What Evolve Performance Group does

Evolve Performance Group is a private consulting firm founded in 2010 by Jeff Tobaben and headquartered in The Woodlands, Texas, with a secondary location in Tomball. The firm delivers employee engagement, client engagement, organizational design, leadership development, executive coaching, customized training, and Gallup StrengthsFinder-based programs to Fortune 1000 enterprises as well as small and medium-sized businesses across automotive, manufacturing, oil and gas, technology, distribution, and financial services verticals. Notable enterprise clients include Toyota, Walmart, Waste Management, Northrop Grumman, BNSF, Mercedes-Benz, Honda, Acura, Ford, and J.D. Power and Associates.

The company's service portfolio rests on three proprietary building blocks: a 6-item Client Engagement Survey instrument, a structured 7-Step Employee Engagement Process (Discovery, Stakeholder Interviews, Communication Launch, Organizational Structure verification, Survey Administration, Executive Debrief, Manager Education), and the Hire to Retire Framework, a comprehensive human capital lifecycle methodology designed by consultant Jay Romans. Underlying methodology is grounded in Gallup engagement research and applied behavioral economics. Supporting assets include downloadable Resource Guides and a Management Courses platform hosted on LearnWorlds (evolvepg.learnworlds.com). No software product, mobile app, API, or technology platform is offered; delivery is human-consultant-led.

Revenue is generated exclusively through professional services engagements priced on a quote basis, with multi-year contracts noted for custom engagement programs. The firm sells primarily via direct outreach ([email protected]), website contact forms, referral partnerships, and keynote-driven demand generation through speaker Garrison Wynn. Delivery formats include eLearning, classroom, and virtual programs ranging from small sessions to 500+ attendee events. The company is founder-led and privately held, with no external institutional investors, funding rounds, or parent company identified.

Name

Evolve Performance Group

Legal name

Evolve Performance Group

Website

https://evolvepg.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Evolve Performance Group is a private Texas-based consulting firm founded in 2010 that delivers employee engagement, client engagement, organizational design, leadership development, executive coaching, and Gallup StrengthsFinder programs to Fortune 1000 companies and SMBs across automotive, manufacturing, oil and gas, and other industries.

Ownership category

akta.pro rank

Product category

Management Consulting

NAICS

Professional and Management Development Training (61143), Professional and Management Development Training (611430)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Change Management & Transformation (Org/HR) (BPACAJAD)

akta.pro secondary industries

Talent Management & Leadership Advisory (Succession, Performance, Culture) (BPACAJAH), Leadership Assessment, 360 Feedback & Development Planning (EDABAAAK), Change Management & Transformation Leadership (EDABAAAD), Organizational Change & Transformation Coaching (EDABANAG)

Keywords

• Employee engagement consulting
• Leadership development services
• Organizational design consulting
• Executive coaching services
• Customized corporate training

Headquarters

HQ city

Bryan

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Consulting Services: Direct consulting engagements providing employee engagement, client engagement, and organizational design services to organizations.
2. Customized Training Programs: Custom-designed curriculum delivered in eLearning, classroom, and virtual formats ranging from small sessions to events with 500+ attendees.
3. Executive Coaching: Strengths-based coaching for executives, delivered as intact team events or one-on-one engagements, typically spanning 2 months.
4. Gallup StrengthsFinder Programs: StrengthsFinder courses and consulting including assessment administration and various report offerings for team building, onboarding, executive coaching, and individual development.
5. Keynote Speeches: Keynote presentations delivered by Evolve team members and partner speakers at conferences and events.
6. Survey Administration: Employee engagement surveys administered via email or text with real-time data access, typically open for two weeks.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Evolve Performance Group is a management consulting firm that delivers employee and client engagement services, organizational design, leadership development, executive coaching, customized training, and Gallup StrengthsFinder-based programs to organizations. Its offerings are built around a proprietary 7-step engagement methodology, a 6-item client engagement survey instrument, and the Hire to Retire Framework spanning the full employee lifecycle. Engagements are customized for each client and delivered as consulting, training, coaching, survey administration, and keynote presentations domestically and internationally.

Product overview

Evolve Performance Group is a consulting firm offering a portfolio of professional services focused on organizational performance improvement. The core offering consists of employee engagement surveys and consulting, client engagement services, organizational design, the Hire to Retire Framework, leadership development programs, executive coaching, customized training, and Gallup StrengthsFinder courses. Supporting products include downloadable Resource Guides and an online Management Courses platform hosted on LearnWorlds. These services work together as an integrated approach to driving business performance through human capital optimization.

