Green Evénements
Green Evénements is a Paris-based sustainability consulting firm founded in 2009 that helps event organizers, venues, and corporate CSR teams design, measure, and certify sustainable events through ISO 20121 consulting, RSE strategy advisory, Qualiopi-certified training, and two proprietary tools — the Climeet carbon calculator and the LEAD sustainable-event label (with SGS).
- Company typePrivate
- Founded2009
- HeadquartersParis, France
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Green Evénements does
Green Evénements is a Paris-based sustainability consulting and training firm founded in 2009 by Béatrice Eastham, specializing in CSR (RSE) strategy, certification, and tooling for the events and tourism sectors. The firm serves event organizers, venue operators, corporate communications and CSR teams, government institutions, and event service providers, helping them design, measure, and certify sustainable events through ISO 20121 certification support, EcoVadis evaluation preparation, and bespoke RSE strategy consulting. Its core proprietary assets are Climeet, a carbon footprint calculator co-created with South Pole (now operating as an independent company after a 2023 spin-off and €1M fundraising) and LEAD (Label Événement à Ambition Durable), the first outcome-based sustainable-event label co-developed with SGS covering zero waste, low carbon, and positive social impact, with a LEAD Venues extension launched in 2023.
The business operates on three revenue streams: project-based consulting engagements (the primary stream, quoted per engagement), Qualiopi-certified training programs (public inter-company sessions priced €850-1,500 HT per participant with OPCO financing available, plus quote-based intra-company training), and LEAD certification delivered through SGS. Distribution is direct to enterprise and government buyers across France and French-speaking Europe, with some international engagements (European Parliament, UN Geneva, IUCN Abu Dhabi). The firm has completed 100+ ISO 20121 certifications since 2009, trained 1,000+ professionals since April 2020, and labelled 100+ events with LEAD by 2025, supported by industry-body partnerships with UNIMEV, Lévénement, and INEC, and co-marketing relationships with Chateauform' and Bpifrance.
Green Evénements operates as a Social Economy (ESS) company with ESUS approval, holds Qualiopi certification for training, and participates in the Afnor commission that authored the ISO 20121:2024 revision. The core team is approximately 7-8 specialists including the founder-president, a general manager and consulting director, RSE consulting directors, an administrative and financial lead, an innovation lead, and a business development partner. References include COP21, G7 Biarritz, the French Presidency of the EU Council, Festival de Cannes, UEFA Euro 2016, Viparis, Accor Arena, Chateauform', L'Oréal, Moët Hennessy, Décathlon, Danone, and Pierre Fabre.
Green Evénements firmographics
Firmographics- Name
- Green Evénements
- Legal name
- GREEN EVENEMENTS
- Website
- https://green-evenements.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Green Evénements is a Paris-based sustainability consulting firm founded in 2009 that helps event organizers, venues, and corporate CSR teams design, measure, and certify sustainable events through ISO 20121 consulting, RSE strategy advisory, Qualiopi-certified training, and two proprietary tools — the Climeet carbon calculator and the LEAD sustainable-event label (with SGS).
- Ownership category
- akta.pro rank
Green Evénements industry classification
Industry- Product category
- Event Sustainability Consulting
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Environmental Compliance & Permitting (BPAHAJAA)
- akta.pro secondary industries
- Eco-Certification, Auditing & Standards (Green Lodging, Tour Operator Certification) (THAAANAA), Environmental, Climate & Sustainability Standards & Reporting Cooperation (BPADANAI)
Keywords
Where Green Evénements is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
Green Evénements business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Consulting & Advisory Services: Bespoke consulting engagements for RSE strategy, ISO 20121 certification preparation, EcoVadis evaluation support, and sustainable event strategy. Revenue is generated through project-based fees, typically quoted per engagement (sur devis). This represents the primary revenue stream of the firm.
- Training Programs: Green Evénements offers inter-company and intra-company training programs on sustainable event management. Public training courses are priced at fixed rates (e.g., 850€ HT, 1,250€ HT, 1,500€ HT) with intra-company training quoted per engagement. The company is Qualiopi-certified, enabling OPCO financing for participants. Courses cover ISO 20121, carbon measurement, responsible procurement, and event design.
