The Dentist Group

What The Dentist Group does

The Dentist Group (legal entity Josh Berd DDS INC) is a privately held multi-specialty dental practice operating from two San Francisco locations — Hayes Valley (90 Gough St.) and Pacific Heights (1810 Van Ness Ave.) — founded in 2015 by Dr. Josh Berd, DDS. The practice serves San Francisco-area adult and pediatric patients across general, cosmetic, restorative, surgical, orthodontic, endodontic, and TMJ/bruxism use cases. Clinical delivery is differentiated by capital-intensive dental equipment: CEREC CAD/CAM for single-visit crown restorations, Sirona Orthophos Cone Beam 3D imaging, Trios 3Shape digital intraoral scanning, Zeiss surgical microscopy, and laser dentistry — capabilities layered on a multi-specialty team that includes a board-certified endodontist (Dr. Kelly Kimiko Leong, Tufts), a Yale MPH-trained pediatric specialist (Dr. Alysia Mascolo), a former UCSF School of Dentistry professor (Dr. Josh Berd), and a Botox-certified practitioner (Dr. Helen DeFrancesco).

The business operates three revenue streams: (1) fee-for-service clinical procedures billed to patients and insurance, with in-network preferred provider status for Delta Dental Premier, Aetna, Guardian, and Level and out-of-network acceptance for Beam, Cigna, and MetLife; (2) a Dental Membership Plan at $674/year delivering 2 cleanings, 2 exams, X-rays ($871 stated value) plus a 20% discount on treatment for uninsured patients as a recurring subscription; and (3) ancillary branded revenue including a sub-brand (The Kids Dentist Group, TheKidsDentistGroup.com) for pediatric dentistry and a separate consumer product line (Floss & Friends dental floss). Patient acquisition runs through 24/7 self-serve online booking at dental4.me integrated with Curve Dental practice management software, an active educational blog, SEO-optimized service pages, and community engagement anchored by Chip, a certified therapy dog. The practice operates with no disclosed external funding or institutional investors.

The Dentist Group is founder-owned, privately held, and bootstrapped — no funding rounds, M&A activity, or ownership changes have been disclosed. Key strategic positioning includes same/next-day urgent care availability, multi-specialty under-one-roof referrals, in-network insurance breadth, and a community-oriented brand built on therapy dog appearances, school visits, neighborhood parades, and a pro bono partnership with the Homeless Prenatal Program of San Francisco. The competitive posture is a premium, technology-forward local SF practice rather than a scalable multi-site operator, with geographic footprint confined to San Francisco.

Name

The Dentist Group

Legal name

Josh Berd DDS INC

Website

https://thedentistgroup.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

The Dentist Group is a privately held, technology-forward multi-specialty dental practice operating two San Francisco locations (Hayes Valley and Pacific Heights), serving adult and pediatric patients with same-day CEREC crowns, CBCT 3D imaging, clear aligners, endodontics, cosmetic, and Botox/TMJ services via fee-for-service, insurance, and a $674/year membership plan.

Ownership category

akta.pro rank

Product category

Dental Services

NAICS

Offices of Dentists (621210), Offices of Dentists (62121)

akta.pro primary industry

General Dentistry Group Practices (HLABAKAB)

akta.pro secondary industries

Membership/Subscription & Direct-Pay General Dentistry Practices (HLABAAAI), Orthodontic Group Practices (HLABAKAC), Prosthodontic & Restorative Group Practices (HLABAKAH)

Keywords

• Multi-specialty dental practice
• Same-day dental crowns
• Cosmetic and implant dentistry
• Pediatric dental care
• Dental membership plan

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Dental Clinical Services: Fee-for-service dental procedures including dental implants, same-day crowns, orthodontics (SureSmile clear aligners), endodontics, cosmetic dentistry, pediatric dentistry, Botox therapy, nightguards, teeth whitening, and routine preventive care. Billed directly to patients at time of service, with insurance billing for in-network and out-of-network PPO plans.
2. Dental Membership Plan: Annual subscription membership ($674/year) providing 2 cleanings, 2 exams, and a set of X-rays (valued at $871), plus 20% discount on all dental treatment. No insurance claims or waiting periods. Revenue is recurring and预收ly collected, targeting uninsured patients.
3. Insurance Reimbursement (In-Network & Out-of-Network): The practice is an in-network preferred provider for Delta Dental Premier, Aetna, Guardian, and Level. Additionally accepts out-of-network PPO plans for Beam, Cigna, and MetLife. Insurance billing and reimbursement for covered procedures represents a significant revenue stream.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

The Dentist Group is a multi-specialty dental practice operating two San Francisco locations (Hayes Valley and Pacific Heights), delivering comprehensive dental care including dental implants, same-day CEREC crowns, SureSmile clear aligners, cosmetic dentistry, endodontics, Botox therapy, nightguards, pediatric dentistry, and teeth whitening. It sells these clinical services directly to patients under a fee-for-service model, with an annual Dental Membership Plan ($674/year) for uninsured patients and in-network/out-of-network PPO insurance billing.

