Dwidayatour

What Dwidayatour does

Dwidayatour, legally operating as PT Dwidaya World Wide, is one of Indonesia's longest-established travel agencies, founded in 1967 and headquartered in Jakarta. The company provides a comprehensive travel intermediary service covering domestic and international flight bookings, hotel reservations, packaged group tours, ocean cruises, Islamic Umroh pilgrimage packages, Japan Rail Pass products, and theme park attraction tickets. Its technology footprint centers on the dwidayatour.co.id booking platform, which supports 16 currencies and integrates flight, hotel, and tour search functionality, supplemented by a dedicated contact center, a WhatsApp booking channel, and the DwidayaREWARDS loyalty program hosted on a separate subdomain. Distribution is omnichannel: the digital platform is paired with approximately 50 physical branch offices (cabang) spread across nearly all major cities in Western and Eastern Indonesia, providing face-to-face consultation for customers less comfortable with self-service online booking.

The company earns revenue through transaction-based commissions and markups on flights, hotels, tours, cruises, and ancillary products, with no subscription or recurring contracted pricing. Go-to-market combines direct-to-consumer online booking, walk-in branch sales, telephone support, and WhatsApp messaging, while supply-side relationships with airlines (including Garuda Indonesia), hotel chains (Hilton, IHG/voco, Radisson, Golden Tulip), cruise lines (Royal Caribbean, Disney Cruise Line, Norwegian, Celebrity, Genting Dream), JR Pass, theme parks (Universal Studios, LEGOLAND, Madame Tussauds, Ocean Park), and tourism boards (Tourism Queensland, NSW, Western Australia) form the inventory backbone. Customer segments span individual leisure travelers (primary), business travelers, Muslim pilgrims seeking Umroh packages (including Plus variants to Egypt, Turkey, and AlUla), and special interest travelers attending events such as the Great Wall Marathon, Vivid Sydney, and Rio Carnival. The company is privately held with no disclosed external investors, subsidiaries, or holding structure.

Name

Dwidayatour

Legal name

PT Dwidaya World Wide

Website

https://dwidayatour.co.id

Company type

Private

Founded year

1967

Operating status

Operating

Headcount range

1,001–5,000 employees

Ownership category

akta.pro rank

Product category

Travel Agency Services

NAICS

Travel Agencies (561510), Travel Agencies (56151), Tour Operators (56152), Travel Arrangement and Reservation Services (5615)

akta.pro primary industry

Inbound/Local Retail Travel Agencies (Destination Booking Offices) (THAKABAH)

akta.pro secondary industries

Full-Service Destination Management (Ground Handling & Onsite Operations) (THAHADAA), Experiential & Cultural Programming (Tours, Activities, CSR/Voluntourism) (THAHADAF)

Keywords

• Travel agency services
• Tour package booking
• Flight ticket booking
• Hotel reservation services
• Pilgrimage tour packages

Headquarters

HQ city

Jakarta

HQ country

Indonesia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Flight Booking Commissions: Dwidayatour earns commissions on flight ticket sales through partnerships with airlines, acting as an authorized ticketing agent for domestic and international routes.
2. Hotel Booking Markup: Markup revenue from hotel room bookings across global hotel inventory, including both Indonesian and international properties.
3. Tour Package Sales: Revenue from packaged group tours including international destinations (Japan, Australia, Europe, China, Turkey, Southeast Asia, New Zealand) and domestic Indonesian destinations.
4. Cruise Bookings: Commissions from cruise bookings including Royal Caribbean, Disney Cruise Line, Norwegian Cruise Line, Celebrity Cruises, and Genting Dream.
5. Umroh Pilgrimage Packages: Specialized pilgrimage packages to Mecca and Medina, including Umroh Plus packages combining Egypt and Turkey destinations.
6. Attraction Tickets and Passes: Sales of theme park tickets (Universal Studios, LEGOLAND, Madame Tussauds, Ocean Park) and JR Rail Passes throughout Japan.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Dwidayatour is a full-service Indonesian travel agency that sells domestic and international flight tickets, hotel reservations, packaged tours, cruise vacations, Umroh pilgrimage packages, JR Pass rail products, and theme park tickets. The company operates an online booking platform (dwidayatour.co.id) complemented by nearly 50 physical branch offices across Indonesia, contact center support, and WhatsApp booking. It earns revenue through commissions from airlines and cruise lines, markups on hotel bookings, and direct sales of its own curated tour packages.

Product overview

Dwidayatour is a travel agency platform offering a comprehensive portfolio of travel services. The core offerings include flight booking (Penerbangan), hotel reservations (Hotel), and packaged tour tours (Tur). The platform also provides supplementary services such as cruise packages, Umroh pilgrimage tours, JR Pass for Japan rail travel, and theme park tickets. A loyalty program called DwidayaREWARDS is available for returning customers. The platform operates as a B2C travel booking portal connecting customers with various travel service providers including airlines, hotels, and tour operators.

Differentiator

Problem solved

Functional benefit

Brands

• DwidayaREWARDS: Loyalty program for Dwidayatour customers offering rewards and exclusive benefits.