Differentiator

Problem solved

Functional benefit

Products and services

• Employee Engagement A comprehensive 7-step engagement service including discovery, stakeholder interviews, communication launch, organizational structure verification, survey administration, executive debrief, and manager education, designed to drive organizational performance through employee engagement.
• Client Engagement Client engagement services including surveys, consulting, education, and key driver pulse surveys using a proprietary 6-item client engagement measurement instrument to build emotional attachment with clients beyond satisfaction metrics and link engagement to loyalty, share of wallet, margin, and profitability.
• Organizational Design Organizational alignment consulting services using the Galbraith Star model to optimize resource allocation, collaboration, agility, and strategic alignment.
• Hire to Retire Framework A comprehensive human capital management framework covering the entire employee lifecycle from acquisition through departure, designed to drive financial performance.
• Leadership Development Science-based leadership programs grounded in engagement and Gallup StrengthsFinder principles, covering modules on individual effectiveness, team effectiveness, performance management, financial management, and organizational effectiveness, delivered from C-Suite to front-line managers.
• Executive Coaching Strengths-based executive coaching services with a defined 5-step process to develop leadership capacity through one-on-one or intact team coaching engagements, typically spanning approximately 2 months.
• Customized Training Custom instructional design and facilitation services delivering eLearning, classroom, and virtual learning programs for organizations ranging from small groups to events with 500+ attendees.
• Gallup StrengthsFinder Delivery of Gallup's StrengthsFinder assessment and associated courses for team building, onboarding, executive coaching, individual development, and management training.
• Keynote Speeches Motivational and educational keynote presentations on topics including sales, customer vs. client engagement, employee engagement, management skills, and StrengthsFinder insights, delivered at industry conferences and corporate events.

Quantifiable outcome

• More engaged teams deliver higher levels of performance - engagement is a leading indicator of business performance
• +2 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Garrison WynncoreGTM or Marketing PartnerGarrison Wynn is a top-rated professional speaker who has partnered with Evolve for the last decade on various projects. He delivers entertaining and impactful keynote presentations while Evolve team members follow up with classroom breakout experiences to reinforce the keynote points. This partnership creates a dynamic combination for conference and event clients.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Gallup: The largest employee engagement research and consulting firm and the originator of the StrengthsFinder assessment that underpins much of Evolve's offering. Evolve's founder and several team members are former Gallup senior leaders, making Gallup both a methodology licensor and a direct competitor for enterprise engagement work.
• FranklinCovey: Provider of enterprise leadership, engagement, and execution training programs (e.g., The 7 Habits, Leading at the Speed of Trust). Targets the same Fortune 1000 buyers with structured curricula, certified facilitators, and content-based IP, closely mirroring Evolve's training-plus-consulting model.
• Korn Ferry: Global organizational consulting firm with deep practices in leadership development, executive coaching, talent management, and engagement. Competes directly for the same HR and L&D budgets Evolve targets, but at significantly larger scale and with broader service breadth.
• Dale Carnegie & Associates: Long-established corporate training and leadership development franchise offering courses in leadership, communication, and employee engagement. Evolve team member Bruce Barkis is a former Dale Carnegie facilitator, and the firm overlaps closely in target customer and curriculum style.
• Heidrick & Struggles: Executive search and leadership advisory firm with growing practices in executive coaching, leadership assessment, and culture/engagement consulting. Competes with Evolve for senior leadership development and coaching engagements, particularly with Fortune 1000 clients.
• Center for Creative Leadership (CCL): Nonprofit research and leadership development institution offering executive education, leadership assessments, and coaching programs. Targets a similar enterprise and senior-leadership buyer for structured leadership development and engagement work.
• VitalSmarts / Crucial Learning: Corporate training company offering leadership, communication, and culture courses (Crucial Conversations, Crucial Influence) delivered through certified facilitators. Targets similar Fortune 1000 and mid-market buyers with productized training that competes with Evolve's customized programs.
• The Ken Blanchard Companies: Management training and leadership development firm built around Situational Leadership and related programs. Sells into the same enterprise L&D and HR buyer with structured curricula, assessments, and facilitator networks, overlapping with Evolve's leadership development and coaching offerings.

Broad incumbents

• Deloitte (Human Capital practice): Global professional services firm's Human Capital practice delivers large-scale employee engagement, change management, and organizational design engagements. Overlaps with Evolve on enterprise engagement and org design work but typically serves larger, multi-year transformation programs.
• Mercer: Global consulting firm with deep HR and talent practices covering engagement surveys, organizational design, leadership development, and workforce transformation. Competes with Evolve for HR-led consulting engagements but at significantly larger scale and broader scope.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/evolvepg

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Evolve Performance Group