Atelier 144

What Atelier 144 does

Atelier 144 – La Fabrique d'Arts Numériques is a Paris-based creative agency founded in 1995 by Marc Benaïche that designs and produces multimedia installations, immersive audiovisual shows, and interactive museum experiences for cultural institutions. Its portfolio spans over 16 named public cultural clients across France and selective international venues, including the permanent 40-metre LED animation at the Eiffel Tower's second floor, the immersive shows at Lascaux IV, the Musée du Quai Branly's temporary exhibitions, the Musée des Confluences, Royaumont Abbey, Radio France, and the Philharmonie de Paris.

The company's technical core is built around two proprietary platforms co-developed with external partners: MuseoSystem (a registered show-control and audio-guide environment developed with Buzzing Light, enabling remote control of audiovisual installations and visitor guidance across scenographic spaces) and AMMICO (a pending research-stage intelligent mobile museum companion that combines semantic recommendation with social and contribution tools, built with Orpheo France, KXEN, Exalead, Jamespot and four academic laboratories). Additional capabilities include RFID tangible object recognition, 3D audio spatialisation across multi-loudspeaker systems, multi-screen generative displays, drone-choreographed live shows in partnership with Dronisos, and cross-platform software development in C++, Java, HTML5, Python, and PHP. The firm conducts ongoing R&D with museums and engineering partners and offers consulting, human engineering, and graphic design services alongside its core delivery work.

Atelier 144 operates a project-based B2B professional services model, earning revenue on individually scoped commissions from museums, heritage sites, performing-arts venues, and cultural organisations (with a smaller pipeline into corporate learning and entertainment). Pricing is bespoke and not publicly disclosed; projects are sourced through direct engagement and professional networks in the French cultural sector. The firm runs with a deliberately small core of four permanent employees supported by a vetted network of approximately 40 freelancers spanning programming, audiovisual production, scenography, graphic design, and installation engineering. It is privately held, founder-led, bootstrapped with no disclosed external funding, and headquartered at 10 rue de Penthièvre, 75008 Paris.

Name

Atelier 144

Legal name

Atelier 144 – La Fabrique d'Arts Numériques

Website

https://atelier144.com

Company type

Private

Founded year

1995

Operating status

Operating

Headcount range

1–10 employees

Short description

Atelier 144 is a Paris-based creative agency founded in 1995 that designs and produces multimedia museum installations, immersive audiovisual shows, and interactive digital experiences for cultural institutions and performing-arts venues across France.

Ownership category

akta.pro rank

Product category

Multimedia Museography and Immersive Exhibit Production

NAICS

Performing Arts Companies (7111), Other Performing Arts Companies (711190)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Staging, Scenic & Set Fabrication (Stages, Backdrops, Scenic Builds) (THAHAEAC)

akta.pro secondary industries

Event Technical Production Management & Crew (MPAGAKAH), Special Effects (Pyro, Lasers, Confetti, Fog) (MPAGAKAF)

Keywords

• Multimedia museography
• Immersive installations
• Audiovisual production
• Interactive exhibitions
• Digital museum mediation

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Project-based Professional Services: Atelier 144 generates revenue through the design, production, and implementation of digital multimedia installations, immersive audiovisual shows, web designs, and mobile applications for cultural institutions. Revenue is earned on a project-by-project basis, with each engagement scoped individually for museums, heritage sites, cultural events, and performing arts venues.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Atelier 144 designs, produces, and implements digital multimedia installations, immersive audiovisual shows, and interactive exhibits for museums, heritage sites, and performing arts venues. The firm delivers the full project lifecycle — from scenographic concept and audiovisual production to installation, integration of proprietary show-control (MuseoSystem) and mobile tour assistance (AMMICO) technologies, and supporting web and mobile applications. Services are delivered on a bespoke, project-by-project basis to cultural institutions in France and internationally.

Product overview

Atelier 144 is a digital arts production agency specializing in multimedia museography, exhibition design, interactive installations, and audiovisual production for cultural institutions. The company operates around two proprietary technology platforms: MuseoSystem (show control and audio guide solution developed with Buzzing Light) and AMMICO (intelligent mobile museum tour assistant featuring recommendation and knowledge engineering). The core offering spans museum installations, audiovisual production, immersive shows, web design, mobile applications, and R&D services, supported by consulting, human engineering, graphic design, and cross-platform development capabilities. Atelier 144 collaborates with museums, cultural venues, and festivals to create immersive, interactive, and educational digital experiences.