Product overview

The Dentist Group is a multi-specialty dental practice offering comprehensive dental care services through two San Francisco locations (Hayes Valley and Pacific Heights). The practice operates as a single unified offering centered around advanced dental technology, providing services including dental implants, same-day crowns using CEREC CAD/CAM technology, SureSmile clear aligners for orthodontics, cosmetic dentistry, endodontics, Botox therapy for TMJ, nightguards for bruxism, pediatric dentistry (via The Kids Dentist Group sub-brand), and teeth whitening. The practice also offers a Dental Membership Plan for patients without insurance, providing preventive care at a fixed annual fee with discounts on treatments. Additional offerings include premium dental products (Floss & Friends) and therapy dog services (Chip) for patient comfort.

Differentiator

Problem solved

Functional benefit

Brands

• The Kids Dentist Group: Pediatric dental services brand offering specialized dental care for children and adolescents.

Products and services

• Dental Implants Surgical placement of titanium dental implants into the jaw bone to replace single or multiple missing teeth, providing a body-friendly permanent tooth-replacement solution for adults.
• Same-Day Crowns (CEREC) Single-visit crown restoration using CEREC CAD/CAM technology with digital scanning, eliminating uncomfortable impression material, temporary crowns, and multiple appointments.
• SureSmile Clear Aligner Orthodontics Orthodontic tooth-straightening treatment using SureSmile clear aligner software, with faster and more comfortable treatment versus traditional braces.
• Cosmetic Dentistry Cosmetic dental procedures including porcelain veneers, smile design, and natural-looking aesthetic restorations made by the top dental ceramist laboratory in San Francisco.
• Endodontics (Root Canal Therapy) Root canal therapy performed by a board-certified endodontist using CBCT 3D imaging, Zeiss surgical microscope, and advanced techniques for diagnosis and treatment.
• Botox Therapy FDA-approved Botox treatment for TMJ-related discomfort, relieving pain from clenching, grinding, and muscle tension; results typically last 3-6 months.
• Custom Nightguards Custom dental appliances for bruxism available in soft, hard/soft, and hard acrylic materials to prevent grinding, preserve enamel, and alleviate headaches.
• Pediatric Dentistry Specialized dental care for children from infancy through teenage years including cleanings, fluoride treatments, sealants, orthodontic evaluations, and preventive care in a kid-friendly environment.
• Teeth Whitening Professional teeth whitening options including in-office treatment with extra-strength gel ($595 regular / $495 Happy Hour Mondays & Wednesdays), custom take-home trays with Opalescence gel, and over-the-counter take-home trays.
• General Dentistry Routine preventive dental care including cleanings, exams, X-rays, and emergency dental visits at both Hayes Valley and Pacific Heights offices.
• Dental Membership Plan Annual membership program priced at $674 per year (website value listed as $651 in one source and $674 in another) including 2 cleanings, 2 exams, and X-rays (~$871 value) plus 20% discount on most dental treatment. Targeted at uninsured patients for predictable preventive costs.

Quantifiable outcome

• Membership plan delivers $842 value (2 cleanings, 2 exams, X-rays) for $674 annual fee, representing approximately 20% savings plus 20% discount on all treatment
• +2 more outcomes

Named customers1 record

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

18 partnerships are on record, tiered core and minor.

