Tempress
Tempress is a Dallas, Texas-based marine products manufacturer, in operation since 1972, producing premium boat seats, hatches, rod holders, and accessories under proprietary ProBax orthopedic and NaviStyle rotational-mold technologies, sold via DTC e-commerce, an authorized US dealer network, and OEM supply to boat builders.
- Company typePrivate
- Founded1972
- HeadquartersDallas, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Tempress does
Tempress (legal entity: TEMPRESS Products, LP) is a Dallas, Texas-based manufacturer of premium marine seating, hatches, rod holders, and related boat accessories, operating continuously in the United States since 1972. The company sells directly to end consumers, recreational boaters, and anglers under the Tempress and Tempress Fish-On! brands, and supplies OEM seating to US boat builders. Its portfolio is organized around several product families: ProBax® (the flagship orthopedic seating line, co-developed with US spinal surgeons and the only marine seat claiming clinical proof of long-term back support), NaviStyle® / Elite Helm (rotationally molded seats using the patented NaviStyle StylePanel® system), the Profile Guide, All-Weather, and Guide Series casting/bench seats, plus complementary accessories (Hatches & Deck Plates, Fish-On Rod Holders, BoatMates Storage, and apparel such as FISH-ON Trucker Hats).
The underlying technology is anchored in proprietary rotational molding processes and dual-core foam architectures protected by US patents (ProBax®, NaviStyle StylePanel®), supplemented by ergonomic input from clinicians and ABYC H-31 compliance on flagship helm seats. Materials are heavy-duty marine-grade (28–30 oz UV-stable vinyl, corrosion-proof polypropylene shells, stainless steel hardware, welded seams on premium models). Recent product extensions include the ProBax Limited Edition and Camouflage variants (Kryptek and Mossy Oak patterns), a Premium Boat Seat Cover line, and a YETI Cushions category on the storefront.
Commercially, Tempress operates a three-channel US-only go-to-market: a direct-to-consumer e-commerce storefront at store.tempress.com (with free ground shipping over $100 to the contiguous US), an authorized dealer network governed by a formal application and password-protected dealer portal, and direct OEM supply to boat builders. Pricing is one-time/per-unit across the catalog, with helm seats priced from approximately $139.99 (NaviStyle Low-Back) to $439.99 (ProBax Captain's with Mossy Oak pattern), and accessories ranging from $10.99 (Screw Out Deck Plates) to $27.99 (Helm Seat Reinforcement Mounting Plate). Leadership is led by President Mark Lozelle; the company is privately held with no disclosed venture, private equity, or institutional capital involvement.
Tempress firmographics
Firmographics- Name
- Tempress
- Legal name
- TEMPRESS Products, LP
- Website
- https://tempress.com
- Company type
- Private
- Founded year
- 1972
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Tempress is a Dallas, Texas-based marine products manufacturer, in operation since 1972, producing premium boat seats, hatches, rod holders, and accessories under proprietary ProBax orthopedic and NaviStyle rotational-mold technologies, sold via DTC e-commerce, an authorized US dealer network, and OEM supply to boat builders.
- Ownership category
- akta.pro rank
Tempress industry classification
Industry- Product category
- Marine Seating and Boat Accessories
- NAICS
- Motor Vehicle Seating and Interior Trim Manufacturing (336360)
- SIC
- Motor Vehicle Parts & Accessories (3714)
- akta.pro primary industry
- Accommodation & Interior Outfit (Cabins, Galleys, Sanitary, Furniture) (IMAJAIAF)
Keywords
Where Tempress is headquartered
LocationHeadquarters
- HQ city
- Dallas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Tempress business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Direct Product Sales: Tempress generates revenue through direct-to-consumer sales of marine seating and accessories via their e-commerce storefront. Products include boat seats, hatches, rod holders, storage solutions, and apparel. Revenue is one-time purchase based with no recurring subscription component.
- Wholesale/Dealer Channel Sales: Sales to authorized dealers and boat builders who purchase Tempress products for resale or inclusion in new boat builds. Revenue through B2B wholesale pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | ProBax Captain's Seat - Premium orthopedic helm seat with arm rests |
| One time/ perpetual license | Pay-as-you-go | ProBax Orthopedic Boat Seat - Entry-level orthopedic seat |
| One time/ perpetual license | Pay-as-you-go | Elite Helm High-Back Boat Seat |
| One time/ perpetual license | Pay-as-you-go | Elite Helm Low-Back Boat Seat |
| One time/ perpetual license | Pay-as-you-go | NaviStyle High-Back Boat Seat |
| One time/ perpetual license | Pay-as-you-go | NaviStyle Low-Back Boat Seat |
| One time/ perpetual license | Pay-as-you-go | Guide Series Casting Seat |
| Unit Pricing | Pay-as-you-go | Screw Out Deck Plates |
| Unit Pricing | Pay-as-you-go | Helm Seat Reinforcement Mounting Plate |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Tempress product offering
Product offeringCore offering
Tempress manufactures and sells premium marine seating products including the patented ProBax orthopedic boat seats (developed with US spinal surgeons), Elite Helm rotationally molded seats with NaviStyle StylePanel technology, NaviStyle seating systems, and supporting lines such as Profile Guide, All-Weather, and Casting seats. The company also produces hatches, deck plates, rod holders, storage accessories, and apparel for recreational boats and specialty marine applications. Manufacturing is based at the Dallas, Texas facility where products have been made since 1972.
