Hosa Technology

What Hosa Technology does

Hosa Technology, Inc. is a privately held, family-owned manufacturer of audio and video connectivity solutions founded in 1984 and headquartered in Buena Park, California. The company designs, sources, and distributes cables, adapters, direct boxes, microphone preamps, HDMI active optical assemblies, stands, and related accessories organized across multiple product lines: Hosa Edge (premium cables with Neutrik connectors), Hosa Pro (mid-tier professional cables with REAN connectors), Essential Hosa (entry-level), Synth Playground (modular synth accessories), plus wholly owned sub-brands Goby Labs and CAIG Labs (cleaning/maintenance), Mogan Microphones (earset microphones), and Zaolla Silverline (solid-silver audiophile cables). Core technology centers on connector compatibility and signal integrity, with notable engineered products including the MPA-149 discrete Class-A in-line microphone preamp (+26dB gain, -97dBu SNR) and HAOC-400 4K 60fps active optical HDMI cables.

Hosa sells exclusively via channel partners through a multi-tier global distribution model spanning 45+ countries across the Americas, Europe, Asia, Africa, and Oceania. The company does not sell direct to end customers except through its own shop.hosatech.com storefront; primary revenue is generated through authorized retailers including Sweetwater, Amazon, B&H Photo Video, and Crutchfield, plus regional distributors such as Yorkville Sound (Canada), AT Proaudio (Brazil), Hyperactive Benelux/Germany, Benum (Norway), and Swee Lee (Singapore/Malaysia/Myanmar). The company operates a three-tier pricing architecture (Essential at $3.95-$14.95, Pro at $10.95-$15+, Edge at $43.95+) on a pay-as-you-go unit-pricing model, with all US cables and adapters backed by a lifetime warranty. Hosa employs 11-50 people and is led by CEO Mayumi Allison and Director of Product Development and Marketing David Chavez, with no external institutional investment or PE ownership disclosed.

Name

Hosa Technology

Legal name

Hosa Technology, Inc.

Website

https://hosatech.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Short description

Hosa Technology is a family-owned, 40-year-old manufacturer of audio and video connectivity solutions (cables, adapters, DI boxes, mic preamps) sold through a 45+ country distribution network of music retailers and Pro AV distributors serving musicians, audio engineers, and AV professionals.

Ownership category

akta.pro rank

Product category

Pro Audio Connectivity Solutions

NAICS

Audio and Video Equipment Manufacturing (33431)

SIC

Household Audio & Video Equipment (3651), Communications Equipment, Nec (3669)

akta.pro primary industry

Live Sound & Stage Equipment (PA Systems, Amplification, Monitoring) (MPAIAJAD)

akta.pro secondary industry

DJ & Performance Gear (Controllers, Turntables, CDJs, Mixers) (MPAIAJAC)

Keywords

• Audio video cables
• Pro audio equipment
• Musical instrument connectivity
• HDMI USB adapters
• DI boxes preamps

Headquarters

HQ city

Buena Park

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Audio/Video Cable Products: Hosa generates primary revenue through the sale of audio and video cables and adapters, including microphone cables, instrument cables, speaker cables, interconnect cables, HDMI cables, USB cables, and various adapter types. Products range from budget-friendly essentials to premium Edge series.
2. Accessories and Stands: Secondary revenue stream from professional audio accessories including microphone stands, keyboard stands, equipment racks, cable testers, console lamps, gaffer tape, cable organizers, and cleaning/conditioning products.
3. Power Solutions: Power cords, power adapters, power Y-cables, and power distribution products for audio/video equipment.
4. Microphone and Direct Box Products: Mogan wireless earset microphones, DI boxes (Sidekick and Pro-Conex series), in-line microphone preamps, and impedance transformers.

Pricing tiers

Go-to-market motion1 record

Distribution channels8 records

Marketing channels7 records

Core offering

Hosa Technology manufactures and distributes audio and video connectivity solutions, including analog audio cables (XLR, 1/4", RCA, 3.5mm), digital audio interfaces (USB, AES/EBU, S/PDIF, MIDI), video transmission cables (HDMI, VGA, composite), power management products, DI boxes, and in-line microphone preamps. The company serves musicians, audio engineers, AV professionals, and content creators through multiple product tiers (Essential, Pro, Edge) and a global dealer and distributor network spanning 45+ countries.

