Bloc Talent Agency Inc.

What Bloc Talent Agency Inc. does

Bloc Talent Agency Inc. (also known as Bloc Agency) is a SAG-AFTRA and AEA franchised private talent agency founded in 2001 by Brendan Filuk and Laney Filuk. Headquartered in Los Angeles on Vine Street, the firm represents creative directors, choreographers, dancers, singers, actors, influencers, and specialty talent across feature film, episodic television, commercials, live stage, Broadway and Off-Broadway, industrials, music videos, world tours, and print. It operates a bi-coastal model with regional headquarters in New York and additional offices in Toronto, Vancouver, London, and Atlanta, employing 101–250 people across agent, partner, assistant, and operational roles.

The agency's core offerings are organized into six talent categories: Creative Directors & Choreographers, Commercial & Print, Dance (covering contemporary, hip hop, jazz, ballet, tap, break, African, dancehall, house, voguing, Bollywood, and tricking), Theatrical (Broadway/TV/Film), Educators, and Kids (ages 5 and up). Its underlying technology stack is modest, centered on a web-based talent submission platform that captures inquiries, reels, resumes, headshots, and backgrounds, supported by city-branded Instagram channels (@blocla, @blocnyc) for marketing and discovery. There is no developer API, no disclosed integrations, and no proprietary AI/ML features.

Commercially, Bloc operates under the traditional commission-based talent representation model, generating revenue as a percentage of placements negotiated on behalf of represented artists in entertainment and brand engagements. Pricing is per-deal and not publicly disclosed. Its go-to-market is sales-led, combining online submissions, periodic general auditions, attendance at dance showcases/competitions/conventions, and direct observation of professional dance classes in LA to build a continuous talent pipeline; placement is then driven by direct agent relationships with casting directors, studios, brands, and production companies.

Name

Bloc Talent Agency Inc.

Legal name

Bloc Agency

Website

https://blocagency.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

101–250 employees

Short description

Bloc Talent Agency is a SAG-AFTRA and AEA franchised talent agency representing creative directors, choreographers, dancers, singers, actors, and specialty talent for film, TV, commercials, Broadway, and live events across six cities in North America and the UK.

Ownership category

akta.pro rank

Product category

Talent Representation Services

NAICS

Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (711410)

SIC

Services-Employment Agencies (7361)

akta.pro primary industry

Full-Service Artist Management (MPAIAGAA)

akta.pro secondary industries

Talent Agency & Representation Services (HSACAHAK), Talent Booking Agencies (Live Performance) (MPAIAGAB), Artist Booking, Talent Buying & Agency Services (MPAGAAAF), Casting & Talent Placement (Sessions, Bands, Touring Musicians) (MPAIAGAM), Brand Partnerships & Endorsement Agencies (MPAIAGAF), Celebrity & Influencer Talent Booking (HSACAHAE)

Keywords

• Talent representation services
• Dance talent agency
• Choreographer representation
• Entertainment talent booking
• Performing arts agency

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Talent Representation Commission: Traditional talent agency model generating revenue through commissions from represented artists. The agency represents choreographers, dancers, singers, actors, and specialty talent for feature film, episodic television, commercials, live stage, Broadway, industrials, music videos, and print.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Bloc Talent Agency Inc. is a talent agency that represents choreographers, dancers, singers, actors, and specialty talent for feature film, episodic television, commercials, live stage, Broadway, industrials, music videos, and print. The agency places represented talent with entertainment productions and brands through its agent network and earns commission on resulting bookings.