Product overview
Tempress is a marine seating and boat accessories manufacturer offering a comprehensive product portfolio centered around premium boat seats, hatches, rod holders, and storage solutions. The core product lines include the ProBax orthopedic seating system (developed with US spinal surgeons, clinically proven for back support), the Elite Helm rotational molded seats with NaviStyle StylePanel technology, and traditional seating including NaviStyle, Profile Guide, All Weather, and Casting seats. Supporting products include hatches and deck plates under the Fish-On brand for rod holders, BoatMates storage products, and apparel. The company operates a made-to-order model with extensive color and pattern customization options across product lines. Manufacturing is based in Dallas, Texas since 1972.
Differentiator
Problem solved
Functional benefit
Brands
- ProBax: Patented orthopedic boat seat technology developed with US spinal surgeons and ergonomic experts, clinically proven to provide optimal long-term back and upper body support.
- NaviStyle
- Elite Helm
- BoatMates
- Fish-On!
- Guide Series
- All-Weather
- Profile Guide Series
Products and services
- ProBax Captain's Boat Seat Premium helm seat with patented ProBax dual core foam support system developed with US spinal surgeons; clinically proven to provide optimal long-term back and upper body support. Features arm rests, 30 oz marine-grade vinyl, and ABYC H-31 compliance. Targeted at boat owners and anglers needing back support during extended time on the water.
- ProBax Orthopedic Boat Seat Boat seat featuring patented base and back dual core foam support system co-developed with US spinal surgeons. Clinically proven for optimal long-term back and upper body support, with universal 5-1/4 inch mounting pattern. Targeted at individual boat owners and anglers seeking ergonomic replacement seating.
- Elite Helm High-Back Boat Seat Rotationally molded high-back helm seat with patented NaviStyle StylePanel system. Features 28-30 oz marine-grade vinyl, built-in lumbar support, rolled front edge, and 5 x 12 inch bolt pattern. Targeted at boat owners seeking premium helm seating.
- Elite Helm Low-Back Boat Seat Rotationally molded low-back helm seat with patented NaviStyle StylePanel system. Features contoured StylePanels for ergonomic seating without excessive foam and built-in lumbar support. Targeted at boat owners seeking premium low-back helm seating.
- NaviStyle High-Back Boat Seat Premium replacement boat seat with patented no-pinch hinge and automatic fold-down locking tab. Features UV and abrasion-resistant thread, water-resistant molded foam base, and integrated lumbar support. Universal 5.25 inch bolt pattern. Targeted at boat owners seeking durable replacement seating.
- NaviStyle Low-Back Boat Seat Low-back ergonomic seating with subtle curves providing lumbar support and tapered sides for lateral movement. Features exclusive no-pinch hinge with automatic locking mechanism. Targeted at individual boat owners.
- Profile Guide Series Boat Seat Heavy-duty seat with welded seams on 28-30 oz marine-grade vinyl for water resistance. Features upgraded thicker high-density foam insert, no-pinch hinge with lock, and Quick Disconnect compatibility. Targeted at boat owners needing durable all-weather seating.
- All Weather High Back Boat Seat Heavy-duty corrosion-proof polypropylene seat shell with heavy-duty stainless steel rivets. Features double contoured seat pan to eliminate pressure points and high-density custom fitted foam padding. Targeted at boat owners needing rugged weather-resistant seating.
- Guide Series Casting Seat Leaning seat designed with high-density molded foam bun for long-term support and comfort. Covered in UV-stable 30 oz marine-grade vinyl with corrosion, rot, and mildew-proof inner sub-straights. Targeted at fishing boat owners needing leaning/casting seat functionality.
- 31" Folding Boat Bench Seat Heavy-duty high-density polyethylene plastic bench seat with 4-inch thick foam padding. Features black powder-coated hinges and 28-30 oz marine-grade UV-stable vinyl. Folds down only. Targeted at boat owners needing bench-style seating.
- Fish-On Rod Holders Adjustable rod holders setting the standard for fishing boat accessories. Part of the Fish-On branded product line. Targeted at fishing boat owners and anglers.
- Hatches & Deck Plates Industry-standard hatches for below-deck storage featuring weather-tight seals with twist compression. Designed for heavy traffic areas and available in multiple sizes (4, 6, 8, 11x15, 13x17, 13x23, and 13x30 inch). Targeted at boat owners needing below-deck access and storage.
- BoatMates Storage Products Storage solutions including gear bags and organizational products for marine applications. Includes Safety Gear Bags and Ultimate Gear Bags. Targeted at boat owners needing on-board storage organization.
