Ambratec

What Ambratec does

Ambratec GmbH is a privately held German specialty chemical manufacturer headquartered in Mainz, with a sales branch in Mondsee, Austria, serving the DACH region (Germany, Austria, Switzerland) and France. The company develops and sells approximately 50 specialty chemical products spanning industrial degreasers (AQUABASE series, SCHNELLENTFETTER 3, GA-SOL, AMSOL N), rust treatment (ROSTEX FL, ROSTOIL SUPER), adhesives (MONTEC, NEO-TEC CA), construction repair compounds (DÜBELMASTER, FASOFIX, FUGENSTAR UF), paint strippers (COLORSTRIP 2011), automotive care (HYBRID SHINE, AFR EFFEKT PURE), facility management (Luxe Air Select, TURBO-FRESH, ODORAN BIO), sanitary cleaners, environmental safety products (oil binders, absorbents), and NSF-registered food industry cleaners (LEMITEC F). Technical differentiation rests on proprietary formulations including color-indicating cleaning chemistry, ceramic-hybrid vehicle protection, isocyanate/silicone-free adhesives, and food-sector certified cleaners; the company has held DIN ISO 9001 quality management certification continuously since 1997.

The business model is direct B2B sales with quote-based pricing — no public price lists — and a field sales organization that conducts on-site product demonstrations across the DACH region. A newly launched website order request portal supplements the traditional field-sales channel. Revenue is transactional/one-time purchase driven, with repeat orders from established industrial, fleet, healthcare, food, and trade-professional customer segments. The company operates with 51–100 employees, is led by Managing Director Christian Thielemann, has no disclosed external investors, and has not raised venture or private equity funding. Recent strategic activity is concentrated on a multi-SKU product launch wave, a new corporate design rollout, and the geographic addition of France.

Name

Ambratec

Legal name

ambratec GmbH

Website

https://ambratec.de

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

51–100 employees

Short description

Ambratec GmbH is a private German specialty chemical manufacturer producing ~50 cleaning, maintenance, protection, adhesive, and repair products for industrial, fleet, healthcare, food industry, and trade-professional customers in the DACH region and France, sold through direct field sales with on-site product demonstrations and a new online order portal.

Ownership category

akta.pro rank

Product category

Specialty Industrial Chemicals

NAICS

Soap and Cleaning Compound Manufacturing (32561), Polish and Other Sanitation Good Manufacturing (325612), Paint, Coating, and Adhesive Manufacturing (3255)

SIC

Specialty Cleaning, Polishing And Sanitation Preparations (2842), Chemicals & Allied Products (2800)

akta.pro primary industry

Specialty Surfactants & Performance Additives (IMAEABAL)

akta.pro secondary industries

Alkaline Cleaners & Heavy-Duty Degreasers (Caustic/Soda Ash) (CRAJAKAE), Food-Contact Surface Sanitizers (Kitchen/Commercial-grade) (CRAJANAG), Medical & Food-Contact Specialty Compounds (IMANABAK)

Keywords

• Industrial cleaning chemicals
• Specialty chemical manufacturing
• Rust treatment products
• Industrial maintenance solutions
• Professional cleaning products

Headquarters

HQ city

Mainz

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Specialty Chemical Products: Ambratec generates revenue through the sale of specialty chemical formulations for industrial cleaning, maintenance, and protection applications. Products are sold directly to B2B customers including industrial facilities, commercial operations, and healthcare institutions. The revenue model is primarily transactional with one-time product purchases, though established customer relationships drive repeat orders.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Ambratec manufactures and sells specialty chemical formulations for industrial and professional cleaning, maintenance, repair, and protection applications. The product range includes industrial degreasers (AQUABASE series, GA-SOL, SCHNELLENTFETTER 3, AMSOL N), rust converters and solvents (ROSTEX FL, ROSTOIL SUPER), adhesives (MONTEC, NEO-TEC CA), automotive care (HYBRID SHINE, AFR EFFEKT PURE, TOP GLAS-SCHAUM), paint strippers (COLORSTRIP 2011 series), sanitary and facility maintenance cleaners, NSF-certified food industry cleaners (LEMITEC F), construction repair products (DÜBELMASTER, FASOFIX, FUGENSTAR UF), and environmental safety absorbents (SORFIB PLUS, AMBRASORB, HYDROBIN 100). The company's positioning centers on applications where conventional consumer-grade products fail, serving industrial operators, trades, fleet operators, healthcare institutions, and food processors across the DACH region.