Differentiator

Problem solved

Functional benefit

Brands

• MuseoSystem: Show control and guidance solution developed in partnership with Buzzing Light for cultural facilities
• AMMICO

Products and services

• MuseoSystem A show control and audio guide environment co-developed with Buzzing Light that enables cultural facilities to disseminate audiovisual content throughout scenographic spaces, remotely control audiovisual installations, and guide visitors through interactive exhibitions. It is sold/deployed to museums, heritage sites, and cultural venues as the central orchestration layer for multimedia installations.
• AMMICO (Assistant de visites de Musées Mobile Intelligent et Collaboratif) An intelligent and collaborative mobile museum tour assistance system that helps visitors orient themselves in exhibitions, access semantically relevant content, adapt tours to their tastes, and collaborate with other visitors. Built on knowledge and recommendation engineering technologies. Designed for museums seeking intelligent digital mediation.
• Museum Installations Design and creation of interactive and multimedia devices for museum exhibitions, including digital animations, touch walls, interactive terminals, touchscreen tables, RFID-based interfaces, and immersive audiovisual installations for cultural institutions.
• Audiovisual Production Full-range audiovisual production services including filming, editing, multimedia streaming, and sound design for museums, exhibitions, and cultural events.
• Immersive Shows Design and production of immersive audiovisual experiences including drone choreography shows, multi-screen generative installations, and sensory journeys for cultural venues and events (e.g., Volcano-Drones at Vulcania, Polnarèves at Le Palace, Lascaux IV immersive rooms).
• Web Design Creation of websites, web documentaries, web applications, and digital communications including functional design, editorial architecture, graphic design, and IT development for cultural institutions and festivals.
• Mobile Applications

Quantifiable outcome

• Royaumont Abbey's digital tour received the 'Innovative Tourist Project 2017' prize from the Val d'Oise department and attracts over 60,000 visitors annually.
• +2 more outcomes

Named customers17 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature5 records

Partnerships

15 partnerships are on record, tiered core, minor and flagship.