- Premium Boat Seat Cover Water-repellant seat cover with adjustable drawstring cord for securing during travel. Available in three sizes to fit most seat configurations. Targeted at boat owners protecting their seating investment.
- FISH-ON Trucker Hat Apparel item featuring 4-way stretch fabric with adjustable snap back and raised PVC FISH-ON logo. Part of Fish-On branded merchandise line. Targeted at brand enthusiasts in the fishing and boating community.
Quantifiable outcome
- Clinically proven to provide optimal long-term back and upper body support
- +2 more outcomes
Companies that use Tempress
Customer profileSegments3 records
Ideal customer profiles3 records
Tempress technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Tempress partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights5 records
Tempress competitors and assessment
Company assessmentDirect peers
- Springfield Marine: Springfield Marine is one of the largest OEM and aftermarket marine seating manufacturers in the US, producing helm seats, leaning posts, and pedestals for boat builders — directly comparable to Tempress's ProBax, Elite Helm, and NaviStyle lines serving the same end customers.
- The Wise Company (Wise Seats): Wise is a long-standing US manufacturer of marine and outdoor seating, including the Wise Seats line of helm chairs and folding seats sold through dealers and big-box marine retailers — a direct competitor to Tempress in the aftermarket replacement-seat market.
- Garelick / EEz-In: Garelick produces marine seating, leaning posts, and hardware under the EEz-In brand, distributed through marine dealers and OEMs — a direct peer in helm seats, pedestals, and fishing-boat seating competing for the same Tempress end users.
Broad incumbents
- Attwood Marine (Dometic): Attwood, now part of Dometic, manufactures a broad portfolio of marine hardware and accessories including seats, hardware, and lighting, and ships globally — a much larger incumbent overlapping with Tempress's hatches, rod holders, and seating categories.
- Perko: Perko is a US manufacturer of marine hardware including lights, hatches, and deck fittings, with a long dealer-driven distribution model very similar to Tempress's — an adjacent peer competing for the same boat-builder and dealer shelf space.
- Taylor Made Products: Taylor Made is a long-established US marine accessories manufacturer producing fenders, covers, hardware, and seating-related products, selling through the same OEM and dealer channels that Tempress uses — a broad incumbent peer in marine outfitting.
Emerging players
- Moeller Marine Products: Moeller manufactures marine fuel tanks, hardware, and accessory products sold through marine dealers; while not a seating specialist, it overlaps with Tempress in the broader marine OEM parts and accessories basket sold to boat builders.
Others
- Yeti Holdings: Yeti is the premium outdoor-coolers and accessories brand that competes with Tempress's Fish-On! and BoatMates lines for the same angler and boater consumer wallet; not a direct seating competitor but a benchmark for premium outdoor brand monetization.
- Bass Pro Shops: Bass Pro Shops is the largest US specialty retailer of fishing, boating, and outdoor products, and a current Tempress dealer/customer through its retail footprint; comparable as a channel partner and as a competitive premium outdoor brand owner (via its Cabela's and White River sub-brands).
- Cabela's (Bass Pro): Cabela's, owned by Bass Pro, sells marine seating, accessories, and apparel both in-store and online, including third-party and private-label products — relevant as both a current Tempress channel and a potential white-label or private-label competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Tempress social profiles
Digital presenceTempress compliance and trust
Trust signalCompliance1 record
Tempress financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tempress leadership team
Management profileNumber of profiles
Profiles1 record
Tempress funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tempress M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tempress
What does Tempress do?
Tempress manufactures and sells premium marine seating products including the patented ProBax orthopedic boat seats (developed with US spinal surgeons), Elite Helm rotationally molded seats with NaviStyle StylePanel technology, NaviStyle seating systems, and supporting lines such as Profile Guide, All-Weather, and Casting seats. The company also produces hatches, deck plates, rod holders, storage accessories, and apparel for recreational boats and specialty marine applications. Manufacturing is based at the Dallas, Texas facility where products have been made since 1972.
Is Tempress a public or private company?
Tempress is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Tempress founded?
Tempress was founded in 1972. It employs 11 to 50 people.
Where is Tempress based?
Tempress is headquartered in Dallas, United States, in the North America region.
How does Tempress make money?
Two revenue lines are on record. Direct Product Sales are the primary driver. The others are wholesale/Dealer Channel Sales.
Who are Tempress's main competitors?
Direct peers on record are Springfield Marine, The Wise Company (Wise Seats) and Garelick / EEz-In. Broad incumbents are Attwood Marine (Dometic), Perko and Taylor Made Products. Moeller Marine Products is listed as an emerging player. Others are Yeti Holdings, Bass Pro Shops and Cabela's (Bass Pro).
Does Tempress have an API?
No public API is recorded for Tempress.
What industry is Tempress in?
Tempress's product category is Marine Seating and Boat Accessories. Its primary akta.pro industry code is IMAJAIAF, Accommodation & Interior Outfit (Cabins, Galleys, Sanitary, Furniture). Its NAICS code is 336360 and its SIC code is 3714.