Product overview

Bloc Talent Agency Inc. is a talent agency offering a unified portfolio of representation services for the entertainment industry. The agency operates across multiple talent categories including Creative Directors & Choreographers, Commercial & Print, Dance, Theatrical (Broadway/TV/Film), Educators, and Kids departments. Services span feature film, episodic television, commercials, live stage, Broadway, industrials, music videos, and print. The company operates offices in Los Angeles, New York, Toronto, Vancouver, London, and Atlanta, with a bi-coastal presence in LA and NYC. Talent can submit applications through the company's online submission platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Talent Representation Services Full-service talent agency representing creative directors, choreographers, dancers, singers, actors, influencers, and specialty talent for feature film, episodic television, commercials, live stage, Broadway, industrials, music videos, and print. The core offering through which Bloc Agency earns commission on placed talent.
• Creative Directors & Choreographers Representation Representation for creative directors and choreographers providing artistic direction, movement coaching, and artist development for film, television, commercials, music videos, world tours, theatre, and live events.
• Dance Department Representation Specialized dance talent representation across contemporary, hip hop, jazz, ballet, tap, break dancing, African, dancehall, house, voguing, Bollywood, and tricking. Represented dancers tour with artists and appear on TV or at award shows.
• Theatrical Department Representation Representation for actors, singers, and dancers in theater, television, and film. Clients appear on Broadway stages, national tours, big-budget features, television episodics, streaming series, and regional theaters.
• Commercial & Print Department Representation Representation of commercial talent including actors for on-camera commercials, digital campaigns, print, industrials, voiceover, and promos.
• Educators Department Representation Representation of dance educators who teach at workshops worldwide, serve on faculty at dance conventions, create competitive works for studios, and appear in viral class videos.
• Kids Department Representation Representation of young talent aged 5 and up with skills in acting, singing, dancing, gymnastics, martial arts, comedy, hosting, and modeling.
• Talent Submission Service Online submission platform allowing prospective talent to apply for representation by submitting personal details, reel/footage, resume, headshot, and background information.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Agency for the Performing Arts (APA): APA is a mid-sized, bi-coastal talent and literary agency representing actors, writers, directors, choreographers, and below-the-line talent for film, TV, theatre, and commercial work — the closest direct mid-market peer to Bloc in scale and business model.
• The Gersh Agency: Gersh is a mid-to-large full-service talent agency with bi-coastal offices in Los Angeles and New York, representing actors, comedians, directors, choreographers, and other performers — a closely comparable peer in size, geography, and service mix to Bloc.
• CESD Talent Agency: CESD is a major commercial and voiceover talent agency representing actors and performers for commercials, industrials, and on-camera work — a direct competitor in Bloc's commercial and print department, with strong union franchise credentials.
• Buchwald (BWR): Buchwald is a long-established, full-service talent and literary agency with bi-coastal offices, representing actors, directors, and other performers across film, TV, and theatre — a comparable mid-sized, multi-vertical peer to Bloc.
• Paradigm Talent Agency: Paradigm is a large full-service agency with dedicated literary, talent, and music departments, including dance and choreography representation — a direct head-to-head competitor to Bloc for mid- and top-tier talent placements in film, TV, and theatre.
• The Movement Talent Agency: The Movement Talent Agency is a boutique agency specializing in dance, choreography, and on-camera dancer representation, placing talent on tours, music videos, films, and TV — a direct niche competitor to Bloc's dance and choreography department.
• Innovative Artists: Innovative Artists is a full-service talent and literary agency with offices in Los Angeles, New York, and other markets, representing actors, comedians, and a range of performing talent for film, TV, theatre, and commercials — a comparable mid-sized peer to Bloc.

Broad incumbents

• United Talent Agency (UTA): UTA is a major global talent and entertainment company representing actors, writers, directors, choreographers, and digital creators, with strong Los Angeles and New York presence — competing with Bloc across theatrical, film/TV, and commercial representation.
• William Morris Endeavor (WME): WME is the world's largest talent agency, representing artists across film, TV, theatre, music, and sports, with extensive choreographer and dancer representation globally — a direct competitor for Bloc's top-tier placements and the dominant incumbent in the space.
• Creative Artists Agency (CAA): CAA is one of the 'big five' global talent agencies, representing actors, directors, choreographers, and below-the-line talent for major film, TV, and theatrical productions — overlapping with Bloc's full-service representation model across virtually every vertical Bloc serves.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/blocla
• Xx.com/BlocLA
• LinkedInlinkedin.com/company/bloc-nyc

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bloc Talent Agency Inc.