Product overview

Ambratec is a German specialty chemical company offering highly effective solutions for cleaning, maintenance and care, positioning their products for use when conventional products fail. The product portfolio includes industrial cleaning products (AQUABASE® series, SCHNELLENTFETTER 3, GA-SOL, AMSOL® N), automotive care products (HYBRID SHINE, AFR EFFEKT PURE), rust treatment solutions (ROSTEX FL, ROSTOIL SUPER), adhesives (MONTEC, NEO-TEC CA), construction repair products (DÜBELMASTER, FASOFIX, FUGENSTAR UF), paint removal products (COLORSTRIP 2011, COLORSTRIP 2011 GEL), facility management products (Luxe Air Select, TURBO-FRESH, ODORAN BIO), sanitary cleaning products (AMBERPLUS GOLD, WC-DEOCLEAN, SANITEC SF-P, KALKEX-ES®, KALKEX TABS), environmental safety products (SORFIB® PLUS, AMBRASORB, HYDROBIN® 100), personal care and skin protection products (HAUTSCHUTZ 91, HANDI CARE, BRILLANT FOAM, BRILLANT FLUID), and surface treatment products (FARBVERTIEFER FS, STEINREINIGER). Products serve industries including construction, heating/sanitary/HVAC, painters, mechanical engineering, and care homes/hospitals.

