Risparmio Casa

What Risparmio Casa does

Risparmio Casa is an Italian discount drugstore chain that operates a network of company-owned physical retail stores selling non-food consumer goods, including cleaning products, personal care items, pet supplies, home goods, toys, stationery, small appliances, seasonal items, and DIY products across an assortment of approximately 30,000 SKUs and 25+ private-label brands. Founded in 1987 by brothers Fabio and Stefano Battistelli as an extension of their father Guido Battistelli's stationery and perfumery business dating to the 1960s, the company is family-owned and headquartered in Rome, operating through its legal holding entity RCH S.p.A. and operating subsidiaries RI.CA. Distribuzione S.p.A., RICA Trade S.r.l., Risparmio Casa Invest S.p.A., and RICA Gest. The chain serves budget-conscious families and households seeking affordable access to a broad assortment of household and personal care goods and currently ranks as the third-largest player in the Italian drugstore/specialist channel per Nielsen IQ.

Name

Risparmio Casa

Legal name

RCH S.p.A.

Website

https://risparmiocasa.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Risparmio Casa is an Italian family-owned discount drugstore chain operating 190+ stores across Italy, Switzerland, and Malta, selling approximately 30,000 non-food consumer products to budget-conscious households through owned stores, e-commerce, and a loyalty program driving over 54% of revenue.

Ownership category

akta.pro rank

Product category

Discount Drugstore Retail

NAICS

Pharmacies and Drug Retailers (456110), Health and Personal Care Retailers (456), General Merchandise Retailers (455)

SIC

Retail-Drug Stores And Proprietary Stores (5912), Retail-Variety Stores (5331)

akta.pro primary industry

Discount Drugstores with Convenience Food & Beverage (Value C-Store Hybrid) (CRAEAHAJ)

akta.pro secondary industry

Home & Kitchen Value Variety Stores (Small Housewares & Décor) (CRAEAGAH)

Keywords

• Discount drugstore retail
• Household cleaning supplies
• Personal care products
• Home and pet retail
• Private-label consumer goods

Headquarters

HQ city

Rome

HQ country

Italy

HQ region

Europe

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Physical Retail Sales: Revenue is primarily generated from in-store sales of non-food consumer goods across a network of over 190 stores in Italy, Switzerland, and Malta. The product assortment spans cleaning products, personal care, pet supplies, home goods, toys, stationery, small appliances, seasonal items, and DIY. The discount drugstore model emphasizes low everyday prices as the primary value proposition.
2. E-commerce Sales: Online sales through shop.risparmiocasa.com, offering the full product catalog with home delivery. Free shipping thresholds apply (e.g., free shipping above €70 and up to 50 kg volume). The e-commerce platform also features a newsletter subscription channel for customer communication.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels9 records

Core offering

Risparmio Casa is a 100% Italian-owned discount drugstore chain operating over 190 physical stores across Italy, Switzerland, and Malta, plus the e-commerce platform shop.risparmiocasa.com. It sells approximately 30,000 non-food consumer products spanning cleaning, personal care, pet supplies, home goods, toys, stationery, small appliances, seasonal items, and DIY, complemented by 25+ private-label brands. Revenue is generated primarily through in-store product sales supplemented by e-commerce, with the Carta Fedeltà Risparmio Insieme loyalty card driving over 54% of total revenue.

Product overview

Risparmio Casa is a retail/drugstore chain operating a physical store network of over 190 locations across Italy, Switzerland, and Malta, offering products for home care, personal care, pet supplies, household items, and seasonal goods. The company provides a multi-channel experience comprising physical retail stores, an e-commerce platform (shop.risparmiocasa.com), a mobile app for iOS and Android, a loyalty program (Carta Fedeltà), and digital flyer services. The product portfolio includes private-label brands alongside national brands across categories such as cleaning supplies, beauty products, pet food, toys, home furnishings, and small appliances.

Differentiator

Problem solved

Functional benefit

Products and services

• Risparmio Casa Online Shop (shop.risparmiocasa.com) Direct-to-consumer e-commerce platform covering the full Risparmio Casa product catalog (cleaning, personal care, pet supplies, home goods, toys, stationery, seasonal items, and DIY), with home delivery, newsletter subscription, outlet section, and free shipping above €70.
• Risparmio Casa Mobile App (iOS and Android) Native mobile application for iOS and Android enabling customers to browse weekly digital flyers, manage the Carta Fedeltà loyalty card, locate nearby stores by city or geolocation, and access news and promotional content.

Quantifiable outcome

• Loyalty card customers account for over 54% of total revenue (July 2024)
• +2 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

20 partnerships are on record, tiered minor and core.

