Tomaticket.es

What Tomaticket.es does

Tomaticket.es is a privately held Spanish online ticketing and event management platform, headquartered in Santa Cruz de Tenerife in the Canary Islands, that sells tickets on behalf of event organizers to consumers across more than twenty countries and eight languages (Spanish, English, French, German, Italian, Catalan, Portuguese, and Basque). Its core product is a web-based ticket sales platform covering concerts, festivals, musicals, theater, comedy, sports, theme parks, and family activities, supported by a self-service Promoter Portal where organizers create events, set pricing tiers, manage ticket distribution, control access, and handle customer service, plus a Customer Area for buyer account management. The platform also operates specialized subdomains for theme parks (parques.tomaticket.es), cinema (cine.tomaticket.es), activities (actividades.tomaticket.es), and accommodation (hotel.tomaticket.es), bundling ticketing with adjacent tourism services.

The company's revenue model is primarily transaction-fee based: Tomaticket charges service fees on ticket sales and, for some events, handles distribution and customer service while the promoter collects payment directly. Secondary revenue comes from professional-services fees for organizer-side tooling (online ticket sales, brand management, access control, customer service) and from dedicated theme park ticket sales that include combined tickets, hotel packages, and group bookings. Pricing varies materially by event type, from €5 entry-level festival tickets to €187 VIP festival passes, with theme park entry starting around €32 and bundled packages (Twin Tickets, transfers, lunch, group rates) extending the price ladder. Marketing relies on SEO, email newsletters, organic social media, video, and on-platform sponsorship placements (e.g., Grupo Ari), while distribution is exclusively direct-to-consumer through owned websites.

Tomaticket's customer base spans individual event attendees, event promoters and organizers, group bookers, and tourism/attractions visitors. Marquee enterprise clients include Siam Park, Loro Parque, PortAventura, and Parque Warner on the attractions side, and Real Madrid, FC Barcelona, Atlético de Madrid, and CD Tenerife on the sports side, alongside concerts featuring Pablo Alborán, UB40, Romeo Santos y Prince Royce, Silvio Rodríguez, and Fito y Fitipaldis. The company holds Confianza Online trust certification and is an official partner of the Spanish Ministerio de Cultura y Deporte for the Bono Cultural Joven program, and partners with Proexca (Gobierno de Canarias) for regional export promotion. It operates a Portuguese-language sub-brand (Tomaticket.pt) and maintains no disclosed subsidiaries, funding rounds, or public financial information.

Name

Tomaticket.es

Legal name

Tomaticket.es

Website

https://tomaticket.es

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

Tomaticket.es is a privately held Spanish online ticketing platform, headquartered in Tenerife, that sells event, concert, sports, and theme park tickets across 20+ countries in eight languages via a self-service promoter portal and dedicated subdomains for hotels, cinema, and activities.

Ownership category

akta.pro rank

Product category

Online Event Ticketing

NAICS

Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320), Spectator Sports (7112), Amusement and Theme Parks (713110)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Event Discovery, Listings & Calendar Platforms (MPAGAJAL)

akta.pro secondary industries

Ticketing Platforms & Primary Ticketing (MPAIAFAD), Sports Event Promotion & Ticketing (MPAGAMAH), Ticketing Platforms (Paid Events, Seat Maps, Access Control) (THAHAFAC)

Keywords

• Online ticket sales
• Event ticketing platform
• Event management software
• Ticket distribution services
• Event promotion platform

Headquarters

HQ city

Santa Cruz De Tenerife

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Ticket Sales Transaction Fees: Platform charges service fees on ticket sales. For some events, the promoter collects payment directly while Tomaticket handles ticket distribution and customer service.
2. Promoter Services: Provides event organizers with online ticket sales, brand management, access control, and customer service capabilities for a fee
3. Theme Park Tickets: Dedicated platforms for theme park ticket sales (parques.tomaticket.es) including combined tickets, hotel packages, and group bookings

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Tomaticket.es is an online event ticketing platform that sells tickets to concerts, festivals, theme parks, theater, sports events, and attractions across Spain and 20+ countries. It operates a multi-language platform (8 languages) with a dedicated self-service portal enabling event promoters and organizers to create, manage, and distribute tickets directly. The platform also offers specialized booking for theme parks, group purchases, cinema, activities, and accommodation.

Product overview

Tomaticket.es is an online event ticketing platform that operates as a unified ticket sales system with multiple integrated services. The core product is the ticket sales platform (Tomaticket.es) which enables purchase of tickets for concerts, festivals, theme parks, theaters, and sports events. Supporting modules include the Customer Area for buyer account management, the Promoter Portal for event organizers to create and manage events, a Monthly Agenda calendar, Group Bookings for bulk purchases, and dedicated sections for theme parks (Siam Park, Parque Warner, Loro Parque, PortAventura, Cueva el Soplao, Forestal Park, Oasis Wildlife), musicals, sports, and cinema. The platform also offers complementary services like accommodation and transportation booking, along with specialized ticketing for venues such as Sala Galileo Galilei and events like WAH Madrid, Tenerife Peñon Fest, and Summer Pop Tenerife by Los40. The platform operates across multiple language versions and serves events throughout Spain with strong presence in the Canary Islands.