- LEAD Certification & Labelling: Revenue is generated through the LEAD label, a third-party certification for sustainable events delivered in partnership with SGS. The label evaluates events against zero waste, low carbon, and positive social impact criteria. In 2024, over 60 events carried the LEAD label, growing to 100+ events by 2025.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Mesurer et réduire l'empreinte carbone d'un événement |
| Unit Pricing | Pay-as-you-go | Piloter et évaluer la performance durable d'un événement |
| Unit Pricing | Pay-as-you-go | Formation Concevoir un événement responsable x ChangeNOW |
| Unit Pricing | Pay-as-you-go | Achats responsables au service de vos événements |
| Other | Multi-year contract | Audit interne ISO 20121 |
| Other | Multi-year contract | ISO 20121 version 2024 : décryptage et mise en œuvre |
| Other | Multi-year contract | Solutions et passage à l'acte pour des événements responsables |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Green Evénements product offering
Product offeringCore offering
Green Evénements is a Paris-based consulting, training, and advisory firm that helps event organizers, venues, and tourism operators design, measure, and certify sustainable events. Its core offerings include ISO 20121 certification support, RSE/CSR strategy consulting, EcoVadis evaluation preparation, Qualiopi-certified training programs, and two proprietary tools: Climeet (carbon footprint calculator co-created with South Pole) and the LEAD sustainability label (co-developed with SGS).
Product overview
Green Evénements is a specialized consulting firm offering advisory services, professional training, and proprietary tools for sustainable event management. The portfolio combines methodology-driven consulting (ISO 20121 certification support, EcoVadis evaluation, RSE strategy) with training programs (Qualiopi-certified) and two core proprietary products: CLIMEET (carbon calculator software) and LEAD (sustainability label). These products work together: Climeet measures and tracks carbon emissions while LEAD certifies event sustainability outcomes across waste, carbon, and social impact dimensions.
Differentiator
Problem solved
Functional benefit
Brands
- LEAD: Label Evénement à Ambition Durable - the first label that evaluates event results in terms of eco-responsability, covering zero waste, low carbon, and positive social impact.
- CLIMEET
Products and services
- ISO 20121 Certification Support
Quantifiable outcome
- Over 100 ISO 20121 certification engagements completed since 2009
- +4 more outcomes
Companies that use Green Evénements
Customer profileNamed customers15 records
Segments6 records
Ideal customer profiles5 records
Green Evénements technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Green Evénements partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor, flagship and core.
- Bpifrance (French Public Investment Bank)minorFeatured in Bpifrance's 'Parlons RSE' podcast, where Béatrice Eastham discussed concrete tools and methods for sustainable events. The podcast appearance provided visibility to a broad audience of French entrepreneurs and business leaders.
- Institut National de l'Economie Cirulaire (INEC)minorPublished the report 'Economie circulaire et événementiel : une mutation nécessaire pour le secteur' (Circular economy and events: a necessary transformation for the sector) in August 2023, demonstrating that circular economy practices are a solution to the challenges facing event industry actors.
- Châteauform'flagshipCo-published the white paper '13 measures for a LEAD event with sustainable ambition' with Châteauform', providing concrete and measurable advice for event organizers. Châteauform' Metropolitan became the first venue to receive the LEAD Venues certification. The partnership has included joint events, podcast appearances, and the co-creation of the LEAD label framework.
- La Gazette des SalonsminorPartnership to update the professional directory of La Gazette des Salons with a new categorization of eco-responsible service providers, based on criteria and a reference framework developed by Green Evénements. The partnership aimed to help organizers find and select genuinely sustainable event suppliers, using Green Evénements' expert criteria.
- South Pole (ex CO2logic)coreCo-developed Climeet, the first carbon footprint calculator dedicated to the events industry, combining Green Evénements' sector expertise with South Pole's international climate action methodology. Climeet was subsequently spun off as an independent company in 2023, raising €1 million in seed funding. South Pole's scientific credibility strengthened the tool's market positioning.
- SGScoreCo-developed LEAD (Label Événement à Ambition Durable), the first outcome-based label for sustainable events, with SGS as the independent third-party certification body. Also co-hosted the ISO 20121:2024 webinar with SGS in 2024, featuring Joanna Hayot (SGS). The partnership with SGS provides credibility and global reach for the LEAD certification program.
- Lévénement (French Event Agencies Association)minorLaunched group training programs with Lévénement, the association of major French event agencies, providing access to its member agencies for training delivery.
- UNIMEV (Union des métiers de l'événement)minorLaunched group training programs with UNIMEV, the union representing all event industry professionals in France, providing access to its broad membership network of venues, operators, and service providers.
