13th Street Winery

What 13th Street Winery does

13th Street Winery Inc. is a privately held, family-owned Canadian winery founded in 1998 and headquartered in St. Catharines, Ontario, where it operates a single estate at 1776 Fourth Avenue in the VQA Creek Shores appellation of Niagara. The company, co-owned by Doug and Karen Whitty on land where the Whitty family has farmed for over 100 years, controls more than 40 acres of estate vineyards and sources 85%+ of its fruit from its own vines, with the balance supplemented through a strategic partnership with L. Viscek. All wines are 100% VQA Ontario-certified and produced under the direction of Burgundy-trained winemaker Jean-Pierre Colas, with a particularly differentiated traditional-method sparkling portfolio that includes the LCBO top-selling Canadian sparkling wine Cuvée Rosé NV. Product surface spans sparkling, white, red, and rosé wines (including canned wine), plus a Farmhouse Bakery line of jams, jellies, salsa, pies, butter tarts, and cookies.

The business operates primarily direct-to-consumer, with an Ontario-wide e-commerce shop (free shipping over $200), an on-site tasting room, seasonal outdoor Vineyard Kitchen Bistro, an art gallery and sculpture garden, on-site lodging at The Farmhouse, and a Cellar Door Wine Club that ships six bottles four times a year with member pricing and pre-release allocations. Pricing spans roughly CAD $10.95 entry-level blends through $79.95 for icon-tier bottles like the Aesthete, with curated Enjoy gift boxes between $48 and $148 and premium experiences (Riedel tastings, vineyard dinners, concerts) priced from $30 to $225 per person. Distribution outside the estate is anchored by a single major wholesale listing at LCBO Vintages, complemented by a non-profit wine fundraising program that donates 20% of pre-tax sales to qualifying charities in Niagara and the GTA. Sustainability credentials include Sustainable Winegrowing Ontario certification and the World Travel & Tourism Council Safe Travels Stamp.

Revenue is generated across five concurrent streams: one-time wine and bakery product sales, subscription recurring revenue via the wine club, wholesale volume through LCBO, paid hospitality experiences and events, and gift-box/gift-card purchases, with limited geographic exposure to Ontario and a 1-10 employee base that likely understates the operational footprint given the integrated hospitality scope.

Name

13th Street Winery

Legal name

13th Street Winery Inc.

Website

https://13thstreetwinery.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

1–10 employees

Short description

13th Street Winery is a family-owned Niagara estate winery producing VQA-certified sparkling, white, red, and rosé wines from 40+ acres of estate vineyards, selling direct-to-consumer across Ontario, through the LCBO, and via on-site tastings, bakery, and hospitality experiences.

Ownership category

akta.pro rank

Product category

Winery

NAICS

Grape Vineyards (111332), Beer, Wine, and Liquor Retailers (4453)

akta.pro primary industry

Wineries & Vineyards (Tasting Rooms) (THAFALAE)

akta.pro secondary industries

Wine & Sparkling Wine Wineries & Brands (CRADAIAB), Alcohol Subscription & Wine Clubs (Retail) (CRANABAF), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Luxury Farmhouses, Country Houses & Vineyard Estates (THAMAEAG)

Keywords

• VQA Ontario wines
• Estate winery production
• Traditional method sparkling
• Wine tourism experiences
• Artisanal bakery products

Headquarters

HQ city

Saint Catharines

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Wine Sales: Direct-to-consumer wine sales through online shop (delivered across Ontario) and on-site at the winery. All wines made from 100% VQA Ontario grapes. Mix-and-match case discounts available.
2. Wine Club Memberships: Recurring subscription model delivering six bottles four times yearly with tasting notes, recipes, pre-release wines, wine-club-only selections, and special pricing on events and tastings.
3. Bakery and Food Products: On-site Farmhouse Bakery producing butter tarts, pies, jams, jellies, salsas, and other baked goods. Products available for purchase on-site and as part of gift boxes.
4. Experiences and Events: Paid experiences including guided tastings, Riedel wine tasting experiences, seminars, concerts, wine and food demos with guest chefs, and vineyard dinners. Wine club members receive discounted pricing.
5. Gift Boxes and Packages: Pre-packaged gift boxes including A Taste of 13th Street, Classic Enjoy Box, Just Add Cheese Box, and custom gift baskets with wines and culinary products.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

13th Street Winery produces 100% VQA Ontario wines (sparkling, white, red, rosé) from 40+ acres of estate vineyards in the Creek Shores appellation, and sells them directly to consumers through its online shop, on-site retail, wine club, and LCBO wholesale channel. The estate also operates a Farmhouse Bakery (jams, pies, butter tarts, cookies), curated Enjoy gift boxes, and on-site hospitality including guided tastings, the Riedel wine tasting experience, vineyard dinners, art gallery/sculpture garden, and Farmhouse accommodations.

