What Go Smart Solutions does

Go Smart Solutions, LLC is a privately held US-based custom software development agency founded in 2002 and headquartered in Grover Beach, California, operating with a 1-10 person team that explicitly services only a handful of clients at a time. The firm's core service offering is full-stack software development billed hourly on a pay-as-you-go basis with no long-term contracts and a starting project budget of $5,000, spanning eCommerce development on Magento 2, Shopify, and WooCommerce; custom web and mobile applications on WordPress and Django CMS; SaaS, API, and business productivity software development; business intelligence implementations on PowerBI, Tableau, and Alteryx; and digital marketing services including PPC and social media campaigns. Customers engage Go Smart Solutions as an extension of their in-house development teams, primarily SMBs in real estate, eCommerce operators, and software companies, with select mid-market and enterprise engagements such as a Magento 1-to-Magento 2 migration for Hogue, Inc.

Beyond client services, Go Smart Solutions operates a portfolio of eight self-service web products it has built, comprising EmailFlyerAds.com (real estate email marketing), HeyRoofers.com (roofing lead generation), MathWizTutors.com (tutor matching with AI-assisted math help), CodeDigs.com (coding education for children), InflatableIsland.co, InflatableFootballTunnels.com, and InflatableBattingCage.com (niche commercial-inflatable ecommerce), and NeonSignly.com (custom neon signs). The company is founder-led by Misty Lackie, who is publicly identified as the principal software developer and business development lead, and the firm has no disclosed external funding, no parent company, and no documented M&A or partnership history. Revenue is generated entirely through professional services fees plus any incidental monetization from the self-service product portfolio, with no public disclosure of revenue, headcount growth, or geographic expansion beyond US-based delivery.

Name

Go Smart Solutions

Legal name

Go Smart Solutions, LLC

Website

https://gosmartsolutions.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

1–10 employees

Short description

Go Smart Solutions is a small US-based custom software development agency in Grover Beach, California, offering hourly-billed eCommerce (Magento, Shopify, WooCommerce), web, SaaS, BI, and digital marketing services to a handful of SMB and select mid-market clients, while also operating a portfolio of self-service niche web products.

Ownership category

akta.pro rank

Headquarters

HQ city

Grover Beach

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Custom Software Development Services: Hourly billed software development services including eCommerce development, custom web/mobile apps, SaaS solutions, and business productivity software. No long-term contracts required.
2. Digital Marketing Services: Lead generation, PPC marketing, and social media marketing services.
3. Magento Development Services: Hourly billed Magento development services including custom themes, extensions, modules, PWA development, and M1 to M2 migrations. Can assign dedicated developer or small team based on client needs.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Go Smart Solutions is a US-based custom software development agency that delivers e-commerce, SaaS, and web/mobile application development services on an hourly, quote-based engagement model. The firm specializes in Magento 2, Shopify, and WooCommerce development, full-stack web development on WordPress and Django CMS, custom SaaS and API development, business intelligence solutions on PowerBI, Tableau, and Alteryx, and digital marketing services including lead generation, PPC, and social media marketing. The company maintains a portfolio of eight self-service web products that also generate product revenue.

Product overview

Go Smart Solutions is a custom software development agency offering both client services and a portfolio of self-service web products. Their service offerings include ecommerce development (Magento, Shopify, WooCommerce), full-stack website development (WordPress, Django CMS), custom SaaS and business software development, API development, business intelligence solutions (PowerBI, Tableau, Alteryx), and digital marketing services. Their product portfolio comprises eight distinct self-service ecommerce and web applications: EmailFlyerAds.com (real estate email marketing), HeyRoofers.com (roofing lead generation), MathWizTutors.com (tutoring with AI math help), CodeDigs.com (coding education for kids), and four niche ecommerce platforms for custom commercial inflatables (InflatableIsland.co, InflatableFootballTunnels.com, InflatableBattingCage.com) and neon signs (NeonSignly.com).

