UAhero
UAhero is a self-serve B2B SaaS platform that uses ML predictions and cross-network AI optimization to automate mobile user acquisition campaigns for gaming companies, integrating with major ad networks and MMPs.
- Company typePrivate
- Founded2017
- HeadquartersIstanbul
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What UAhero does
UAhero is a B2B SaaS platform, operated by the Turkish entity TARENTUM YAZILIM VE DANIŞMANLIK A.Ş. and founded in 2017, that automates and optimizes mobile app user acquisition (UA) campaigns for gaming companies. The product integrates with 11 major ad networks (Meta, Google Ads, Unity, TikTok, ironSource, AppLovin, Snapchat, Mintegral, Tapjoy) and two leading mobile measurement partners (Adjust, AppsFlyer), enabling centralized management of cross-network campaigns without requiring SDKs or custom code. Its core technology combines machine-learning-based prediction, AI-generated optimization recommendations that users approve before implementation, organic lift estimation, and a cross-network campaign optimizer that adjusts bids and budgets across networks simultaneously. The platform is delivered as a self-serve product at platform.uahero.ai, accessible via a no-code onboarding flow that connects ad networks and MMPs in a few clicks.
UAhero serves primarily gaming studios, ranging from large enterprises such as Netmarble and Mynet Games to resource-constrained indie developers such as Buildstep. The company reports that its tooling delivers approximately 90% time savings in UA management and an average 40% uplift in return on ad spend (ROAS) for customers. The revenue model is recurring SaaS subscription, with a self-serve onboarding motion targeting enterprise gaming buyers, though specific pricing tiers are not publicly disclosed. The team is described as fully data-driven and is sized at 11-50 employees, headquartered in Istanbul, Turkey.
UAhero firmographics
Firmographics- Name
- UAhero
- Legal name
- TARENTUM YAZILIM VE DANIŞMANLIK A.Ş.
- Website
- https://uahero.ai
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- UAhero is a self-serve B2B SaaS platform that uses ML predictions and cross-network AI optimization to automate mobile user acquisition campaigns for gaming companies, integrating with major ad networks and MMPs.
- Ownership category
- akta.pro rank
UAhero industry classification
Industry- Product category
- Mobile Ad Campaign Optimization Platform
- NAICS
- Media Buying Agencies (54183), Media Buying Agencies (541830)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Advertising (7310)
- akta.pro primary industry
- Player Acquisition & Growth Operations (UA Ops, ASO, Creative Ops) (MPAFAKAK)
Keywords
Where UAhero is headquartered
LocationHeadquarters
- HQ city
- Istanbul
Offices1 record
Markets served
UAhero business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- SaaS Platform Subscription: UAhero provides a cloud-based platform for user acquisition management. The revenue model is based on providing access to the AI-powered optimization platform, likely through subscription pricing based on the platform's B2B SaaS nature and self-serve onboarding model.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
UAhero product offering
Product offeringCore offering
UAhero provides an AI-powered, cloud-based user acquisition platform that centralizes and automates mobile app advertising campaign management. The platform uses ML-based predictions and AI algorithms to optimize campaigns across multiple ad networks (Meta, Google Ads, TikTok, Unity, AppLovin, ironSource, Snapchat, Mintegral, Tapjoy) and integrates with Mobile Measurement Partners (Adjust, AppsFlyer) for unified attribution and reporting. It is targeted at gaming companies seeking cross-network ROAS and CPI optimization without writing code or integrating SDKs.
Product overview
UAhero is a single unified UA (User Acquisition) platform designed for gaming companies. The core product, the UAhero Platform, provides ML-based predictions, creative and campaign optimization, organic lift estimation, and automation technology. Key features include compact reporting, AI-powered recommendations, one-click campaign management, and multi-network optimization. The platform integrates with 11 major ad networks (Meta, Google Ads, Unity, TikTok, ironSource, AppLovin, Snapchat, Mintegral, Tapjoy) and 2 MMPs (Adjust, AppsFlyer) to enable centralized campaign management without requiring code or SDKs.
Differentiator
Problem solved
Functional benefit
Products and services
- UAhero Platform An AI-powered, self-serve User Acquisition (UA) management platform for mobile gaming companies. It centralizes campaign management, ML-based predictions, cross-network optimization, organic lift estimation, AI-powered recommendations, and one-click reporting across 11 ad networks and 2 mobile measurement partners (Adjust, AppsFlyer).
Companies that use UAhero
Customer profileNamed customers3 records
Segments1 record
Ideal customer profiles2 records
UAhero technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
AI capability5 records
Feature5 records
UAhero partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core.
- AdjustcoreAdjust is a Mobile Measurement Partner (MMP) integrated with UAhero, enabling unified campaign data and attribution tracking within the UAhero platform.
- AppsFlyercoreAppsFlyer is a Mobile Measurement Partner (MMP) integrated with UAhero, providing attribution and analytics capabilities within the platform.
- MetacoreMeta (Facebook/Instagram) is an integrated ad network within UAhero, enabling campaign management and optimization across Meta's advertising platform.
- Google AdscoreGoogle Ads is an integrated ad network within UAhero, enabling campaign management and optimization across Google's advertising platform.
- UnitycoreUnity is an integrated ad network within UAhero, enabling campaign management and optimization across Unity's advertising platform.
- TikTokcoreTikTok is an integrated ad network within UAhero, enabling campaign management and optimization across TikTok's advertising platform.
- ironSourcecoreironSource is an integrated ad network within UAhero, enabling campaign management and optimization across ironSource's advertising platform.
- AppLovincoreAppLovin is an integrated ad network within UAhero, enabling campaign management and optimization across AppLovin's advertising platform.
- SnapchatcoreSnapchat is an integrated ad network within UAhero, enabling campaign management and optimization across Snapchat's advertising platform.
- MintegralcoreMintegral is an integrated ad network within UAhero, enabling campaign management and optimization across Mintegral's advertising platform.
- TapjoycoreTapjoy is an integrated ad network within UAhero, enabling campaign management and optimization across Tapjoy's advertising platform.
Scale indicators3 records
Recent moves4 records
Expansion highlights4 records
UAhero competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key highlights6 records
Customer concentration
UAhero social profiles
Digital presenceUAhero financial estimates
Financial estimateRevenue estimate
Valuation estimate
UAhero leadership team
Management profileNumber of profiles
UAhero funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
UAhero M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about UAhero
What does UAhero do?
UAhero provides an AI-powered, cloud-based user acquisition platform that centralizes and automates mobile app advertising campaign management. The platform uses ML-based predictions and AI algorithms to optimize campaigns across multiple ad networks (Meta, Google Ads, TikTok, Unity, AppLovin, ironSource, Snapchat, Mintegral, Tapjoy) and integrates with Mobile Measurement Partners (Adjust, AppsFlyer) for unified attribution and reporting. It is targeted at gaming companies seeking cross-network ROAS and CPI optimization without writing code or integrating SDKs.
Is UAhero a public or private company?
UAhero is a private company. It is classified as unknown and is currently operating.
When was UAhero founded?
UAhero was founded in 2017. It employs 11 to 50 people.
Where is UAhero based?
UAhero is headquartered in Istanbul.
How does UAhero make money?
One revenue line is on record: saaS Platform Subscription.
Does UAhero have an API?
No public API is recorded for UAhero.
What industry is UAhero in?
UAhero's product category is Mobile Ad Campaign Optimization Platform. Its primary akta.pro industry code is MPAFAKAK, Player Acquisition & Growth Operations (UA Ops, ASO, Creative Ops). Its NAICS code is 54183 and its SIC code is 7373.