• Buzzing LightcoreTechnology or IntegrationBuzzing Light is a co-development partner for MuseoSystem, the show control and guidance solution. Atelier 144 and Buzzing Light jointly designed this proprietary environment for cultural facilities that enables dissemination of audiovisual content, remote control of installations, and visitor guidance during interactive exhibitions. Buzzing Light also collaborates with Atelier 144 on specific projects including the Musée des Confluences, Eiffel Tower journey, and Oradour memorial.
• DronisoscoreStrategic or Co-development PartnerDronisos collaborated with Atelier 144 on the Volcano-Drones Immersive Show at Vulcania Park, providing the drone choreography technology for the performance.
• ScénoramaminorStrategic or Co-development PartnerScénorama agency collaborated with Atelier 144 on the design and creation of interactive and audiovisual devices for the new Albert Khan Museum in Boulogne.
• Gédéon and Casson MannminorStrategic or Co-development PartnerAtelier 144 created audiovisual devices for the Cité Internationale de la Gastronomie in Lyon as part of a team that included Gédéon and Casson Mann design agencies.
• Art is CodeminorImplementation/ SI/ Consulting PartnerArt is Code collaborated with Atelier 144 on web development projects including the MC93 Bobigny website (fully developed under Drupal), the Musée de l'Histoire de l'Immigration website overhaul, and the Château de Versailles Spectacles digital communications.
• Mucho MediaminorImplementation/ SI/ Consulting PartnerMucho Media worked with Atelier 144 on the Folie L9 renovation project at Parc de la Villette, where Atelier 144 created the multi-touch wall and multimedia installations.
• Les Films d'Ici and La Station AnimationminorStrategic or Co-development PartnerAtelier 144 coordinated the audiovisual production team for the Musée des Confluences project, collaborating with Les Films d'Ici and La Station Animation alongside Buzzing Light.
• Centre des Musiques Noires (Bahia)minorStrategic or Co-development PartnerAtelier 144 created multimedia installations for the Centre des Musiques Noires in Bahia, Brazil, as part of the French Year in Brazil cultural program.
• Doc LevinminorStrategic or Co-development PartnerAtelier 144 assisted Doc Levin in the design and realization of the 'Oradour, Visages' temporary exhibition, using Museo software for immersive video mapping and spatial audio.
• MondomixcoreGTM or Marketing PartnerAtelier 144 has been developing and maintaining Mondomix.com since 2009, creating an Adobe Air-based music download manager for mp3.mondomix.com. Atelier 144's founder Marc Benaïche also founded Mondomix, creating a long-term strategic relationship for ongoing digital development and content collaboration.
• AMMICO Consortium Partners (Orpheo France, KXEN, Exalead, Jamespot, IRI/Centre Pompidou, SIGMA/ESPCI-UPMC, LIP6/UPMC, L2TI/Paris 13, and museum partners)coreTechnology or IntegrationThe AMMICO project brings together 5 engineering companies (including Atelier 144, Orpheo France, KXEN, Exalead, Jamespot), 4 research laboratories (IRI, SIGMA, LIP6, L2TI), and 3 demonstration museums plus 11 observer museums to develop an innovative intelligent and collaborative mobile museum tour assistance system.
• Cadmos and Atelier MF (Maciej Fiszer)minorStrategic or Co-development PartnerAtelier 144 collaborated with Buzzing Light, Cadmos, and Maciej Fiszer studio (Atelier MF) on the interactive 40-metre LED animation at the Eiffel Tower's second floor.
• La Vache NoireminorImplementation/ SI/ Consulting PartnerAtelier 144 created the Paris Autumn Festival website in collaboration with La Vache Noire design agency.
• Nouvel ŒuvreminorImplementation/ SI/ Consulting PartnerNouvel Œuvre designed the graphic charter for the Learning Object application at Danone University and the Daniel & Nina Carasso Foundation website, with Atelier 144 handling technical development.
• Eiffel Tower Operating Company (SETE)flagshipOthersThe Eiffel Tower Operating Company (SETE) commissioned Atelier 144 to design and create the permanent digital animation installation on the second floor of the Eiffel Tower, one of the firm's most prestigious projects.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• Orpheo Group: French provider of multimedia museum solutions, audioguides, and interactive visitor systems. Directly comparable as a museum-focused interactive technology supplier with overlapping cultural-institution client base in France.
• Histovery: French company delivering immersive 3D digital experiences and interactive cultural content for museums and heritage sites. Directly comparable as a French immersive-tech specialist serving cultural institutions.
• Casson Mann: UK-based international scenography and exhibition design firm working on major museums and cultural venues. Comparable as a high-end scenography agency creating immersive interpretive environments for museums (including collaborations with Atelier 144 on the Cité de la Gastronomie).
• Gédéon: French creative and audiovisual production agency working on cultural, brand, and documentary content. Comparable as a French audiovisual production house with cultural-sector clients and production capabilities.
• Scénorama: French scenography and museography agency specializing in exhibition design for cultural institutions. Directly comparable as a scenography collaborator (co-delivered the Albert Kahn Museum with Atelier 144).
• Mucho Media: International design and digital experience agency with cultural-sector projects. Comparable as a design/digital agency that delivers interactive installations and digital experiences for museums and cultural venues.
• BRC Imagination Arts: Global design and production firm creating immersive brand and cultural experiences for museums, theme parks, and visitor attractions. Comparable as a designer of large-scale immersive installations for cultural institutions worldwide.

Broad incumbents

• Ralph Appelbaum Associates: Internationally established museum design firm delivering interpretive planning, exhibition design, and multimedia integration for major institutions. Comparable as a larger, broader incumbent in museum interpretive and interactive design.
• Electrolab: French audiovisual systems integrator and integrator of show-control and multimedia installations for venues. Comparable as a broader AV integrator offering overlapping capabilities in cultural and event venue multimedia systems.

Emerging players

• Dronisos: French drone-show technology provider collaborating with cultural and entertainment venues. Comparable as a co-development partner on the Vulcania Volcano-Drones show, intersecting with Atelier 144's immersive show production through drone-based effects.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/atelier144
• YouTubevimeo.com/atelier144
• Facebookfacebook.com/Atelier144
• LinkedInlinkedin.com/company/atelier-144

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Atelier 144