• Homeless Prenatal Program (San Francisco)coreStrategic or Co-development PartnerDr. Berd partnered The Dentist Group with Homeless Prenatal Program to provide free preventative dental care to pregnant homeless women of San Francisco. This community service initiative aligns with the practice's mission and builds brand goodwill in the local community.
• Floss & FriendsminorOthersFounded by Dr. Josh Berd, Floss & Friends is a line of premium dental floss products. Dr. Berd serves as founder/creator, making this an internal brand venture rather than a third-party partnership.
• Delta Dental PremiercoreChannel Partner/ Reseller/ DistributorIn-network preferred provider agreement. The Dentist Group accepts Delta Dental Premier insurance plans and bills the insurance provider directly on behalf of patients.
• AetnacoreChannel Partner/ Reseller/ DistributorIn-network preferred provider agreement. The practice accepts Aetna PPO plans and bills directly.
• GuardiancoreChannel Partner/ Reseller/ DistributorIn-network preferred provider agreement. The practice accepts Guardian PPO plans and bills directly.
• LevelcoreChannel Partner/ Reseller/ DistributorIn-network preferred provider agreement. The practice accepts Level dental insurance plans.
• Beam (Dental)minorChannel Partner/ Reseller/ DistributorOut-of-network PPO provider acceptance. The practice accepts Beam dental PPO plans and assists patients with submitting claims for reimbursement.
• CignaminorChannel Partner/ Reseller/ DistributorOut-of-network PPO provider acceptance. The practice accepts Cigna dental PPO plans and assists patients with submitting claims for reimbursement.
• MetLifeminorChannel Partner/ Reseller/ DistributorOut-of-network PPO provider acceptance. The practice accepts MetLife dental PPO plans and assists patients with submitting claims for reimbursement.
• Top Dental Ceramist Laboratory (San Francisco)coreTechnology or IntegrationThe practice works with the top dental ceramist laboratory in San Francisco for cosmetic dentistry customization, including porcelain veneers and custom crown shading. This partnership provides high-quality dental prosthetics that support the practice's aesthetic dentistry differentiation.
• SureSmile (Clear Aligner Technology)coreTechnology or IntegrationThe practice utilizes SureSmile genius tooth-straightening software and digital platform for clear aligner orthodontic treatment. SureSmile provides the digital scanning, treatment planning software, and custom aligner fabrication that enables the practice to offer in-office orthodontic services.
• CEREC (Dentsply Sirona)coreTechnology or IntegrationThe practice uses CEREC (Chairside Economical Restoration of Esthetic Ceramics) CAD/CAM technology by Dentsply Sirona for same-day crown fabrication. This technology enables single-visit ceramic crown restorations using digital impressions, computer design, and in-office milling.
• Sirona Orthophos (CBCT Imaging)coreTechnology or IntegrationThe practice utilizes the Sirona Orthophos Cone Beam X-ray machine for comprehensive 3D diagnostic imaging of teeth and bones, enabling precise treatment planning for dental implants, oral surgery, and complex restorative cases.
• Trios 3Shape (Digital Scanner)coreTechnology or IntegrationThe practice uses the Trios 3Shape intraoral digital scanner to capture precise digital impressions of teeth, replacing traditional messy impression materials and enabling accurate clear aligner planning and crown design.
• Curve DentalcoreTechnology or IntegrationThe practice uses Curve Dental practice management software, which seamlessly integrates patient self-scheduling, appointment reminders, digital intake forms, and practice operations management into a unified platform.
• Facial Therapy StudiominorStrategic or Co-development PartnerReferenced as a partner for Botox Therapy information and services. The Facial Therapy Studio provides Botox treatment for TMJ and bruxism, with The Dentist Group referring patients and maintaining cross-promotional content. Listed on nightguard and Botox therapy pages as a resource for patients seeking additional facial therapy services.
• The Kids Dentist Group (Sub-brand)minorOthersA dedicated pediatric dental sub-brand operated by The Dentist Group at www.TheKidsDentistGroup.com. Features pediatric-specialized dentists and a child-friendly environment. The practice accepts new pediatric patients at its Pacific Heights location under this branding.
• University of Pacific School of DentistryminorOthersDr. Berd served as Professor at the University of Pacific School of Dentistry (UCSF School of Dentistry) for five years. This academic affiliation provides continuing education, professional credibility, and potential student/resident referrals.

Scale indicators3 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Tend: Tech-forward, design-led dental startup that opened in NYC and has expanded to multiple markets; uses modern clinic design, online booking, transparent pricing, and a membership-like model — closely aligned with The Dentist Group's "not your typical dental office" positioning.

Broad incumbents

• Aspen Dental: One of the largest U.S. dental support organizations (~1,000+ offices), offering general, specialty, and denture services. Relevant as a DSO roll-up acquirer and benchmark for multi-location group dental economics.
• Heartland Dental: Largest U.S. DSO supporting thousands of dentists across general and specialty practices. Highly relevant as both a peer-as-DSO benchmark and a potential acquirer of a technology-forward group practice.
• Pacific Dental Services: Major DSO supporting hundreds of offices with modern technology (CEREC, CBCT, intraoral scanners) — directly comparable to The Dentist Group on its technology stack and multi-specialty operating model, but at much greater scale.
• Western Dental & Orthodontics: Large California-based DSO with significant SF Bay Area presence offering general, orthodontic, and specialty services under one roof — overlaps directly with The Dentist Group's multi-specialty positioning and geography.
• MB2 Dental Solutions: Doctor-owned DSO supporting hundreds of practices across multiple states; relevant as a structural peer in the group-dental-services taxonomy and as a potential acquirer.
• Comfort Dental: Multi-location group dental practice franchise model offering general dentistry with extended hours — an incumbent benchmark for multi-office dental operations and footprint economics.

Emerging players

• SmileDirectClub: Direct-to-consumer clear-aligner orthodontics brand that disrupted traditional orthodontic delivery; comparable to The Dentist Group as a technology-led, patient-experience-focused dental company, though addressing a narrower orthodontic use case.

Others

• Burkhart Dental Supply: Major dental supply distributor selling equipment, consumables, and small-practice services; an upstream provider to The Dentist Group and an ecosystem-relevant comparable for dental-services procurement economics.
• quip: DTC oral-care consumer products company (toothbrushes, paste, floss) with a subscription model; adjacent to The Dentist Group's Floss & Friends consumer product line and DTC e-commerce channel.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/DrJoshBerdDDS
• LinkedInlinkedin.com/company/thedentistgroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Dentist Group