Products and services

• Penerbangan (Flights) Flight booking service allowing customers to search and book one-way, round-trip, and multi-city domestic and international flights with multiple airlines through Dwidayatour's online platform and branches. Target customers include Indonesian leisure and business travelers.
• Hotel Hotel booking service providing access to accommodations worldwide with price comparison and real-time availability checking, covering budget, mid-range, and luxury properties. Target customers are Indonesian travelers seeking domestic and international accommodations.
• Tur (Tour Packages) Curated guided tour packages to international destinations (Japan, Australia, Europe, China, Turkey, New Zealand) and domestic Indonesian destinations, including itineraries, accommodation, transportation, and themed experiences such as Rovaniemi Aurora Hunting. Target customers are individual leisure travelers and families.
• Cruise Packages Cruise vacation packages including ocean and specialty cruises with Royal Caribbean, Disney Cruise Line, Norwegian Cruise Line, Celebrity Cruises, and Genting Dream, ranging from 3-night to 10-night itineraries. Target customers are Indonesian leisure travelers and families seeking cruise vacations.
• Umroh Pilgrimage Packages Islamic pilgrimage tour packages to Mecca and Medina, including Regular Umroh (9-12 days) and Umroh Plus combinations with Egypt (Cairo) and Turkey destinations, with visa and travel documentation support. Target customers are Indonesian Muslim travelers.
• JR Pass Japan Rail Pass booking service offering regional and nationwide JR passes including JR Pass Whole Japan, JR Hokuriku Arch Pass, Kansai Mini Pass, JR West Kansai Wide Area Pass, and JR Hokkaido Rail Pass. Target customers are Indonesian travelers visiting Japan.
• Theme Park Tickets Theme park and attraction tickets including Universal Studios Japan, Universal Beijing Resort, LEGOLAND Malaysia Resort, Madame Tussauds Singapore, and Ocean Park Hong Kong. Target customers are Indonesian families and leisure travelers.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Seven partnerships are on record, tiered core and minor.

• Garuda IndonesiacoreChannel Partner/ Reseller/ DistributorGaruda Indonesia partnership through Garuda Online Travel Deals promotional campaign, offering special flight deals to customers.
• Royal CaribbeancoreChannel Partner/ Reseller/ DistributorExclusive cruise partnership offering Royal Caribbean cruise packages to Indonesian travelers through Dwidayatour's booking platform.
• Disney Cruise LinecoreChannel Partner/ Reseller/ DistributorDisney Adventure cruise packages promoted through Dwidayatour with dedicated landing pages and campaign materials (DCL25 campaign).
• JR (Japan Railways) PasscoreChannel Partner/ Reseller/ DistributorAuthorized reseller of JR Pass products including JR Hokuriku Arch Pass, Kansai Mini Pass, JR West Kansai Wide Area Pass, JR Hokkaido Rail Pass, and JR Pass Whole Japan.
• Theme Parks (Universal, LEGOLAND, Madame Tussauds)minorChannel Partner/ Reseller/ DistributorTicketing partnerships with Universal Studios Japan, Universal Beijing Resort, LEGOLAND Malaysia Resort, Madame Tussauds Singapore, and Ocean Park Hong Kong for attraction ticket sales.
• Global Hotel ChainscoreChannel Partner/ Reseller/ DistributorPartnerships with international hotel chains including Hilton, IHG (voco), Radisson, and Golden Tulip for accommodation bookings across 14+ countries.
• Tourism BoardsminorGTM or Marketing PartnerMarketing partnerships with tourism boards including Tourism Queensland, NSW (New South Wales), and Western Australia promoting destinations through dedicated landing pages.

Scale indicators2 records

Recent moves3 records

Expansion highlights6 records

Direct peers

• Traveloka: Indonesia's leading online travel agency, offering flights, hotels, tours, and lifestyle services across Southeast Asia. Direct competitor to Dwidayatour in the Indonesian market, with a digital-first model that overlaps Dwidayatour's online and increasingly offline offerings.
• Tiket.com: Major Indonesian OTA backed by Djarum Group, offering flights, hotels, train tickets, and event ticketing. Competes head-to-head with Dwidayatour in domestic and outbound Indonesian travel bookings.
• Pegipegi: Indonesia-focused OTA offering flights, hotels, and train tickets. Directly comparable to Dwidayatour's online booking portal, particularly for the Indonesian leisure traveler segment.

Broad incumbents

• Agoda: Asia-headquartered global OTA (Booking Holdings) with strong Indonesian market presence, especially in hotel bookings. Overlaps with Dwidayatour's hotel and packaged travel offerings but operates as a global platform rather than an Indonesian specialist.
• Trip.com Group: Global OTA group (formerly Ctrip) with deep Asian market presence. Comparable in product breadth (flights, hotels, tours, packaged trips) but at vastly larger global scale, competing for Dwidayatour's international outbound customers.
• Booking.com: World's largest OTA by gross bookings, owned by Booking Holdings. Directly competes with Dwidayatour for hotel bookings from Indonesian outbound travelers and increasingly in domestic Indonesian hotel inventory.

Emerging players

• Klook: Asia-Pacific focused tours, activities, and attraction booking platform. Overlaps with Dwidayatour's attraction ticketing and tour package offerings, especially for Indonesian travelers booking experiences in destination countries.
• TourRadar: Multi-day guided tour marketplace aggregating tour operators globally. Overlaps with Dwidayatour's packaged group tours (Japan, Europe, Australia, etc.) and represents a potential competitive channel as well as a distribution partner.

Regional players

• H.I.S. Co., Ltd. Major Japanese travel agency with a similar traditional model — physical branches, packaged tours, and airline ticketing. Comparable in business model (omnichannel retail travel) though operating primarily in the Japanese market rather than Indonesia.
• MakeMyTrip: India's largest online travel services company, with a hybrid online-plus-offline model. Comparable to Dwidayatour as a leading travel platform serving a large South/Southeast Asian domestic outbound market with similar product mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Dwidayatour
• Instagraminstagram.com/dwidayatour
• Xx.com/Dwidaya_tour

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dwidayatour