Product overview

Hosa Technology is a manufacturer of audio and video connectivity solutions offering a comprehensive portfolio organized across multiple product lines: Hosa Edge (premium high-end cables), Hosa Pro (professional reliability), Essential Hosa (standard solutions), Synth Playground (modular synth accessories), Goby & CAIG Labs (cleaning/protection), Mogan Microphones (earset mics), and Zaolla Silverline (audiophile silver cables). The core product categories span analog audio (microphone cables, instrument cables, snakes, adapters), digital audio (AES/EBU, optical, S/PDIF, Bluetooth interfaces), video (HDMI, VGA, component, S-Video), data (USB, MIDI, DMX, network), power products, stands/racks, and accessories. Key products include the MPA-149 microphone preamp (+26dB gain), HAOC-400 4K HDMI active optical cables, GSB-314 USB-C adapter, Pro-Conex direct boxes, and the KBT-502 keyboard stand. The company operates from Buena Park, CA and has served musicians and audio professionals since 1984.

Differentiator

Problem solved

Functional benefit

Brands

• Hosa Edge: True high-end cables without the hype
• Hosa Pro
• Synth Playground
• Essential Hosa
• Goby Labs
• CAIG Labs
• Mogan Microphones
• Zaolla Silverline

Products and services

• MPA-149 In-Line Microphone Preamp Active in-line mic preamp providing +26dB of transparent gain using discrete Class-A circuit design and selected FET circuitry, powered via 48V phantom power, for low-output dynamic and ribbon microphones used by audio engineers and live sound professionals.
• HAOC-400 High Speed 4K HDMI Active Optical Cable Active optical HDMI cable supporting Ultra HD 4K at 60fps with HDMI 2.0 specs and backwards compatibility with HDMI 1.4, for pro AV and home theater installations.
• GSB-314 USB Type C Adapter USB Type A to Type C adapter supporting USB 3.0 with burst data transfer rates up to 5 Gbps for connecting audio interfaces, peripherals, and modern devices.
• KBT-502 Keyboard Stand Portable keyboard stand with trigger-style adjustment lever and lightweight design for keyboardists and touring musicians.
• CBT-500 Cable Tester Cable tester for diagnosing and maintaining cable integrity for live and studio applications by audio engineers and stage technicians.
• Pro-Conex Direct Boxes Direct injection boxes including Sidekick Passive and Active models, plus Pro-Conex Stereo version (DIB-490) for keyboards, laptops, and instruments, used by live sound engineers and musicians.
• Mogan Earset Microphones Earset microphones featuring wide dynamic range for live sound, broadcast, and performance applications, distributed under the Mogan Microphones sub-brand.
• Zaolla Silverline Cables Solid-silver conductor audio and digital cables targeting audiophile and high-end professional applications, distributed under the Zaolla Silverline sub-brand.
• Goby Labs Cleaning Products Cleaning and protection products for equipment and instruments, including screen cleaners and instrument care solutions distributed under the Goby Labs sub-brand.
• CAIG Labs Contact Cleaners Contact cleaners and electronic maintenance products including DeoxIT, FaderLube, and ProGold formulations for connectors, faders, and gold contacts, distributed under the CAIG Laboratories sub-brand.