Differentiator

Problem solved

Functional benefit

Products and services

• HYBRID SHINE (Lackschnellpflege) Paint quick care (Lackschnellpflege) using advanced ceramic hybrid technology to form a resistant protective layer on vehicle paints, protecting against dirt, insect residues, and road salt while providing a brilliant Wet-Look shine; also suitable for other lacquered surfaces, plastics, vinyl, and stone-chip protection films.
• DÜBELMASTER Fast-reacting two-component polyurethane repair and filling compound (Reparatur- und Füllmasse) for damaged or oversized drill holes; suitable for many building materials including concrete, masonry, aerated concrete, and plasterboard; sandable and overpaintable, weather-resistant and temperature-resistant from -40 to +80 °C.
• ROSTEX FL Rust converter (Rostumwandler) that halts and prevents new rust formation on iron, steel, and cast iron surfaces by forming a protective blue-black plastic seal through a chemical reaction process; heat-resistant up to 80 °C, resistant to chemical vapors, fuels, and oils; free from lead, zinc, chromate, and solvents; suitable for aggressive environments such as galvanizing plants, pickling facilities, sewage treatment plants, and municipal commercial vehicles.
• AFR EFFEKT PURE Acid-free special wheel cleaner (Felgenreiniger) with a color indicator that turns violet on contact with brake dust and iron oxidation, visually signaling cleaning progress; pH-neutral and material-friendly; less odor-intensive than comparable products; also usable as a rust remover (Flugrostentferner).
• Luxe Air Select Battery-operated electronic room fragrance system (Raumduftsystem) with programmable control available in two colors; fragrances include MANHATTAN, VENEZIA, and CASABLANCA exclusive perfume-quality scents; 250 ml cartridge lasts 1–6 months depending on intensity, suitable for rooms of 50–100 m² per device and modularly expandable.
• MONTEC Permanently elastic assembly adhesive (Montagekleber) with immediate initial adhesion that is universally applicable, free of isocyanate and silicone, weather-resistant, paintable, and sandable after hardening; enables ceiling mounting without additional fixation due to exceptional initial tack.
• SCHNELLENTFETTER 3 Fast-evaporating industrial degreaser (Entfettungsmittel) for immediate elimination of oils, fats, waxes, and adhesive and sealant residues; can also be used for silicone residue removal prior to painting.
• GA-SOL Fast-evaporating cold degreaser (Kaltreiniger) that removes oils, waxes, and fats from machines, tools, metals, plastic-coated and enameled surfaces; separable in oil separators according to DIN 1999.
• AQUABASE AS Highly concentrated alkaline cleaning and removal agent for commercial and industrial metal cleaning systems, system cleaning of boring emulsion machines, and large-area cleaning machines; provides corrosion protection during cleaning.
• AQUABASE V Intensive foam cleaner (Intensivschaumreiniger) with gel-like consistency for application on vertical surfaces; removes impurities from plant- and mineral-based oils and fats, release agents, waxes, fresh paint residues, greasy dirt, and soot.
• AQUABASE KF Universally applicable cleaning concentrate with high dirt and grease dissolving power; removes oils, fats, protein, waxes, soot, greasy deposits, and insect residues from all washable surfaces.
• LKE 2010 Intensive cleaning spray (Intensivreinigungsspray) with strong dissolving power for removal of lacquer, adhesive and sealant residues, solid gaskets, cyanacrylate and anaerobic adhesives, resins, fats, lubricants, and paint deposits.
• AMSOL N Odorless cold degreaser with excellent dissolving properties for oils, waxes, and resinified fats; enables service lives in small-parts cleaning equipment of up to 12 months; separable in oil separators according to DIN 1999.
• SOLVATEC FL (Flüssig) Intensive cleaner (Intensivreiniger) for removal of impurities and residues of adhesive and lubricating substances, fats, oils, graffiti, rubber residue, and abrasion from stone, concrete, tiles, marble, wood, glass, and all other solvent-compatible surfaces.
• LEMITEC F High-performance cleaning concentrate with NSF registration for use in the food sector; removes residues from oil, fat, meat, fish, vegetables, fruit, dough, protein, blood, dairy products, and beverages in industrial facilities, kitchens, butcher shops, and bakeries.
• FASOFIX Fast-setting, fiber-reinforced, high-strength assembly and repair mortar (Montage- und Reparaturmörtel); waterproof, frost-resistant and largely oil-resistant; contains no chlorides.
• COLORSTRIP 2011 GEL Gel-form paint stripping gel (Entlacker-Gel) with high penetration power; dissolves 1- and 2-component lacquers, powder coatings, dispersion, acrylic, latex paints, weathered coats, and adhesive residues; dichloromethane-free.
• COLORSTRIP 2011 Liquid paint stripper (Flüssig-Entlacker) suitable for dip bath application; dissolves 1- and 2-component lacquers, powder coatings, dispersion, acrylic and latex paints, weathered coats, and adhesive residues.
• ROSTOIL SUPER AE (Spray) Powerful rust solvent (Rostlöser) with high penetration power and corrosion protection; quickly loosens stuck screws and parts; protects against renewed corrosion without attacking paints, metals, or rubber.
• SORFIB PLUS Oil binding agent (Ölbindemittel) made predominantly from renewable and biodegradable plant fibers with extremely high absorption capacity; absorbs up to 7 times its own weight in oil and up to 8 times in hydrocarbons.
• AMBRASORB Special absorption mat that binds organic solvents and especially oil; water-repellent and buoyant; suitable for removing oil from water surfaces (rivers, lakes) and as underlay for leaks or oil-dripping components.
• HYDROBIN 100 Quick binder for liquids (Schnellbindemittel) that absorbs up to 100 times its own weight; binds water, tea, coffee, juices, beer, wine, soups, cleaning solutions, polymers, urine, vomit, blood, and more.
• SEPARTEC B.I.O. Water-emulsifiable release agent (Trennmittel) for asphalt and concrete; protects vehicles, mixing machines, conveyor systems, rollers, tools, and formwork from asphalt and concrete adhesion; over 98% biodegradable.
• FUGENSTAR UF One-component paving joint mortar (Pflasterfugenmörtel) for grouting paved surfaces; permanently water-permeable, frost-, heat-, and road salt-resistant; prevents weed growth; available in sand and basalt colors.
• NEO-TEC CA Odorless cyanacrylate adhesive of the new generation with high adhesive strength, impact-resistant, flexible, temperature-, moisture-, and UV-resistant; bonds elastomers (except silicone and Teflon) without blooming.
• TOP GLAS-SCHAUM Glass foam cleaner (Glas-Schaumreiniger) with exceptional foam behavior for streak-free shine on glass surfaces, vehicle windows, mirrors, chrome parts, metal surfaces, tiles, and alcohol-compatible plastic surfaces.
• STEINREINIGER Property special cleaner (Grundstück-Spezialreiniger) with self-activating effect for removing pollution and environmental deposits such as green deposits and algae from concrete, stone slabs, and paving stones.
• FARBVERTIEFER FS Ready-to-use, deep-acting color intensifier (Farbvertiefer) for treating all soft and hard stone types; emphasizes color and structure of granite, brick, concrete, sandstone, terrazzo, slate, marble, and other natural stones.
• FUNGI-/ALGIZID Algae and mold remover (Algen- und Schimmelentferner) with bleaching brightening action and antibacterial effect for use indoors and outdoors; BAUA Reg.-No. N-80314.
• SANITEC SF-P High-performance sanitary cleaner and descaler (Sanitärreiniger/Entkalker) that cleans excellently and removes lime scale, body fats, and soap residues; contains substances that reduce rapid re-soiling.
• KALKEX-ES Extra-strong limescale and uric stone remover (Extra starker Kalk- und Urinsteinlöser) that quickly and reliably dissolves stubborn mineral deposits, reducing cleaning effort compared to conventional descaling agents.
• BIO-KALKEX Water-soluble descaler (Entkalker) on fruit acid basis for use where health-hazardous or corrosive acids must not be used; minimum 99.5% active ingredient content and fully biodegradable.
• HAUTSCHUTZ 91 Silicone-free skin protection emulsion for occupational use; protects skin against aqueous and non-aqueous working materials such as cooling lubricants, oils, fats, adhesives, bitumen, paints and pigments, detergents, diluted acids or alkalis, and cold exposure.
• TURBO-FRESH Intensive fragrance spray (Intensivduftspray) for immediate neutralization of unpleasant odors with long-lasting fragrance; available in Breeze, Lemon, and Melone variants; special valve gives a 1-second spray coverage of 200 m³.
• ODORAN BIO Biological odor eliminator (Biologischer Geruchsvernichter) based on special microorganisms with fresh fragrance; destroys unpleasant, penetrating, or disgusting odors and leaves a pleasant fresh scent.