Scale indicators6 records
Recent moves7 records
Expansion highlights5 records
Green Evénements competitors and assessment
Company assessmentBroad incumbents
- Bureau Veritas: Global testing, inspection, and certification major that performs ISO 20121 audits and a broad portfolio of sustainability assurance services. It is a logical competitor for large enterprise and public-sector ISO 20121 mandates that Green Evénements also targets.
- SGS: World-leading TIC firm and Green Evénements' direct partner in delivering the LEAD label. SGS also conducts independent ISO 20121 audits independently, making it both a co-delivery partner and a potential competitor for the certification layer of the stack.
- AFNOR Certification: French standards body and certification provider that issues ISO 20121 certificates through accredited auditors. A natural peer and adjacent player in the same certification ecosystem where Green Evénements acts as an advisory/implementation partner.
- TÜV Rheinland / TÜV SÜD: International TIC majors offering sustainability and event-related certifications. Comparable as broad incumbents expanding into event sustainability assurance and competing for large institutional and corporate audit mandates.
Direct peers
- EcoAct (an ERM company): France-rooted climate strategy and carbon management consultancy serving many of the same corporate and institutional buyers as Green Evénements, with overlapping services in carbon footprinting, Net Zero strategy, and CSRD advisory. Comparable along client base and consulting model for the event and tourism vertical.
- Carbone 4: Independent French climate consulting firm providing carbon footprinting, low-carbon strategy, and training. Directly comparable as a French-headquartered carbon/sustainability advisory competing for the same corporate RSE and CSRD mandates, with broader sectoral reach but similar firm size.
- Utopies: French sustainability strategy and reporting consultancy with a strong CSR/RSE advisory practice. Comparable as a French-headquartered peer offering CSR strategy, reporting support, and stakeholder engagement to large corporates, including event and tourism sector clients.
- BL Evolution: French consultancy specialized in sustainable development strategy, reporting (CSRD, GRI), and training. Directly comparable in scope and geography, serving many of the same mid-market and large-corporate event and tourism clients.
Emerging players
- Greenly: Carbon accounting SaaS platform targeting SMB and mid-market corporates, conceptually adjacent to Climeet. Comparable as a software-based carbon measurement player addressing Scope 3 reporting needs, though focused on broader corporate footprints rather than event-specific accounting.
- Sweep: ESG and carbon management SaaS platform helping enterprises measure Scope 1-3 emissions, including those tied to events and operations. A direct functional peer to Climeet on the technology side of the carbon measurement stack.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Green Evénements social profiles
Digital presenceGreen Evénements compliance and trust
Trust signalCompliance3 records
Green Evénements financial estimates
Financial estimateRevenue estimate
Valuation estimate
Green Evénements leadership team
Management profileNumber of profiles
Profiles9 records
Green Evénements subsidiaries and ownership
Company hierarchySubsidiaries1 record
Green Evénements funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Green Evénements M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Green Evénements
What does Green Evénements do?
Green Evénements is a Paris-based consulting, training, and advisory firm that helps event organizers, venues, and tourism operators design, measure, and certify sustainable events. Its core offerings include ISO 20121 certification support, RSE/CSR strategy consulting, EcoVadis evaluation preparation, Qualiopi-certified training programs, and two proprietary tools: Climeet (carbon footprint calculator co-created with South Pole) and the LEAD sustainability label (co-developed with SGS).
Is Green Evénements a public or private company?
Green Evénements is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Green Evénements founded?
Green Evénements was founded in 2009. It employs 11 to 50 people.
Where is Green Evénements based?
Green Evénements is headquartered in Paris, France, in the Europe region.
How does Green Evénements make money?
Three revenue lines are on record. Consulting & Advisory Services are the primary driver. The others are training Programs and LEAD Certification & Labelling.
Who are Green Evénements's main competitors?
Broad incumbents on record are Bureau Veritas, SGS, AFNOR Certification and TÜV Rheinland / TÜV SÜD. Direct peers are EcoAct (an ERM company), Carbone 4, Utopies and BL Evolution. Emerging players are Greenly and Sweep.
Does Green Evénements have an API?
No public API is recorded for Green Evénements.
What industry is Green Evénements in?
Green Evénements's product category is Event Sustainability Consulting. Its primary akta.pro industry code is BPAHAJAA, Environmental Compliance & Permitting, with a secondary code of THAAANAA, Eco-Certification, Auditing & Standards (Green Lodging, Tour Operator Certification). Its NAICS code is 711320 and its SIC code is 7990.