No Regrets

What No Regrets does

No Regrets, trading name of The Artist Collective Limited, is a UK-incorporated private company that operates a chain of premium tattoo studios. Founded in 2008 and headquartered in London, the company runs 14 owned-and-operated studios: 13 across major UK cities (London, Manchester, Birmingham, Edinburgh, Glasgow, Cardiff, Bristol, Leeds, Cheltenham, Epsom, Exeter, Worcester) and one in Miami, USA. The core offering is custom tattoo creation across styles, sizes and concepts, delivered by what the company describes as an "elite" roster of professional artists in a standardized premium studio environment.

The company monetizes primarily through one-time per-project tattoo fees, with pricing determined by tattoo size, complexity, placement and artist rather than published rate cards. Adjacent revenue streams include a standalone Tattoo Design Service (charged separately for design development and body preview prior to booking), Tattoo Finance (installment-based payment for higher-ticket pieces), e-gift cards sold through an online shop, and promotional prize draws. There are no disclosed franchise, licensing or reseller channels; all studios are owned and operated, and distribution is entirely via the company's own website booking system and physical locations.

Go-to-market is direct-to-consumer, supported by organic social media presence on Instagram, Facebook, YouTube and TikTok, an email newsletter, and a content/inspiration hub covering tattoo styles and designs. The customer base is exclusively individual consumers seeking professional tattoo work for personal expression; no enterprise or B2B segment is served. The company is privately held with no disclosed institutional investors, parent company, subsidiaries, M&A activity, patents or regulatory actions in the source material.

Name

No Regrets

Legal name

The Artist Collective Limited

Website

https://nrstudios.co.uk

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

No Regrets is a UK-founded private company operating 14 premium tattoo studios across 12 UK cities and Miami, delivering custom tattoo services and adjacent design, financing and gift card products directly to individual consumers.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices13 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Tattoo Services: One-time tattoo services rendered at physical studio locations. Customers pay per tattoo based on size, complexity, and artist expertise.
2. Custom Design Service: Optional premium design service where the company develops custom tattoo designs before booking, charged as a separate service.
3. E-gift Cards: Digital gift cards sold through the online shop for tattoo services.
4. Tattoo Finance: Financing option offered to customers for larger or more expensive tattoo projects, potentially generating ancillary revenue.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

No Regrets operates a network of 14 owned tattoo studios (13 across the United Kingdom and 1 in Miami) providing custom tattoo creation services across all styles, sizes, and concepts. The company supplements its core tattoo services with a pre-booking custom design service that previews designs on the client's body, customer financing for larger projects, and an online shop selling e-gift cards and prize draws. Customers book consultations via the company website and receive services in person at studios.

Product overview

No Regrets operates as a multi-location tattoo studio chain offering tattoo services across 12 UK cities and Miami. The core offering consists of tattoo studio locations staffed by elite artists who work with clients on custom pieces. Adjacent services include a Tattoo Design Service for pre-booking design development, Tattoo Finance for payment flexibility, E-gift Cards for gifting, and Prize Draws for promotional engagement.

Differentiator

Problem solved

Functional benefit

Products and services

• No Regrets Tattoo Studios A network of 14 owned-and-operated physical tattoo studio locations across the UK and Miami, offering custom tattoo creation services for adult individual consumers across all styles, sizes, and concepts.
• Tattoo Design Service
• Tattoo Finance
• E-gift Cards
• Prize Draws

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Shamrock Social Club: Nashville-based premium tattoo studio with a strong social-media presence and high-profile artist roster. Comparable to No Regrets in leveraging Instagram-driven acquisition and elite-artist brand positioning.
• Adrenaline Tattoo Studio: UK-based multi-location tattoo studio chain operating across several cities. Comparable to No Regrets in physical retail studio model and broad geographic coverage across the UK tattoo market.
• Saved Tattoo: Brooklyn-based premium tattoo studio with a global guest-artist rotation and strong digital brand. Comparable to No Regrets in its premium studio experience and content-led marketing on social platforms.
• Bang Bang Tattoo: World-renowned high-end tattoo studio in New York with a celebrity-driven premium brand. Comparable to No Regrets in its elite-artist positioning, custom work focus, and direct-to-consumer studio model.
• Seven Doors Tattoo: London-based premium tattoo studio known for high-quality custom work and a curated roster of artists. Comparable to No Regrets in customer base, premium positioning, and custom-tattoo service offering.
• Frith Street Tattoo: Established high-end London tattoo studio with a reputation for elite resident and guest artists. Comparable to No Regrets in its premium positioning and artist-led model, though smaller in physical footprint.
• Diamond Jacks Tattoo: UK-based tattoo studio with a strong artistic reputation and significant social media following. Comparable to No Regrets in artist-led premium service offering and consumer-facing digital marketing approach.
• Good Times Tattoo: London-based tattoo studio serving a similar demographic of customers seeking custom pieces from professional artists. Comparable to No Regrets in service mix and consumer-facing premium positioning.
• Into You: London-based multi-location premium tattoo studio chain offering custom tattoo work across several UK cities. Directly comparable to No Regrets in operating model, premium positioning, and physical studio retail approach.

Emerging players

• Tattoo Tea Party: Miami-based tattoo studio that overlaps geographically with No Regrets' US beachhead. Comparable in customer demographic and digital-first marketing, but smaller in scale and less of a multi-location chain.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@no.regrets.studios
• Facebookfacebook.com/no.regrets.studios
• Instagraminstagram.com/no.regrets.studios
• TikToktiktok.com/@no.regrets.studios

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about No Regrets