Differentiator

Problem solved

Functional benefit

Brands

• Tomaticket.pt: Portuguese version of the Tomaticket platform
• Tomaticket

Products and services

• Tomaticket.es Online Ticket Sales Platform The primary consumer-facing ticket sales platform enabling buyers to browse events, select tickets, and purchase directly through the website with support for concerts, festivals, theater, sports, and family entertainment across Spain and 20+ countries.
• Promoter Services Platform A B2B self-service platform for event promoters and organizers to register, create events, manage ticket sales, control access, and handle customer service across a multi-language international audience.
• Theme Parks and Attractions Tickets Specialized ticketing service for major theme parks and tourist attractions across Spain, offering combined tickets, hotel packages, group rates, and resident discounts via parques.tomaticket.es.
• Group Bookings (Ven en Grupo) A specialized bulk ticket purchase service enabling groups, corporate clients, schools, and organizations to book multiple tickets with volume discounts and coordinated access for events and attractions.
• Cinema Tickets (Cine) Dedicated movie theater ticket sales service accessible via the cine.tomaticket.es subdomain, enabling consumers to browse and purchase cinema tickets.
• Accommodation Booking Hotel booking service integrated through hotel.tomaticket.es, providing accommodation options for event attendees and tourists visiting event destinations.
• Actividades en Canarias Activity booking platform for the Canary Islands accessible via actividades.tomaticket.es, enabling tourists and visitors to book local activities and experiences.

Named customers12 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Confianza OnlinecoreOthersTomaticket.es is an adherent entity to Confianza Online, demonstrating commitment to trust and safety standards in Spanish e-commerce. This partnership provides credibility assurance to customers regarding secure transactions and consumer protection.
• Ministerio de Cultura y DeportecoreGTM or Marketing PartnerOfficial partner accepting Bono Cultural Joven (Young Cultural Voucher) - a Spanish government initiative providing cultural credits to young people aged 18. This partnership enables Tomaticket to serve this customer segment with eligible cultural events.
• Proexca - Gobierno de CanariasminorGTM or Marketing PartnerPartnership with Canary Islands Government export promotion agency for tourism and event promotion in the region.
• Grupo Ari (Sponsor)minorGTM or Marketing PartnerAuto dealer group sponsoring Tomaticket platform with multiple brand campaigns including Renault, Dacia, Kia, Mazda displayed across the platform. Includes Grupo Ari Occasion, Grupo Ari motor websites.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Ticketmaster: World's largest live event ticketing company, operating primary ticketing, resale, and venue management globally. Overlaps directly with Tomaticket's concert, sports, and theater ticketing across Spain and the broader European market.
• Eventbrite: Global self-service ticketing platform for events of all sizes, serving consumers and organizers worldwide. Directly comparable to Tomaticket's core promoter self-service and direct-to-consumer ticketing model, but at significantly greater scale and international reach.
• See Tickets (Vivendi/CTS Eventim): Pan-European ticketing platform owned by CTS Eventim, offering primary ticketing and event technology solutions. Comparable as a European-focused competitor operating at greater scale across multiple markets including Spain.

Direct peers

• entradas.com: Major Spanish ticketing platform owned by See Tickets/CTS Eventim, selling tickets for concerts, theater, sports, and cultural events across Spain and Europe. Comparable direct competitor, especially for Tomaticket's Madrid/Barcelona concert and theater inventory.
• Fever: Madrid-headquartered live experiences platform selling tickets for concerts, Candlelight concerts, immersive experiences, and local activities globally. Highly comparable to Tomaticket in product mix (concerts, Candlelight, immersive shows, local experiences) and Spanish origin.
• Atrapalo: Spanish online travel and leisure marketplace selling tickets for concerts, theater, theme parks, and attractions across Spain and Europe. Closest Iberian direct competitor given overlapping event categories, Spanish-language focus, and similar bundled offerings.

Regional players

• Cvent (event registration): Enterprise event registration and ticketing platform focused on corporate, MICE, and large-format events. Tangentially comparable to Tomaticket's promoter services module for large organizers, though anchored to enterprise/corporate use cases rather than consumer events.
• taquilla.com: Spanish-language event ticketing platform serving events primarily in Spain and Latin America. Comparable regional peer offering similar concert, theater, and cultural event ticketing across the Spanish-speaking markets Tomaticket serves.

Emerging players

• Dice: Mobile-first music ticketing platform focused on concerts and nightlife, with strong presence in UK, Europe, and North America. Comparable to Tomaticket's music/concert ticketing focus and target audience of younger live-event consumers.
• Humanitix: Self-service event ticketing platform offering similar promoter onboarding and consumer ticketing features, differentiated by charity donation model. Comparable as an emerging PLG ticketing platform competing for the same long-tail organizer segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/tomaticket
• YouTubeyoutube.com/channel/UCZw-30_wVvfxU4Sr222O_Ag?sub_confirmation=1
• Facebookfacebook.com/tomaticket
• LinkedInlinkedin.com/company/tomaticket
• Instagraminstagram.com/tomaticket.es

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tomaticket.es