• Fondazione Bambino Gesù ETSminorOthers · 1 December 2025As part of the 'Doniamo Solidarietà' CSR initiative, Risparmio Casa supported the Fondazione Bambino Gesù ETS (children's hospital) project for hosting families of pediatric patients with economic difficulties. A Christmas 2025 fundraiser in stores raised over €60,000.
• TCC Global / Warner Bros. DiscoverycoreGTM or Marketing Partner · 1 September 2025Risparmio Casa partnered with Warner Bros. Discovery and promotion management company TCC Global for the 'Colleziona i Premi Looney Tunes' short-collection campaign (September–November 2025). Customers collected stamps on purchases to redeem Looney Tunes prizes (Taz, Lola Bunny, Bugs Bunny, Tweety, pencil cases, laptop cases) and enter a prize draw for a trip to Parque Warner Madrid. The campaign engaged over 1.5 million customers the prior year.
• Fondazione CeleghinminorOthers · 1 September 2025As part of the 'Doniamo Solidarietà' CSR initiative, Risparmio Casa supported Fondazione Celeghin for research and solidarity projects in September 2025.
• Le Stelle di Marisa ETSminorOthers · 1 April 2025As part of the 'Doniamo Solidarietà' CSR initiative, Risparmio Casa supported Le Stelle di Marisa ETS, which provides psychological, economic, and legal assistance to 'orphan victims of feminicide' (children who lost their mothers to gender-based violence). Partnership active in April 2025.
• Cinecittà WorldminorGTM or Marketing Partner · 1 January 2025Family-oriented promotional partnership as part of the 'Speciale Famiglie' 2026 initiative. Cinecittà World (Rome-based film-themed amusement park) offered loyalty card holders 1 free entry with purchase and family package promotions via exclusive codes.
• Magicland (Valmontone)minorGTM or Marketing Partner · 1 January 2025Family-oriented promotional partnership as part of the 'Speciale Famiglie' 2026 initiative. Magicland (40 attractions, Europe's largest planetarium) offered 1 free entry with purchased ticket via code MGL2X1RCASA.
• Zoomarine (Torvaianica)minorGTM or Marketing Partner · 1 January 2025Family-oriented promotional partnership as part of the 'Speciale Famiglie' 2026 initiative. Zoomarine offered discounted tickets and 3×1 promotions to loyalty card holders presenting physical coupons at the ticket office.
• Luneur Park (Roma)minorGTM or Marketing Partner · 1 January 2025Family-oriented promotional partnership as part of the 'Speciale Famiglie' 2026 initiative. Luneur Park (Rome-based family amusement park) offered 1 free ride with purchased ticket via promo code.
• MagicSplash (Valmontone)minorGTM or Marketing Partner · 1 January 2025Family-oriented promotional partnership as part of the 'Speciale Famiglie' 2026 initiative. MagicSplash (water park within MagicLand) offered 1 free entry with purchased ticket via code.
• Hydromania (Roma)minorGTM or Marketing Partner · 1 January 2025Family-oriented promotional partnership as part of the 'Speciale Famiglie' 2026 initiative. Hydromania (90,000 sqm water park near Rome) offered discounted admissions to loyalty card holders.
• Aquafelix (Civitavecchia)minorGTM or Marketing Partner · 1 January 2025Family-oriented promotional partnership as part of the 'Speciale Famiglie' 2026 initiative. Aquafelix (water park near Civitavecchia) offered reduced-price tickets to loyalty card holders.
• LILT Milano Monza Brianza APSminorOthers · 1 November 2024As part of the 'Doniamo Solidarietà' CSR initiative, Risparmio Casa supported LILT Milano Monza Brianza APS for the fight against pediatric tumors and male prostate cancer prevention, including Pigiama Run September 2024.
• Comunità di Sant'EgidiominorOthers · 1 July 2024As part of the 'Doniamo Solidarietà' CSR initiative, Risparmio Casa organized in-store charity shopping to purchase materials for Sant'Egidio's nighttime reception operations in Ukraine and welcoming facilities (July 2024).
• C'è Da Fare ETSminorOthers · 1 April 2024As part of the 'Doniamo Solidarietà' CSR initiative, Risparmio Casa supported C'è Da Fare ETS (founded by Paolo Kessisoglu), which assists young people facing psychological and psychiatric difficulties. Partnership included participation in the Milano Marathon 2024.
• Scarpetta Rossa APSminorOthers · 1 March 2024As part of the 'Doniamo Solidarietà' CSR initiative, Risparmio Casa partnered with Scarpetta Rossa APS to fight violence against women. In March 2024, customers of all 160 stores could donate €1 at checkout to receive a bookmark, with proceeds going to support women victims of violence.
• EmergencyminorOthers · 1 June 2023As part of the 'Doniamo Solidarietà' CSR initiative, Risparmio Casa donated products of first necessity to Emergency for relief efforts following the flooding disaster in Emilia-Romagna in June 2023.
• Susan G. Komen ItaliaminorOthers · 1 April 2023As part of the 'Doniamo Solidarietà' CSR initiative, Risparmio Casa supported Susan G. Komen Italia in the fight against breast cancer. This included hosting the Carovana della Salute mobile screening program across 5 stores (2023-2024) and participation in the Race For The Cure events (2023 and 2024). The October 'Prodotti Rosa' national fundraising program ran in both 2023 and 2024.
• AmkaminorOthers · 1 January 2023As part of the 'Doniamo Solidarietà' CSR initiative, Amka received donations of products from Risparmio Casa for a charity lottery.
• S.S. Lazio (Sports Sponsorship)minorGTM or Marketing Partner · 1 January 2021Risparmio Casa served as Premium Partner of S.S. Lazio football club for the 2021/22 season, enhancing brand visibility among Lazio's fan base and the local Lazio community.
• AC Milan (Sports Sponsorship)minorGTM or Marketing Partner · 1 January 2020Risparmio Casa was an Official Partner of AC Milan from October 2020 to June 2021, leveraging the club's national and international brand reach to increase awareness outside the Lazio-centric customer base.

Scale indicators8 records

Recent moves9 records

Expansion highlights6 records

Market position

Strengths5 records

Weaknesses2 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookit-it.facebook.com/risparmiocasaofficial
• Instagraminstagram.com/risparmio.casa/?hl=it
• TikToktiktok.com/@risparmiocasaofficial
• LinkedInlinkedin.com/company/risparmiocasa

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Risparmio Casa