Event Rents

What Event Rents does

Event Rents is a privately held event rental company founded in 1994 and operating as Event Rents, LLC and Event Rents Denver, LLC in Colorado. The company rents event equipment including tents (Century, Fiesta Frame, Navi Trac, Tidewater, Losberger, Structure, High Peak, Hex, Marquee, Genesis Pole Tent), furniture (sofas, chairs, tables, barstools, accent pieces), dinnerware (china, flatware, glassware, chargers), textiles (linens, chair covers, napkins), catering and bar equipment, and event setup items (stages, dance floors, lighting, heating, pipe and drape, modular walls). It serves weddings as its primary segment, with corporate events, non-profit events, and social gatherings as secondary segments.

The company runs a quote-based, appointment-driven sales model through four showroom-and-warehouse locations in Colorado Springs, Denver (Englewood HQ), Phoenix, and Vail/Aspen (Gypsum), with delivery, setup, and pickup services executed by in-house operations teams. The technology layer is a standard e-commerce catalog with showroom appointment scheduling, wishlist functionality, and location-specific pages; there is no proprietary AI, no public API, and no mobile app. GTM is sales-led with a formal RFP process for tent rentals, dedicated wedding and corporate specialists, and venue/planner partnerships that drive referrals. Marketing channels include Instagram, WeddingWire, The Knot, Google Reviews, and an email newsletter.

The revenue model is transactional pay-as-you-go rental fees on a per-event basis, with no subscription or recurring programmatic revenue. Pricing is not publicly disclosed; contracts are negotiated by sales representatives based on event type, date, duration, and product mix. The company is privately held with no venture capital, no public listing, no subsidiaries, and no disclosed acquisitions. Customer base consists of individual couples, wedding planners, corporate event organizers, and non-profit hosts distributed across Colorado and Arizona, with no large enterprise anchor customers disclosed.

Name

Event Rents

Legal name

Event Rents, LLC and Event Rents Denver, LLC

Website

https://eventrents.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

51–100 employees

Short description

Event Rents is a privately held event rental company founded in 1994, serving weddings, corporate events, and social gatherings across Colorado and Arizona through four showrooms offering tents, furniture, dinnerware, and catering equipment on a per-event rental basis.

Ownership category

akta.pro rank

Product category

Event Equipment Rental

NAICS

General Rental Centers (5323), Consumer Goods Rental (5322)

SIC

Services-Miscellaneous Equipment Rental & Leasing (7350)

akta.pro primary industry

Corporate Event Rentals (Furniture, Staging, Tents) (HSACADAI)

Keywords

• Event equipment rental
• Tent rental services
• Wedding rental supplies
• Corporate event rentals
• Party rental furniture

Headquarters

HQ city

Englewood

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Event Equipment Rental: Event Rents generates revenue through renting out a comprehensive inventory of event equipment including tents, furniture, tables, chairs, linens, dinnerware, flatware, glassware, catering equipment, stages, dance floors, lighting, and heating. Customers pay rental fees for specific items and durations for their events.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Event Rents rents party and event equipment — including tents, tables, chairs, linens, dinnerware, glassware, flatware, catering equipment, staging, flooring, lighting, bars and lounge furniture — to weddings, corporate events, galas, fundraisers and private celebrations across Colorado and Arizona. The company delivers, sets up and removes the equipment using its own crews, and customers can view products at four showrooms in Denver, Vail, Aspen and Scottsdale. Pricing is quote-based and equipment lists can be modified up to two weeks before the event.

Product overview

Event Rents is a party and event rental provider operating in Colorado (Denver, Colorado Springs, Vail/Aspen) and Arizona (Phoenix) with over 30 years of experience. The company offers a comprehensive event rental portfolio organized into three main categories: (1) Tents including Century, Fiesta Frame, Hex, High Peak, Navi Trac, Structure, Tidewater, Marquee, Losberger, and Genesis Pole Tent for outdoor shelter and venue transformation; (2) Furniture including sofas, loveseats, accent chairs, coffee tables, side tables, ottomans, rugs, chairs, barstools, and tables in various materials (acrylic, wood, resin, metal, plastic) and shapes (rectangular, round, serpentine); (3) Dinnerware and Table Service including china, accent plates, chargers, flatware, glassware, linens, chair covers, napkins, and napkin rings. Additional categories include catering equipment (baskets, beverage service, bowls, chafers, coffee service, kitchen equipment, pitchers, trays), bar equipment (bar backs, bars), and event setup items (carpet, coat racks, easels, heating, lighting, modular walls, pipe & drape, podiums, room dividers, umbrellas, stages, dance floors, arches). The company serves weddings, corporate events, and social gatherings through four showroom locations.

Differentiator

Problem solved

Functional benefit

Products and services

• Tent Rentals

Named customers6 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered minor.

• Michael CarrminorStrategic or Co-development PartnerWedding industry partner featured in the 'We Proudly Partner With' section on the Weddings page. Michael Carr is a wedding-related vendor or designer whose products/services complement Event Rents' wedding offerings.
• TavolaminorStrategic or Co-development PartnerWedding industry partner featured in the 'We Proudly Partner With' section. Tavola is a linen designer/supplier for events.
• La TavolaminorStrategic or Co-development PartnerWedding linen partner featured in the 'We Proudly Partner With' section. La Tavola provides specialty linens for events.
• BBJminorStrategic or Co-development PartnerBBJ is a national linen rental company and partner in the wedding/event industry ecosystem.
• XOXOminorStrategic or Co-development PartnerXOXO is a wedding industry partner featured in the partner section, likely providing specialty event décor or rentals.
• Nuage DesignsminorStrategic or Co-development PartnerNuage Designs is a wedding décor partner known for ceiling installations and event draping, featured as a partner.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• AFR Event Furniture: Specializes in high-end event and lounge furniture rental, including sofas, accent chairs, bars, and tables. Comparable to Event Rents' premium furniture collection segment serving upscale weddings and corporate events.
• Signature Party Rentals: National event rental provider with comparable tent, furniture, and tabletop offerings serving weddings, corporate events, and social occasions. Competes directly with Event Rents in the high-end tent and tabletop category.
• Bright Event Rentals: One of the largest party and event rental companies in the U.S., offering tents, tables, chairs, linens, and tabletop across multiple states. Directly comparable in product breadth, multi-location showroom model, and wedding/corporate customer base.
• Marquee Event Group: Tent and event rental company offering frame, sailcloth, and structure tents alongside furniture and accessories. Competes in the same premium tent category (Navi Trac, Tidewater) carried by Event Rents.
• EventWorks: Full-service event rental company offering tents, furniture, lighting, and staging for weddings and corporate events. Similar business model centered on premium tent inventory and design-led showroom experiences.
• Mahaffey: Mid-South U.S. event rental company with deep tent, table, chair, and linen inventory serving weddings, corporate, and social events. Directly comparable product breadth and event-segment focus.
• Peachtree Tents and Events: Regional event rental company offering tents, tables, chairs, linens, and staging for weddings and corporate events in the Southeast U.S. Comparable product mix and high-touch, design-led showroom service model.

Broad incumbents

• CORT: National rental company primarily serving residential and corporate housing with furniture and housewares; has an event rental segment. A broader incumbent with overlapping furniture rental capability rather than a wedding/corporate event specialist.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/eventrents
• Xx.com/eventrentsco
• Facebookfacebook.com/EventRentsDEN
• LinkedInlinkedin.com/company/event-rents

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Event Rents