Faust Distributing
Faust Distributing is a family-owned wholesale beverage distributor serving 4,800 retail accounts across 11 Texas counties with ~1,900 SKUs of domestic, import, craft beers, spirits, hard seltzers, and non-alcoholic products from three distribution facilities.
- Company typePrivate
- Founded1957
- HeadquartersHouston, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
Faust Distributing firmographics
Firmographics- Name
- Faust Distributing
- Legal name
- Faust Distributing Company
- Website
- https://faustdistributing.com
- Company type
- Private
- Founded year
- 1957
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Faust Distributing is a family-owned wholesale beverage distributor serving 4,800 retail accounts across 11 Texas counties with ~1,900 SKUs of domestic, import, craft beers, spirits, hard seltzers, and non-alcoholic products from three distribution facilities.
- Ownership category
- akta.pro rank
Faust Distributing industry classification
Industry- Product category
- Wholesale Beverage Distribution
- NAICS
- Beer, Wine, and Distilled Alcoholic Beverage Merchant Wholesalers (4248), Beer and Ale Merchant Wholesalers (424810), Wine and Distilled Alcoholic Beverage Merchant Wholesalers (42482)
- SIC
- Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)
- akta.pro primary industry
- Beer, Wine & Spirits Wholesale Distribution (CRAOAIAA)
- akta.pro secondary industry
- Beverage Wholesale (Alcoholic & Non-Alcoholic) (AFAIABAH)
Keywords
Where Faust Distributing is headquartered
LocationHeadquarters
- HQ city
- Houston
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Faust Distributing business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales
Revenue model
- Wholesale Beverage Distribution: Revenue generated through distributing beer, spirits, and non-alcoholic beverages to retailers on a per-transaction basis. The company takes a margin on products distributed from suppliers to retail accounts including grocery stores, convenience stores, liquor stores, bars, and restaurants.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Faust Distributing product offering
Product offeringCore offering
Faust Distributing Company is a family-owned wholesale beer and beverage distributor serving retail accounts across Texas. The company distributes approximately 1,900 SKUs of domestic beers, import beers, craft beers, spirits, hard seltzers, and non-alcoholic beverages to 4,800 retail customers including grocery stores, convenience stores, liquor stores, bars, and restaurants across 11 counties. The company generates revenue by taking margins on products distributed from breweries and suppliers to retail accounts via company-owned fleet and three distribution facilities.
Product overview
Faust Distributing Company is a family-owned wholesale beer and beverage distributor serving Texas. The company operates as a single unified distribution service offering wholesale delivery of domestic beers (Miller Lite, Coors Light, Lone Star), import beers (Heineken, Dos Equis, Guinness), craft beers (Shiner, New Belgium, Sam Adams), spirits (Fireball, Buffalo Trace), hard seltzers (Truly, Topo Chico), and non-alcoholic beverages (Red Bull, Arizona Tea). The portfolio includes approximately 1,900 SKUs distributed to 4,800 customers across 11 counties covering 8,700 square miles. Recent additions include Eureka Heights Brew Co. craft beers through a 2023 partnership.
Differentiator
Problem solved
Functional benefit
Products and services
- Domestic Beers Distribution Wholesale distribution of domestic beer brands including Miller Lite, Coors Light, Lone Star, and High Life, delivered to retail accounts across 11 Texas counties.
- Import Beers Distribution
Quantifiable outcome
- 10% increase in sales following 1992 reorganization to pre-sales orientation model
- +1 more outcomes
Companies that use Faust Distributing
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Faust Distributing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Faust Distributing partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Eureka Heights Brew Co.corePartnership announced July 14, 2023 for distribution of Eureka Heights craft beer products across 10 counties including Brazoria, Galveston, and Walker counties. Eureka Heights is a Houston-based craft brewery founded in 2016, known for Buckle Bunny Cream Ale and Mini Boss IPA. The partnership commenced July 31st, 2023, providing Eureka Heights access to Faust's retailer network of bars, restaurants, and retail stores.
- Houston Food BankminorLongtime friend and partner of Faust Distributing. Company donated $50,000 to help support feeding efforts during COVID-19 pandemic when demand increased 150%. Donation produced 150,000 meals for Houston area families in need.
- Salvation ArmyminorSidney Faust serves on the Salvation Army Advisory Board and Advisory Council for Boys and Girls Club. Company donated $50,000 to provide emergency assistance during COVID-19 pandemic to men, women, boys and girls in the Houston area.
- KEG 1, LLCcoreMulti-distributor partnership through distributorship acquisitions in North and Central Texas, as well as Colorado. Don Faust, Jr. serves as founding partner and CEO of KEG 1, LLC. Tyson Faust is an active partner covering beer distribution in 33 counties throughout Texas with 7.7 million case sales annually.