Quantifiable outcome

• DIN ISO 9001 certified quality management system since 1997

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• Dr. Schnell Chemie: German specialty chemicals manufacturer producing professional cleaning, disinfection, and maintenance products for industrial, food, and healthcare sectors. Highly comparable DACH-focused B2B specialty chemical business with overlapping product categories (degreasers, sanitary cleaners, disinfectants) and similar target verticals.
• Buzil-Werk Wagner: German mid-sized manufacturer of cleaning and hygiene products for industrial, commercial, and institutional customers. Directly comparable in product range (industrial degreasers, sanitary cleaners, surface treatments), DACH-centric GTM, and B2B specialty chemicals positioning.
• Kiehl Group: German family-owned manufacturer of professional cleaning products for the building services, healthcare, food industry, and industrial segments. Closely comparable in size, ownership structure, product portfolio (degreasers, surface cleaners, disinfectants), and DACH go-to-market.
• Werner & Mertz Professional: German specialty chemical company offering professional cleaning and maintenance solutions with strong sustainability positioning. Comparable in product categories (industrial cleaners, green-certified formulations), vertical specialization (facilities, industry, healthcare), and European footprint.
• Dr. Weigert: German Hamburg-based manufacturer of cleaning, disinfection, and hygiene products for food processing, healthcare, and laboratories. Directly comparable in NSF/food-sector specialization, professional B2B focus, and product categories (alkaline cleaners, sanitizers, degreasers).

Broad incumbents

• Ecolab: Global leader in water, hygiene, and infection prevention solutions serving food processing, healthcare, hospitality, and industrial markets. Overlaps significantly with Ambratec's food-sector (NSF) and industrial cleaning portfolio, but operates at vastly larger scale across 170+ countries with broader portfolio and deeper R&D.
• Diversey (now Solenis): Global provider of hygiene, infection prevention, and cleaning solutions across food and beverage, healthcare, and facility management. Competes directly with Ambratec in food-sector cleaning chemicals and industrial degreasing, but with vastly greater scale, global distribution, and corporate backing.
• Henkel (Loctite / Bonderite): Global chemicals giant with adhesives (Loctite/Patex) and industrial surface treatment (Bonderite) businesses. Overlaps with Ambratec's MONTEC/NEO-TEC CA adhesive lines and metal cleaning/degreasing products, though operates as a broad incumbent with massive R&D and global reach.
• Stockmeier Chemie: German family-owned chemical distribution and specialty manufacturing group serving industrial cleaning, water treatment, and food processing. Comparable in DACH focus and product overlap (degreasers, sanitizers, specialty cleaners), but operates as a broader chemicals platform with private equity backing.

Emerging players

• CWS Group: European provider of hygiene, washroom, and facility services including cleaning chemicals. Comparable in B2B European hygiene/cleaning chemistry positioning, though primary business model is service-based (rented mats, dispensers) rather than pure chemical manufacturing.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks4 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ambratec
• LinkedInlinkedin.com/company/ambratecgmbh

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ambratec