Product overview

13th Street Winery is an Ontario winery celebrating over 25 years of winemaking in Niagara's Creek Shores appellation. The company operates a vertically integrated portfolio combining wine production (sparkling, white, red, and rosé wines under the Expression, Reserve, and specialty tiers), a Farmhouse Bakery (jams, jellies, salsa, pies, butter tarts, and cookies), curated Enjoy gift boxes, and experiential offerings (wine tastings, Riedel experiences, vineyard dinners, concert events, gallery, and accommodations). All wines are 100% VQA Ontario grapes, with 85% or more sourced from the company's 40+ acres of estate vineyards. The product ecosystem connects wine production, artisanal food products, and wine-country hospitality experiences.

Differentiator

Problem solved

Functional benefit

Products and services

• Sparkling Wines Traditional method sparkling wines including Blanc de Blanc NV, Cuvée Rosé NV, Rose Brut NV, Gamay Blanc de Noir 2021, Grande Cuvée Blanc de Noir 2018, and Premier Cuvée 2019, crafted from Niagara Peninsula grapes with extended lees aging (9 to 72+ months).
• White Wines VQA white wines including Expression Pinot Grigio NV, June's Chardonnay, Reserve Sauvignon Blanc 2023, Reserve Pinot Gris 2023, and White Cabernet Sauvignon 2025.
• Red Wines VQA red wines including Expression Cabernet Merlot NV, Gamay 2024, Merlot 2023, and Aesthete 2020 Meritage blend.
• Rosé Wines VQA rosé wines including Expression Cabernet Franc Rosé 2024.
• Jams and Jellies Farmhouse Bakery jams and jellies including Bacon Jam, Apricot Jalapeno Jelly, Apple Pie Jam, Peach Jam, Wild Blueberry Jam, Sour Cherry Jam, Strawberry Jam, Strawberry Balsamic Jam, Strawberry Rhubarb Jam, Rhubarb Ginger Jam, Cherry Merlot Wine Jelly, Fire and Ice Wine Jelly, Gamay Wine Jelly, and Raspberry Riesling Wine Jelly.
• Pies Freshly baked and frozen pies including Key Lime Coconut Pie, Peach Pie (Crumble and Lattice Top), Raspberry Lemonade Pie, Pecan Pie, and Rhubarb Pie (Crumble and Lattice Top).
• Butter Tarts Classic Canadian butter tarts in varieties including Plain, Pecan, Raisin, Skor, and Dubai Chocolate.
• Cookies Bakery cookies including Chewy Ginger Cookie and Chocolate Caramel Pecan Cookie GF.
• Salsa Handcrafted signature salsa bursting with ripe tomatoes with a blend of spices, made in the Farmhouse Bakery.
• Enjoy Boxes (Gift Boxes) Curated gift boxes combining estate wines with bakery and culinary products, including Classic Enjoy Box ($97), Just Add Cheese Enjoy Box ($148), Jam and Tea Enjoy Box ($99), Elevate Your Burger Enjoy Box ($93), Our Favourite Things Gift Box ($48–$66), and A Taste of 13th Street ($63–$81).
• Online Gift Cards Digital gift cards available in denominations from $50 to $500 for wine purchases and winery experiences.
• Wine Tastings Guided seated wine tastings featuring four wines and led by knowledgeable wine consultants explaining the winery's winemaking philosophy; approximately 30 minutes, available indoors and outdoors.
• Riedel Wine Tasting Experience Premium tasting experience in partnership with Riedel glassware demonstrating how each grape variety should be served in specific glass styles. Includes a take-home set of four Riedel glasses (retail $190), cheese and charcuterie, and a favorite wine; tickets $120 pp / Wine Club Members $105.
• Vineyard Kitchen Bistro Seasonal outdoor bistro offering lunch service with wine pairings and local cuisine, set on the winery estate.
• Cellar Door Wine Club Membership Subscription delivering six bottles four times yearly, including tasting notes, recipes, pre-release wines, wine-club-only wines, special event pricing, and a 20% discount on non-wine purchases.
• Stay at The Farmhouse On-site overnight accommodation at the historic Farmhouse property for an immersive Niagara wine country stay.
• Wine Fundraiser Program Non-profit fundraising program where 20% of pre-tax wine purchases are donated to participating organizations. Campaigns run 2–3 weeks with a $1,000 minimum, with wine delivered to one address in Niagara and the GTA.
• 13th Street Gallery and Sculpture Garden On-site gallery featuring Canadian contemporary art and a sculpture garden on the winery grounds, with rotating exhibitions of artists such as Joseph Drapell and Kim Rempel.
• Events and Live Music Ticketed events including the summer concert series, vineyard dinners, wine and food demonstrations with guest chefs such as Anna Olson and Christine Flynn, cookie decorating seminars, and jazz concerts.

