August 2025Part of FPF FlexCollect project delivery team alongside Ecosurety, RECOUP, SUEZ. Working to investigate collection, sorting and recycling of post-consumer flexible plastic packaging.
• SUEZcoreStrategic or Co-development Partner · 5 August 2025Part of FPF FlexCollect project delivery team. Collaborating on UK's first large-scale pilot for flexible plastic packaging collection, sorting and recycling.
• GoUnpackagedsupportingStrategic or Co-development Partner · 26 June 2025Ecosurety supported GoUnpackaged's landmark research project 'A 30%+ Reuse Future for the UK' providing modelling on costs and benefits of reusable packaging at scale. Two Ecosurety representatives served on expert advisory panel.
• EnviralsupportingImplementation/ SI/ Consulting Partner · 16 June 2025Developed the creative campaign strategy and assets for the Refill Return app promotion campaign.
• MorrowsupportingTechnology or Integration · 16 June 2025Long-standing partners of City to Sea who ensured the Refill app is intuitive, fast and user-friendly following the acquisition.
• Ecosurety Exploration Fund WinnerssupportingStrategic or Co-development Partner · 1 January 2022Ecosurety Exploration Fund awarded £334,000 collectively to three UK organisations in 2022 (ZAP, Somerset Repair Bus, RE:Solve) for solutions addressing packaging, batteries, and e-waste challenges in the reuse and recycling sectors.

Scale indicators7 records

Recent moves7 records

Expansion highlights7 records

Emerging players

• Anthesis Group: Global sustainability consultancy advising corporates on packaging, EPR, and circular-economy strategy — an adjacent competitor in advisory services where Ecosurety is extending its platform.

Regional players

• Repak: Ireland's main packaging compliance scheme operating under the same producer-responsibility model but in a different national market — useful for benchmarking pan-regional compliance dynamics.
• Citeo: France's household packaging compliance scheme covering EPR, reuse, and recycling — a leading European model that informs UK policy and a benchmark for Ecosurety's potential continental expansion.
• Interseroh: Major German compliance scheme and recycler (part of the Interzero/ALBA Group) providing packaging, electronics, and batteries compliance across Europe — a regional benchmark for Ecosurety's PPWR ambitions.

Broad incumbents

• Veolia UK: Global environmental services and waste management incumbent active across UK recycling, compliance, and PRN markets — broader portfolio but overlapping customer base with Ecosurety.
• Carbon Trust: Established sustainability advisory and certification body offering carbon footprinting, ESG advisory, and packaging-related consulting — adjacent to Ecosurety's Carbon Literacy and advisory services.

Direct peers

• Valpak: Largest UK packaging compliance scheme, directly competing with Ecosurety in EPR membership, PRN procurement, and packaging data management for obligated UK producers.
• ERA Compliance: UK compliance scheme providing packaging, WEEE, and batteries compliance services to producers — another competitor in the same EPR membership market.
• Comply Direct: UK packaging compliance scheme offering similar EPR membership, data management, and PRN procurement services to obligated producers — a direct competitor in the same niche.
• Clarity Environmental: UK-based compliance scheme and environmental services provider offering packaging EPR compliance, WEEE, batteries, and producer responsibility services — competing head-to-head with Ecosurety.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ecosurety

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ecosurety