Scale indicators8 records
Recent moves9 records
Expansion highlights6 records
Faust Distributing competitors and assessment
Company assessmentBroad incumbents
- Reyes Beverage Group: Large national beer and beverage distributor (including Chicago area and West Coast operations). Functions as a major consolidator and benchmark for distribution efficiency, route technology adoption, and supplier contracting terms relevant to a multi-state independent operator like Faust.
- Republic National Distributing Company: One of the two largest U.S. wine and spirits distributors (and increasingly beer) with a national footprint. Operates in the same Texas beverage distribution market as Faust and is a typical consolidator/competitor that regional independents benchmark against on scale and portfolio breadth.
- Southern Glazer's Wine and Spirits: Largest wine and spirits distributor in the U.S., with significant Texas operations. While primarily wine/spirits-focused, it competes for on-premise and chain accounts in the same Houston DMA and is the most relevant large-scale incumbent peer for benchmarking scale economics.
Direct peers
- Ben E. Keith Beverages: Family-owned wholesale beer and beverage distributor headquartered in Fort Worth, Texas. Competes with Faust across multiple Texas metros with a similar multi-category portfolio (domestic, import, craft, NA) and supplier alignment with MolsonCoors/Anheuser-Busch portfolios.
- Glazer's Distributors: Dallas-headquartered family-owned beverage distributor (beer, wine, spirits) with Texas-wide operations. Competes with Faust for on-premise and chain accounts across Texas and shares the family-owned, multi-generational operator profile.
- Silver Eagle Distributors: Houston-based wholesale beer and beverage distributor, one of the largest Anheuser-Busch distributors in the U.S. Operates a comparable Texas route-based B2B beer distribution model serving the same Houston/Gulf Coast geography as Faust, making it the closest head-to-head regional peer.
- Andrews Distributing Company: Dallas-based wholesale beer distributor and a major Texas competitor. Operates the same three-tier B2B distribution model serving North Texas retailers and on-premise accounts; directly comparable on supplier relationships (MolsonCoors) and product portfolio mix.
Regional players
- Spec's Wine, Spirits & Finer Foods: Large Texas-based alcohol retailer with its own distribution/warehouse operations. Not a direct wholesale peer but a meaningful customer and Texas market data point; comparable in geographic focus and family-operated identity.
Others
- KEG 1, LLC: Multi-distributor partnership in which Faust's CEO Don Faust Jr. is a founding partner and CEO. Covers 33 Texas counties with 7.7M cases annually. Highly relevant because it shares the Faust leadership and operating DNA while operating in adjacent Texas geographies that expand Faust's strategic footprint.
- Coors Distributing Company: MolsonCoors-aligned distribution arm and supplier counterpart. Relevant as the principal supplier-partner for Faust and as a comparable family-style beer distribution operation in other U.S. markets; useful for benchmarking supplier-driven economics.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Faust Distributing social profiles
Digital presenceFaust Distributing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Faust Distributing leadership team
Management profileNumber of profiles
Profiles8 records
Faust Distributing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Faust Distributing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Faust Distributing
What does Faust Distributing do?
Faust Distributing Company is a family-owned wholesale beer and beverage distributor serving retail accounts across Texas. The company distributes approximately 1,900 SKUs of domestic beers, import beers, craft beers, spirits, hard seltzers, and non-alcoholic beverages to 4,800 retail customers including grocery stores, convenience stores, liquor stores, bars, and restaurants across 11 counties. The company generates revenue by taking margins on products distributed from breweries and suppliers to retail accounts via company-owned fleet and three distribution facilities.
Is Faust Distributing a public or private company?
Faust Distributing is a private company. It is classified as family owned and is currently operating.
When was Faust Distributing founded?
Faust Distributing was founded in 1957. It employs 51 to 100 people.
Where is Faust Distributing based?
Faust Distributing is headquartered in Houston, United States, in the North America region.
How does Faust Distributing make money?
One revenue line is on record: wholesale Beverage Distribution.
Who are Faust Distributing's main competitors?
Broad incumbents on record are Reyes Beverage Group, Republic National Distributing Company and Southern Glazer's Wine and Spirits. Direct peers are Ben E. Keith Beverages, Glazer's Distributors, Silver Eagle Distributors and Andrews Distributing Company. Spec's Wine, Spirits & Finer Foods is listed as a regional player. Others are KEG 1, LLC and Coors Distributing Company.
Does Faust Distributing have an API?
No public API is recorded for Faust Distributing.
What industry is Faust Distributing in?
Faust Distributing's product category is Wholesale Beverage Distribution. Its primary akta.pro industry code is CRAOAIAA, Beer, Wine & Spirits Wholesale Distribution, with a secondary code of AFAIABAH, Beverage Wholesale (Alcoholic & Non-Alcoholic). Its NAICS code is 4248 and its SIC code is 5180.