Quantifiable outcome

• Cuvée Rosé NV is the top selling Canadian sparkling wine at the LCBO
• +3 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered minor and core.

• RiedelminorGTM or Marketing PartnerPartnership for Riedel Wine Tasting Experience events where guests learn about serving different grape varieties in specific Riedel glassware. Guests take home a set of four Riedel glasses retailing for $190 as part of the $120 experience.
• L. ViscekcoreStrategic or Co-development PartnerLado Viscek owns and manages two vineyards in Niagara providing grapes for 13th Street wines. First vineyard (2.43 acres, established 1987) on Third Street provides Chardonnay for L. Viscek Chardonnay and Blanc de Blanc. Second vineyard planted in 2017 provides Gamay for classic Gamay.
• Other Niagara GrowersminorStrategic or Co-development PartnerIn select vintages, limited quantities of grapes purchased from other respected Niagara growers who maintain high standards and show respect for their vineyards, supplementing estate fruit when needed.
• Joseph DrapellminorStrategic or Co-development PartnerRenowned Canadian contemporary artist whose original artwork is replicated on the Aesthete wine label, creating a unique wine-art collaboration.
• Dr. Madi Peters, NDminorGTM or Marketing PartnerNaturopathic doctor leading The Art of Healthy Living seminars at the winery, exploring hormone health through perimenopause and menopause with wine and food pairings.
• Anna OlsonminorGTM or Marketing PartnerAcclaimed local chef hosting wine and food demos, cookbook signings, and launching new cookbooks at 13th Street Winery events.
• Christine FlynnminorGTM or Marketing PartnerAcclaimed chef hosting wine and food demonstrations, celebrating cookbook launches (Easy Does It) at winery events with wine pairings.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Peller Estates: One of Canada's largest wineries, based in Niagara with broad VQA portfolio, on-site restaurant, accommodations, and experiential tourism. Directly comparable as a vertically integrated Niagara estate winery competing for the same DTC and tourism visitors.
• Inniskillin Wines: Iconic Niagara winery famous for Icewine, VQA-certified, with estate tastings, restaurant, and broad DTC distribution in Ontario. Direct peer in premium Niagara VQA estate experience and DTC wine club model.
• Jackson-Triggs Niagara Estate: Major Canadian winery with Niagara estate offering VQA wines, tasting room, restaurant, and event venue. Comparable vertically integrated DTC and tourism model in the same appellation.
• Trius Winery & Restaurant: Niagara estate winery under Andrew Peller with tasting room, restaurant, and event programming. Direct competitor for Niagara wine tourism visitors and DTC wine club subscribers.
• Pillitteri Estates Winery: Family-owned Niagara winery specializing in Icewine and VQA wines with estate tasting room and DTC focus. Comparable family-operated Niagara estate with strong varietal specialization and on-site experience.
• Thirty Bench Wine Makers: Boutique Niagara winery on the Beamsville Bench producing premium estate VQA wines with a tasting room and wine club. Comparable premium, terroir-driven Niagara estate winery with limited production and DTC emphasis.
• Cave Spring Cellars: Family-owned Niagara winery focused on VQA estate wines, particularly Riesling, with on-site tasting room and DTC programs. Comparable family-operated estate producer in the same region with similar premium positioning.
• Konzelmann Estate Winery: Niagara lakeside winery with VQA portfolio, tasting room, and heritage estate. Comparable estate winery experience with DTC and tourism focus in the same appellation.
• Tawse Winery: Boutique Niagara winery on the Beamsville Bench producing organic, biodynamic VQA wines with a tasting room. Comparable premium, low-intervention estate winery with sustainability credentials and DTC emphasis.

Broad incumbents

• Magnotta Winery: One of Ontario's largest wineries with broad VQA portfolio and LCBO presence, but more mass-market positioning than 13th Street. Comparable as a sizeable Ontario producer, though 13th Street sits in the premium niche while Magnotta competes across price tiers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCTCygLpo02kz0RS7Qs5hlmw
• Instagraminstagram.com/13thstreetwinery/channel
• Xx.com/13thStreetWines
• Facebookfacebook.com/13thStreetWines

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 13th Street Winery