Quantifiable outcome

• Lifetime warranty on all cables and adapters - warranty valid for the lifetime of the original purchaser
• +3 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Yorkville Sound (Canada)coreChannel Partner/ Reseller/ DistributorAuthorized Canadian distributor for Hosa Technology products. Located at 550 Granite Court, Pickering, Ontario, Canada L1W 3Y8. Handles distribution across Canada with phone support and email contact.
• AT Proaudio (Brazil)coreChannel Partner/ Reseller/ DistributorAuthorized Brazilian distributor for Hosa products. Located at Largo Do Machado 21 Offices 417/418, Rio de Janeiro 22221-020, Brazil. Serves professional audio market across Brazil.
• Hyperactive Benelux GmbH (Germany)coreChannel Partner/ Reseller/ DistributorAuthorized Benelux and German distributor for Hosa products. Located in Hunstetten, Germany. Serves Benelux countries (Belgium, Netherlands, Luxembourg) and German markets.
• Benum (Norway)coreChannel Partner/ Reseller/ DistributorAuthorized Norwegian distributor for Hosa products. Located at Drammensveien 130 B12, 0277 Oslo, Norway. Serves Norwegian professional audio market.
• Gruv GearminorChannel Partner/ Reseller/ DistributorHosa distributes Gruv Gear bags and accessories. Partnership expanded to include Hosa cables bundled or recommended with Gruv Gear products for touring musicians.
• CAIG LaboratoriescoreChannel Partner/ Reseller/ DistributorExpanded distribution partnership for CAIG Laboratories line of contact cleaners and maintenance products. CAIG products include DeoxIT, FaderLube, and ProGold, distributed through Hosa's established channel network.
• Swee Lee Holdings (Singapore, Malaysia, Myanmar)coreChannel Partner/ Reseller/ DistributorAuthorized distributor covering Singapore, Malaysia, and Myanmar markets. Located at 31 Neil Road, Singapore 088819. Serves Southeast Asian music retail market.
• Musicians InstituteminorStrategic or Co-development PartnerHosa Technology Audio Engineering Scholarship program at Musicians Institute supporting aspiring audio engineers and producers. Annual scholarship awarded to talented students pursuing audio engineering careers.
• SweetwatercoreChannel Partner/ Reseller/ DistributorMajor online musical instrument retailer carrying full range of Hosa products. One of the largest e-commerce channels for Hosa's consumer and professional products.
• AmazoncoreChannel Partner/ Reseller/ DistributorGlobal e-commerce marketplace channel for Hosa products reaching broad consumer audience. Authorized Hosa storefront on Amazon for product sales.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Extron Electronics: Major pro AV integration manufacturer of switching, distribution, and control systems with associated cables and connectivity. While Extron is much larger and focuses on integrated systems rather than cables alone, it overlaps in the AV integrator channel where Hosa sells its Pro and Edge products.
• Kramer Electronics: Large, established pro AV signal management and connectivity provider with broad product lines across switching, extension, and cabling. Kramer overlaps with Hosa's HDMI, USB, and AV integration offerings, but at a much larger scale and broader portfolio.
• Shure: Major pro audio incumbent with broad microphone, wireless, and listening product lines that complement (and occasionally overlap with) Hosa's microphone cable and earset microphone offerings. Both companies serve the same live sound and broadcast customer base.

Direct peers

• RapcoHorizon: Pro audio cable, snake, and connectivity manufacturer targeting live sound, studio, and AV integration — competing directly with Hosa's Pro line for touring engineers, houses of worship, and integrators via a similar distribution model.
• Monoprice: Value-priced cable and connectivity manufacturer with overlapping product categories in audio cables, HDMI cables, adapters, and AV accessories. A current Hosa leadership member (Armando Vega) previously worked at Monoprice, underscoring the direct competitive overlap in mid-tier cabling.
• Radial Engineering: Manufacturer of professional DI boxes, splitters, and signal management tools for live sound and recording studios. Radial is a direct competitor in Hosa's Pro-Conex product line and broader DI box category, addressing the same audio engineer and integrator base.
• Mogami Cable (Marshall Electronics): Premium professional audio cable manufacturer with a strong reputation in studios and live sound — the same end customer base Hosa serves in its Pro and Edge tiers. Both companies target audio engineers and musicians with high-end XLR, instrument, and patch cables.
• Whirlwind: Manufacturer of professional audio cables, snakes, splitters, and DI boxes for live sound and broadcast. Whirlwind is a direct competitor in the touring and broadcast engineer segment that Hosa targets with its microphone cable and DI box offerings.
• C2G (Cables To Go): Broad-line AV and IT cable/adapter manufacturer serving pro AV, IT, and education channels. C2G overlaps directly with Hosa's HDMI, VGA, USB, and video adapter lines, particularly for AV integrator and installer buying programs.
• Canare: Manufacturer of professional audio/video cables, connectors, and patchbays used in broadcasting, live sound, and studio environments — a near-direct competitor in cable infrastructure for audio engineers and AV integrators, with strong overlap in BNC, XLR, and DMX-style products.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/HosaTech
• LinkedInfacebook.com/HosaTech
• Instagraminstagram.com/hosatech
• Xx.com/hosatech

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hosa Technology