Differentiator

Problem solved

Functional benefit

Products and services

• EmailFlyerAds.com Self-service web product for real estate email marketing that enables users to create and send email flyers for property promotions.
• HeyRoofers.com Self-service web product for roofing lead generation designed to help roofing contractors close more sales through inbound leads.
• MathWizTutors.com Online platform that matches students with math tutors and provides AI-powered math help using natural language processing.
• CodeDigs.com Self-service educational web product that teaches children programming through engaging, kid-friendly coding lessons.
• InflatableIsland.co Ecommerce platform for purchasing custom commercial inflatables including bounce houses and event structures.
• InflatableFootballTunnels.com Ecommerce platform for ordering custom inflatable football tunnels for sports teams.
• InflatableBattingCage.com Ecommerce platform for purchasing commercial-grade inflatable batting cages for baseball and softball training.
• NeonSignly.com Ecommerce platform for ordering custom-made neon signs for business and personal use.
• Custom Software Development Services Hourly-billed custom software development for businesses, covering SaaS development, API development, business productivity software, automation software, mobile and web apps, and reporting/BI software. Acts as an extension of the client's in-house team, with projects starting at a $5k budget.
• Ecommerce Development Services Hourly-billed ecommerce development across Magento 2, Shopify, and WooCommerce, including custom themes, extensions, modules, PWA, and front-end/back-end development with DevOps support.
• Magento Development Services US-based, hourly-billed Magento development including custom theme design, Magento extensions, module and block development, responsive designs and PWA, M1-to-M2 conversion and Magento 2 upgrades, and PPC marketing support. A dedicated Magento developer or small team can be assigned.
• Full-Stack Website Development Services Website development on WordPress and Django CMS plus custom full-stack builds, covering front-end design, back-end development, and DevOps.
• Business Intelligence Development Services Business intelligence development on PowerBI, Tableau, and Alteryx, including data warehouse development and BI/reporting system delivery.
• Digital Marketing Services Digital marketing services including lead generation, PPC marketing (Google AdWords, Bing Ads, Display Ads), and social media marketing (Facebook, Instagram, LinkedIn).

Quantifiable outcome

• Project delivery from idea to reality in one week (as reported by customer Tina Merritt)

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Forix: Magento development and eCommerce implementation agency serving SMB and mid-market merchants. Directly comparable in Magento-focused delivery model and project-based engagements.
• Sidebench: Custom software and digital product studio providing strategy, design, and full-stack engineering. Comparable in custom-development professional services and product-style engagement.
• ArcTouch: Custom mobile and web application development agency working with SMB and mid-market clients on bespoke software, similar in custom-development, project-based, US-based delivery.
• DockYard: Custom software consultancy specializing in web and mobile product development with a focus on full-stack engineering. Comparable in custom-development, project-based services and SMB-to-mid-market client base.
• Mutual Mobile: Custom software and digital product agency offering full-stack web, mobile, and SaaS development. Comparable in custom-application development model and SMB/mid-market customer focus.
• Classy Llama: Boutique Magento and digital commerce agency offering custom development, migrations, and eCommerce consulting. Closely comparable in service mix (Magento-focused, SMB to mid-market) and similar boutique positioning.
• Zeon Solutions: Magento-specialist digital commerce agency delivering custom themes, extensions, and platform migrations. Comparable in Magento-centric offerings and project-by-project engagement.

Broad incumbents

• Corra: Larger digital commerce agency specializing in Magento, Shopify, and Salesforce Commerce Cloud. Broader portfolio and enterprise client mix, but overlapping Magento migration and eCommerce dev services.
• Vaimo: Global Magento and digital commerce agency with multi-country delivery. Overlaps on Magento migrations, custom themes, and eCommerce consulting, but at a significantly larger scale.
• Bounteous: Large digital experience and commerce agency (formerly Blue Acorn iCommerce) offering Magento, Shopify, and analytics. Overlaps on eCommerce development and BI/digital marketing, but operates at much larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/go-smart-solutions-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Go Smart Solutions